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Objective:
The objective of the course is prepare young persons for junior executive/ Middle level managers for the positions in various industrial, commercial, profit making and non-profit organizations.
O. B. B. A. -1
A candidate for the degree of Bachelor of Business Administration (BBA) must have passed The Higher Secondary (12Th Standard School Certificate Examination of the Gujarat Secondary Education
Board or an examination recognized as equivalent thereto) and will be required to pass all Six
semester of B.B.A. program (For the Degree of Bachelor of Business Administration)
O. B. B. A. -2
The medium of instructions shall be English for the Bachelor of Business Administration Program.
O. B. B. A. -3
The Time period of this course will be of three years divided into SlX semesters. This will be full time course and candidate admitted to this course will not be allowed to join any other course simultaneously.
O. B. B. A. -4
(a) Students will be required to earn stipulated credit per course per semester for obtaining BBA degree as shown below;
Semester BBA
I 24
II 24
III 24
IV 24
V 24
VI 24
(b) The credit for each course in the semester will be 4 credit and the credit per course are determined as number of hours required teaching a course in a week., i. e. One credit equivalent to one hour of study Theory and Two hours of study for Practical/ Laboratory
BBA-CBCS-JUNE:2011
which include seminar project/ case study, book review, article review, company visit, problem solving etc. for minimum 15 weeks in a semester. (C) The work load of the faculty shall be determined considering the total number of hours of the study on weekly basis.
O. B. B. A. -4
The candidate admitted to First semester B.B.A. will be eligible to appear at the university examination provided that he / she fulfills the conditions of minimum attendance as laid down in Ordinance of the Hemchandracharya North Gujarat University (HNGU).
O. B. B. A. -5
The choice based credit system (CBCS) is student centric not only in the teaching-learning processes but also in their evaluation process. The first part of the evaluation system consist of Comprehensive Continuous Assessment and the second part consists of the Semester end examination. For the purpose of deciding final results at the semester examination, the ratio between Internal Assessment and university examination shall be 30: 70.
5.1
Component
Mode of evaluation
Weightage
1 2 3 4
5.2
End-Semester Examination During the 18Th to 20Th week of the Semester, a End-semester/ University examination shall be conducted. The duration of the semester end examination shall be 3 hours per course.
BBA-CBCS-JUNE:2011
5.3
Practical Examination Practical examination (wherever applicable) shall be conducted at the end of every semester. The examination shall be conducted as per norms decided by the concerned authority of the university. Dean of Faculty shall announce policy for the practical examination in advance. There shall be no internal assessment test for practical/laboratory work.
5.4
Project/Dissertation Work
The Project Work and the Supervisor shall be assigned to the student by the concerned college well in advance, and viva examination shall be organized as per norms decided by the concerned authority of the University.
O. B. B. A. -6
Student shall study courses of BBA Program as per the following structure at each semester and obtain credit accordingly. No. of Courses of No. of credit Study 1. Foundation Courses 2. Core courses 3. Electives 1 course 4 courses 1 Courses Theory + Practical 4 per course 4 per course 4 per course 4 16 4 24 Total Credits
Total credit per semester is 24 and 144 credit for six semesters.
O. B. B. A. -7
Student shall study courses of BBA Program at each semester and obtain marks accordingly as follows. No. of Courses of Marks per course Study 1. Foundation Courses 2. Core courses 3. Electives 1 course 4 courses 1 Courses 100 100 100 100 400 100 600 Marks Total Marks
BBA-CBCS-JUNE:2011
O. B. B. A. -7.1 :
The followings are the courses to be offered to students by affiliated college/ Institutions from June-2011.
Courses of Study: B. B. A. Program. (Under Choice Based Credit System: CBCS) Semester: I Semester-II
Business Communication: I Foundation Course Principles of Management Core Courses (Compulsory ) Management Theory & Practice Macro Economics Principles of Accounting Corporate Accounting-I Micro Economics Business Statistics-I Business Mathematics: I Business Communication: II
Environmental Studies
To pass the semester examination, candidate must obtain (a) At least 40% marks in the End-Semester/ University Examination and (b) At least 40% marks in the internal examination in each paper.
9.1 Credit:
Credit means the unit by which the course work is measured, In these Regulations
one credit means one hour of teaching work or two hours of practical work per week.
It is an index showing the performance of the students in a particular course ( Paper). It is transformation of the marks obtained by the students in each
BBA-CBCS-JUNE:2011
course in to grade letter. The grade letters are O, A, B, C, D, E and F. There is a range of marks for each grade letter.
It is weightage allotted to each grade letter depending on the marks awarded in a course or paper. The details are given below;
Grade Point
Lower Limit
Upper Limit
Grade Letters
Lowest: 4
< 30
39.999
30 > = p < 40
F Fail/Dropped
5 6 7 8 9 Highest: 10
40 50 60 70 80 90
40 > = p < 50 50 > = p < 60 60 > = p < 70 70 > = p < 80 80 > = p < 90 90 > = p < 100
E D C B A O
The Semester end grade point average (SGPA) and the course-end cumulative grade Point averages (CGPA) are calculated as follows;
SGPA =
Sum of all credit point secured by the student in a semester Sum of the credit assigned to the course in semester.
CGPA =
Sum of the credit points secures in all semesters Sum of the credit of the all semester
BBA-CBCS-JUNE:2011
The descriptive gradation shall be based on the scales given in the following table;
CGPA 7.5 <= CGPA <= 10 6 <= CGPA < 7.5 5 <= CGPA < 4 4 <= CGPA < 5
Hypothetical Example: Suppose student gets following marks in the various subjects in the first semester.
Subjects Marks 1 2 3 4 5 6 45 55 68 74 82 93
Grade E D C B A 0
Grade Point 5 6 7 8 9 10
Credit Point 5* 4-Credit = 20 6* 4-Credit = 24 7* 4-Credit = 28 8* 4- Credit = 32 9* 4- Credit = 36 10* 4 = 40 180 Credit Point
In the same way SGPA for all six semesters are calculated.
BBA-CBCS-JUNE:2011
The CGPA at the end of the program (In last semesters mark sheet) is calculated based on credit points obtained is all semesters are as follows;
CGPA = 947 Credit points of all semesters / 144 Credit of the course = 6.576 Percentage of the course = 6.576 *10 = 65.76 % - First Class
O. B. B. A. -10: A.T.K.T.
10.1
The standard of passing will be minimum 40% marks in each course, so the student must obtain 40% marks in both internal as well as external examination. Internal Examination: 12 marks out of 30 and External Examination: 28 marks out of 70
10.2
A student can get admission in semester-III , only after successful completion of all the courses of semester-I
10.3
A student can get admission in semester-IV, only after successful completion of all the courses of semester-II.
10.4
A student can get admission in semester-V, only after successful completion of all the courses of semester-III.
10.5
A student can get admission in semester-VI, only after successful completion of all the courses of semester-IV.
BBA-CBCS-JUNE:2011
Semester: I
FC: 101: Business Communication: I (Foundation Course)
Theory: Credit: 3 ( 70% ) Practical: Credit: 1 (30%)
Unit I Topics Covered under unit Grammar: Tense, Voice and Modals Vocabulary: Phrasal Verbs, Synonyms, Antonyms, Idioms, Commercial Terms (Business jargons). II communication Theory : Process of Communication Characteristics of Business Communication Importance of Business Communication III Business Communications : a. Format and Layouts of business letters b. Letter writings for followings; Enquiries and Replies, Placing of orders, Execution of orders, denying of orders/ offers. IV Practical Examination: Reading Comprehension ( 25%) Group discussion and individual speaking (25%) Listening (25%) Cassette (BBC): Keep up of English ( 1 to 10 ) Journal Writing ( Review of at least one short story/Biography of business leaders and two articles form the leading business news papers). (25%) Reference Books: 1. Business Communication by M.K. Sehgal, Excel Books, New Delhi 2. Practice English Grammar By A. J. Thomson & A. V. Matrinet 3. Modern Business Letters By L. Garteside (ELBS) 4. Principles and Practice of Business Communication By Phoda A. Doctor & Aspi H. Doctor. (A. R. Shetha & Co. Bombay) 5. Business Communication By U. S. Rai & M. S. Rai, (Himalaya Publishing House, Bombay) 6. Business Communication- By R. K. Madhukar, (Vikas Publishing House Pvt. Ltd., Noida) BBA-CBCS-JUNE:2011 25% 25% 25% 25% Wt.
20%
Meaning, nature, planning premises and constrains; Planning process; typology of plants; Forecasting meaning and significance;, M.B.O.- significance and process; Decision Making :- Decision making process. III
ORGANIZING
20%
IV
Definition; process; principles; Departmentation; Delegation of authority; centralization and decentralization. Informal organization; Organization chart; Types of Organization: Line functional. line and staff and committee. Hierarchy of Organization. STAFFING AND DIRECTING: Staffing: Introduction -Definition -Importance -Brief Idea of Main Staffing functions; Directing -Introduction -Definition Directing and Coordination Importance ~ Brief Idea of Directing Tools (Definitions and Features of Leadership, Motivation. Communication and Supervision) -: Communication Process and Barriers in Communication
20%
20%
CONTROLLING Introduction -Definition -Controlling Process -Importance of Controlling -Brief idea ofControUing Techniques -Ideal Controlling System 20%
Reference Books: 1. 2. 3. L. M. Prasad: Principles and Practice of Managemenl, Sultan Chand & Sons, New Delhi. Dr. C. B. Gupta: Business Management, Sultan Chand & Sons, New Delhi. Rao V.S.P. and Krishna v. Hari. Management Text & Cases, Excel Books, New Delhi.
BBA-CBCS-JUNE:2011
20%
II
20%
III
20%
IV
20%
20%
Reference Books: 1. Introduction to Accountancy-by Dr. S.N. Maheshwari, Dr. S. K. Maheshwari, Sharad K. Maheshwari (Vikas Publishing House, New Delhi) 2. 3. 4. 5. Financial Accounting. By Narayan Swamy (Prentice Hall India., New Delhi) Financial Accounting. By Ashish Bhattacharya ( Prentice Hail India. New Delhi) Financial Accounting-by P.c. Tulsian (Tata McGraw Hill Publishing CO"New Delhi) Principles and Practice of Accountancy B. S. Shah Prakashan.
BBA-CBCS-JUNE:2011
25%
II
25%
III
25%
IV
25%
Reference Books: 1. 2. 3. 4. 5.
BBA-CBCS-JUNE:2011
30%
20%
III
30%
BBA-CBCS-JUNE:2011
IV
LIMIT Limit as a function, limit of sum, product and quotient of two functions and their uses in evaluating limits, use of the
n x n n 1/n
20%
standard forms (without proof) :Lim (1 + 1/n) , Lim (1 + n) , Lim a -1/x and Lim x -a /x-a n--->0 n--->0 x--->0 x--->a
Reference Books: 1. 2. 3. Business Mathematics, V. K. Kapoor, Sultan chand and sons, New Delhi. Business Mathematics, Allen R. G. D., Pitamber publication house. Quantitative Techniques in Management, Vohra N. D., Tata MacGraw Hill Publishing Company, New Delhi. 4. 5. Elements of Business Mathematics by Soni, Sharma and Saxena (Pitamber Publication) Mathematics for Management and Computer Applications, Sharma J. K. , Galgotia Private Limited, New Delhi.
BBA-CBCS-JUNE:2011
30%
II
40%
III
15%
IV
15%
Reference Books: 1. 2. 3. 4. 5.
BBA-CBCS-JUNE:2011
25%
30%
III
25%
IV
20%
Reference Books:
1. 2. 3. 4. Fundamentals of Business Organization. By Y. K. Bhushan, (Sultan Chand and Sons.) Modem Business Organization and Management. By S. A. Sharlekar. Indian Economy. By A. N. Ag(8wal. The Essence of Merger and Acquisition, By p, S. Sudarshan.
Semester: II
FC: 201 : Business Communication: II (Foundation Course)
Theory: Credit: 3 ( 70% ) Practical: Credit: 1 (30%)
Unit I II Topics Covered under unit Sales promotion letter, promotional emails Precise writing, Reading Comprehension Theory Of Communication: Types Of Communication Objective Of Communication Obstacles Of Communication Report Writing: 1. Individual reportEmployee satisfaction report Report for Starting of new branch Report on product performance in the market. 2. Committee Report with note of dissent: Feasibility report, Employees grievances report. Wt. 25% 25%
III
25%
Practical Aspects of Communication Group Discussion & Personal Interview (25%) Listening CDs of level II (25% ) Reading Skill (25% ) Noting down the reading of the Examiner (25% ) Recorded Materials Recommended: 1. Keep up Your English B B C. (Audio) 2. Choosing your English. BBC 3. Language of Business BBC 4. Getting on in English BBC IV Reference Books: 1. Business communication by MKSehgal & V. Khetarpal, excel books, New Delhi 2. Communication skills by Dr. N. Rao & Dr. R. P. Das
25%
3. Principles and Practice of Business Communication By Phoda A. Doctor & Aspi H. Doctor. (A. R. Shetha & Co. Bombay) 4. Business Communication By U. S. Rai & M. S. Rai, (Himalaya Publishing House, Bombay) 5. Pal and Suri, Essential of Business Communication. S. Chand
BBA-CBCS-JUNE:2011
II
20%
III
20%
IV
20%
Introduction to strategic management Introduction to Strategic Management-Definition -Features Difference between operating Management and Strategic Management -Strategic Planning Formulation Process -SWOT Analysis -Brief Idea of Strategy Implementation -Seven S Model.
20%
Reference Books:
1. Rao V.S.P. and Krishna V, Hari, Management Text & Cases, Excel Books, New Delhi. 2. L. M. Prasad: Principles and Practice of Management, Sultan Chand & Sons, New Delhi 3. Dr. C. B. Gupta: Business Management, Sultan Chand & Sons, New Delhi, 4. David Fred R: Strategic Management, Prenlice Hall, New Delhi.
BBA-CBCS-JUNE:2011
II
25%
III
25%
IV
15%
10%
Reference Books: 1. Macro economics by D.M.Mithani , Himalaya publication 2. Macro Economics by R. Cauvery (S.Chand Publication.) 3. Ahuja H.L. Macro Economics: Theory and Policy, S. Chand & Co. Ltd. New Delhi.2006 4. Shapiro E. Macro Economic Analysis, Galgotia Publications, New Delhi. 1996 5thEd. 5. D. N. Dwivedi Macro Economics Tata McGrew Hill, New Delhi-2006 BBA-CBCS-JUNE:2011
BBA-CBCS-JUNE:2011
B. Preparation of Final accounts in horizontal form (20%) Adjustment; Valuation of stock; Depreciation; Pre-paid expenses; Pre-received income, Interest on debenture; Provisions and reserve; Dividend; Contingent liability. Reference Books: 1. Advanced Accountancy, Volume-2, By S. N. Maheshwari ( Vikas Publishing House, New Delhi.) 2. Corporate Accounting - By Dr. V. K. Goyal ( Excel Books, New Delhi.) 3. Principles & Practice of Accountancy R. L. Gupta & V. K. Gupta (Sultan Chand and Sons, New Delhi). 4. Corporate Accounting-I, By S. Anil Kumar, V. Rajesh Kumar, B. Mariyappa.(Himalaya Publishing House, Mumbai).
BBA-CBCS-JUNE:2011
IV
BBA-CBCS-JUNE:2011
Index Numbers Introduction and meaning of index number, Their usages, Fixed base and chain base method, Methods of construction index number: Laspayers, Paashes, Fishers, Bowley, Marshall, Edgeworth Index number, Time reversal and factor reversal teats. Time Series Analysis and Forecasting Methods Time Series analysis components of time series & methods of estimation of trend seasonal components by moving averages, Linear Trend, Non-Linear Trend, Measurement of Seasonal Variation, and Forecasting. Linear Trend, Non-Linear Trend, Measurement of Seasonal Variation, and Forecasting. Reference Books: 1. 2. Practical Business Statistics Frederick F. Croxton & Dudley Asia publishing House, Ps. 20. Modern Business Statistics John B. Freund & Frank, J. Williams, Modern Asia Edition (Prentice Hall Inc. Charles E. Tuttles) 3. Statistics : Methods & Analysis, Lincol L. Chao, McGraw-Hill Book Co. (international Student Edition) S. 5.20. 4. Statistics Analysis for business Decision, William A. Supurr & Charles P. Bonini Richard D. Triwin Inc. Home wood, illunoise S..9.95. 5. 6. Wheldon's Business statistics and Statistics Method G.L. Thrikettle Macdonald & Evansm Ltd. Statistics for Economic and Business, Donald W. Paden E.F. Lindquist, McGraw-Hill Book Co, India. S. 2-15. 7. Executive Decisions thought O.R. Wagner T.M.
20%
BBA-CBCS-JUNE:2011
15%
BBA-CBCS-JUNE:2011
III
Biodiversity and Its Conservation : Introduction, definition: genetic, species and ecosystem diversity. Bio-geographical classification of India., Value of biodiversity: consumptive use, productive use, social, ethical, aesthetic and option Values, Biodiversity at global, National and local levels, India as a mega-diversity nation. Hot-spots of biodiversity, Threats to biodiversity: habitat loss, poaching of wildlife, man-wildlife conflicts, Endangered and endemic species of India, Conservation of biodiversity: in-situ and ex-situ conservation of biodiversity. Environmental Pollution: Definition, Causes, effects and control measures of (a) Air pollution (b) Water pollution (c) Soil pollution (d) Marine pollution (e) Noise pollution (f) Thermal pollution (g) Nuclear hazards Solid waste management: Causes, effects and control measures of urban and industrial wastes, Role of an individual in prevention of pollution, Pollution case studies, Disaster management: Foods, earthquake, cyclone and landslides Social Issues and the Environment : From unsustainable to sustainable development, Urban problems related to energy, Water conservation, rain water harvesting, watershed management, Resettlement and rehabilitation of people; its problems and concerns, Environmental ethics: Issues and possible solutions, Climate change, global warming, acid rain, ozone layer depletion, nuclear accidents and holocaust, Wasteland reclamation. Consumerism and waste products, Environment Protection Act., Air (Prevention and Control of Pollution) Act., Water (Prevention and Control of Pollution) Act., Wildlife Protection Act., Forest Conservation Act., Issues involved in enforcement of environmental legislation, Public awareness.
20%
IV
25%
Human Population and the Environment : Population growth, variation among nations., Population explosion Family Welfare Programme., Environment and human health., Human rights, Value education, HIV/AIDS., Women and Child Welfare, Role of Information Technology in environment and human health.
15%
Reference Books: 1. Environmental Studies, By. N. K. Uberoi, Second Edition, Excel Books Publication.
2. Environmental Management, By. N. K. Uberoi, Second Edition, Excel Books Publication. BBA-CBCS-JUNE:2011
25%
25%
25%
Functions and formulas: 1. Mathematical: Round, ceil floor, fact, subtotal, sum , sum if 2. Logical : AND, OR, NOT, if 3. Statistical: Min, max, avg, count if 4. Text: Concatenate, Exact, find, left, right, lower, upper, trim 6. Date and Time: Date, day, days360, hours, minute, now, second, time, today, year, datediff 7. Financial Functions: FV, IPMT, NPER, NPV, PMT, PV, Rate Data analysis : Standard deviation, Variance correlation, z-test, Chi-square). IV MS PowerPoint Creating , browsing &saving Presentation, Editing & formatting slides, Linking multiple slides using hyperlinks and advance buttons, Using slide layouts, Adding notes to the slides, Editing and formatting slides, Working with slide masters, Inserting objects on the slide, Animating objects, Slide transitions, Choosing preset animations, Triggering animations, Applying sound effects to animation effects, Playing videos, Slide show, Custom Show University Examination Scheme (70-Marks) : Theory Examination: 35 Marks Practical Examination: 35 Marks
25%
Reference Books: 1. PC Software, R. K. Taxali, Tata MacGraw Hill Publishing Company. 2. Working with Personal Computer Software (2nd Ed.) R.P.Soni, Harshal Arolkar, Sonal Jain , Wiley India Publications. 3. Olevel- Module-I, II & III, Satish Jain, Sashank Jain, Sashi Singh & Dr. Madhulika Jain, BPB Publication. 4. Office 2003 in simple steps- Dreamtech Press. 5. Jain, V.K.; Computers and Beginners.
BBA-CBCS-JUNE:2011