Professional Documents
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Installation Design Brief Brief set by: Coutts Written by: Charlie Richardson, Head of Brand Communications, Couuts Sponsored by: Coutts
Deadline for this Brief: Entries for this brief must be submitted by Friday 9 March 2012. Supporting objects must be received at D&AD offices by Friday 16 March 2012. Benefits: Nominated and Yellow Pencil winners will be eligible to interview for the D&AD Graduate Academy, with the chance to undertake a paid industry placement.
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*Coutts do not have a typical client - they can be from any walk of life. Client segment groups are Professionals, Entrepreneurs, Landowners, Executives, Commercial, Sports & Entertainment. Considerations We are looking for work that explores new and unexpected ways of interaction. Successful entries will demonstrate how the design experience (digital or physical) can engage bank visitors in content and keep them interested and entertained long enough to deliver the message in a contemporary way i.e. how the history and heritage of Coutts makes it the place it is today.