CHANEL WOODS-JOE

5252 Orange Avenue, Unit 513 San Diego, CA 92115

phone: 310.425.6378 email: chanelwoods89@yahoo.com url: www.chanelwoodsjoe.com Twitter: @ChanelJoe

Profile
Strategy-minded public relations professional with more than two years of agency and in-house experience spanning the nonprot, government, biotech, jewelry and education sectors.

Experience
FREELANCE COPYWRITER, SPOTTED FOX

SAN DIEGO, CA

07/2011- PRESENT

Produced copy for more than 60 daily deals selling more than 1,000 units collectively
03/2010- PRESENT

VOLUNTEER MEDIA COORDINATOR, YOUNG SURVIVAL COALITION SAN DIEGO

Designed and created an 8.5 by 11 tri-fold promotional brochure Grew Twitter presence from zero to 308 followers in various audience segments
LOS ANGELES, CA 06/2010- PRESENT

PUBLIC RELATIONS CONSULTANT, CLAWS JEWELRY

Developed written elements of brand identity including slogan and mission statement Advise designer on strategy including retail promotions and blogger relations
SAN DIEGO, CA 10/2010- 05/2011

ACCOUNT COORDINATOR, COOK & SCHMID

Wrote and edited press releases, media advisories, and media kit materials Landed a cover story for SCS Engineers in a leading environmental industry trade publication Managed production of ve video interviews as a component of a mixed-media campaign Compiled media lists and clip reports for biotech, non-prot and technology clients Monitored editorial calendars, HARO queries, current events, industry trends and social media buzz
01/2010- 05/2010

PUBLIC RELATIONS ASSISTANT, SAN DIEGO STATE UNIVERSITY

Edited 15 or more video news clips per week for inclusion in department-wide clip report Published numerous articles about on-campus events for SDSUNewsCenter
SAN DIEGO, CA 05/2009- 07/2009

INTERN, OSTER & ASSOCIATES

Researched industry trends and competitors using Internet tools and social media Updated social media accounts (Facebook, Twitter, Blogger) on a weekly basis
NEW YORK, NY 01/2009- 05/2009

BEAUTY & WELLNESS INTERN, 5W PUBLIC RELATIONS

Veried media placements and created press clippings for product mentions Prepared and delivered product gift bags for editors and bloggers

Education
San Diego State University B.A. in Journalism, Emphasis in Public Relations New York University Spring in New York, Media and Public Life Program
08/2007- 12/2010 01/2009- 05/2009

Skills and Proficiencies

Computer Literacy: Mac and PC, Microsoft Ofce Suite, and Pinnacle Studios PR Tools: Cision, Vocus, LexisNexis, PrLog, and Constant Contact Social Media Savvy: Hootsuite, Wordpress, Yelp, StumbleUpon, Facebook, and Twitter Writer Communication: AP Style, proofreading and editing Project Management: Team leader for Principles of PR Course Service Learning Proposal Certicate in Cultural Competency from SDSU Ofce of Intercultural Relations