Questionnaire On Organized Retail Stores vs.

Unorganized retail stores Respected Sir/Madam I am a student of Bachelor of Business Studies, Keshav Mahavidyalaya, University of Delhi. I am conducting a survey on Consumer preference between Organized Retail Stores and Unorganized Retail Stores as a part of Business Research Project. It would be a great help to my project if you could take time to fill this questionnaire honestly. The findings of the study will be kept strictly confidential and used solely for academic purposes. This study is being undertaken under the supervision of Mrs. Amanjot Sachdeva.

Instruction: means a checkbox means a multiple choice tick for your answer All questions are compulsory

SECTION- A (Personal Information) Name :- ______________________________________ Age group : Below 18 18-25 25-35 35 above Sex :Male Female

Earning Hands in Family :- _________________________ Monthly Income : Below 20000 20000-40000 40000-60000 60000 above

SECTION- B (General Buying Behavior) How frequently do you go for shopping Weekly Monthly Quarterly On unplanned basis Do you go with a planned list of items to be purchased Always Sometimes Never Mode of payment mostly preferre Cash payment Credit/Debit payment On an average how much do you spend in one time shopping Below 1000 1000- 2000 2000 above Which days of the week do you prefer to go for shopping Weekdays Weekends

How much time do you spend in shopping less than an hour 1 hour to 1 an half hour 1 an half hour to 2 hours More than 2 hours Which tim do you mostly prefer for shopping Morning Afternoon Evening Do you visit stores by advertising influence Yes No Sometimes yes Cant say Which of the media attract you more towards the store Newspaper Radio Television Hoarding Other, please specify ________________________

SECTION- C (Organized Vs. Unorganized Retail Stores) Where do you prefer to go for shopping Organized retail Unorganized retail Both For the various item listed below select your prefferd retail store Item Clothes Footwear Beauty and Health Vegetable and fruits Grocery Other FMCG Electronics Bakery Books and Stationary Gift item Organized Retail Unorganized Retail Not matters

Which stores do you prefer D-mart Big Bazaar KBs Fair Price Food Bazaar Reliance Fresh Subhiksha Sarkari Bhandar Other, please specify _____________________________ For garments, Footwear, and Accessories etc. Shoppers Stop Splash Lifesstyle Globus Westside Hypercity Max Stan Max Reliance Trend Other, please specify ____________________________

Why do you prefer Organized Retail Stores Price Ambience Quality Variety All under one roof Convenient Home Delivery Parking Facility Sales force efficiency Offers/discount Why do you prefer Unorganized Retail Stores Price Near Quality Long relationship Bargaining Home Delivery

Rank your perception for organized retail stores based upon the criterion given below Criterion Poor Average Good V. Good Excellent Quality Variety Sales force Hygiene Ambience Offers/Discounts Home Delivery Parking Rank your perception for Unorganized retail stores based upon the criterion given below Criterion Quality Variety Sales force Hygiene Offers/discounts Home Delivery Poor Average Good V. Good Excellent

What according to you is the future of markets in India Organized retail market will win Unorganized retail market will survive Thank you!!!