THE DIMENSIONS OF STRESS MANAGEMENT FOR SUCESSFUL BUSINESS IN IT INDUSTRY Research scholar : R.Saranya, Sathyabama University,Chennai.

Research Guide : Dr.S.Muthumani, Asst Professor of Sathyabama University,Chennai Mail-id:saranyajagadeeswaran@gmail.com ABSTRACT Every individual faces Stress whether at home or at workplace. The term 'stress' is used to describe the individual's response to pressure. The response can be psychological or behavioral. This paper gives an idea for managing the stress. It is highly individualistic in nature.Some people have high level of stress tolerance for stress and thrive very well in the face of several stressors in the environment. In fact, some individuals will not perform well unless they experience a level of stress which activates and boost them for best results. For every human being there is an optimum level of stress under which he or she will perform to the full capacity. KEYWORDS : Stress management, IT industry. INTRODUCTION The IT sector has become one of the most significant growth catalyst of Indian economy. In addition to fuelling Indias economy, this industry is also positively influencing the lives of its people through an active direct and indirect contribution to various socio-economic parameters such as employment, standard of living and diversity.

REASONS FOR GROWTH POTENTIAL OF IT INDUSTRY IN INDIA Large volume of skilled manpower. Cost of telecommunication and internet is low. Lesser import duties on software and hardware products. Cost advantages. Encouraging government policies.

 Vast academic infrastructure in India. India has the second largest English-speaking workforce in the world. STRESS Stress is the body's reaction to a change that requires a physical, mental or emotional adjustment or response. According to Richard S Lazarus, stress is a feeling experienced when a person thinks that "the demands exceed the personal and social resources the individual is able to mobilize." Most of us experience stress at one time or another. Without stress, there would be no life. However, excessive or prolonged stress can be harmful. Stress is unique and personal. A situation may be stressful for someone but the same situation may be challenging for others. People often work well under certain stress leading to increased productivity. Many times we do not know in advance and the stress periods may be sudden. The situation may not be under our control.

Learning healthier ways to manage stress There are many healthy ways to manage and cope with stress, but they all require change. We can either change the situation or change our reactions. When deciding which option to choose, its helpful to think of the four As: avoid, alter, adapt, or accept. Since everyone has a unique response to stress, there is no one size fits all solution to managing it. No single method works for everyone or in every situation, so experiment with different techniques and strategies. Focus on what makes you feel calm and in control.

RESEARCH METHODOLOGY It refers to the number of items to be selected form the universe to constitute a sample. Here 150 employees in IT sector, Chennai. When population elements are selected for inclusion in sample based on the ease of access, it is called convenience sampling. Since time was short, it was decided to use convenience sampling method for the convenience of the researcher. A set of

questions describes the different factors due to stress is pointed out through likert five point scale. OBJECTIVES To identify the different ways in which the employees can manage stress. To provide suitable suggestion and recommendations.

TABLE 1. Consult with my friends when I am under stress. Particulars Never Sometimes Always Often Rarely Total No. of Respondents 8 61 23 19 9 120 percentage 6.67% 50.83% 19.17% 15.83% 7.5% 100%

INFERENCE After analyzing this it shows that 50.83% of the respondents sometimes consult their friends when they are under stress. 19.17% of the respondents always consult their friends when they are under stress. 15.83% of the respondents often consult their friends when they are under stress. 7.5% of the respondents say it is rare. And 6.67% say that they never consult their friends when they are under stress.

TABLE 2. Yoga and relaxation Particulars Never Sometimes No. of Respondents 42 27 percentage 35% 22.5%

Always Often Rarely Total

21 19 11 120

17.5% 15.83% 9.17% 100%

INFERENCE From the table 35% of the respondents are never in yoga or other relaxation. 22.5% of the respondents sometimes in yoga or other relaxation. 17.5% of the respondents always practice yoga or other relaxation to reduce stress. 15.83% of the respondents often practice yoga or other relaxation. And 9.17% of the respondents say it is rare. TABLE -3 Chi Square Test Cross classification between duration of counselling and the satisfaction level of employee. Counselling < a month 1<6 months >12 months Total Highly satisfied 8 13 28 49 Satisfied 12 4 21 37 Dissatisfied 1 2 4 7 Highly dissatisfied 1 0 0 1 Average 6 11 9 26 Total 28 30 62 120

Null Hypothesis: Ho There is no significant difference between the duration of counslling and satisfaction level of the employee. Alternative Hypothesis: H1 There is a significant difference between the duration of counselling and satisfaction level of the employee.

O 8 12 1 1 6 13 4 2 0 11 28 21 4 0 9

E 11.43 8.63 1.63 0.23 6.07 12.25 9.25 1.75 0.25 6.50 25.32 19.12 3.62 0.52 13.43

(O-E) -3.43 3.37 -0.63 0.77 0.07 0.75 -5.25 0.25 -0.25 4.5 2.68 1.88 0.38 -0.52 -4.43

(O-E)2 11.76 11.36 0.40 0.59 0.0049 0.56 27.56 0.0625 0.25 20.25 7.18 3.53 0.14 0.27 19.62 Total

(O-E)2/E 1.03 1.32 0.25 2.57 0.0008 0.046 3 0.036 1 3.12 0.28 0.18 0.039 0.52 1.46 = 14.85

= Calculated value = 14.85 For the degree of freedom = (R-1) (C-1) = (3-1) (5-1) =8 At the degree of freedom for 8 at 5% Significance the table value is = 15.507 Hence, calculated value < tabulated value Hence, we accept null hypothesis

Hence there is no significant difference between the duration of counselling and satisfaction level of the employee. Table 4 Cross classification between refreshment training provided and refreshment training not provided. Refreshment training Often Sometimes Rarely Always Never Total

Provided often Not provided

27

38

88

12

32

Total

12

39

45

15

120

Null Hypothesis: Ho There is no significant difference between the refreshment training provided and refreshment training not provided. Alternative Hypothesis: H1 There is a significant difference between the refreshment training provided and refreshment training not provided.. O E (O-E) (O-E)2 (O-E)2/E

9 27 7 38 7 3 12 2 7 8

8.8 28.6 6.6 33 11 3.2 10.4 2.4 12 4

0.2 -1.6 0.4 5 -4 -0.2 1.6 -0.4 -5 4

0.04 2.56 0.16 25 16 0.04 2.56 0.16 25 16 Total

4.54 0.090 0.24 0.76 1.45 0.0125 0.246 0.067 2.08 4 = 13.274

= Calculated value = 13.274 For the degree of freedom = (R-1) (C-1) = (2-1) (5-1) =4 At the degree of freedom for 4 at 5% Significance the table value is = 9.488 Hence, calculated value > tabulated value Hence, we accept alternative hypothesis Hence there is significant difference between the refreshment training provided and refresment training not provided. SUGGESTIONS Become aware of your stressors and yours emotional and physical reactions. Recognize what you can change.

 Reduce the intensity of your emotional reactions to stress. Learn to moderate your physical reactions to stress. Build your physical reserves. Maintain your emotional reserves. Meditation can also be a good effort to bring down the stress levels. Doing exercise. Effective time management. Good food and nutrition. CONCLUSION Employee in IT industry faces more stress when compared to the other industries. Sources of stress may vary from worker to worker, providing a solution for one worker may create stress for another worker, but a partial solution to this problem may involve prevailing with group of workers that are formed based on person-environment relationships, and which contribute to the generation or reduction of stress.Stress is an unavoidable aspect of life. REFRENCE

Sen, S. and Frankel, F., eds. (2005) Indias Strategy of IT-led Growth. Center for the Advanced Study of India: Philadelphia, PA. Parthasarathi, A., and K. Joseph (2002), Limits to Innovation in Indias ICT Sector, Science, Technology and Society, 7(1), 13-50

Nasscom (2002, 2003, 2004, 2005), The IT industry in India, Nasscom: New Delhi Selye, H.," The Stress of Life" New York: McGraw-Hill, 1956 Chesney, M.A. & Rosenman, R.H., "Specificity in stress models: Examples drawn from type A behavior. In C.L. Cooper (Ed.). Stress research: Issues for the eighties", Chichester: John Wiley, 1983

Cooper, C.L. & Cartwright, S., "Stress-management interventions in the workplace: Stress counseling and stress audits. British Journal of Guidance and Counseling", 22(1), 65-73, 1994