RAVINDRA S.

DHAVALE
A/4/408, Suryadarshan, G. D. Ambekar Marg,
Parel, Mumbai 400 012
Tel No. 022 2416 0168, Cell # 99200 35351 / 9969423530
DOB : 23rd May,1971
Email id : dhavaleravindra@yahoo.com

I am submitting my candidature with a keen interest to serve in your organization.

I have a proven performance record while working in pharmaceutical industry in various

segments of Sales and Marketing, Product Development, Product Launches, Strategy Planning,
Customer service, Institutional Business Development and Customer Management.

I am a Commerce Graduate with Diploma in Marketing Management; I have in-depth knowledge

and experience of Budget Analysis & Sales Forecast, along with effective communication and
Intra personnel skills. I have been very successful Sales getter and established brands in market.
I am looking for a challenging opportunity to enable me to explore my knowledge base and hone
my skill function.

Along with a highly achievement-oriented attitude and analytical skills, I possess the following
core competencies:

Product Management and Event Management

Sales and Marketing
Development

Market analysis & Logistics Business Development Customer Service

Management

Please find enclosed my resume. I would appreciate, if given an opportunity to appear before in
person.

Thanking you in anticipation,

Yours sincerely

Ravindra S Dhavale
PROFILE

 Sales and Marketing professional with over 16 years of experience in exploring Business
Development, Product Development, Market Analysis along with Team Handling and
Building.

 Acknowledged strength in driving business growth, increasing profitability and revenue.

 Market segmentation and penetration after identifying the dynamics, regional

requirements, resulting in efficient targeting and launching of new products.

 Event Management to establish corporate image and explore business opportunities.

 Proven business acumen based by focused energies fostering growth and target
achievements.

 A Team player and Computer savvy personnel.

PROFESSIONAL EXPERIENCE

Shree Dhootapapeshwar Limited

Business Development Manager – OTC & FMCG Jul.2008-Feb-2011

 Marketing Plan & Budget for Asava Arishta Kadha, Drakshovin Special and Choorna.

 Developed new attractive packaging :

a) Appointed vendor with viable proposition to Introduce Unique shape in P.E.T bottle for
Asava Arishta Kadha Category.
b) Developed attractive label –
• Appointed Artist, negotiated for viable proposition and coordinated to develop
concept and design for label
• Appointed Printer, negotiated for viable proposition and coordinated to print
attractive, informative label and outer packing.

 Launched Asava Arishta & Kadha in All Over the Country.

• Special focus to fetch Retail market – Introduced Retail Annuity on Quarterly basis
• Tied up Retail Annuity to fetch business through Stockists and offered lucrative
“Stockist Annuity”
• Introduced and implemented various Trade Schemes on periodically to increase
business.
• Implemented “Shutter Painting & Name Board in Flex Campaign” for selected
Retail Counters“
• Implemented concept for active participation of traders to promote Asava Arishta
Kadha,Drakshovin Special and Choorna.

• Designed and structured lucrative incentive offers for field personnel to motivate them to sell
more and earn more.
 Conducted Cycle Meetings of field personnel to monitor, plan and execute business strategy.

 Implemented concept to fetch Retail Business through Sales Executives to bridge ethical and
OTC promotion
• Appointed & Trained Sales Executives for Retail Coverage.
• Developed MIS reports for day to day field work monitoring.
 Daily Order Booking Tracker
 Business Route Plan

 Appointed Stockists and Super stockists in All India for proper and effective business
development.

 Appointed and coordinated various advertising agencies to release Corporate advertisement

 Event management –

Exhibition –
 Possess communication skill and knowledge to negotiate viable proposition for
participation in exhibitions with Private as well as Govt. Organizers.
 Developed concept for stall design, Appointed vendors with viable proposition for stall
installation, artists for stall design.
 Developed and appointed vendor with viable proposition for Dress Code for field
personnel to deliver theme of Unity.
 Designed and developed various promotional inputs i.e. exhibition bags and gifts for
layman and delegates.
 Coordinated, implemented and monitored all process for selling products at stall.
 Experience and knowledge of documentation with A.Y.U.S.H (Central Govt.) to
procure subsidy for participation fee.

Clinical Meetings and presentation –

 Coordinated, negotiated for viable proposition for finalizing venue with field managers.
 Developed and appointed vendor for various promotional inputs like watch, key chain
etc. to be distributed during the clinical meetings and presentation.
 Coordinated and supported Health Care Team to develop attractive and informative
presentation.
 Coordinated and supported Health Care Team for developing various promotional
inputs like Literatures, Posters and Banners. Appointed and negotiated viable
proposition with printers to execute printing job of promotional inputs.

 Experience and knowledge of Govt. Tenders

• All Documentation process especially of M.C.D and C.G.H.S.
• Developed special packaging for Govt Supply.
• Good rapport with agencies, who deals with M.C.D and C.G.H.S.
Shree Dhootapapeshwar Ltd.

Distribution Incharge & Sales Promotion Apr.2006-Jun.2008

 Streamlined various distribution channels and activities.

 Handled and leaded manpower of distribution department
 Operational Knowledge of E.R.P. in Sales & Distribution
 Coordinated and appointed various transporters with viable logistic.
 Knowledge and experience of billing pattern.
 Inventory Management for stock centre.
 Verification and confirmation of physical stock at every year end of all India super stockists.
 Introduced and streamlined policy for breakage, leakage and damaged goods
 Knowledge for settlement for various claims of traders by way of issuance of credit or debit
notes.
 Co ordination and appointment of advertising agency for various corporate advertisement
 Successfully coordinated and participated various exhibition especially “Arogya” events
organized by Central Govt. (AYUSH) in all metro cities.
 Coordinated and supported Health Care Team for developing various promotional inputs like
Literatures, Posters and Banners. Appointed and negotiated viable proposition with printers
to execute printing job of promotional inputs.

Shree Dhootpapeshwar Ltd

Sales & Administrative Executive Apr-1998-Mar 2006

• Handled and leaded manpower of Sales and Administration Department

• Designed various report for field personnel for their day to day working and market feedback.
• MIS for Disbursement of salary and expenses of field personnel.
• Monitored day to day reporting of field personnel
• Experience for settlement of expense statements and various incentive plans of field
personnel.
• Designed, Monitored and generated various MIS reports for sales analysis and expense
ratio.
• Introduced user friendly Detailing Bags for field personnel
 Co ordination and appointment of advertising agency for various corporate advertisement
• Successfully coordinated and participated various exhibition especially “Arogya” events
organized by Central Govt. (AYUSH) in all metro cities

Shree Dhootapapeshwar Ltd

Sales & Office Assistant Apr.1994 – Mar.1998

• Assisted General Manager Marketing for various reports and marketing activities.

Jun.1994 – Mar.1994
• Reported and generated various M.I.S. reports for Managing Director.
ACHIEVEMENTS

 All India Sales Figures (Asava Arishta Kadha & Choorna Category ) :

Years Rs. In Lacs % Growth

Apr-2008 - Mar - 2009 55 0.00
Apr-2009 - Mar - 2010 175 218.18
Apr-2010 - Jan - 2011 218 24.57

 Major Contribution in all marketing activities for Sales growth from Rs.1 Crore to
Rs.30 Crores.

 Successful launch of Asava Arishta Kadha & Choorna category

 Set up an effective and efficient Distribution Network.

 Major contribution in development of important brand of Company - ”Swamala Compound”

 Major contribution in implementation of E.R.P. set up in Sales & Distribution

 Major contribution in establishing various field reports in Sales and Administration.

 Major contribution in developing Corporate Image through exhibition in Metro Cities

EDUCATION & PROFESSIONAL DEVELOPMENT

Diploma in Marketing Management

Welingkar Institute of Management, Mumbai in 2006 with First Class

Graduate in Commerce
Mumbai University in 1994 with Second Class

Remuneration:

Current CTC : Rs.5.50 Lacs p.a.

Expected CTC : Rs.6.50 Lacs p.a.

EXTRA CURRICULAR ACTIVITIES

 Represented the school in Cricket for inter school competition.