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SAP CRM 7.

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SAP CRM 7.0 Sales Price Management

Content

1. 2. 3.

Overview Features in Detail Further Information

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What is Price Management?

Price Management enables companies to plan, execute, and track pricing strategies Focus areas:
Strategic pricing to compete and win in a market Campaign-based pricing to develop and grow market segments Customer negotiated pricing to win, grow, and retain customers

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Why is SAP better?

SAPs application platform provides one Pricing Engine that:


Runs pricing for 1000s of customers across industries Runs consistent pricing for their sales people, call center, Web shop, and partner channel Supports the full range from simple product/service pricing to complex Trade Promotion Management or Package pricing

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One Pricing Engine used in all SAP Applications


SAP CRM Sales

SAP CRM Mobile Sales

SAP CRM On-Demand

Pricing Engine

SAP CRM E-Commerce SAP ERP E-Commerce

SAP CRM Interaction Center SAP CRM Service

SAP for Automotive SAP SRM Sourcing Future Application Platform Products

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Content

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Overview Features in Detail Further Information

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Pricing Example

Order
Customer: Miller
Product Quantity

M328

10 pc

Condition Material Price Gross Customer Discount Product Discount Net Value for Item Shipment Costs Final Amount
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Rate 100 100 -2 -5 93 +2 97

Unit $ $ % $ $ $ $

per 1 pc 1 pc

Value 1,000 1,000 - 20

Curr $ $ $ $ $ $ $

1 pc 1 pc 1 kg 1 pc

- 50 930 + 40 970

Pricing Execution Features

When setting up pricing, the system uses a method to determine prices from the information stored in the condition records.
Item level pricing Manual changes on item and header level Different calculation types Scales with different scale bases Two-dimensional scales Validity periods Condition exclusion Currency conversion Quantity and unit of measurement conversion Formulas for more complex pricing Free goods Price change approval

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Pricing Execution Special Functions


Condition exclusion
In pricing, more than one condition record may apply to a particular item at any one time. You can use the condition exclusion process to compare possible conditions to determine such things as the best price for a customer.

Variant conditions
Variant conditions can be used to influence the price of a configurable material, depending on the characteristic values assigned.

Group conditions
You want some conditions to be used as the basis for determining scale values from several items. For example, materials have been assigned to a material pricing group, and you want a quantity-based discount to be assigned to these materials. You want the quantity scale to be read cumulatively, with the cumulated quantity of all materials in the sales order that are assigned to this material pricing group.

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How Pricing Works

When setting up pricing, the system uses a method to determine prices from the information stored in the condition records. Pricing is based on the following elements:
Condition types Pricing procedures Access sequences Condition tables

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Condition Types
The condition type defines the characteristics and attributes of a condition.
You can define a condition type for every type of price, surcharge, or discount that occurs in your business transactions.

K007
Calculation type: Scale base type:

Discount %
Percentage Value scale

KF00

Freight

Calculation type: Amount/weight

Value from $100 $1,000 $10,000

Amount -1% -2% - 4%

Amount $1 per 1 kg

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Groups of Conditions

You can determine conditions at any level you require:

Conditions

Prices
For example: Material price Customer-specific Price list

Discounts/ Surcharges
For example: By customer By material By price group

Freight
For example: Incoterms, part 1 Incoterms, parts 1+2

Taxes
For example: Departure country Export

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Pricing Procedure
The pricing procedure defines which condition types are permitted and in which sequence. It also defines:
Which subtotals are shown on the pricing screens If a condition type is mandatory If a condition type is statistical If a condition can be entered only manually Formulas for calculating prices The basis on which the system calculates prices Which requirements must be met for a specific condition type to be taken into consideration

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Pricing Procedure Determination

Transaction type

Customer master data

Sales Sales organization organization

Distribution Distribution channel channel

Division Division

Document pricing procedure Process

Customer pricing procedure Customer group

Organizational context

Determines

Pricing procedure

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Access Sequence
An access sequence is a search strategy that the system uses to search for valid data for a specific condition table. It consists of one or more accesses.

Condition type K027: Access sequence K027:


1. Customer-specific discount Condition table: customer/sales organization Discount for price group Condition table: price group/sales organization General discount for the sales organization Condition table: sales organization

2.

3.

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Condition Technique
Pricing procedure
1. Price 2. Customer discount ZPREU PR00 K027

Transaction
Product A PR00 K007 55 PC 95 EUR/PC -2%

3. Promotion discount KA00

Condition type

PR00

Access sequence ZPR0

Access sequence

ZPR0

Condition tables 1. Access: customer/material 2. Access: material

Condition records for PR00


Valid record not available Valid record available
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Scale
From 1 PC:100 EUR per PC From 50 PC:95 EUR per PC

Service Oriented Architecture (SOA): Price Services


Business Object
Sales Price Specification Sales Price Specification Sales Price Specification Sales Price Specification Sales Price Specification Sales Price Specification Sales Price Specification Sales Price Specification Sales Price Specification

Service Name
Cancel Sales Price Specification Cancel Sales Price Specification as Bulk Change Sales Price Specification as Bulk Confirm Sales Price Specification as Bulk Create Sales Price Specification Create Sales Price Specification as Bulk Find Sales Price Specification by Elements Read Sales Price Specification Update Sales Price Specification

Process Component
Price Master Data Management Price Master Data Management Price Master Data Management Price Master Data Management Price Master Data Management Price Master Data Management Price Master Data Management Price Master Data Management Price Master Data Management

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Content

1. 2. 3.

Overview Features in Detail Further Information

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Differences ERP SD vs. Pricing with IPC

Functional Differences/Migration Considerations


help.sap.com > CRM > Components & Functions > Basic Functions > Pricing > Differences in Pricing in CRM and R/3

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Further Information

SAP CRM - Roll-Out Map https://portal.wdf.sap.corp/go/crm-rollout-map SAP CRM - Ramp-Up Knowledge Transfer (RKT) http://service.sap.com/rkt-crm SAP CRM Demo Portal http://crmportal.wdf.sap.corp:1080 SAP CRM WiKi https://wiki.wdf.sap.corp/display/SAPCRMHub/Home SAP CRM - Help Portal http://help.sap.com/crm SAP Public Web http://www.sap.com/crm

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Copyright 2008 SAP AG All rights reserved


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