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  • Netroots UK 2012 Presentation

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    Raven Brooks
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    The document outlines the history and development of netroots power from 2002 to the present. It describes the early establishment of blogs criticizing the Bush administration between 2002-2006. From 2006-2008, key netroots institutions like ActBlue, ThinkProgress, and MoveOn.org rose in influence. Since 2009, the netroots has struggled with governance as activists integrated into political organizations, but have had successes promoting LGBT rights, protecting internet freedom, and increasing media accountability.

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    The document outlines the history and development of netroots power from 2002 to the present. It describes the early establishment of blogs criticizing the Bush administration between 2002-2006. From 2006-2008, key netroots institutions like ActBlue, ThinkProgress, and MoveOn.org rose in influence. Since 2009, the netroots has struggled with governance as activists integrated into political organizations, but have had successes promoting LGBT rights, protecting internet freedom, and increasing media accountability.

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    Download as PDF, TXT or read online from Scribd
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    55 views13 pages

    Netroots UK 2012 Presentation

    Uploaded by

    Raven Brooks
    The document outlines the history and development of netroots power from 2002 to the present. It describes the early establishment of blogs criticizing the Bush administration between 2002-2006. From 2006-2008, key netroots institutions like ActBlue, ThinkProgress, and MoveOn.org rose in influence. Since 2009, the netroots has struggled with governance as activists integrated into political organizations, but have had successes promoting LGBT rights, protecting internet freedom, and increasing media accountability.

    Copyright:

    Attribution Non-Commercial (BY-NC)
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    of 13

    A brief history of netroots power

    Twitter: @ravenb

    Saturday, June 30, 12

    A brief timeline
    ~2002-2006: Establishment of power /
    playing defense

    2006-2008: Rise of netroots institutions 2009-present: Struggling with governance

    Saturday, June 30, 12

    Circa 2002-2006
    Establishment of power and playing defense

    Saturday, June 30, 12

    The early landscape


    Bush Presidency / extremely conservative
    government

    No left-wing voices in the media Blogs began to criticize both the media and
    the government

    Saturday, June 30, 12

    Read: http://techpresident.com/daous_triangle

    Daous Triangle
    Saturday, June 30, 12

    Bushs Social Security Privatization


    Playing defense

    Saturday, June 30, 12

    2006-2008
    Rise of Netroots Institutions

    Saturday, June 30, 12

    Act Blue: Transparent, easy fundraising


    ~$261M raised since 2004

    Key Netroots Institutions

    Research and Communications (Think


    Progress, Media Matters, listservs) Color of Change, Change.org)

    Online campaigning (MoveOn.org, PCCC, Infrastructure Building (Netroots Nation,


    New Organizing Institute, DFA)
    Saturday, June 30, 12

    Key Netroots Trends


    Professionalization of the netroots Migration of netroots activists into party
    organizations

    Mastering online campaigning + integration


    of ofine tactics

    Increased political clout Better access to technology


    Saturday, June 30, 12

    2009 to Present
    Struggling with governance

    Saturday, June 30, 12

    Whats possible with infrastructure and coordination?

    Saturday, June 30, 12

    Notable successes
    LGBT Rights: Dont Ask, Dont Tell +
    advances in marriage equality bills

    Protecting the Internet: Stopping SOPA/PIPA Media accountability: Lou Dobbs and Glenn
    Beck

    Transparency campaigns: ALEC Exposed


    Saturday, June 30, 12

    How does this apply to your work?


    Twitter: @ravenb

    Saturday, June 30, 12

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