Your Contribution Can End Child Labour (Social Ad)

Advertising Agency: JWT, Mumbai, India Creativity simple posters can effectively convey the message to even a person who cant read.

We Protect Your Cattle From Almost Everything. The Strongest Barbed Wire There Is (Ideal Alambrec, Bekaert)

Advertising Agency: tern E morillo Ecuador

Germanys Biggest Kebab (doydoy)

Its actually an example of a bad ambient ad, because you might think that doydoy kebabs taste like cement after seeing this cement mixer truck. Not tasty at all. Advertising Agency: SAATCHI & SAATCHI X , Frankfurt, Germany Creative Director: Mark Karatas Art Directors: Patrick Ackmann, Alexander Fechner

You Cant Afford to be Slow in an Emergency Act Now for the Planet (WWF)

It is funny how social ads are always more shocking than any other form of advertising (ok, maybe not this particular one, but still) Agency: Ogilvy&Mather, Paris, France

When You Use a Mobile While you Drive, Your Head is Somewhere Else (Fundacin Seguros Caracas)

Join the Forces of Darkness and save the Planet (WWF Earth Hour)

Join the dark side! This funny advert was asking people to save the planet by simply switching off the lights at certain time (28th of march, from 20.30 to 21.30). Advertising Agency: Germaine Brussels, Belgium Creative Director: Dirk Domen CreativeS: Jef Boes, Pieter Claeys Photographer: Evert Thiry

Get Them Off Your Dog (Frontline, Flea & Tick Spray)

This is a huge (225 square meter) sticker in a mall with people looking like cooties from the upper floors. There were actually 3 malls in a city with such a creative advert. Advertising Agency: Saatchi & Saatchi Jakarta, Indonesia Art Directors: Aryanto Salim, Joel Clement Copywriters: Pancaputera, Juhi Kalia Photographer: Heret Frasthi

Polo Match: An endless List of Equipment

Advertising Agency: Agence V, Paris, France Creative Director: Christian Vince Art Director: Guillaume Meriaux Copywriter: Adrien Plouard

Coca-Colas new Great Happyfication

Coca-Cola has released its latest film, Great Happyfication, which was launched at the World of Coca-Cola attraction in Atlanta in June. The film was premiered on Facebook via You Tube on Friday, 16 September. Great Happyfication is an all-singing, all-dancing six-minute animation that distils the secrets of happiness The film will be supported with a social media campaign.

Coca-Cola, said, The brief was huge. We wanted to make the happiest six and a half minutes in film. No half measures. We also wanted to get the world singing the Coca-Cola 5 notes . This is a partnership that has steered the direction of Happiness Factory for the last six years. In truth the work just keeps on getting better and better. Rather like drinking a bottle of ice cold Coke, you just never want it to end. Created by Wyden &Kennedy Amsterdam, viewers are guided through the film by narrator Pete, a wham-bam-magic-man, and Wendy, the most enthusiastic cheerleader, meeting a glamorous trio of penguins, kissy puppies and a mortar man along the way. Mark Bernath, executive creative director at Wieden+Kennedy, Amsterdam, added, "Coke doesn't want to keep all of its formulas a secret. In fact, when it comes to how to be happy, the brand is more than ready to sing from the rooftops about it. We created The Great Happyfication as a musical celebration of the tenets of happiness, and we hope people feel good just from watching it.

Creativeland devises game show for new Frooti campaign

Creativeland Asia has come up with a new campaign for Frooti, which continues the brands positioning of Why Grow up? The new campaign has been conceptualized as a game show, where the object that the participant must wrestle with, is a large toy mango on every occasion . Talking about the brief, Sajan Raj Kurup, founder and creative chairman, Creativeland Asia says, The brief was simple - Help Frooti retain ownership of mangoes while staying true to Frootis Why Grow Up philosophy. The campaign for this year had to dramatise mangoes in the most entertaining way possible. He further adds, Thus, we created Mango Slam Bam Bam Bam a mangothemed gameshow with contestants being put through various fun, mango tasks in a real gameshow setting with life-sized props and massive rigs. With eight cameras set up, the unsuspecting gameshow contestants participated in the games whole-heartedly while being themselves. The branding came in the form of Frooti which was given to the contestants to refresh them as soon as they were done with the game. Kurup says the new campaign has evolved from being a TVC to a form of branded content.

He adds, The most entertaining moments from the Mango theme-based gameshow - Mango Slam Bam Bam Bam are being showcased as Crazy Mango Fun across Media as this years Frooti campaign. From branded content on TV channels where Frooti is tying up with a youth channel, to running the content as a branded game show, to viral content on their own micro site, where games are being developed to allow Frootis fans to superimpose their faces into the ads, send it across to all their friends and have some Crazy Mango Fun of their own. The campaign and the website (www.crazymangofun.com) go live from tomorrow. Nadia Chauhan, joint managing director and chief marketing officer, Parle Agro said, The reality game show approach is path breaking and will make consumers feel the amazingness of mangoes while subtly bringing in the brand association with Frooti. The Mango Slam Bam Bam game-show is orchestrated by Director Ram Madhvani from Equinox Films. Multiple 30 second TVCs across channels are a part of the integrated campaign. Kurup says an extensive social media campaign is also being planned across various vehicles. The campaign will continue to be driven through direct marketing and promotional activity, like on-ground activation replicating the games at malls and other strategic locations, sampling and radio. Said Madhvani on the campaign, Frooti was Crazy Mango Fun. My task was to capture the contestants inner craziness in a real game-show way. The first time that Raj and the team from Creativeland Asia spoke to me I was hooked by the reality game theme of the idea. It is great to have trust and faith from Nadia and her team too.