Sanjay Kukreti (Rajasthan)

88, Krishna Vihar, Gopal Pura Bypass Jaipur +91 9829302520 kukreti.s@gmail.com

Objective Seeking a challenging Marketing communication, event management, Brand Management & public relation based position using my extensive Marketing Experience with high-level income potential. Key Points Strategic Planning, Retail Distribution, Budget Planning, Merchandise Displays, Sales and Marketing, Inventory Control, Procurement, Performance Standards, Team Leadership and Monitoring. Professional Excellence Summary

Conducted events, promotions, product launches, public relations (all media), and extensive Marketing exercise for major liquor brands (13), Media (Print as well as electronic media), biggest PR agency in Rajasthan, Major FMCGs, healthcare products companies, automotives brands in Rajasthan. Have Exclusive knowledge regarding marketing and brand support. Done extensive Researches on various measures of marketing analyses. Have over 10+ years of experience and the capacity to adopt new concepts with due responsibilities. Core Knowledge of Market moves of the most common but the biggest corporate.

Professional Backgrounds Rajasthan Patrika Pvt Ltd. (Jodhpur) September 2004 to may 2010:- Worked as an Event Head in Jodhpur Division ( Jodhpur, Barmer, Jaislmer, Nagaur ) for Rajasthan Patrika Pvt Ltd. with the following responsibilities. Over all event planning and implementation. Continue education on knowledge of Events and promotions within the industry. Provided analytical support and recommended strategies, promotional campaigns to increase the readership and circulation of the product. Taking care of branding and exclusive tie-ups. Presenting something new every time to the readers of the company. New launches, Public Relations, promotions etc. Handling Advertising agencies. Paras Precision Organic Farming Pvt Ltd (Jaipur) January 2004 to August 2004: Worked as a Marketing Manager for Paras Precision organic farming Pvt Ltd (Jaipur) with the following responsibilities. All levels concise, proactive professional, emails, voice mail, phone calls and memos. Keep awareness in routing and operational policies, procedures, schedules, impacts, and projects. Keep strong knowledge budgeting; cost structures, how to calculate as well as implementation under control. Planning, designing, funding and implementing various educational, social, promotional and commercial events and brand image based activity. Coordinating and implementing various sales boost up and promotions activities. Created good relations and liaising with venders, local venues owners, administrative authorities, Media (news paper, electronic, dotcoms) Tracked budgets and monitored campaign results as well as return an interment.

Foundations (Jaipur)

January 99 December 2003 :- Worked as Head events & Brands for Foundations a complete brand solution management group with the following responsibilities. Made the direct approach to the targeted client and promulgated various brands among them. Studied trends in the sales of the different brands and big corporate. Developed the media plan creative artwork, radio ad campaign, cable ad schedule, news paper ad for the clients. Coordinated and conducted affiliate marketing program, collected Emails consumer based data and used it in email marketing campaigns for various clients. Designed various sales collateral and product demonstrations for clients. Developed and implemented public relations campaign, Coordinated the development of designing ads promotional materials for the clients. Managed and organized exclusive Indias first liquor and wine festival in Rajasthan, 7 trade fairs, Various seminars, Promotional Campaigns, Product Launch etc. Designed and implemented Various market research program as well as made cumulative reports, presented suggestions report to the clients on there financial feasibility of latest products as well as reviews obtained from the market. Lead as a product Manager in to the press, trade shows, and major media events. Some other work like updates for website, frequently updating product informations, designing promotions and developing projects under tights deadlines. Few Clients mentioning Hindustan Unilever Ltd, Marukappa Groups (medicine division, U B Groups (All Major Brands & Divisions), ITC Ltd (all Major Brands & Divisions), Cadbury India Ltd (all Major Brands), Archies Greeting, Royal Enfield, Jagjit Industries (all Major Brands), Mahindra & Mahindra Ltd ( all Major Product), Britannia India Ltd are Few of them. Academic Background Pursuing Post Graduation Diploma from Symbiosis (SCDL), Pune, in Marketing Management Bachelor of Arts from University of Rajasthan, Rajasthan. Senior Secondary from the Rajasthan Board, Rajasthan. E@Proficiency Post Graduation Diploma in Computer Application Fully proficient with operating systems (DOS, MS DOS, 98, 2000, XP, Vista, windows 7) Friendly with ERP working environment network and local networks Well Experienced with (Internet, Email Clients outlook, profimail, MS Office, Dos Based Softwares WS, lotus, FoxPro, Designing and Graphics Tool coral, Photoshop. Can Handle Very old program, which has been compiled in BASIC language. Special skills/works worked as company guide, coordinator and trainer of M B A students, comes from various Management institutes for a complete training of 2 to 4 months at Rajasthan Patrika from last 6 years Have done HR practice at Rajasthan patrika for few months, well versed with HR documentation, appraisals, recruitments etc. Keep learning from my seniors / organization & execution according to there / organizational need.

Personal
Date of Birth :- 15/01/1978

Others

:- Enjoy traveling, Playing outdoor games and the arts.

(SANJAY KUKRETI)