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Campaign Summary

Feature
Offer in Brief

Offer Details
Talk at least BDT 100 more from 1st May to 31st May, 2012 than your airtime usage of 1st April to 30th April, 2012 and get 29paisa GP-GP tariff (9am to 5pm, other than 49/50 tariff) for 7 days during 08-14 June. Shohoj, Bondhu, Apon, Smile, Badhon, Spondon, djuice and Amontron 1st May to 31st May, 2012 Opt-in (Registration): Type START and SMS to 9999 (Free of charge) Talk at least BDT 100 more within 1st May to 31st May from your airtime usage of 1st April to 30th April Voice usage refers to GP to GP (including port, 121 and other hotline, VSMS) and GP to other (i.e. other mobile operators, private PSTN, local, NWD calls but except ISD calls) My zone subscribers are not eligible for the campaign After fulfill the condition customer will be able to enjoy 29 paisa GP-GP tariff for 7 days during 08-14 June, applicable only in GP-GP 9am-5pm Calls, not applicable in FnF and 49/50 paisa calls April month voice usage: Type USAGE and send SMS to 9999 (Free of charge) May month voice usage: Dial *577*8# CRM > Mi-campaign GUI (9999 port view)

Eligible Product Duration

Condition

Offer Customer Check Point

CM Check Point MINSAT > Accumulators 8 Category: Product Feature and Promotion Sub Category: Other campaign Ticket: Talk time Customer Comments: Rev Pre, Subscriber Comments

SR for CRM

Customer Communication Push SMS text:

Enjoy 29 Paisa (GP-GP, 9am - 5pm except 49/50p calls) during 8-14 June! Offer ti pete April theke May te 100 taka beshi kotha bolun. SMS START to 9999(FREE) now

Frequently Asked Questions


Prepared By Prepared by: Md. Zahidul Islam (083086) Date: 7th May, 2012
1. What is the Campaign offer? Answer: Talk at least BDT 100 more from 1st May to 31st May, 2012 than your airtime usage of 1st April to 30th April, 2012 and get 29paisa GP-GP tariff (9am to 5pm, other than 49/50 tariff) for 7 days during 08-14 June. 2. What is the eligibility modality? Subscriber will be able to enjoy 29 paisa GP-GP tariff for 7 days during 08-14 June. At least BDT 100 more airtime usage in May compared to the previous month is required to avail this offer. Customer has to Optin to avail this offer by sending sms Start to 9999 with in May. Example 1: (for prepaid): If subscriber X airtime usage is Tk. 200 during 1st April to 30th April, 2012 and if s/he ends up with Tk. 300 airtime usage during 1st May to 31st May, 2012 then s/he will get 29 paisa GP-GP tariff for 7 days during 08 June 09.00 hr-14 June 16:59 hr. Example 2: (for prepaid): If subscriber X airtime usage is Tk. 300 during 1st April to 30th April, 2012 and if s/he ends up with Tk. 350 airtime usage during 1st May to 31st May, 2012 then s/he will not be eligible for the bonus as he/she was not able to increase at least BDT 100 than the previous month. Now, this special tariff will be applicable for the subscribers GP-GP non-FNF (non 49/50 paisa call also) 9 am to 5 pm usage in during 08 June 09.00 hr-14 June 16:59 hr 3. Which products are eligible for the campaign offer? Answer: Selected subscribers of Consumer Prepaid (Shohoj, Bondhu, Apon, Smile, Badhon,Spondon, Djuice and Amontron). Selection has been done as per Micro Campaign Modality.

4. What is the Campaign Duration? Answer: Offer will be available from 1st May to 31st May, 2012; Special tariff will be enjoyed during 8-14 June. 5. Is the offer opt-in based and how can a subscriber avail the offer? Answer: Yes, the offer is opt- in based. To avail the campaign, subscriber has to register. Keyword: START and Port: 9999 (Free of charge) 6. How will a subscriber know about the usage & check his/her usage? Answer: Subscriber can check his/her previous month (April 12) voice usage by sending SMS to 9999 by typing keyword USAGE (Free of charge). To know the current month usage (May) Subscriber has to dial *577*8# 7. What is the validity of the Special tariff? And where it can be used? Answer: Here the bonus amount will have 7 days validity from 08 to 14 June.

8. Where this 29 paisa tariff can be used? Answer: Applicable only in GP-GP 9am-5pm Calls, not applicable in FnF and 49/50 paisa calls 9. How prepaid subscriber will be notified and checked the bonus amount? Answer: Subscriber will be notified through PUSH SMS as confirmation of getting 29 paisa tariff. 10. What will happen if subscribers April usage is zero? Answer: If a subscriber April usage is Zero and then subscriber has to use at least BDT 100 in May (in any case, subscriber usage has to be at least BDT100 compare than April), then customer will be eligible for this special rate. 11. By meaning Usage are we considering Voice Usage only or Total Usage of the subscribers? Answer: The term voice usage refers to GP to GP (including port, 121 and other hotline, VSMS) and GP to other (i.e. other mobile operators, private PSTN, local, NWD calls but except ISD calls). It is voice usage only. 12. What will be the pulse of the subscriber? Answer: The pulse will be 60 sec. 13. Is the My zone subscribers are eligible for the campaign? Answer: No, My zone subscribers are not eligible for the campaign. 14. If My zone subscribers opt out from my zone, will they get the offer? Answer: Yes, subscribers can avail the offer but they have to ensure the registration (if applicable) Communication text: Enjoy 29 Paisa (GP-GP, 9am - 5pm except 49/50p calls) during 8-14 June! Offer ti pete April theke May te 100 taka beshi kotha bolun. SMS START to 9999(FREE) now

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