Todd Thayer

174 Great Plain Road, Danbury, CT 06811 Home: 203-791-9757 Mobile: 914-482-4692 E-Mails: tthayer66@gmail.com; todd.thayer@nokia.com Social networks: Linkedin, BranchOut and facebook

SUMMARY
M obile Product M anager with record of success developing product strategies, creating product roadmaps, identifying market opportunities and defining the consumer value proposition for Sales, Marketing and Product Development teams. Over 10 years experience in the Wireless Industry supporting International Technology, Marketing and Sales organization. Product management skills and strengths are focused in the following areas:

Product Vision & Roadmaps Market Analysis & Research Human Factors Mobile Design Product Marketing

Requirements Management Consumer Focus Group Analysis Agile SW Development Strategic Partner Development

SWOT Competitive Analysis Customer Segmentation Wireframe Page Layout Market Trend & Growth Analysis

ACCOMPLISHMENTS
Staffed, trained and guided twelve person product development team responsible for planning, launching and distributing over 30 wireless consum er products yielding over $1.5B in sales. Successfully lead cross-functional team that designed and deployed the industries first Mobile IM client introducing Agile SW development methodologies to the wireless industry building a 5 million mobile user-base in less than 18 months. Developed Product Lifecycle strategy that increased sales over 40% and extended the product life beyond 18 months by introducing bundling solutions customized for distribution partners and channels. Teamed with Marketing and Corporate Communications to deliver new product messaging as frequent panelist at CES/CTIA and Industry Spokesperson for news outlets and publications including CNET, WSJ & Engadget. Collaborated with internal teams to define and implement new corporate Smartphone strategy, right-size existing resource allocations and modify cross-functional teams to execute 2011-2013 corporate strategy.

TECHNICAL SKILLS & CONTACTS

O/S: Marketing: Distributors: Languages: Databases: Software: Carriers: Tools: Industry knowledge of iOS, Android, Windows Mobile, Symbian, Meego, Palm Product introduction & brand building using Social, Web, Viral & Print Media campaigns Corporate sales relationships with Amazon, Dell, Wal-Mart, Regional Carriers and Distributors Background in HTML, CSS, Java & C++ Managed teams building on Microsoft Access, SQL Server, SAP & Oracle Microsoft: Word, Excel, PowerPoint, Exchange, Lync & SharePoint. Apple: iMovie, Final Cut Pro Experience interfacing with AT&T, Verizon, T-Mobile, Rogers & Bell Canada Created Actionable M etrics for real-time decision making using Excel & Minitab

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EXPERIENCE
Nokia Mobile Phones: September 1998 to present
H ead of Business Development: 2009 2012, W hite Plains, NY Build a competitive & profitable business with strategic partners focused on delivering mobile solutions across a variety of industries including eBanking, ecommerce, manufacturing and health care. Develop solutions for mobile payments including collaborating with ISIS on their Carrier focused platform for wireless payments along with developing global strategies for the adoption of Nokia Money in emerging markets. Collaborate with PNC Bank in Pittsburg and Bank of America in North Carolina to optimize the User Experience for consumer eBanking solutions to increase customer adoption across multiple platforms. Team with Wireless Carriers and third party developers to create B2B workforce productivity solutions that streamline business processes and automate repetitive functions utilizing mobile and desktop platforms. Consult with top small business application vendors like ProntoForms, Antenna, telenav track, pyxis mobile and APRIVA wireless payments to provide a combination of mobile productivity solutions for small and medium businesses. Collaborate with Microsoft on mobile strategies to increase Microsoft 360 Lync wireless adoption from 15% to 50%. Develop strategies for emerging technologies including Wireless Payments, Mobile Wallet, Near Field Communications including RFID & Low Energy BT, LBS and Secure SIM requirements for wireless commerce

Director of Product M anagement, Smartphone and Advanced Devices: 2006 2009, W hite Plains, NY Member of Smartphone Leadership Team focused on developing an open market distribution channel for smartphones and emerging devices. Collaborated and introduced new product strategy, hired Nokias Smartphone Product Management Team and managed Product Launches and Product Lifecycle Updates. Inherited business group averaging $3M in yearly sales. Successfully coached and managed team through new strategy introduction, opened new distribution channels and identified new market opportunities resulting in sales that exceeded $135M within the first 18 months. By end of 2009, yearly sales increased to over $350M with a 35% op margin. Successfully hired & managed PM Team that developed Launch Readiness and Go to Market Strategies that aligned Marketing & Sales during product development enabling smooth product introduction and lifecycle updates. Presented monthly reports on Market, Product, and Technology Requirements that enabled management team to effectively prioritize limited resources, develop emerging business opportunities and focus R&D resources on critical issues. Evaluated competitiveness of mobile solutions on different Smartphone platforms. Recommend best practices for consumer usability, application optimization and business case analysis.

Corporate Sales Strategy: 2003 2005, Dallas, TX Reporting to VP of Sales, developed strategies for North America accounting for over $4B in annual US sales Developed & delivered monthly presentations that enabled management to prioritize strategy and execution, including: Wireless sales opportunities with US Carriers and ecommerce sales partners (AT&T, Verizon, Dell, Amazon) Customer & Carrier segmentation including market sizing, market value and ROI Price to feature trade-off analysis including Price-band analysis and competitive bench-marking Business requirements spec for R&D including form factor, feature & price-point requirements

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Research & Development: 1998 2002, Dallas, TX Managed team of 15 developers, designers and SW test engineers that created the first Mobile IM client integrating AOL Instant Messaging on the Nokia 5000 Series, generating over $500M in sales.

Texas Instruments & TRW: 1991 to 1998, Dallas, TX

Recruited & selected for Texas Instruments Software Systems Engineering training program focused on advanced technologies Member of small team that designed advanced HW/SW signal processing for HARM and HARM derivatives Designed and developed flight-worthy telemetry systems for demonstration and validation Briefed US Air Force on flight-test results from verification and validation activities

EDUCATION
MBA, University of North Carolina: Chapel Hill, NC
Weekend MBA Program, Class of 2013

BSEE, University of South Alabama: Mobile, AL

Chairmen of Intramural Athletics, Resident Assistant and Officer in Sigma Chi Fraternity