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News Product List Product Descriptions Product Safety & Quality Nutrition Labels Nutrition Information (U.S.) Hydration Sweeteners Active Healthy Living Questions & Answers Email Alerts

Coca-Cola Zero has been one of the most successful product launches in our history. In 2009, we sold more than 600 million cases globally. Put into perspective, that's roughly the same size as our total business in Germany, one of our top 6 markets. As of September 2010, Coca-Cola Zero is available in more than 130 countries. Visit CokeZero.com

Today, there are over 800 low- and no-calorie beverages in our portfolio. We've committed to include front-of-pack energy information on all Coca-Cola products by the end of 2011. In 2008, the Company and Foundation spent $9 million to support active, healthy lifestyle programs.

Energy Drinks Juices / Juice Drinks Soft Drinks Sports Drinks Tea and Coffee Water Other

For those with a high-intensity approach to life, our brands of energy drinks contain ingredients such as ginseng extract, guarana extract, caffeine and B vitamins. Learn more about our energy drinks. Brand List Brand Fact Sheets

We bring innovation to the goodness of juice in our more than 100 juice and juice drink brands, offering both adults and children nutritious, refreshing and flavorful beverages. Learn more about our juices and juice drinks. Product List Product Descriptions

Our dozens of soft drink brands provide flavor and refreshment in a variety of choices. From the original Coca-Cola to most recent introductions, soft drinks from The Coca-Cola Company are both icons and innovators in the beverage industry. Learn more about our soft drinks.

Product List Product Descriptions

Carbohydrates, fluids, and electrolytes team together in our sports drinks, providing rapid hydration and terrific taste for fitness-seekers at any level. Learn more about our sports drinks. Product List Product Descriptions

Bottled and canned teas and coffees provide consumers' favorite drinks in convenient take-anywhere packaging, satisfying both traditional tea drinkers and today's growing coffee culture. Learn more about our coffees and teas. Product List Product Descriptions

Smooth and essential, our waters and water beverages offer hydration in its purest form. Learn more about our waters and water beverages. Product List Product Descriptions

So much more than soft drinks. Our brands also include milk products, soup, and more so you can choose a Coca-Cola Company product anytime, anywhere for nutrition, refreshment or other needs. Product List Product Descriptions

Beverage Variety Learn about our sparkling beverages, diet and light beverages, waters, juices and juice drinks, teas, coffees, energy and sports drinks. Responsible Marketing Learn about our Advertising and Marketing to Children Policy. Hydration Calculator Estimate your daily hydration needs. Product Safety & Quality Understand the details involved in ensuring the safety and quality of our beverages. Sweeteners Get the straight facts on sweeteners. Download the fact sheet. (PDF) Well-being Wisdom Get answers to questions about aspartame, caffeine and childhood obesity. Privacy Policy - Terms of Use - Site Map - Other Coca-Cola Web sites - European Undertaking 2006-2011 The Coca-Cola Company

Product Descriptions

Well, we do! From Inca Kola, a sparkling beverage found in North and South America, and Samurai, an energy drink available in Asia; to Vita, an African juice drink, and BonAqua, a water found on four continents, our product variety spans the globe!

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We currently do not have information available for the beverages that correspond to the criteria you have chosen. Please make another selection. Brand Name: Coca-Cola Drink Type: Soft Drink Coca-Cola: Coca-Cola is the most popular and biggest-selling soft drink in history, as well as the best-known product in the world. On May 8, 2011, Coca-Cola marks its 125th anniversary. Created in 1886 in Atlanta, Georgia, by Dr. John S. Pemberton, Coca-Cola was first offered as a fountain beverage at Jacob's Pharmacy by mixing Coca-Cola syrup with carbonated water. Coca-Cola was patented in 1887, registered as a trademark in 1893 and by 1895 it was being sold in every state and territory in the United States. In 1899, The Coca-Cola Company began franchised bottling operations in the United States. Coca-Cola might owe its origins to the United States, but its popularity has made it truly universal. Today, you can find Coca-Cola in virtually every part of the world. Visit Coca-Cola.com Available in the following flavor: Cola. Available in the following locations: Afghanistan, Albania, Algeria, American Samoa, Angola, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium, Belize, Benin, Bermuda, Bolivia, Bosnia & Herzegovina, Botswana, Brazil, British Virgin Islands, Bulgaria, Burkina Faso, Burundi, Cambodia, Cameroon, Canada, Cape Verde, Cayman Islands, Central African Republic, Chad, Chile, China, Colombia, Comoros, Costa Rica, Croatia, Curacao, Cyprus, Czech Republic, Democratic Republic of Congo, Denmark, Djibouti, Dominica, Dominican Republic, Ecuador, Egypt, El Salvador, Equatorial Guinea, Eritrea, Estonia, Ethiopia, Fiji, Finland, France, French Guiana, French Polynesia, Gabon, Georgia, Germany, Ghana, Great Britain, Greece, Grenada, Guadeloupe, Guam, Guatemala, Guinea, Guinea-Bissau, Guyana, Haiti, Honduras, Hong Kong, Hungary, Iceland, India, Indonesia, Israel, Italy, Ivory Coast, Jamaica, Japan, Jordan, Kazakhstan, Kenya, Kuwait, Kyrgyzstan, Latvia, Lebanon, Lesotho, Liberia, Lithuania, Luxembourg, Macau (Macao), Macedonia, Madagascar, Malawi, Malaysia, Maldives, Mali, Malta, Mariana Islands, Martinique, Mauritania, Mauritius, Mayotte, Mexico, Moldova, Mongolia, Montserrat, Morocco, Mozambique, Namibia, Nauru, Nepal, Netherlands, New Caledonia, New Zealand, Nicaragua, Niger, Nigeria, Northern Ireland, Norway, Oman,

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News Product List Product Descriptions Product Safety & Quality Nutrition Labels Nutrition Information (U.S.) Hydration Sweeteners Active Healthy Living Questions & Answers Email Alerts

Soft Drinks

Soda. Pop. Soft drinks. Anyway you say it, sparkling beverages are nonalcoholic, carbonated drinks containing flavorings, sweeteners and other ingredients. No matter what your taste, sparkling beverages come in many forms, including regular, low-calorie, no-calorie, caffeinated and caffeinefree drinks.

The amount of calories varies in soft drinks, depending on the sweetener used. Soft drinks get their fizz from the carbon dioxide added under pressure into the beverage solution. The pop that occurs upon opening a soft-drink container is the sound of carbon dioxide being released in the form of bubbles. The unique flavor profile and refreshing quality of a sparkling beverage is at its best when there is a good balance of carbonation in the drink. In liquids, carbonation helps give sparkling beverages a characteristic "biting" taste. Sparkling beverages also contain small amounts of sodium, primarily from the water used to produce the beverage. Soft drinks may also supply phosphorus and small amounts of potassium. To learn more about the nutritional content of soft drinks, be sure to read product labels which will provide, in accordance with local or regional labeling guidelines, valuable nutrition information. Our policy is to provide nutrition labeling information for all of our products, with the exception of certain returnable bottles, fountain beverages and waters (unsweetened, unflavored), for which nutrition information is provided by alternate means, e.g., via corporate websites. We believe in the importance and power of 'informed choice,' and continue to support fact based nutrition labeling and education and initiatives that encourage people to live active, healthy lifestyles. Get more information on The Coca-Cola Company's approach to nutrition labeling.

Privacy Policy - Terms of Use - Site Map - Other Coca-Cola Web sites - European Undertaking 2006-2011 The Coca-Cola Company

Tea
Tea has been around for ~5,000 years.* From green tea, herbal varieties and caffeinated/decaffeinated tea, to sweet, instant, ready-to-drink and iced tea, there are now an abundance of ways in which this savory brew can be enjoyed.

Black and green teas, in particular, contain flavonoids, substances believed to have antioxidant properties. Tea is nearly free of calories and carbohydrates, and has no protein or fat. However, anything added to tea, like sugar, syrup, or milk, can change those nutritional values. To learn more about the nutritional content of our tea beverages, be sure to read product labels which will provide, in accordance with local or regional labeling guidelines, valuable nutrition information. Our policy is to provide nutrition labeling information for all of our products, with the exception of certain returnable bottles, fountain beverages and waters (unsweetened, unflavored), for which nutrition information is provided by alternate means, e.g., via corporate websites. We believe in the importance and power of 'informed choice,' and continue to support fact based nutrition labeling and education and initiatives that encourage people to live active, healthy lifestyles. Get more information on The Coca-Cola Company's approach to nutrition labeling. *All the Tea in China by Kit Chow and Ione Kramer [Paperback -Sep 1990].

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Water
All living things need water to survive. This remarkable compound makes up approximately 60% of the human body and is a nutrient that is critical to all bodily functions. While this universal ingredient is the foundation of all beverages and a fundamental component of numerous foods, there are many varieties when it comes to the water we drink.

Varieties of Waters
There are a number of varieties and types of water available. National governments have regulations for the various types of water that are sold on the market. The regulations specify the name that must be used for the water product, as well as requirements for safety, packaging and labeling. These definitions generally vary, country-to-country. The examples below illustrate various types of water sold in the United States. Bottled Water: The U.S. Food and Drug Administration (US FDA) describes bottled water as water that is intended for human consumption and that is sealed in bottles or other containers with no added ingredients, except that it may contain a safe and suitable antimicrobial agent. Fluoride may also be added within the limits set by the US FDA.

Spring Water: Water from an underground aquifer which may or may not be treated. Spring water is collected as it flows to the surface or through a borehole. Learn more about bottled water. Tap Water: Water that comes directly from a community water utility to your faucet or tap. Sparkling Bottled Water: Water that, after treatment and possible replacement of carbon dioxide, contains the same amount of carbon dioxide that it had when initially emerging from the source. Tonic Water: Carbonated drinking water flavored with quinine and a sweetener like sugar, high fructose corn syrup or low-calorie sweetener. Quinine, from the bark of the cinchona tree, is used as the base flavor in most bitters.

Privacy Policy - Terms of Use - Site Map - Other Coca-Cola Web sites - European Undertaking 2006-2011 The Coca-Cola Company

Analysis of Brand Preference of Soft Drinks in Global Market


Brand Preference of Soft Drinks : One of the most competitive markets in the world at present is the soft drink market in which crores of rupees on advertisement and other promotion activities are being spent. It is one of the many sectors, registering steady growth over a hundred years throughout the world .In India the soft drink industry is flourishing well with a wide range of brands comprising both popular-international, national and regional branded soft drinks. In present investigation, the impact of globalization on brand preference of soft drinks and the factor determining the brand preference are studied. In the project report Analysis of Brand Preference of Soft Drinks in Global Market Primary data has been collected regarding present study of soft drinks through questionnaire in Panipat city.

INTRODUCTION TO TOPIC
In modern business world, due to the development of science & technology, many new brands of products flood the market every year. When the new brands enters into

market, some consumer switch over to it. Hence, a study on brand preference becomes necessary. The purchase decision largely depends upon taste, quality, quantity, price, availability & the like. Due to globalisation, there are many soft drink brands available in the market such as : COCA COLA BRANDS * Coca-cola, Fanta, Sprite, Gold spot, Limca, Maaza and Thumbs up PEPSI BRANDS * Pepsi, Mirinda, Slice, Lehar 7up NATIONAL BRANDS * Torino, Bovonta LOCAL BRANDS * Eye Brand, Kalimark, Ruby In current scenario, where the competition is tough, consumer choose according to their own will and pleasure & hence there exists a preference of brand. The company can achieve the objectives and complete in the market, only when they satisfy the needs of the customer by taking into account their reasons for brand preference, factors influencing it, level of satisfaction, complaints and suggestions. Project Description : Title : Analysis of Brand Preference of Soft Drinks in Global Market - 65 Pages Description : Analysis of Brand Preference of Soft Drinks in Global Market - MBA/BBA Project Report This project cost is Rs. 1999/- only {without Synopsis} and Rs. 2499/- {with synopsis} only. If you need this project, send a mail at this id : ndmehta245@gmail.com with your name, your email ID and contact nos. etc. We will send you a hardcopy with hard binding and a softcopy in CD from courier.

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