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Higher Diploma in Business Management Level 6 Qualification Guide

Contents
Introduction to the qualification Unit content Mandatory units Unit 1 Organisational Management and Structure Unit 2 International Marketing Unit 3 Strategic Business Planning Unit 4 Financial Management Optional units Unit 5 The Organisation and its Environment Unit 6 Human Resource Management Unit 7 Business Law Unit 8 Communication Processes Unit 9 Economics and Business Unit 10 India and the Business Environment Recommended reading Assessment criteria/marking guidelines Registering students Moderation Reasonable adjustments Special considerations Progression 1 2

2 7 11 15 19 23 27 31 35 39 45 46 46 46 47 47
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Introduction to the qualification


The Higher Diploma in Business Management is designed to give students an understanding of the responsibilities of senior managers and the techniques they will use to deal with different situations as well as the legal requirements within their role. The qualification consists of 4 mandatory units in which students cover the fundamentals of business management. They then choose 2 optional units to gain more specialist knowledge. Each unit is assessed by an assignment of between 2000 and 3000 words. ATHE provides an assignment for each unit. Alternatively centres may create their own assignments built on the unit learning outcomes and assessment criteria. Assignments can be designed in a variety of forms including projects or timeconstrained assessments. Centre-devised assignments must be approved by ATHE prior to commencement of the programme. Students need to achieve all 6 units to complete this qualification. Students can use ATHE resources and recommended textbooks. However, as this is a higher level qualification, the majority of texts used should be from students own research.

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Unit 1 Organisational Management & Structure


Unit Aim In this unit students will explore different types of business structures and cultures. They will look at different management theories and how these relate to management. They will also consider change management.

Learning Outcome 1. Understand the meaning and nature of organisational management.

Assessment Criteria 1.1 Explain what is meant by organisational structures and cultures 1.2 Evaluate how the objectives of a business organisation affect organisational structure and culture

Indicative Content Different forms of management structure, e.g. flat, hierarchical, regional, product, divisional, matrix structures, team structures Corporate cultures, e.g. power, role, task, person, applicable and analytical schools Role of culture and structure Examples of business objectives of different sized organisations How business objectives influence organisational structure and culture Learning Outcome 2. Understand leadership and management theory and its application in practice. Assessment Criteria 2.1 Critically review a business organisation and explain the application of different management theories

Indicative Content Different management theories, including: Scientific Management e.g. FW Taylor Classical (Administrative) Theorists e.g. Henry Fayol Human relations/sociological e.g. Mayo, Parker, Weber Operational research e.g. Fisher, Fry Drucker management by objectives etc. Application of theory in real business situations Case study analysis

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Learning Outcome 3. Understand the advantages and disadvantages of centralisation and decentralisation.

Assessment Criteria 3.1 Differentiate between an organisational management system that is centralised and one that is decentralised 3.2 Analyse how an organisation moves away from centralisation to decentralisation or vice versa

Indicative Content Features of centralised/decentralised structures Advantages and disadvantages Situations where each are appropriate Strategies to move from centralised to decentralised or vice versa Assessment Criteria 4.1 Explain recent trends in structuring organisations and why have they have changed from traditional structures. 4.2 Analyse how environmental uncertainty can affect the structure of an organisation. Indicative Content Contingency management Main dimensions, e.g. specialisation, centralisation of decision making, standardisation, formalisation and configuration Elements of environmental uncertainty economic, political, legal etc. Influences on structure objectives, environment Learning Outcome Assessment Criteria 5.1 Analyse the factors that impose the 5. Understand the causes of need to change in organisational organisational change and the factors structures. that will help and resist change. 5.2 Explain the issues that can cause resistance to any change in organisational structure and processes

Learning Outcome 4. Understand the contingency approach to management

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Indicative Content Causes of change internal and external: desire for greater profits, desire to grow, new technology, need to keep/expand customer base, environmental factors, legal and political factors Resistance to change - tactics of counter-implementation and ways to overcome resistance Why resistance occurs style of management, lack of information, natural resistance to change, familiarity with current operations, vision not properly communicated etc. Learning Outcome 6 Understand organisational functions and processes Assessment Criteria 6.1 Analyse the main organisational functions and processes and their contribution to the achievement of organisational goals 6.2 Explore alternative ways in which organisations can design and carry out their functions and processes Indicative Content Main management functions - marketing, operations, human resources, finance Management processes planning and staff supervision, organising, staffing and decision making Outsourcing, flattening of organisational structures, specific project teams, network structures, learning structures and knowledge management

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Unit 1 Organisational Management and Structure Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Date: Assignment Brief Answer both questions. 1000 words per question 1. Analyse the structure and organisational culture of a given case study or real organisation, examining how the organisational objectives have influenced the structure and culture. Your answer should explore alternative structures and cultures and explain why they may or may not be suitable. 2. For a case study or real organisation facing change, analyse the causes of change, the impact on organisational structure and culture and how change can be effectively implemented. You should analyse potential resistance to change in your answer.

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Internal Verifier (if sampled) Signature:

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Unit 2 International Marketing


Unit Aim This unit will introduce students to the concepts of marketing in an international context. They will look specifically at emerging economies and the issues that arise in relation to marketing in those economies. Learning Outcome
1. Understand the importance of

Assessment Criteria 1.1 Analyse the problems of international marketing in emerging economies 1.2 Analyse the reasons why a company would want to invest in marketing on a global scale

competitiveness in international marketing and be able to analyse potential and risks Indicative Content

Emerging economies BRICs (Brazil, Russia, India, China) Features of emerging economies Challenges for emerging economies in the international market place Local and national markets Potential and risks of international trade Assessment Criteria 2.1 Assess the importance in international markets of such different marketing strategies 2.2 Explain how to produce a marketing plan to cover different strategies available for international marketing

Learning Outcome 2. Understand how to implement an organisations marketing strategy

Indicative Content Marketing strategies: Market dominance (leader, challenger, follower, niche); Growth (integration, diversification etc); Generic (differentiation, cost leadership, market segmentation): Innovation strategies (new product development, business model innovation). Contents of a typical marketing plan with strategies for international marketing analysis of situation, objectives, strategy, operational plan, forecast, controls. Marketing tools and techniques market research, marketing mix, market analysis etc.

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Learning Outcome 3. Understand the marketing opportunities and problems presented by emerging markets

Assessment Criteria 3.1 Evaluate the issues involving the management of international marketing in emerging economies 3.2 Examine the different marketing strategies required by different international economies and cultures

Indicative Content Recognising differences in structure of economies and in consumers in different countries (infrastructure, culture, consumer circumstances) Opportunities in emerging economies Suitability of marketing strategies Learning Outcome Assessment Criteria 4. Understand the financial aspects of international marketing 4.1 Analyse the issues of financing international marketing and the pricing policies that a business may adopt. 4.2 Evaluate the financial risks involved in international marketing Indicative Content Pricing strategies Adapting pricing for local conditions Different regulatory and tax regimes Financial risks

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Unit 2 International Marketing Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Assignment Brief Answer both questions. 1000 words per question 1. Analyse the reasons for an organisation to enter the international marketplace and the opportunities and issues that may arise. Use a given case study or real business organisation as the basis of your analysis. 2. For a given case study or real organisation, analyse potential marketing strategies and elements of the marketing plan to move into international markets. Date:

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Assessors Feedback: (can be continued on separate page)

I confirm that all the assessment criteria for the unit have been covered Achieve/Refer Assessors signature: Date:

Internal Verifier (if sampled) Signature:

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Date:

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Unit 3 - Strategic Business Planning


Unit Aim In this unit, you will learn about strategic planning for a business and what this entails. You will look at how strategic plans are implemented in the business. Learning Outcome 1. Understand the significance of an organisations vision and strategic direction. Indicative Content Vision and mission statements what they are and what they are not Purpose and aim of mission statement Who the statement targets What makes an organisations statement unique Strategic direction what it is and how it affects the organisation How the mission and vision link with strategic direction Learning Outcome Assessment Criteria 2. Be able to analyse strategic direction to see how it is incorporated into the business plan. 2.1 Identify the stakeholders who inform the development of a strategic business plan 2.2 Analyse business objectives to show how they are consistent with the direction of an organisation 2.3 Develop a strategic business plan to support the direction of an organisation 2.4 Analyse risks and develop contingency plans to mitigate identified risks Indicative Content Stakeholder analysis Link between objectives and direction Content of strategic business plan Identifying business risk Contingency plans purpose and content Assessment Criteria 1.1 Analyse what an organisations vision and mission entails 1.2 Determine the implications of the strategic direction of an organisation

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Learning Outcome 3. Understand the importance of gaining stakeholder support for the strategic business plan.

Assessment Criteria 3.1 Explain strategies to communicate the strategic plan to all key stakeholders 3.2 Assess how to gain and retain support from key stakeholders for the strategic business plan

Indicative Content Key stakeholders, e.g. investors, shareholders, staff and management, the wider local community Communication strategies, e.g. sharing the strategy, internet portals, newsletters, discussion forums Gaining support communication, identifying benefits, explaining strategic thinking, inviting feedback Learning Outcome Assessment Criteria 4. Understand how a business strategy can be implemented 4.1 Assess the resource requirements to implement a new business strategy 4.2 Suggest approaches to the implementation of business strategy Indicative Content Resource requirements - costing, capital investment, raw materials, training ,plant and equipment Approaches breaking down into small steps, liaison with key people etc.

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Unit 3 Strategic Business Planning Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Assignment Brief Answer both questions. 1000 words per question 1. For a given case study or real organisation, analyse the mission, vision and strategic direction and demonstrate how this can be translated into a strategic business plan. You should consider risks and contingency plans in your response. 2. Discuss how a strategic business plan might be implemented and how support can be gained from stakeholders to ensure the plan is successfully implemented. Date:

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Internal Verifier (if sampled) Signature:

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Date:

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Unit 4 Financial Management


Unit Aim In this unit students will look at how to analyse the financial status of organisations and how to manage the finances of a business. They will look at the analysis of financial statements, budgets and investment appraisal. Learning Outcome 1. Be able to analyse and evaluate the financial statements of an organisation Assessment Criteria 1.1 Identify the needs of different stakeholders and use analytical tools and techniques relevant to the needs of stakeholders 1.2 Analyse a set of financial statements by using comparative analysis 1.3 Evaluate the limitations of different types of analytical tools and techniques Indicative Content Main financial statements, purpose and relationship between them Financial ratios for short term and long term creditors Comparative statements, common size percentages, working capital changes, trend analysis Profitability, liquidity and activity ratios Learning Outcome Assessment Criteria 2.1 Analyse the budgetary process and 2. Be able to complete and analyse identify constraints budgetary information 2.2 Evaluate budget outcomes and compare with the organisational objectives. 2.3 Evaluate budgetary monitoring processes within an organisation. Indicative Content The budgeting process (objectives, resources and constraints) Establishing budget components (negotiation and consolidation, audit and monitoring) Role of managers and functions in budgeting Budgets and variances

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Learning Outcome 3. Understand how to evaluate financial information and its role in capital investment decision making Indicative Content

Assessment Criteria 3.1 Analyse criteria by which major financial decisions are made. 3.2 Apply forecasting techniques to financial decisions.

Net present value, and time value of money Discount rates, Discounted Cash Flows (DCF) Discounted Payback Period, Internal Rate of Return, Return on Investment Decision Tree Analysis, Real Options Analysis and simulations. Uncertainty and risk Learning Outcome Assessment Criteria 4.1 Evaluate issues related to long and 4. Be able to critically examine short term financial management contemporary issues which can affect financial management 4.2 Evaluate the impact of risk on corporate performance and financial management

Indicative Content Long-term financial management - issues affecting equity, debt, shareholder dividends, e.g. macroeconomic policy, structural changes to industry Short-term financial management - issues affecting assets and liabilities, cash, stocks, short-term debt, e.g. supply and demand, price changes

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Unit 4 Financial Management Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Assignment Brief Answer all three questions. 750 to 1000 words per question 1. Carry out an analysis of the financial statements of an organisation. Using statements from different organisations, or from different financial years for the same organisation, make comparisons of financial performance between statements. Comment on other issues that could affect investment decision making. 2. Using information from the same organisation, analyse budgets and comment on the usefulness and accuracy of the budgeting process. Comment on factors that can affect the budgeting process. 3. Using a case study or an organisation with which you are familiar, apply a range of analysis techniques. Explain the usefulness of these techniques and comment on other factors that may affect financial decision making. Date:

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Unit 5 The Organisation and its Environment


Unit Aim You will explore the external environment in which the organisation exists from the business point of view. You will learn about external factors that impact upon the business and about corporate social responsibility. Learning Outcome 1. Understand the relationship between the organisation and its environment. Indicative Content Why the external environment is important to business Elements of external environment political, economic, legal, technological Why business needs to respond to these factors Learning Outcome Assessment Criteria 2. Be able to analyse the external environment of a business 2.1 Analyse the political, economic, social, technological, legal and ecological factors that affect an organisation by using a PESTLE analysis. 2.2 Analyse the reasons for difficulty in monitoring change in all of the organisational environment factors 2.3 Describe how PESTLE analysis can be used to support scenario planning. Indicative Content PESTLE analysis how to carry out Monitoring change in environmental factors Scenario planning Assessment Criteria 1.1 Explain the relationship between business organisations and the external environment

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Learning Outcome 3. Understand the concept of corporate responsibility

Assessment Criteria 3.1 Analyse reasons why the emphasis on ethical behaviour has increased within the organisational environment 3.2 Evaluate and give examples of why there has been increased media coverage of environmental issues and the occurrence of high profile scandals

Indicative Content Concept of corporate social responsibility Ethical behaviour Examples of media coverage

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Unit 5 The Organisation and its Environment Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Assignment Brief Answer both questions. 1000 words per question 1. Analyse the external environment of a business and explain its significance to business operations. You should carry out a PESTLE analysis as part of your answer. 2. Discuss the concept of corporate responsibility in relation to a specific business. Date:

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Assessors Feedback: (can be continued on separate page)

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Unit 6 Human Resource Management


Unit Aim In this unit students will look at workforce planning and at ways that employees can be motivated and their performance managed. Learning Outcome 1. Understand the process by which an organisation secures adequate talent, skills, knowledge and ability to ensure future success Assessment Criteria 1.1 Analyse the process of workforce planning as a function of the human resource department 1.2 Evaluate the effectiveness of workforce planning in achieving business aims 1.3 Explain how to develop human resource plans for an organisation Indicative Content Aims of workforce planning Stages of workforce planning (analyse current situation, analyse future needs, find gaps) Strategic and operational workforce planning (i.e. long and short-term planning) Format of workforce plans Learning Outcome Assessment Criteria 2. Understand the significance of and 2.1 Analyse motivation and behavioural process for employee motivation and theories reward 2.2 Evaluate how motivational and behavioural theories relate to performance in the workplace Indicative Content Motivation and behavioural theory e.g. Taylor, Mayo, Maslow/Herzberg, Drucker etc Application of theory to the workplace

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Learning Outcome 3. Understand how to apply principles of performance management

Assessment Criteria 3.2 Analyse performance management practices referenced to motivation theory. 3.1 Analyse the effectiveness of appraisal systems

Indicative Content Performance management practices (management by objectives, SMART objectives, performance related pay etc) Elements of appraisal systems (360 appraisals, peer review, observation etc)

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Unit 6 Human Resource Management Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Assignment Brief Answer both questions. 1000 words per question 1. Discuss the process by which an organisation secures adequate talent, skills, knowledge and ability and evaluate its effectiveness in achieving organisational aims. 2. Analyse motivational theory and assess its practical application in appraisal and performance management systems. Date:

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Internal Verifier (if sampled) Signature:

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Unit 7 Business Law


Unit Aim In this unit you will learn about aspects of the law that affect the relationship between the organisation and customers, business competition and intellectual property. Learning Outcome 1. Understand the impact of the law on the relationship between a business and its customers Assessment Criteria 1.1 Explain the concept of a 'duty of care' and laws relating to consumer protection 1.2 Explain laws related to the sale of goods and services Indicative Content Duty of care (Donoghue and Stephenson) Consumer protection Sale of Goods and Services Act Law of Contract Trade descriptions Other laws affecting specific industries, e.g. age-related sales etc Learning Outcome Assessment Criteria 2. Understand the legal regulations 2.1 Analyse and evaluate the different forms applicable to consumer credit of credit agreements agreements. 2.2 Describe the contractual arrangements and obligations that a businesses will be subject to when entering into different forms of credit agreement. Indicative Content Consumer Credit Act and main provisions Application of the Act Implications of non-compliance Learning Outcome Assessment Criteria 3. Understand the laws relating to 3.1 Evaluate the scope and form of monopolies, mergers and antimonopolies and anti-competitive competitive practices legislation in the UK 3.2 Explain the role of the Competition Commission with reference to its activities and powers. 3.3 Describe and explain the EU position on dominant positions and the application of EU exemptions to potentially anticompetitive practices.

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Indicative Content Definitions of monopoly, dominant position, anti-competitive practices UK legislation on competition EU position and legislation Competition Commission role and purpose Learning Outcome Assessment Criteria 4. Understand the law of tort and its 4.1 Explain the law of tort and its implications significance in business in relation to business activities 4.2 Explain the concept of vicarious liability Indicative Content Definition of tort Law of tort and how it applies to business Vicarious liability Concept of ultra vires and how this affects the business Learning Outcome Assessment Criteria 5. Understand the key provisions relating 5.1 Identify different forms of intellectual to ownership of intellectual property. property and the extent to which such ownership may be sold, modified, assigned or licensed. 5.2 Analyse the legislative framework for the protection of intellectual property and the remedies available where the rights to that property have been infringed. Indicative Content Definition of intellectual property Ownership rights ( to sell, assign, licence copyright) Legislation on copyright, patents etc Remedies available for breach of law

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Unit 7 Business Law Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Assignment Brief Answer all three questions 1000 words per question 1. Explain the legal relationship between a business and its customers in relation to the sale of goods and services (including tort, consumer protection, trade descriptions etc) and the provision of credit. Discuss UK and EU law relating to monopolies and competition and how it is enforced. Include an explanation of the role and purpose of the Competition Commission. Explain the concept of intellectual property and discuss how the law relating to intellectual property affects business. Date:

2.

3.

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Unit 8 Communication Processes


Unit Aim In this unit students will learn about the communications process in business, the communication skills required by individuals and they will assess their own communication skills. Learning Outcome 1. Understand communication processes in business Assessment Criteria 1.1 Analyse the range of factors that impact on the communication process within an organisation 1.2 Evaluate the effectiveness of different systems of communications within business organisations

Indicative Content Types of communication, e.g. customer relations, PR, corporate communications, reputation management Methods of communication, e.g. meetings, forums, electronic (e.g. web based) Communication process Learning Outcome Assessment Criteria 2. Understand the range of communication skills required within businesses. 2.1 Identify the communication skills required in businesses 2.2 Explain the elements of effective communication within businesses 2.3 Analyse factors that can cause barriers to communication within businesses

Indicative Content Communication skills verbal, non-verbal, written, listening skills, meeting skills etc. How to communicate effectively Barriers to communication

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Learning Outcome 3. Understand how to develop effective communication skills in a business context

Assessment Criteria 3.1 Assess own communication skills 3.2 Identify areas for improvement in professional communication skills.

Indicative Content Managing personal development in communication Action planning

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Unit 8 Communication Processes Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Assignment Brief Answer both questions 1000 words per question 1. Discuss communication processes and the effectiveness of systems of communication within business organisations. 2. Analyse the skills required for effective communication and assess your own effectiveness in communication. You should include a personal development plan to improve your communication skills. Date:

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Unit 9 Economics and Business


Unit Aim This unit looks at the economy and its impact on the business and business operations. Students will look at elements of macro and microeconomics in relation to business organisations. Learning Outcome
1. Understand how macroeconomic and

Assessment Criteria 1.1 Examine how microeconomics impacts on an organisation 1.2 Examine how macroeconomic policy influences business operations

microeconomic theories relate to management practice Indicative Content

Microeconomics nature of the firm, workings of competitive market, demand and supply, price and output, elasticities, uncertainty and risk, costs of production, revenue and profit Macroeconomics relationship between Government and business, fiscal and monetary policy, economic growth, unemployment, inflation, business cycle, balance of payments and exchange rates Learning Outcome Assessment Criteria
2. Understand what is meant by a free

market economy, command economy and mixed economy.

2.1 Compare and contrast the features of the three major types of economy in relation to businesses operating within them 2.2 Evaluate alternative economies and their benefits for business.

Indicative Content World economy Capitalism Features of each economy affecting business operations Benefits for business of different economies Market conditions

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Learning Outcome
3. Understand the concept of demand

Assessment Criteria 3.1 Explain influence of demand and supply in relation to goods and services supplied by a business 3.2 Evaluate the influence of aggregate supply and aggregate demand on business decision making

and supply in relation to different types of goods and services and firms behaviour.

Indicative Content Types of goods and services (normal, inferior, Giffen) Supply and demand curves Aggregate supply and demand definition and influence on business Learning Outcome Assessment Criteria
4. Understand the theory of costs as it

relates to an organisation.

4.1 Analyse different costs and the formulas relating to the theory of cost 4.2 Explain how a firms supply curve is derived from its cost function.

Indicative Content Fixed costs, variable cost, marginal cost, average cost and total cost Theory of costs and related formula Construction of supply curve Economies of scale, diseconomies of scale Learning Outcome Assessment Criteria 5.1 Explain the characteristics of 5. Understand how the monopoly and monopoly and perfect competition at perfect competition affect profit the firm and industry level. maximisation in business 5.2 Evaluate the effects of the changes in conditions of the industry on the market equilibrium in both the short term and long term.

Indicative Content Characteristics of perfect competition and monopoly Graphs of perfect competition and monopoly Effects of changes in market conditions Market equilibrium

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Learning Outcome
6. Understand the concepts of elasticity

Assessment Criteria 6.1 Analyse the meaning of price elasticity of demand, price elasticity of supply, income elasticity of demand and cross price elasticity of demand. 6.2 Examine the use of the concepts of elasticity by firms to analyse and evaluate markets.

of demand and supply and their application within the business decision-making process

Indicative Content Supply and demand Elasticities Use of concept of elasticity in business

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Unit 9 Economics and Business Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Assignment Brief Answer all four questions. 750 to 1000 words per question 1. Discuss the impact of external economic conditions on the operations of business. 2. Analyse how supply and demand is relevant to business decisions. You should discuss elasticity in your answer, use diagrams and examples of specific organisations to support your answer. 3. Analyse how market competition influences the operations of a business. Use specific examples to illustrate your answer. 4. Discuss the theory of costs in relation to business operations. You should identify different types of costs and explain how the supply curve is constructed for an organisation. Date:

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Internal Verifier (if sampled) Signature:

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Date:

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Unit 10 India and the Business Environment


Unit Aim This unit focuses on the business environment in India and looks at whether India is a developing or developed economy. Students will look at how the infrastructure affects the economy and at planning strategies that have been used to try and support economic growth. Learning Outcome Assessment Criteria 1. Understand the key components of the 1.1 Analyse the key indicators of the Indian economic environment. economic environment in India 1.2 Critically examine national economic management in India from the corporate point of view. 1.3 Describe internal and external factors that are important for the Indian business environment. Indicative Content Indian economy Infrastructure Economic management Economic partnership between India and other nations Political, social and technological factors Learning Outcome Assessment Criteria 2. Understand the current Indian 2.1 Analyse the current position of the business situation Indian infrastructure 2.2 Describe the major constraints on corporate growth in present day India Indicative Content Infrastructure transport, communications, technology etc. Constraints - average per capita incomes, size of market etc.

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Learning Outcome 3. Understand the indicators of economic development in India

Assessment Criteria 3.1 Evaluate the major indicators used to measure the economic development of India. 3.2 Analyse how far the Indian economy can be classed as developed or developing based on the movements in performance indicators for the last 10 years.

Indicative Content Indicators of development economic growth, healthcare, education, agricultural development, economic policy and external debt, infrastructure, social and business development, Development Indices (WDI/HDI) Concept of developed and developing economies Learning Outcome Assessment Criteria 4. Understand the relative importance of 4.1 Critically examine the role of land as a access to natural resources in Indias central input in the process of the development development of India taking into account the density of population. 4.2 Examine the role of the government towards preservation and optimum utilisation of natural resources. Indicative Content Agricultural and rural development Patterns of land ownership Population Government policies for natural resources Learning Outcome Assessment Criteria 5. Understand the various planning 5.1 Analyse the planning strategies strategies adopted in India since 1952 adopted since 1952 5.2 Evaluate the factors which make the tasks of implementing the Five Year Plans difficult. Indicative Content History of economic planning in India Planning strategies employed and their relative success Factors affecting success of five year plans

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Unit 10 India and the Business Environment Assessment Submission


Name: ATHE Student No: I confirm that the work contained in this submission is all my own and that any sources of reference have been correctly attributed. Signature: Assignment Brief Answer all three questions. 1000 words per question 1. Analyse the current economic environment in India. 2. Discuss factors relating to economic growth in India. You should specifically look at the development of infrastructure and the impact this has. 3. Assess the potential use of resources in India and the significance and importance of national planning in relation to those resources. Date:

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I confirm that all the assessment criteria for the unit have been covered Achieve/Refer Assessors signature: Date:

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Recommended reading
Unit 1 Charles Handy, Understanding Organizations, 4th Edition (Penguin, 1993) Mike Smith, Fundamentals of Management, 2nd Edition (McGraw-Hill Education, 2011) Unit 2 Isobel Doole and Robin Lowe, International Marketing Strategy (Thomson Learning, 2008) Unit 3 Timothy N Nolan et al, Applied Strategic Planning: An Introduction, (Jossey Bass, 2008) Clive Reading et al, Strategic Business Planning: DIY Improvement Toolkit, (Kogan Page 2002) Unit 4 John R Dyson, Accounting for non-accounting students, 8th edition (FT Press, 2010) Unit 5 Ian Worthington and Chris Britain, The Business Environment, 6th Edition (FT, Prentice Hall 2009) Andrew Crane et al, The oxford Handbook of Corporate Social Responsibility (OUP 2009) Unit 6 John Stredwick, An introduction to Human Resource Management, (Heinemann, 2000) (plus texts from unit 1 for motivational theory) Unit 7 Sarah Riches and Vida Allen, Business law (Longman, 2009) Unit 8 Understand the Communication Processes in the Workplace (Pergamon Flexible Learning) Harvard Business Review on Effective Communication. (Harvard Business Review Press John V Thill, Excellence in Business Communication.(Pearson Education) Unit 9 John Sloman et al, Economics for Business 5th Edition (Pearsons, 2010) Unit 10 Barry Eichengreen et al, Emerging Giants: China and India in the World Economy (OUP 2010)
HDBM Qualification Guide 45 ATHE Ltd June 2011

Assessment criteria/marking guidelines


Students must complete the four mandatory units and two of the optional units. They must also satisfactorily complete assignments for every unit they undertake in order to attain the Higher Diploma in Business Management. The assessment is based on the knowledge and understanding of each unit of the qualification and requires students to demonstrate evidence of research and analysis. This should include both secondary and primary research.

Registering students
Our registration system is found online at: www.atheuk.com/howtoregister Students must be registered within 14 days of starting the qualification. To pay for the registration fees go to www.atheuk.com and click on registrations. Upon registration students will receive a unique identification number to be used in any further correspondence with ATHE. If you would like any further information on registering students, please e-mail registrations@atheuk.com or call 01603 283500. To see the entry requirements for this qualification go to www.atheuk.com and click on the qualification brochure.

Moderation
ATHE is committed to upholding the quality of the qualifications we offer. Accordingly we have a comprehensive internal and external verification system to ensure the assignments submitted are at an appropriate standard. The individual unit assignments will be marked by the internal assessors and ATHE will verify a pre-agreed percentage of these to ensure standards and consistency. Centres may contact ATHE to request additional guidance on assessment. To view the full verification process and associated documentation go to: www.atheuk.com/procedures

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Reasonable adjustments
Reasonable adjustments must not affect the integrity of what needs to be assessed, but may involve: changing standard assessment arrangements, for example allowing candidates extra time to complete the assessment activity adapting assessment materials, such as providing materials in Braille providing access facilitators during assessment, such as a sign language interpreter or a reader re-organising the assessment room, such as removing visual stimuli for an autistic candidate. Reasonable adjustments are approved or set in place before the assessment activity takes place; they constitute an arrangement to give the candidate access to the programme. To view the full reasonable adjustments policy go to: www.atheuk.com/procedures

Special considerations
A candidate who is fully prepared for an assessment that is scheduled for a specific time may be eligible for special consideration if: performance is affected by circumstances beyond the control of the candidate, e.g. recent personal illness, accident, bereavement, serious disturbance during the assessment alternative assessment arrangements which were agreed in advance of the assessment proved inappropriate or inadequate part of an assessment has been missed due to circumstances beyond the control of the candidate.

To view the full special considerations policy go to: www.atheuk.com/procedures

Progression
ATHE has agreements with Universities in which students who complete the ATHE HDBM can progress to complete an MBA. If colleges require further information on progression from the Higher Diploma in Business Management to University MBA or other qualifications, please e-mail progression@atheuk.com or call 01603 283 500 with any progression questions. Students can also progress to the ATHE Level 7 Postgraduate Diploma in Business Management.

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