Professional Documents
Culture Documents
Outline
Definition & data
Social Media & Mobile Phone technology
A few facts 65% of online users use social networking sites Most are young adult women 18-29 NO significant differences in use of social networking sites based on race and ethnicity, household income, education level, lives in an urban, suburban, or rural environment. (Pew Internet & American Life Project, 8/26/11)
J. Baldwin, MPH 11.15.11
Why SMEM?
Disseminate information to a large group of people Timely & efficient- earthquakes, 9/11, snowstorms Free- Twitter, Facebook, blogger etc. are free services Services/industry designed to assist in SMEM
SouthEast Emergency Response NetworkJ. Baldwin, MPH 11.15.11
Agency
DC MPD NYPD DC FEMS WMATA (Metro) 311/911 HSEMA Alert DC CSOSA
Twitter
followers @dcpolicedept
Facebook
likes
Mobile
Text program
2,522
@nypdnews
23,182
@dcfireems
10,718
@wmata
21,477
@311dcgov
522
@DC_HSEMA
No
4 73
8,595
@dcalerts
7,588
@lensipes
1,641
NO
Twitter Content
MPD combination of civilian employees and police that monitor and update twitter for 24/7 coverage Civilian employee that updates Facebook for events & some crime alerts Police update text alerts
J. Baldwin, MPH 11.15.11