ASSIGNMENTS

BAJM - 2nd Semester, FaII Drive

Subject Name: BAJM - History of Media
Subject code: BJ0040
2 credits (30 marks)
Set 1

1Ans 1he relaLlonshlp beLween verbal and nonverbal
When communlcaLlng nonverbal message can lnLeracL wlLh verbal messages ln slx ways
repeaLlng confllcLlng complemenLlng subsLlLuLlng regulaLlng and accenLlng/moderaLlng
8epeaLlng 8epeaLlng conslsLs of uslng gesLures Lo sLrengLhen a verbal message such as polnLlng Lo
Lhe ob[ecL of dlscusslon
ConfllcLlng verbal and nonverbal messages wlLhln Lhe same lnLeracLlon can someLlmes send
opposlng or confllcLlng messages A person verbally expresslng a sLaLemenL of LruLh whlle
slmulLaneously fldgeLlng or avoldlng eye conLacL may convey a mlxed message Lo Lhe recelver
ln Lhe lnLeracLlon ConfllcLlng messages may occurs for a varleLy of reasons ofLen sLemmlng
from feellngs of uncerLalnLy amblvalence or frusLraLlon When mlxed messages occurs non
verbal communlcaLlon becomes Lhe prlmary Lool people use Lo aLLaln addlLlonal lnformaLlon Lo
clarlfy Lhe slLuaLlon greaL aLLenLlon ls placed on body movemenLs and poslLlonlng when people
percelve mlxed messages durlng lnLeracLlons
Complementing- Accurate interpretation oI messages is made easier when nonverbal and verbal
communication complements each other. Non-verbal cues can be used to elaborate on verbal
messages to reinIorce the inIormation sent when trying to achieve communication goals;
messages have been shown to be remembered better when non-verbal signals aIIirm the verbal
exchange.
Substituting Non-verbal behavior is sometimes used as the sole channel Ior communication oI
message. People learn to identiIy Iacial expressions, body movements, and body positioning as
corresponding with speciIic Ieelings and intentions. Non-verbal signals can be without verbal
communication to convey messages; when non-verbal behavior does not eIIectively
communicate a message, verbal methods are sued to enhance understanding.
Regulating Non-verbal behavior also regulates our conversations. For example, touching
someone`s arm can signal that you want to talk next or interrupt.
Accenting/Moderating Non-verbal signals are used to alter the interpreting on oI verbal
messages. Touch, voice pitch, and gestures are some oI the tools people use to accent or ampliIy
the message that is sent; nonverbal behavior can also be used to moderate or tone down aspects
oI verbal messages as well. For example, a person who is verbally expressing anger may accent
the verbal messages by shaking a Iist.

;2 Ans 1he Cerman !ohann CuLenberg four hundred years laLer worked ouL a meLhod of casLlng
Lype and prlnLlng lL was so successful LhaL lLs fundamenLal prlnclples were noL lmproved unLll well lnLo
Lhe 19Lh cenLury CuLenberg's flrsL book a LaLln 8lble was compleLed abouL Lhe year 1433
The essential Ieatures oI Gutenberg`s invention included lead-alloy type cast in an adjustable
mould, oil-based inks, and a wooden printing press in which a large screw moved the upper part,
the platen, up or down against paper laid over type on the lower surIace, the bed. Later
improvements to Gutenberg`s screw press were largely devoted to increasing impression power,
improving the clarity oI the printed image, and devising a return mechanism Ior the press handle.
Around 1800, Charles, the 3
rd
Earl oI Stanhope, developed an all-metal press; and in 1813,
George Clymer substituted the screw with a system oI levers. Although 19th-century designers
continued to improve the eIIiciency oI the iron hand-press, its practical limits were soon reached.

;3 Ans 8ulldlng ArLlcles for Magazlne

a) Approach ln conLrasL Lo Lhe newspaper feaLure whlch depends malnly upon lLs Llmeless and
lLs emoLlonal or enLerLalnmenL appeal for lLs success Lhe magazlne arLlcle musL be anLlclpaLlve
lnLerpreLlve and provocaLlve
b) AnLlclpaLlve unllke newspapers Lhe conLenLs of Lhe magazlne are planned weeks even monLhs
ahead lL musL look forward Lo Lhe Llme when lL wlll appear ln prlnLs and musL glve Lhe reader
Lhe feellng LhaL lL ls upLodaLe
c) lnLerpreLaLlve newspaper chronlcle evenLs as Lhey happen leavlng Lo magazlne Lhe Lask of
lnLerpreLlng Lhem afLer Lhey have happened 1he magazlne arLlcle ls generally lnLerpreLaLlve as
lL goes beyond news and explaln Lhe meanlng of slgnlflcance of evenLs
d) rovocaLlve Lhe magazlne arLlcle appeals Lo Lhe lnLellecL raLher Lhan Lo Lhe emoLlons of Lhe
reader and whlle enLerLalnlng hlm lL saLlsfles hls deslre for lnformaLlon lor LhaL reason lL musL
be provocaLlve and help Lhe reader Lo Lhlnk more clearly on Lhe problems and quesLlons of
general lnLeresLs
e) LengLh ln creaLlve Lngllsh long senLences are obvlous LhaL's whaL semlcolons are for buL for
[ournallsm you need Lo conclse 8revlLy ls Lhe key ?ou wanL Lo convey Lhe necessary deLalls ln
as few words as posslble Lo keep Lhe reader golng long ?ou can ofLen suggesLed Lo deleLe enLlre
unnecessary paragraphs from Lhe an arLlcle lf lL seemed redundanL or unlmporLanL Lo Lhe sLory
and noL [usL because you needed room Lo place lL Also lf a senLence wlLh perlods lf posslble
you also needed Lo breakup paragraphs you don'L wanL Lhem any longer Lo read Lhlngs when
you are broken up lnLo easlly ldenLlflable elemenLs and enLerlng and Labblng was one way Lo
make a chunk of LexL lnLo nlce small frlendly pleces
f) Audlence 1he newspaper wrlLer has readers generally belonglng Lo one communlLy ln Lhe
sense of lnLeresL 1he readers of newspapers are ln a hurry and Lhey generally wanL Lo caLch up
wlLh Lhlngs Cn Lhe conLrary Lhe readers of Lhe magazlne belong Lo communlLles wlLh a greaL
dlverslLy of lnLeresLs So Lhe wrlLer needs flrsL of all Lo be naLlonal mlnded" lnsLead of local
mlnded" Powever Lhe magazlnes publlshed ln Lhe reglonal languages can publlshed arLlcles for
Lhe local audlence caLerlng Lo Lhe local lnLeresL 8emember Lhe magazlne reader has Llme and
wanLs Lo know Lhe deLalls 'ln depLh'
g) SLrucLure a large percenLage of Lhe arLlcles whlch appear ln magazlnes are sLaff wrlLLen or
wrlLLen on order by Lhe free lancer A magazlne arLlcle can be consLrucLed uslng boLh pyramld
and lnverLed pyramld sLrucLure
h) Comas Lhls can be seen Lrlvlal buL Lhe placemenL of comas ln llsLs ls someLhlng a loL of
reporLers are used Lo whlle wrlLlng a news reporL 1hls a regular Lngllsh wrlLer never used Lo
ln regular Lngllsh you would place a comma afLer Lhe secondLolasL wrlLe ln a llsL
l) ConLenL Lhere are no rules as Lo whaL a wrlLer should wrlLe whlle wrlLlng for a magazlne lL can
be a shorL sLory argumenLaLlve or persuaslve essays lnLervlews proflles oplnlons eLc a wrlLer
can even push more for one slde or anoLher 1hls cannoL happen whlle wrlLlng a news sLory A
[ournallsL cannoL budge even a llLLle away from ob[ecLlvlLy Pard news sLorles should [usL be
barebone senLences wlLh no senLlmenLal aLLached
[) CaplLallzaLlon Lhere are some words LhaL are caplLallzed ln one sLyle and noL ln Lhe oLher and
vlce versa lor lnsLance for Lhe AssoclaLed ress sLyle of news wrlLlng webslLe ls 'Web slLe' ln
Lhe news wrlLlng Lhe caplLallzaLlon by Lhe rules of sLyle book





















BA1M - 2nd Semester, Fall Drive
Subject Name: BA1M - Writing for Media - Theory
Subject code: B10034
2 credits (30 marks)
(BKID: 1091)
Set 2

Q.1. Ans: A short Iilm is any Iilm not long enough to be considered a Ieature Iilm. No consensus
exists as to where that boundary is drawn: the Academy oI Motion Picture Arts and Sciences
deIines a short Iilm as "an original motion picture that has a running time oI 40 minutes or less,
including all credits"
The increasingly rare term short subfect means approximately the same thing. An industry term,
it carries more oI an assumption that the Iilm is shown as part oI a presentation along with a
Ieature Iilm. Short is an abbreviation Ior either term.

;2 Ans uear LdlLor lL seems LhaL hope ls dlsappearlng from peoples hearL day by day Many people
are loslng Lhelr falLh ln Cod 1haLs why almosL every day we flnd sulclde news ln Lhe newspaper
1he raLe of sulclde aLLempLs ln lndla ls reachlng lLs helghL lndlans are faclng conLlnuous problems 1he
problems are enormous lor example flood vlcLlms are sLlll noL seLLled 1hey faced skln dlseases Lhe
paln of loslng famlly members Lhe paln of no seLLle and deflnlLely Lhe hopeless feellng
?oungsLers face problems of admlsslon ln lnsLlLuLe 8rlbery of rlch people Lakes away Lhe chances of Lhe
decreaslng 1hls causes Lhem Lo aLLempL sulclde Many people are [obless buL Lhe bllls Laxes are
lncreaslng day by day ln Lhem
People have become hopeless. They have no idea what to do. The entire salary goes on bills and
taxes. So how possibly they can Ieed their Iamily, educate their children. I read this on internet;
'over million suicide occurs worldwide or one person every 40 seconds. Attempts are estimated
at over ten times that amount. The Sowing Seed Ministry website article on suicide regularly
receive more than 500 visitors a month and over worldwide prayers ministry website processes
several letters each a week contemplating suicide'.



Q.3. Ans: Technical writing - 'Technical writing conveys speciIic inIormation about a technical
subject to a speciIic audience Ior a speciIic purpose. The words and graphics oI technical
writing are meant to be practical: that is, to communicate a body oI Iactual inIormation that will
help an audience understand a subject or carry out a task.
Churucterlstlcs of Effectlve Technlcul Wrltlng:

Clurlty euslly understood by lntended uudlence

Accurucy fuctuul, correct, free from blus

Comprehenslveness ull necessury lnformutlon lncluded

Accesslblllty heudlngs, lndexes, tuble of contents

Conclseness cleur wlthout excess verbluge

Correctness grummutlcul und follows conventlons.