A stylist is a person who performs, writes or otherwise acts with attention to style. 1.

Editorial Stylist Instigator of images To create an inspirational image Feature clothes and ways of wearing them Where to find and how much they cost Works with photographer, model and hair/ make up stylist

2. Commercial stylist

Billboards and advertising pages

Works to a brief drawn up given by the ad agency

Compliments and defines the product

Works with the photographer and will employ a team

3. Costume/ Wardrobe stylist

TV and movies, Dresses everyone on the set

Dress everyone on the brief

Works with photographer, TV and movie stars and has a large team

e.g. Rocky S, Tarun Tahiliani, Manish Malhotra who

work according to the location, essence, mood and role of the costume.

IMPORTANT POINTS

1. Be a team player 2. By working together you can create a desirable image 3. Always put forward your view point 4. Work to a brief(if given) 5. Can be written by you or by the editor, designer, PR officer 6. Interpret the brief 7. Keep within its limitations 8. Add your own personal expertise 9. Stick to the budget 10. Keep good records

11. Dont go into overtime, damaging goods or not following brief 12. Nurture contacts : magazine stylist, store operators who lend clothes Be on a lookout for new sources Keep your contact book up to date 13. Work experience matters a lot, gain inside knowledge of how its taking place, work initially without any payment, take initiative 14. Sourcing : learn how to dress people, dont emulate glossy fashion pictures, brands dont always matter

15.

Eye : train your good eye, absorb like a sponge, expose yourself to movies, books and magazines, observe real people

16.

Learn editing great images are born from sever editing, know your end result, edit looks to suit the reader

17.

Read magazines Pop, US & UK vogue, Dazed and confused The September issue of magazines like vgue is much thicker and more important as change of season (fall winter) so more new advertisments plus august has sales, so more sales ads Similarly march has spring summer issue

Grace Coddington fashion director of US vogue is considered God of stylists 18. Eccentricity Little eccentricity is essential Adopt an eccentric style of dress Eccentricity must be relevant and original 19. Curb your ego Work in harmony with others Let everyone voice a suggestion 20. Extemporize Always be well prepared Have a back up plan Carry extra goodies/ options 21. Energy

You need a lot of energy and enthusiasm

ASSIGNMENT 1

Find 5 fashion blogs and write what you felt about each blog in 100 words

e.g. style.com nymag.com highheelconfidential

ASSIGNMENT 2

On an A3 sheet make a collage of 1 person whose style You love and come dressed as that person

Take their style Bring out the essential elements Do hairstyle

LIST TO CHOOSE FROM

1. Marlene Dietrich 2. Rachael Green 3. Gwyneth Paltrow 4. Rihanna 5. Anne Hathway

6. Rachel Bilson 7. Nicole Richie 8. Rachel Zoe 9. Priya Kishore 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. Oprah winfrey Michael Jackson Michelle obama Ugly betty Barkha dutta Sunil sethi Sarah Jessica parker Audrey Hepburn James bond Victoria beckham Madonna Beyonce Marilyn Monroe Jennifer lopez Carla bruni Justin timberlake Princess Diana Flapper style Diana ross Liza minelli Beatles John Travolta Elvis presley Lady gaga Sonam kapoor

35. 36. 37. 38. 39. 40. 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. 61. 62. 63.

Jackie o Kennedy James dean Sonia Gandhi Indira Gandhi Maharani gayatri Shabana azmi Twiggy Janice Joplin Simi garewal Maria sharapova Roger federer William sisters David beckham Christino ronaldo Flo-JO( Florence grifford jo) Marlon brando Zandra rhodes Vivienne westwood Leona lewis Coco chane Galiano Isabella blow Andre leon tally Anna wintour Bob Marley Gwen Stefani Olsen twins Amy winehouse Sherlock holmes

64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75.

Mick jagger Andy warhole Eddie sedwick Bridget bardot Sophia Lauren Hitler Boy george George Michael Gisele bundchen Kate moss Hiedi klum Queen Elizabeth

Rekha Donatella Versace Gianni Versace Valentino Dita von teese