Sample Marketing Student Resume

Fredrick J. Triplett 2446 Arbor Court Casper, WY 82601 Phone: 307-368-8277 Email ID: fredrick.triplett@mail.com Objective Seeking for position of a marketing assistant where work history, education, and a positive attitude will contribute creatively. Summary Of Qualifications

y y y y

Broad office management, secretarial, and customer service experience. Ability to size up a situation with creative thinking and bring up new ideas to the table. Strong communication, interpersonal, problem solution, and organizational skills. Fully financed education, maintain excellent grades, and work and attend school full time.

Education Ithaca College, Ithaca, NY Bachelor of Business Administration, Marketing, Month, Year Dean's List; GPA 3.9 Marketing Research Projects

y y y y

Formulated and compiled data for inclusion in a statistical analysis report. Performed relative analyses based on advertising models including radio, television, Internet, print, brochures, direct mail campaigns, catalogs, sales force efforts, annual reports. With the cooperation of sales representatives conducted independent research on two major retailers to find out the effectiveness of several marketing strategies. Integrated findings into comprehensive marketing research reports.

Roosevelt Hotel New York, Albany, NY Waitress/Hostess

Offered excellent customer services with combined responsibilities for Managing catering services and wait staff, resulting in customer loyalty, repeat business, and profitable sales.

Rose Tech Ventures, Brighton, NY Receptionist

y y

Reviewed MLS listings, prepared sales/rental contracts, and verified the accuracy of weekly advertisements. Coordinated appointments between sales agents and clients, and screened a high influx of calls.

Peanut Butter & Co, Buffalo, NY Secretary / Office Manager

y y

Processes invoices, correspondence, inventory reports, billing, and weekly payroll. Handled preparation of sales proposals and estimates, and all aspects of customer/vendor databases.

Computer Skills Microsoft Word, Excel, Power Point, and Access

Sample Resume: Manufacturing, Operations and Consulting Contributed by a Senior Executive of JobSerf

JOSEPH EDWARDS 6112 Love Drive, #7122 Irving, Texas 75039 (214) 555-1234, noemail@yahoo.com Manufacturing & Engineering Supply Chain/Logistics Strategic Planning Process Redesign Cost Reductions Operations Improvement

Manufacturing, Operations and Consulting executive with more than fifteen years experience. Positions and consulting engagements in a variety of industries, including Automotive, Aerospace, Downstream Oil, Steel and General Manufacturing/Industrial Products. Diverse, comprehensive Operational background, including Engineering, Manufacturing, Supply Chain/Sourcing, Logistics, Strategic Planning and Marketing.
PROFESSIONAL EXPERIENCE PepsiCo, Frito-Lay Division, 2004-2006 Section Manager, Production/Operation; R&D TPC (Pilot & Testing Plant) Dallas, Texas Led a team of approximately (50) salaried associates, including (5) Managers, for a 3-shift facility, with (6) Production areas: Potato Chips, Corn, Extrusion, Baked Products, Pretzels and Packaging as well as (4) of the Support functions: Quality, Laboratory & Analytics, Safety and Sanitation/Food Safety.
y y y y

Supported new product tests, test markets, intermediate scale production and equipment development. Improved Customer Service metric by 8% over previous year, measured across hundreds of tests. Reduced overall facility Downtime by 20% and achieved aggressive Production downtime goal. Zero injuries or lost time (2005), a corporate Safety Audit record and recertified for OSHA's VPP Star.

Consulting Engagements, 2001-2004

y y

y y

Restructured operations at a Pune, India manufacturing company for a major global conglomerate. Developed Sourcing Strategy for a major national Energy company reviewing all areas of manufactured products and services ($1.2 Billion) to best determine opportunities for short and long term savings against the spend. Targeted savings from project expected to surpass $30 million dollars annually. Launched new initiatives for a Dallas-based Retail CEO, including an international entry strategy. Consulted to more than ten local companies in diverse areas including: Turnaround Management, Intellectual Property, Strategic Planning, Credit Scoring, M&A, Promotional Products and Telecom.

Completed the work-out for a local LBO firm of a major Food company after their filing of Chapter 11 (associate staff member of their Turnaround Group). Led analysis of A/R position & cash flow forecast. Led four different teams traveling to nine cities throughout the United States to support a Homeland Defense initiative focused on explosive detection for threats against commercial aircraft.

Thomas Group , Inc., 2000-2001 Management Consulting: Design & implementation of operations improvements. Irving, Texas Restructured operations of an industrial products division for a $5 Billion dollar conglomerate.
y

Created a 'Production Control/Shop Management & Reporting system' in Excel as a stop-gap for client while they were evaluating ERP systems. Throughput reached record levels; 30% increase in 6 weeks. Executed improvements in Manufacturing, Lab, Purchasing and Returned Materials. Results included a 10% improvement in labor utilization and an 85% reduction in cost of rework of customer returns. Worked with U.S. Government agency's security and anti-terrorism unit in explosives detection.

Arthur D. Little, Inc., 1994-1999 Management Consulting: Operations, Engineering & Strategy Boston; Seoul; So Paulo Led or participated in over (25) engagements in BPR, Productivity, R&D/Product Development and Strategic Planning in the United States, Latin America and Asia. Short-term project work in Europe.
y

Co-led Strategic Management of Technology (R&D) engagement for a +$5 billion Korean Oil and Chemical producer. Developed Technology Strategy for four divisions, redesigned technology processes and identified activities required for new R&D center in central Korea. Assisted a major integrated Steel producer in closing the Purchasing function at its mill and reopening at headquarters, as well as identified immediate cost reductions. Savings estimated at $15 million per year from improvements. Following this success, invited to restructure Maintenance through personnel reduction opportunities, operational improvements and outsourcing of internal parts production. Designed feasibility, evaluation and start-up plan for new manufacturing facility in the Amazon Free Trade Zone. Using a dual approach in obtaining financials and completing operational preparations, provided client with a method to minimize lead-time while also reducing risk to investors. Managed process redesign of the Credit and Collection Process at a South American construction products company. Recommended executive policy changes, identified optimal performance measures and created a Sales Force Management system which balances autonomy with appropriate controls. Led a re-engineering of the Engineering Change Order Process for one of the world's largest automotive component suppliers. New process design allows for more rapid change processing, fewer technical and financial resources spent for change incorporations and superior engineering solutions.

The Ford Motor Company, Summer 1993 Marketing Leadership Program (MBA Internship) Dearborn, Michigan

Co-developed corporate strategy in Affinity Marketing (partnering), including organizational and operations restructuring, for presentation to North American executive management. B.F. Goodrich Aerospace, 1989-1992 Aircraft Engine Equipment Engineer Chula Vista, California Managed technical coordination of a $23 million sub-contract and developed specifications for various aircraft engine components. Evaluated suppliers and participated in selection process with Purchasing.

Manufacturing Engineering Training Program

Completed rotation through 11 different areas & positions, including Planning, Industrial, Manufacturing and Tool Design Engineering. Received both Vice-Presidential and Manager letters of recommendation. y

Saved $142,000 through cost reductions and method improvements in one area.

Rockwell International, Rocketdyne Division, Summer 1988 Internship - CAD support for Space Station & Shuttle Engine projects. Canoga Park, California Computer Integrated Manufacturing Laboratory, Lehigh University, 1986-1989 Associate - Provided CAD/CAM support to PA-NJ-NY companies. Bethlehem, Pennsylvania EDUCATION The University of Texas at Austin Austin, Texas Master of Business Administration May 1994 San Diego State University San Diego, California Master of Science, Manufacturing Engineering December 1993 Lehigh University Bethlehem, Pennsylvania Bachelor of Science, Industrial Engineering June 1989 ADDITIONAL INFORMATION Languages: Portuguese (Fluent), Spanish (Basic) Boards of Directors: DealNet (2002-2004)

5 POSITIONS
Installation Manager, Business Center Concepts, Inc., 2009 - present

Installing the "The Office", a business center offered by AlphaNet Hospitality Systems Inc. at hotels across the country. "The Office" provides guest with a personal computer complete with Word, Excel, and PowerPoint software, Internet and email access as well as printing, scanning, faxing, and photocopying capabilities. Installation includes assembling a desk, connecting credit card readers to each component and using a ethernet system to connect each unit to the master. Provide training to hotel staff and management in use of each component and having all installation contracts singed.

Sales Manager, Advanced Technology Components, Inc., 2008 - 2009

y y y

ATC is a procurement specialists for the military, defense and aerospace industries. They supply clients with electronic components for current projects. Developed strong relationships with established accounts while acquiring new accounts. Coordinated the administration of product orders, understood customer needs and guaranteef delivery of company's commitment.

Director of Public Relations / Retail Marketing Lead marketing strategist for 55 retail branch stores and 16 trade doors in the United States, Canada and Latin America (60% of revenue). Reporting to SVP who reports to CEO, develop integrated approach to increase sales results, product awareness and brand image. Key foci include: maximize sales growth and cohesion of the Tiffany Register top-customer tier; develop new and existing core-customer bases; secure targeted media endorsement; devise new store openings and brand integration within local community groups comprising best potential revenue bases; and creation/management of annual business-building sales promotion program (10 themes/76+ locations).

y y y y y y y y y

Generate successful emphasis of core-profit, new collection and authority-position jewelry categories, i.e.: Oversee What Makes a Tiffany Diamond workshop-selling seminars, demonstrating value with exclusivity. Launched new Tiffany Mark timepiece with iconic endorsements including Frank Gehry and George Lucas. Invented new Elsa Peretti designer promotion, using core collection in all stores, and generated record sales. Pioneer Tiffany-Only regional lifestyle weekends for Tiffany Register customers, resulting in 37% growth in statement jewelry sales. Conceived first national program resulting in largest selling event ever. Devise compelling Tiffany-Only attractions which secure presence of most profitable customers. Analyze regular corporate retail sales reports and tailor each local marketing profit-plan with retail leadership. Programs increased average store traffic 21% and sales averaging 12%, contributing to unprecedented growth. Create 33 integrated and multi-tiered new store opening programs in domestic & international locations. Direct and manage 4 internal staff and network of 30 external local-market agencies/consultants.

TAG HEUER S.A., Neuchtel, Switzerland and Paris, France 1996 - 97 International Public Relations Manager (recruited by CEO) During peak expansion of watch brand and imminent IPO, managed global brand positioning, communications and media strategy via network of 20+ national PR agencies. Consulted to leadership of worldwide subsidiaries and agents-distributors in the Americas, Europe, Asia-Pacific and Middle East. Marketing drew 24% of annual budget.

y y y

Developed global strategy for 4 new timepiece collection launches and key sports sponsorship exploitation. Responsible for Kirium watch PR launch--largest in brand history, which generated record sales. Developed/managed international VIP retailer and media hospitalities focused to increase sales and underscore brand values: Formula 1 Grand Prix, Americas Cup yachting, Ski World Cup and Montreux Jazz Festival.

Your Street Address City, State Zip Code Telephone Number Email Address Month, Day, Year Mr./Ms./Dr. FirstName LastName Title Name of Organization Street or P. O. Box Address City, State Zip Code Dear Mr./Ms./Dr. LastName: Opening paragraph: State why you are writing; how you learned of the organization or position, and basic information about yourself. 2nd paragraph: Tell why you are interested in the employer or type of work the employer does (Simply stating that you are interested does not tell why, and can sound like a form letter). Demonstrate that you know enough about the employer or position to relate your background to the employer or position. Mention specific qualifications which make you a good fit for the employer's needs. This is an opportunity to explain in more detail relevant items in your resume. Refer to the fact that your resume is enclosed. Mention other enclosures if such are required to apply for a position. 3rd paragraph: Indicate that you would like the opportunity to interview for a position or to talk with the employer to learn more about their opportunities or hiring plans. State what you will do to follow up, such as telephone the employer within two weeks. State that you would be glad to provide the employer with any additional information needed. Thank the employer for her/his consideration. Sincerely, (Your handwritten signature) Your name typed Enclosure(s) (refers to resume, etc.) (Note: the contents of your letter might best be arranged into four paragraphs. Consider what you need to say and use good writing style. See the following examples for variations in organization and layout.)

Sample Resume - Public Relations / Marketing _______________________

FIRST M. LAST 111 West 74th Street New York, New York 10000 212.777.8888 111.111.222 mobile mercurynyc@hotmail.com
Career Statement: Resourceful leader adept at implementing high-profile, image-based marketing programs within consumer luxury/lifestyle industry, both public/private. Create integrated strategies to develop new/existing customer sales, brand/product evolution and media endorsement. Strong and persuasive interpersonal skills. Independent Consulting, New York 10/2005 - present Marketing & brand awareness. American Express Platinum; Nardi-Venezia; and art architecture cultural projects. TIFFANY & CO., New York, NY 9/1997 - 9/2005 Director of Public Relations / Retail Marketing Lead marketing strategist for 55 retail branch stores and 16 trade doors in the United States, Canada and Latin America (60% of revenue). Reporting to SVP who reports to CEO, develop integrated approach to increase sales results, product awareness and brand image. Key foci include: maximize sales growth and cohesion of the Tiffany Register top-customer tier; develop new and existing core-customer bases; secure targeted media endorsement; devise new store openings and brand integration within local community groups comprising best potential revenue bases; and creation/management of annual business-building sales promotion program (10 themes/76+ locations). y y y y y Generate successful emphasis of core-profit, new collection and authority-position jewelry categories, i.e.: Oversee What Makes a Tiffany Diamond workshop-selling seminars, demonstrating value with exclusivity. Launched new Tiffany Mark timepiece with iconic endorsements including Frank Gehry and George Lucas. Invented new Elsa Peretti designer promotion, using core collection in all stores, and generated record sales. Pioneer Tiffany-Only regional lifestyle weekends for Tiffany Register customers, resulting in 37% growth in statement jewelry sales. Conceived first national program resulting in largest selling event ever. Devise compelling Tiffany-Only attractions which secure presence of most profitable customers. Analyze regular corporate retail sales reports and tailor each local marketing profit-plan with retail leadership. Programs increased average store traffic 21% and sales averaging 12%, contributing to unprecedented growth. Create 33 integrated and multi-tiered new store opening programs in domestic & international locations. Direct and manage 4 internal staff and network of 30 external local-market agencies/consultants.

y y y y

TAG HEUER S.A., Neuchtel, Switzerland and Paris, France 1996 - 97 International Public Relations Manager (recruited by CEO) During peak expansion of watch brand and imminent IPO, managed global brand positioning, communications and media strategy via network of 20+ national PR agencies. Consulted to leadership of

worldwide subsidiaries and agents-distributors in the Americas, Europe, Asia-Pacific and Middle East. Marketing drew 24% of annual budget. y y y Developed global strategy for 4 new timepiece collection launches and key sports sponsorship exploitation. Responsible for Kirium watch PR launch--largest in brand history, which generated record sales. Developed/managed international VIP retailer and media hospitalities focused to increase sales and underscore brand values: Formula 1 Grand Prix, Americas Cup yachting, Ski World Cup and Montreux Jazz Festival.

NIKE COMMUNICATIONS, INC., New York, NY 1994 - 96 Account Director Primarily responsible for TAG Heuer account at marketing firm specializing in image-based luxury/lifestyle brands, including Montblanc, Bulgari, Rothschild and Krug. Developed and implemented comprehensive strategies [public relations, advertising, special events, sales promotions and retail relations]. Created agency new-business pitches. KAREN WEINER ESCALERA ASSOCIATES, New York, NY Account Executive, 1993 - 94 MULLEN ADVERTISING Hamilton-Wenham, MA Account Assistant, 1991 - 92 LE MERIDIEN HOTELS-AIR FRANCE Boston, MA Supervisor of Guest Services, 1988 - 93 UNITED STATES SENATE Senator John Kerry Washington, DC Manager, Constituent Affairs, 1986 - 87 EDUCATION y y UNIVERSITY OF MASSACHUSETTS, Amherst B.A. in Political Science Executive Business Programs: Stanford 2000 - Harvard 2002 - Wharton 2003

AFFILIATIONS y y Young Friends of Save Venice, Inc., Vice President [a UNESCO organization preserving culture]. The Glasshouse, Director. A global alliance dedicated to entrepreneurial inspiration.