Publicists' Sample Contracts

Sample contract from: Elaine Hays Keough PR Consultant/Freelance Writer 117 Pollard Street North Billerica, MA 01862 Voice 978-362-1064 Fax 978-362-1238 Mobile 978-397-7533 ehkeough@attbi.com www.getnoticednow.com

CONTRACT FOR SERVICES

Date________________ Name_______________________________________________________________________________ Title________________________________________________________________________________ Company____________________________________________________________________________ Elaine Hays Keough, public relations consultant and freelance writer, has been commissioned by the above named to ____________________________________________________________________________________ ____________________________________________________________________________________ at a rate of $______ per hour not to exceed $________ per month. The company will be billed on the last day of each month for these services. Included in the hourly rate is access to Bacons Media Guide, daily business charges (telephone, faxing, copying, postage, etc.), and travel within New England. Additional charges incurred will be reviewed with you and then billed accordingly. This contract is valid for a year from the date signed, but can be terminated by either party with 30 days notice. I accept the terms of this contract: _____________________________________________________________________ (Signature/ Date) _____________________________________________________________________ Elaine Hays Keough

Sample contract from:

Carla McClanahan McClanahan Public Relations www.mcclanahanpr.com 972/233-3895 (phone) 972/233-3897 (fax)

Date, 2003 Client Name Address City, State Zip Code

Dear CLIENT NAME, Thank you for contracting with me to help promote NAME OF EVENT. I am delighted to be working with you and look forward to a mutually beneficial relationship. This letter, when signed by you, will constitute my agreement to serve as a public relations consultant under your direction for NAME OF EVENT. As a PR consultant, I will conduct the following activities: (EXAMPLES PROVIDED) Create an aggressive outreach program to targeted members of the media. Review/create media kit materials (hard copy and on-line) to include corporate backgrounder, executive bios, industry white paper, product fact sheets and other pertinent materials. Develop and/or review key messages for consistency among all media and collateral materials. Develop top-tier business and vertical media list targets. Identify other key influencers, such as local Chambers and business organizations. Create appropriate press releases and communiqu programs (success stories, customer wins/contract agreements, partner/affiliate endorsements, ongoing corporate strategies) Assist with the development and placement of bylined articles (to fit particular vertical industries). Identify and qualify customers and/or franchise partners to be used for proactive media pitching. Develop trend-pitching stories. Schedule face-to-face press and analyst briefing/interviews. Help identify charitable organizations that CLIENT NAME could support.

Pitch abstracts to secure speaking opportunities at industry-specific shows and conferences. Research and identify industry award opportunities. Research, identify and pursue scheduled editorial opportunities.

CLIENT NAME agrees to pay me, as compensation for my professional services, a project fee of $XXXX. Invoices will be billed on DATE and are to be paid within thirty (30) days from the date of the invoice. If payment is not received within 30 days, all work will cease until payment is received. CLIENT acknowledges that I, INSERT NAME, cannot guarantee results, media coverage or exposure, as campaigns are based on subjective factors that cannot be controlled. All materials developed by me on behalf of CLIENT NAME shall be the sole property of CLIENT. I agree to keep confidential all information and materials so designated by you on behalf of CLIENT NAME and to limit access to such information and materials to those with a need to know. Thank you, again, for the opportunity to work together. Sincerely, Agreed to and accepted:

Carla McClanahan (SS #)

CLIENT NAME AND TITLE

Sample contract from: Lois Carter Fay Strategic Business Partners Massanutten, VA

Date

PROPOSAL
Client Name/Address Project: Agency Name will provide (specific project info/deliverables). Duration: Services provided over the course of (time period or dates). Price: (Project cost; retainer; etc.sometimes broken out by different parts of the project with an overall pricing structure). Payment terms: Projects are invoiced and payment is due 1/2 at the initiation and 1/2 upon delivery of the final draft. Expenses are invoiced as they occur, and expense reimbursement invoices are due Net 15. Graphical elements: This proposal excludes any and all graphical elements, including photography, design, illustration and layout. While Agency Name can provide and supervise such services, their cost would have to be estimated in a separate proposal once the parameters of this proposed collaboration are decided. Confidentiality: All information developed for you will be your property. All documentation will be surrendered to you immediately upon your request. None of the information will be shared with anyone else without your permission. (This depends on whether it is a work for hire or agency retains copyright.) Travel Expenses: All travel on behalf of (client) will be pre-approved by you. Should out-of-town travel be necessary, (client) will reimburse the expenses for this travel at a mutually agreed upon amount. All Agency Name local travel will be at Agency Names expense. Presented by: _____________________________ Name, Title Agency Name Accepted by: ______________________________ Name Company

Date: ________________________

Date: _________________________