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INTRODUCTION

A motorcycle (also called a motorbike, bike, or cycle) is a single-track,[1] twowheeled[2] motor vehicle. Motorcycles vary considerably depending on the task for which they are designed, such as long distance travel, navigating congested urban traffic, cruising, sport and racing, or off-road conditions. Motorcycles are one of the most affordable forms of motorised transport in many parts of the world and, for most of the world's population, they are also the most common type of motor vehicle.[3][4][5] There are around 200 million motorcycles (including mopeds, motor scooters, motorised bicycles, and other powered two and three-wheelers) in use worldwide,[6] or about 33 motorcycles per 1000 people. This compares to around 590 million cars, or about 91 per 1000 people. Most of the motorcycles, 58%, are in the developing countries of Asia Southern and Eastern Asia, and the Asia Pacific countries, excluding Japan while 33% of the cars (195 million) are concentrated in the United States and Japan. In 2006 China had 54 million motorcycles in use and an annual production of 22 million units. [7] [8]As of 2002, India with an estimated 37 million motorcycles/mopeds was home to the largest number of motorised two wheelers in the world. China came a close second with 34 million motorcycles/mopeds. TYPES: There are three major types of motorcycle: street, off-road, and dual purpose. Within these types, there are many different sub-types of motorcycles for many different purposes. Street bikes include cruisers, sportbikes, scooters and mopeds, and many other types. Off-road motorcycles include many types designed for dirt-oriented racing classes such as motocross and are not street legal in most areas. Dual purpose machines like the dual-sport style are made to go off-road but include features to make them legal and comfortable on the street as well. Each configuration offers either specialised advantage or broad capability, and each design creates a different riding posture.

ENVIRONMENTAL IMPACT:

United States emissions limits The following table shows maximum acceptable legal emissions of the combination of hydrocarbon and nitrous oxides, as well as carbon monoxide, for new Class III motorcycles (280 cc or larger displacement) sold in the United States.[79] Tier Model year Tier 1 20062009 HC+NOx (g/km) 1.4 CO (g/km) 12.0 12.0

Tier 2 2010 and later 0.8

The maximum acceptable legal emissions of hydrocarbon and carbon monoxide for new Class I and II motorcycles (50 cc169 cc and 170 cc279 cc respectively) sold in the United States are as follows:[79] Model year HC (g/km) CO (g/km) 12.0

2006 and later 1.0

HISTORY

The first internal combustion, petroleum fueled motorcycle was the Petroleum Reitwagen. It was designed and built by the German inventors Gottlieb Daimlerand Wilhelm Maybach in Bad Cannstatt, Germany in 1885.[11] This vehicle was unlike either the safety bicycles or the boneshaker bicycles of the era in that it had zero degrees of steering axis angle and no fork offset, and thus did not use the principles of bicycle and motorcycle dynamics developed nearly 70 years earlier. Instead, it relied on two outrigger wheels to remain upright while turning.[12] The inventors called their invention the Reitwagen ("riding car"). It was designed as an expedient testbed for their new engine, rather than a true prototype vehicle.[13][14] Many authorities who exclude steam powered, electric or diesel two-wheelers from the definition of a motorcycle, credit the Daimler Reitwagen as the world's first motorcycle.

Until World War I, the largest motorcycle manufacturer in the world was Indian,[19][20] producing over 20,000 bikes per year.[21] By 1920, this honour went toHarley-Davidson,[citation needed] with their motorcycles being sold by dealers in 67 countries.[22][23] By the late 1920s or early 1930s, DKW took over as the largest manufacturer.[24][25][26] After World War II, the BSA Group became the largest producer of motorcycles in the world, producing up to 75,000 bikes per year in the 1950s. [citation needed] The German company NSU held the position of largest manufacturer from 1955 until the 1970s. Today, the motorcycle industry is mainly dominated by Japanese companies such as Honda, Kawasaki, Suzuki, and Yamaha, although HarleyDavidson andBMW continue to be popular and supply considerable markets. Other major manufacturers include Piaggio group of Italy, KTM, Triumph and Ducati. In addition to the large capacity motorcycles, there is a large market in smaller capacity (less than 300 cc) motorcycles, mostly concentrated in Asian and African countries. An example is the 1958 Honda Super Cub, which went on to become the biggest selling vehicle of all time, with its 60 millionth unit produced in April 2008.[30] Today, this area is dominated by mostly Indian companies with Hero Honda emerging as the world's largest manufacturer of two wheelers. Other major producers are Bajaj and TVS Motors.[31] For example, its Splendor model has sold more than 8.5 million to date. LIST OF MOTORS MANUFACTURED IN INDIA:

Bajaj Auto Hero MotoCorp (formerly Hero Honda) Honda Motorcycle & Scooter India LML Mahindra & Mahindra Limited[5] Royal Enfield Motors Suzuki Motorcycle India[6] TVS Motor

India Yamaha Motor

1.1Objective of the study

Identify the main structural features of an industry that influence competition and profitability. Use industry analysis to explain why in some industries competition is more intense and profitability lower than in other industries.

Use evidence on structural trends within industries to forecast changes in competition and profitability in the future. Develop strategies to influence industry structure in order to improve Industry profitability. Analyze competition and customer requirements in order to identify opportunities for competitive advantage within an industry . To examine the what strategies followed the management in getting profits for the company.

Scope of the study: The Motorcycle industry profile in India is an essential resource for top-level data and analysis covering the Motorcycle industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

- Contains an executive summary and data on value, volume and/or segmentation. - Provides textual analysis of Motorcycle industry in Indias recent performance and future prospects. - Incorporates in-depth five forces competitive environment analysis and scorecards. -includes a five year forecast of Motorcycle industry India. - The leading companies are profiled with supporting key financial metrics. - Supported by the key macroeconomic and demographic data affecting the market. -This is study includes all segments of Motorcycle industry. Need of the study

By this study we know the exact information of the Motocycle industry in India. To know the financial position of the individual company this study is help full. To know the different services by different companies in the Motorcycle industry in India. By this study, the shareholders can get idea about the company to invest amount in the company. By doing this industry analysis the development and growth of motorcycle industry will get to know.

Finally we can know the financial statements like balance sheet, income statements, and cash flows we can compare the last years performance by this year. Limitations of the study

This study only limited to three motorcycle companies. It looks like a lot of timing in collection of as data available in motorcycle industry in India.

No printed data was available for the current year as the annual report for 2011-12 it is still in the process.

All the data collected was from the secondary sources and I had to relay on the data collected by them. The conclusion given regarding the Motorcycle industry is based on the present economic conditions.

In this study there was no direct relation with the company employees to collect information.

There were no questionnaires in this study.

Research Methodology Definition: Procedures used in making systematic observations or otherwise obtaining data, evidence, or information as part of a research project or study 1. Is being undertaken within a framework of a set of philosophies (approaches); 2. Uses procedures, methods and techniques that have been tested for their Validity and reliability; 3. Is designed to be unbiased and objective.

Philosophies means approaches e.g. qualitative, quantitative and the academic Discipline in which you have been trained. Validity means that correct procedures have been applied to find answers to a Question. Reliability refers to the quality of a measurement procedure that provides Repeatability and accuracy. Unbiased and objective means that you have taken each step in an unbiased Manner and drawn each conclusion to the best of your ability and without Introducing your own vested interest.

Meaning: The basic concept of research methodology refers to the way in which companies conduct their research and how they collect the data they need. Whenever a company or organization needs to investigate a particular area of their business dealings, they need to adapt the most suitable research methodologyforthejob. Research methodology typically involves a full breakdown of all the options that have been chosen by a company in order to investigate something. This would include the procedures and techniques used to perform the research; as well as any of the terminology and explanations of how these methodswilbeappliedeffectively. A company may need to decide what format of research they want to use before the investigation begins. For example, if a company that sells a particular product needs to launch research to find out how effective or desirable a new product is, they will need to conduct what is known as primary research. This method means that the company will collect data and information themselves first hand.

Types and Methods of Research

Every Research needs lots of dedication from the researchers part-the amount of dedication mainly depends on the subject matter of the research. Before undertaking any research in any subject areas one must be sure about the intended purpose of the research-this purpose determines what type of research one is going to undertake. Any scientific research may fall into the following three broadly categories:

Exploratory research:

This type of research may generate any novel idea in the domain of knowledge. It is primarily done for the purpose of finding anything new in any subject arena and always tries to shed some light in the unknown domain of knowledge. This kind of research also Help us to generate new discipline in sciences and help us to identify problems of those particular research areas.

Constructive research: This is mainly done by many technological corporate in order to find new/alternative solutions to any particular crisis or problems. For examplerenewable energy research or development of the capacity of optical fiber may fall into this category of research. Empirical research: This is very impressive observational type of research, where one observes or test on real-life data or analysis the pattern of some specific events in order to identify the nature or the class of trend that specific phenomenon maintains. Based on the test result, researchers try to draw lines in order to predict the result of that type of incidents with certain level of confidence.

Sources of data
Primary data: Primary data is gathered for a specific purpose. for example a company might a specific own customers directly to find out more about their buying habits, Primary data means data you get by yourself through experiment or other ways. Primary data is collect information. Secondary data: The data collected by someone other than the user. Common sources of secondary data for social science include censuses, surveys, organizational records and data collected through qualitative methodologies or qualitative research. Primary data, by contrast, are collected by the investigator conducting the research. Secondary data analysis saves time that would otherwise be spent collecting data and, particularly in the case of quantitative data, provides larger and higher-quality databases than would be unfeasible for any individual researcher to collect on their own. In addition to that, analysts of social and economic change consider secondary data essential, since it is impossible to conduct a new survey that can adequately capture past change and/or developments.

Analytical series

Ratio analysis Financial ratio analysis is the calculation and comparison of ratios which are derived from the information of a companys financial statements. the level

and historical trends of these ratios can be used to make inference about a companys financial conditions ,its operations and attractiveness as an investment. As observed a basis limitation of the traditional financial statement comprising the balance sheet and the profit and loss account is that they do not give all the information related to the financial operation of the firm. Nevertheless, they provide some extremely useful information to the extent that the balance sheet mirrors the financial position on a particulars date in terms of the structure of assets, liabilities and owners equity and so on. Meaning of ratio: A ratio is a simple arithmetical expression of the relationship of one number to another. It may be defined as the indicated quotient of two mathematical expressions.

COMPANY PROFILE 1

HONDA
INTRODUCTION:

Honda Motor Company, Ltd. ( Honda Giken Kgy KK?, IPA: [honda] ( listen); /hnd/) (TYO: 7267) is a Japanesepublic multinational corporation primarily known as a manufacturer of automobiles and motorcycles. Honda has been the world's largest motorcycle manufacturer since 1959,[3][4] as well as the world's largest manufacturer of internal combustion enginesmeasured by volume, producing more than 14 million internal combustion engines each year.[5] Honda surpassed Nissan in 2001 to become the second-largest Japanese automobile manufacturer.[6][7] As of August 2008,

Honda surpassed Chrysler as the fourth largest automobile manufacturer in the United States.[8] Honda is the sixth largest automobile manufacturer in the world. Honda was the first Japanese automobile manufacturer to release a dedicated luxury brand, Acura, in 1986. Aside from their core automobile and motorcycle businesses, Honda also manufactures garden equipment, marine engines, personal watercraft and power generators, amongst others. Since 1986, Honda has been involved with artificial intelligence/robotics research and released their ASIMO robot in 2000. They have also ventured into aerospace with the establishment of GE Honda Aero Engines in 2004 and the Honda HA-420 HondaJet, scheduled to be released in 2011. Honda spends about 5% of its revenues into R&D.

HISTORY: Honda's founder, Soichiro Honda established the Honda Technical Research Institute in Hamamatsu, Japan, to develop and produce small 2-cycle motorbike engines. Calling upon 18,000 bicycle shop owners across Japan to take part in revitalizing a nation torn apart by war, Soichiro received enough capital to engineer his first motorcycle, the Honda Cub. This marked the beginning of Honda Motor Company, which would grow a short time later to be the world's largest manufacturer of motorcycles by 1964. The first production automobile from Honda was the T360 mini pick-up truck, which went on sale in August 1963. Powered by a small 356 cc straight-4 gasoline engine, it was classified under the cheaper Kei car tax bracket. The first production car from Honda was the S500 sports car, which followed the T360 into production in October 1963. Its chain driven rear wheels point to Honda's motorcycle origins. Corporate profile and divisions

Honda headquarters building inMinato, Tokyo Honda is headquartered in Minato, Tokyo, Japan. Their shares trade on the Tokyo Stock Exchange and the New York Stock Exchange, as well as exchanges in Osaka, Nagoya, Sapporo, Kyoto, Fukuoka, London, Paris and Switzerland. The company has assembly plants around the globe. These plants are located in China, the United States, Pakistan, Canada, England, Japan, Belgium, Brazil, New Zealand, Indonesia, India, Thailand, Turkey, Taiwan and Per. As of July 2010, 89 percent of Honda and Acura vehicles sold in the United States were built in North American plants, up from 82.2 percent a year earlier. This shields profits from the yens advance to a 15-year high against the dollar.[8] Honda's Net Sales and Other Operating Revenue by Geographical Regions in 2007[11] Geographic Region Japan North America Europe Asia Others Total revenue (in millions of ) 1,681,190 5,980,876 1,236,757 1,283,154 905,163

American Honda Motor Company is based in Torrance, California. Honda Canada Inc. is headquartered in the Scarborough district of Toronto, Ontario, and is building new corporate headquarters inMarkham, Ontario, scheduled to relocate in 2008;[12] their manufacturing division, Honda of Canada Manufacturing, is based in Alliston, Ontario. Honda has also created joint ventures around the world, such as Honda Siel Cars and Hero Honda Motorcycles in India,[13] Guangzhou Honda and Dongfeng Honda in China, Boon Siew Honda in Malaysia and Honda Atlas in Pakistan.

Current market position:


With high fuel prices and a weak U.S. economy in June 2008, Honda reported a 1% sales increase while its rivals, including the Detroit Big Three and Toyota, have reported double-digit losses. Honda's sales were up almost 20 percent from the same month last year. The Civic and the Accord were in the top five list of sales.[14][15] Analysts have attributed this to two main factors. First, Honda's product lineup consists of mostly small to mid-size, highly fuel-efficient vehicles. Secondly, over the last ten years, Honda has designed its factories to be flexible, in that they can be easily retooled to produce any Honda model that may be in-demand at the moment.

SALES

Calendar year Total US sales 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 1,076,893 1,158,860 1,207,639 1,247,834 1,349,847 1,394,398 1,462,472 1,509,358 1,551,542 1,284,261 1,150,784 1,230,480

Period Ending

Mar 31, 2011

Mar 31, 2010

Mar 31, 2009

Assets

Current Assets Cash And Cash Equivalents Short Term Investments Net Receivables Inventory Other Current Assets 15,432,000 25,592,000 10,857,000 4,708,000 11,985,000 23,119,000 10,013,000 4,259,000 6,990,000 22,521,000 12,595,000 4,682,000

Total Current Assets

56,588,000 36,062,000 39,781,000 7,179,000 -

49,376,000 32,149,000 36,332,000 6,599,000 -

46,787,000 30,772,000 34,783,000 7,319,000 -

Long Term Investments

roperty Plant and Equipment

Goodwill

ntangible Assets

Accumulated Amortization

Other Assets

Deferred Long Term Asset Charges

Total Assets

139,610,000

124,455,000

119,661,000

Liabilities

Current Liabilities Accounts Payable Short/Current Long Term Debt Other Current Liabilities 15,071,000 25,126,000 2,857,000 14,650,000 19,406,000 2,535,000 12,856,000 27,500,000 2,545,000

All numbe thousands

Total Current Liabilities

43,053,000 24,653,000 16,609,000 1,604,000 -

36,592,000 24,754,000 15,417,000 1,368,000 -

42,901,000 19,567,000 15,375,000 4,041,390 1,246,000 -

Long Term Debt

Other Liabilities

Deferred Long Term Liability Charges

Minority Interest

Negative Goodwill

Total Liabilities

85,918,000

78,130,000

79,089,000

tockholders' Equity 1,038,000 921,000 56,769,000 (768,000) 1,846,000 (12,443,000) 871,000 51,628,000 (726,000) 1,747,000 (12,948,000)

Misc Stocks Options Warrants

Redeemable Preferred Stock

referred Stock

Common Stock

Retained Earnings

COMPANY PROFILE 2 68,370,000


(315,000) 2,082,000 (17,484,000)

Treasury Stock

Capital Surplus

Other Stockholder Equity

YAMAHA
INTRODUCTION

Total Stockholder Equity

46,325,000 40,572,000 Yamaha Motor Company Limited53,692,000 ( Yamaha Hatsudki KK?, IPA: [jamaha][1]) (TYO: 7272), is a Japanese motorized vehicle-producing company. Yamaha Motor is part of Yamaha Corporation and its headquarter is located Net Tangible Assets 53,692,000 46,325,000 40,572,000 in Iwata, Shizuoka. Along with expanding Yamaha Corporation into the world's biggest piano maker, then Yamaha CEO Genichi Kawakami took Yamaha into the field of motorized vehicles on July 1, 1955. The company's intensive research into metal alloys for use in acoustic pianos had given Yamaha wide knowledge of the making of lightweight, yet sturdy and reliable metal constructions. This knowledge was easily applied to the making of metal frames and motor parts for motorcycles. Yamaha Motor produces motorcycles, all-terrain vehicles, boats, marine engines including outboards, automobile engines, personal watercraft and snowmobiles.

The Yamaha corporate logo is composed of three tuning forks placed on top of each other in a triangular pattern. In 2000, Toyota and Yamaha Corporation made a capital alliance in which Toyota paid Yamaha Corporation 10.5 billion for a 5 per cent share in Yamaha Motor Company while Yamaha and Yamaha Motor each bought 500,000 shares of Toyota stock in return.

HISTORY:

Yamaha's first motorcycle was the 1 YA-1, which had a 125 cc, single-cylinder two-stroke engine. It was launched in February 1955 and the bike won its first race, the Mount Fuji Ascent Race, in July 1955.[4] Yamaha continued producing two-stroke engines until it launched the XS-1 in 1969, with a 650 cc two-cylinder four-stroke engine, using expertise that it gained doing engine development work for Toyota.[5] In 1979, the XT500 won the first Paris-Dakar Rally.[6]

In 1994, Yamaha announced the creation of Star Motorcycles, a new brand name for its cruiser series of motorcycles in the American market. In other markets Star motorcycles are sold under the Yamaha brand. Today Yamaha produces scooters from 50 to 500 cc, and a range of motorcycles from 50 to 1,900 cc, including cruiser, sport touring, sport, dual-sport, andoff-road.

1955: The first Yamaha motorized product was the YA-1 Motorcycle (125cc, 2-stroke, single cylinder, streetbike). It was produced and sold in Japan. 1968: The DT-1 Enduro was introduced. The world's first dual purpose motorcycle which had on & off-road capability. Its impact on Motorcycling in the USA was enormous. Yamaha's first Snowmobile, the SL350 (2-stroke, twin cylinder) was introduced. This was the first Snowmobile with slide valve carburetors. 1987: A new exhaust system for 4-stroke engines, EXUP, was developed to provide higher horsepower output throughout an engine's powerband. Yamaha introduces personal watercraft...the sit-down WaveRunner and the stand-up WaveJammer. Yamaha Motor Manufacturing Company begins Golf Car and Water Vehicle production for USA and overseas markets. 2003: The RX-1 Snowmbile (1000cc, 4-stroke, four cylinder) was introduced. The world's first high performance 4-stroke Snowmobile. 2004: Rhino Side x Side model introduced. Combined performance, terrainability, utility capabilities, and take-along-a-friend convenience to lead the way in a new category of offroad recreation. BALANCE SHEET

lion yen

Dec. 2006

Dec. 2007

Dec. 2008

Dec. 2009

Dec. 2010

ASSETS Current Assets Cash and deposits in bank 79,299 110,702 133,906 137,328 205,362

Trade notes and accounts receivable Inventories Merchandized and finished goods Work-in-process Raw materials and supplies Other Total current assets

223,082 297,853 70,785 671,021

243,482 325,173 73,740 753,098

195,481 201,684 318,897 68,732 147,380 42,746 33,401 58,259

183,711 136,308 37,423 39,903 36,319 639,028

717,018 620,800

Fixed assets Tangible fixed assets Intangible fixed assets Total investments and other assets Total fixed assets 361,837 4,281 91,548 457,667 384,601 5,612 115,117 505,331 355,596 275,556 5,971 84,587 4,802 85,917 250,320 4,247 84,745 339,314

446,154 366,276

Total assets

1,128,68 1,258,43 1,163,17 987,077 8 0 3

978,343

LIABILITIES Current liabilities Notes and accounts payable Short-term loans Current portion of long-term debt Current portion of bonds Commercial Paper Other Total current liabilities 187,419 196,118 158,760 110,147 127,341 148,819 228,336 8,568 15,000 6,881 35,000 22,435 3 87,574 30,470 125,809 35,455 57,576 184,530 365,131

180,195 189,589 157,952 151,506 518,525 576,409 567,488 379,698 Long-term liabilities

Bonds Long-term debt Other

63 44,235 64,809

3 39,051 73,745

68,773

76,213

229,410 72,991

98,428 281,898

Total long-term liabilities Total liabilities

109,108 112,799 167,201 358,111 627,633 689,209 734,690 737,810

302,401 667,533

NET ASSETS(SHAREHOLDER'S EQUITY) Owners' equity Common Stock , with no par value Capital surplus Other Total owners' equity Valuation and translation adjustment Note 2) Share Warrants Minority Interest Note 1) Total shareholder's equity 48,168 60,651 48,300 60,784 48,342 60,824 48,342 60,824 85,666 98,147 198,509 382,323

343,371 401,785 391,844 180,202 452,190 510,870 501,011 289,369

18,442 30,421

19,353 -106,443 -76,971 38,997 30 33,885 72 36,796

-108,070 102 36,454 310,809

501,054 569,221 428,483 249,266

Total liabilities and shareholder's equity

1,128,688 1,258,430 1,163,173 987,077 978,343

Note 1) Minority interest is included in NET ASSETS from 2006, not included until 2005. Note 2) Valuation and translation adjustment is included in NET ASSETS from 2006, but Unralized holding gain on securities, Unralized revaluation gain on land and Translation adjustments are included in Owners' equity (Other) and Defferd gains or losses on hedges is included in Assets or Liabilities until 2005.

COMPANY PROFILE 3 BAJAJ


INTRODUCTION Bajaj Auto is a major Indian vehicle manufacturer started by Jamnalal Bajaj from Rajasthan in the 1930s. It is based in Pune, Maharashtra, with plants

inChakan (Pune), Waluj (near Aurangabad) and Pantnagar in Uttaranchal. The oldest plant at Akurdi (Pune) now houses the R&D centre Ahead. Bajaj Auto makes and exports automobiles, scooters, motorcycles and the auto rickshaw. The Forbes Global 2000 list for the year 2005 ranked Bajaj Auto at 1,946.[2]It features at 1639 in forbes 2011 list. Over the last decade, the company has successfully changed its image from a scooter manufacturer to a two wheeler manufacturer. Its product range encompasses scooterettes, scooters and motorcycles. Its real growth in numbers has come in the last four years after successful introduction of a few models in the motorcycle segment. The company is headed by Rahul Bajaj who is worth more than US$1.5 billion.
[3]

Bajaj Auto came into existence on 29 November 1945 as M/s Bachraj Trading Corporation Private Limited. It started off by selling imported two- and threewheelers in India. In 1959, it obtained license from the Government of India to manufacture two- and three-wheelers and it went public in 1960. In 1970, it rolled out its 100,000th vehicle. In 1977, it managed to produce and sell 100,000 vehicles in a single financial year. In 1985, it started producing at Waluj near Aurangabad. In 1986, it managed to produce and sell 500,000 vehicles in a single financial year. In 1995, it rolled out its ten millionth vehicle and produced and sold one million vehicles in a year. According to the authors of Globality: Competing with Everyone from Everywhere for Everything, Bajaj has grown operations in 50 countries by creating a line of value-for-money bikes targeted to the different preferences of entry-level buyers. HISTORY: Bajaj Auto Limited is India's largest manufacturer of scooters and motorcycles. The company generally has lagged behind its Japanese rivals in technology, but has invested heavily to catch up. Its strong suit is high-volume production; it is the lowest-cost scooter maker in the world. Although publicly owned, the company has been controlled by the Bajaj family since its founding. Origins:The Bajaj Group was formed in the first days of India's independence from Britain. Its founder, Jamnalal Bajaj, had been a follower of Mahatma Gandhi, who reportedly referred to him as a fifth son. 'Whenever I spoke of wealthy men becoming the trustees of their wealth for the common good I always had this merchant prince principally in mind,' said the Mahatma after Jamnalal's death. New Competition in the 1980s Japanese and Italian scooter companies began entering the Indian market in the early 1980s. Although some boasted superior technology and flashier brands, Bajaj Auto had built up several advantages in the previous decades. Its

customers liked the durability of the product and the ready availability of maintenance; the company's distributors permeated the country. The Bajaj M-50 debuted in 1981. The new fuel-efficient, 50cc motorcycle was immediately successful, and the company aimed to be able to make 60,000 of them a year by 1985. Capacity was the most important constraint for the Indian motorcycle industry. Although the country's total production rose from 262,000 vehicles in 1976 to 600,000 in 1982, companies like rival Lohia Machines had difficulty meeting demand. Bajaj Auto's advance orders for one of its new minimotorcycles amounted to $57 million. Work on a new plant at Waluj, Aurangabad commenced in January 1984. The 1986-87 fiscal year saw the introduction of the Bajaj M-80 and the Kawasaki Bajaj KB100 motorcycles. The company was making 500,000 vehicles a year at this point. New Tools in the 1990s Still, intense competition was beginning to hurt sales at home and abroad during the calendar year 1997. Bajaj's low-tech, low-cost cycles were not faring as well as its rivals' higher-end offerings, particularly in high-powered motorcycles, since poorer consumers were withstanding the worst of the recession. The company invested in its new Pune plant in order to introduce new models more quickly. The company spent Rs 7.5 billion ($185 million) on advanced, computer-controlled machine tools. It would need new models to comply with the more stringent emissions standards slated for 2000. Bajaj began installing Rs 800 catalytic converters to its two-stroke scooter models beginning in 1999. In late 2000, Maruti Udyog emerged as another possible acquisition target. The Indian government was planning to sell its 50 percent stake in the automaker, a joint venture with Suzuki of Japan. Bajaj had been approached by several foreign car manufacturers in the past, including Chrysler (subsequently DaimlerChrysler) in the mid-1990s. Employment fell from about 23,000 in 1995-96 (the year Bajaj suffered a twomonth strike at its Waluj factory) to 17,000 in 1999-2000. The company planned to lay off another 2,000 workers in the short term and another 3,000 in the following three to four years.

Specifications:
Pulsar Pulsar Pulsar Pulsar Pulsar Pulsar Pulsar 135LS 220S 150 180 200 220 220F DTS-i DTS-i DTS-i [6] DTS-i [7] DTS-i [8] DTS-Fi DTS-i [9] [10] [5] Power (HP) 13.35 15.06 17.02 18.01 19.79 21.04 21.04

Torque (Nm) Wheelbase (mm) Weight (kg) Top Speed (km/h)

11.4 1325 122 115


[11]

12.5 1320 143


needed]

14.22 1350 147


needed]

17.68 1345 145


needed]

19.12 1350 150[citation


needed]

19.12 1350 150


needed]

19.12 1350 150 142[12]

119[citation 118[citation 120[citation 127[citation 142[citation


needed]

Awards:
The different variants of Pulsar have won the following awards.[48] 2009 - 2010 Viewer's Choice Bike of the Year - UTV Bloomberg - AutoCar (For Pulsar 135 DTS-i) Bike of the Year - UTV Bloomberg - AutoCar (For Pulsar 135 DTS-i) Technology of the Year - 4Valve - ET NOW - Zigwheels (For Pulsar 135 DTSi) Bike of the Year - ET NOW - Zigwheels (For Pulsar 135 DTS-i) Less than 150 cc Bike of the Year - ET NOW - Zigwheels (For Pulsar 135 DTSi) 2007 - 2008 IMOTY Award - Indian Motorcycle of the Year 2008 - All Auto Mags Overdrive, AutoCar, BS, Bike, Top Gear (For Pulsar 220 DTS-Fi) Bike of the Year 2008 - NDTV Profit Car India and Bike India Awards (For Pulsar 220 DTS-Fi) Bike of the Year 2008 - Overdrive (For Pulsar 220 DTS-Fi) Ranked First in ' TOP 30 AUTOMOBILE BRANDS OF INDIA ' 2008 - 4Ps Power Brand Awards 2006 - 2007 Bike of the Year 2007 - CNBC - TV 18 AutoCar Auto Awards 2004 - 2005 TNS Automotive Total Customer Satisfaction in Premium Segment - NFO Automotive 2003 - 2004 Auto Tech of the year - ICICI Bank OVERDRIVE Awards 2004 (For DTS-i Technology) Bike of the Year - ICICI Bank OVERDRIVE Awards 2004 2002 - 2003 BBC World Wheels Viewers Choice Two Wheeler of the Year 2003 - IBBC World Wheels (For Bajaj Pulsar 180 DTS-i)

BBC World Wheels Award for Best Two Wheeler between Rs. 55,000 to Rs. 70,000 - IBBC World Wheels (For Bajaj Pulsar 180 DTS-i) Motorcycle Total Customer Satisfaction Study 2003 - NFO Automotive Bike of the Year 2003 - ICICI Bank OVERDRIVE Awards 2003 Bike of the Year 2002 - Business Standard Motoring Most Exciting Bike of the Year 2003 - By OVERDRIVE BALANCESHEET:
Bajaj Auto Quarterly Result: Particular UnAudited 201109 2Q 5046.48 220.78 74.48 5341.74 4305.30 1036.44 20.22 1016.22 39.42 976.80 251.00 0.00 0.00 725.80 -95.41 16.27 20.54 UnAudited 201106 1Q 4586.91 190.38 73.09 4850.38 3866.45 983.93 0.23 983.70 30.64 953.06 242.00 0.00 0.00 711.06 0.00 15.50 21.45 UnAudited 201012 3Q 4028.18 148.90 99.46 4276.54 3327.76 948.78 0.36 948.42 31.02 917.40 250.29 0.00 0.00 667.11 0.00 16.56 23.55 UnAudited 201009 2Q 4180.91 160.91 83.71 4425.53 3444.65 980.88 0.65 980.23 29.95 950.28 268.20 0.00 0.00 682.08 0.00 16.31 23.46

Net Sales Other Operating Income Other Income Total Income Total Expenditure PBIDT Interest Paid Gross Profit Depreciation Profit Before Tax Tax Deferred Tax Fringe Benefit Tax Net Profit After Tax Extra-Ordinary Items Net Profit Margin Operating Profit Margin

Earning Per Share Dividend (%) Equity Paid Up Face Value (in Rs) Reserves & Surplus

25.10 0.00 289.37 10.00 0.00

24.60 0.00 289.37 10.00 0.00

23.10 0.00 289.36 10.00 0.00

23.60 0.00 289.36 10.00 0.00

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