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Important Instructions
Submit the solutions before 11:30 PM, November 9, 2009 at the following address: brandbasket@iima-confluence.com Use the solution template given at: http://iima-confluence.com/event_b_b_part2.htm The quiz forms just 40% of the evaluation towards winning Brand Basket. Hence, standalone quiz will not be accepted as a valid entry. Write-up and advertisement are a must for valid entry: deadline for which is 13th November, midnight. In case of doubts, call Abhishek@+91 97266 46224 All The Best for the Brand Recall Quiz!
2. Who is advertising ?
Hint:
+ Sn-i
9. Who is advertising?
10. Who created this character in a legendary ad ? This ad of old times was for which product?
13. Who was the first Indian to be the brand ambassador for the brand whose name indicates lightness in an age old language. The brand name was chosen as it is suggestive of extravagance
15. Only major resource required for this award winning marketing strategy was the peephole on the potential customers doors !
I hate their hiss, To kill them I wish, Its my colour, Not the fruit, On my chest , I bare a red ribbon, On sandy beaches, I played like a gibbon, But, with a few gentlemen, I played like a bond
19. Literally!
21. Connect!
22. This brand released a commercial as a homage to one of its first endorsers, 30 years after his death. Identify the brand the endorser and the ad!
(soap opera)
24. Who are these three? What brand connects them! Character 1:
Character 2: Jeans on Jet. Character 3: 4 eyed, she wears red pair of Mary Jane.
Thank you
Hope you enjoyed it! Get going for Part 1 The abstract product concept! Deadline: 23:59:59, 13th Nov, 2009