Professional Documents
Culture Documents
3. Agency Duties
4. Agency Agreements
5. Buyer Agency
6. Dual Agency
10. Procedures:
a. Showing Property
b. Listing Appointments
c. Opportunity Time
d. Documenting
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AGENCY POLICY AND PROCEDURES
The type of relationship formed between the agent and the client is called
a Fiduciary Relationship. A fiduciary relationship is one based on trust
because the agent owes the following duties to the client:
• Loyalty
• Diligence
• Obedience
• Disclosure
• Accounting
• Confidentiality
• Reasonable Care
The courts strictly enforce agency duties so that the client can rely on the
agent putting the client’s interest before that of anyone else. The courts
also require that the real estate agent be fair and honest in all aspects of
the transaction. The source of compensation does not, in itself, determine
agency. It can be paid by the Seller, Buyer, both, or neither. However,
there must be informed consent as to who is paying, in writing, in advance.
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3. Standard of Practice 21-13 states: “On unlisted property, the Realtor,
acting as the agent of a buyer, shall disclose that relationship to the
Seller at first contact.”
4. Standard of Practice 21-14 states: “The Realtor, acting as the agent
of the Seller or as subagent of the listing broker, shall disclose that
relationship to buyers as soon as practicable.”
C. Duties of Agencies
c) But this duty plainly does not include failure to disclose known material
defects in the Seller’s property, or to misrepresent the condition of the
property in response to the Buyer’s inquires.
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D. Agency Agreements
Prior to beginning work with each Buyer and Seller, Beverly-Hanks &
Associates Brokers will review the “Working with Real Estate Agents”
brochure and discuss our representation alternatives. The types of agency
representation are summarized as follows:
As an example, under Seller agency, the agent could not, without the
express permission of the Seller, disclose to the Buyer that the Seller will
accept a price less than the listed price. Specifically, as an agent for the
Seller, we are obligated to disclose to the Seller:
6) any other information that might affect the Seller’s ability to obtain
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the highest price and best terms in the sale of his property.
As an example, under Buyer Agency, the Agent could not, without the
express permission of the Buyer, disclose to the Seller that the Buyer
would pay a price greater than the initial offer. Specifically, as an agent
for the Buyer, we are obligated to disclose to the Buyer the following
information if we know it:
5) the length of time the Property has been on the market; and
6) any other information that would affect the Buyer’s ability to obtain
the property at the lowest price and on the most favorable terms.
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3. Dual Agency (Buyer and Seller as clients).
As a company who represents both Buyers and Sellers, it is not
unusual that a Buyer client may become interested in one of our
Seller client’s properties. Our company and our Brokers can legally
be the agent of both the Seller and the Buyer in a transaction, but
only with the knowledge and written consent of both the Seller
and the Buyer. Dual agency situations arise only when a Buyer
client (one who has signed a Buyer Agency Agreement) wishes
to purchase one of our in-house listings (note that we also have
a fiduciary responsibility to the Seller who has signed a listing
agreement); in these situations, our company and our Brokers have
the following affirmative obligations to both the Seller and the Buyer:
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E. Seller’s and Buyer’s Responsibility
The above duties of our company and our brokers in any real estate
transaction do not relieve a Seller or Buyer from the responsibility to
protect their own interests. Both Seller and Buyer will be asked to read
carefully all agreements to assure that they adequately express both
Seller and Buyer’s understanding of the transaction. Our company and
our brokers are not qualified in legal or tax matters. A Seller or Buyer are
encouraged to consult a competent attorney or tax accountant when he/
she has concerns in these specialized areas.
F. Duty of Disclosure
G. Duty of Confidentiality
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H. Agency Status Determined
Beverly-Hanks & Associates brokers shall represent the Buyer in the
following instances:
Note: Beverly-Hanks & Associates Brokers may also represent any Buyer
as a client who wishes to have representation.
4. When a listing agent has a prospect for his or her listing, that
prospect should preferentially be treated as a customer. In the event
that the listing agent has already established a client relationship
with the prospective buyer, the agent should consult with their
broker-in-charge prior to any negotiation or formal expression of
interest by the Buyer.
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I. Beverly-Hanks & Associates Procedure for
Showing Property to Buyers
1. Review the “Working with Real Estate Agents” brochure with the
prospect at first substantial contact. If the prospect falls into one of
the categories that should be treated as a client, or if the prospect
desires representation, execute the Beverly-Hanks Exclusive Buyer
Agency Agreement. Discuss the fact that our firm also carries a
large inventory of listings and obtain permission for our firm to act as
dual agents by executing the “Dual Agency Addendum”, and initialing
the Buyer Agency Agreement. If the prospect does not wish to give
us permission to act as dual agents, see your Broker-in-Charge.
Management approval is required prior to execution of any agency
agreement for exclusive representation. If the prospect falls into one
of the categories who should be treated as a customer or declines
representation, the prospect should initial the box on the tear off card
on the “Working with Real Estate Agents” brochure.
During the listing presentation, review the “Working with Real Estate
Agents” brochure, and discuss with the Sellers that our firm represents
large numbers of Buyers as clients, and, therefore, it is our policy to advise
Seller/Landlord clients that it is in their best interest to cooperate fully
with subagents, Buyer/Tenant agents, and DISCLOSED DUAL AGENTS
to maximize the exposure of their property. Obtain permission for our
firm to act as dual agents by executing the “Dual Agency Addendum”
and by initialing the “Exclusive Right to Sell Listing Agreement,” NCAR
Standard Form. If the client does not wish to give us permission to act
as dual agents, see your Broker-in-Charge. Management approval is
required prior to execution of ANY agency agreement for EXCLUSIVE
REPRESENTATION.
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K. Beverly-Hanks & Associates Agency Procedures for
Opportunity Time
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The First Meeting with Buyer Prospects
“Mr. and Mrs. Buyer, before we discuss your wants and needs regarding a
home (or property, etc.), the Law says I must first discuss something with
you called Disclosure. As you can see here (the plastic stand on each
conference table), the Law says that every real estate licensee MUST
provide “Agency Disclosure” BEFORE providing property information.
What I must discuss with you is called “Working with Real Estate Agents”
brochure. The Laws are in place to protect YOU, the consumer, so that
you are sure to be treated fairly. Let me show you the agent duties and
relationships now and then you can tell me how you would like our working
relationship to proceed. I can work with you as either a Buyer Agent or a
Seller Subagent. Let me show you what that means and then I will just
need your acknowledgement that shows I did discuss Agency Duties and
Relationships with you and which way you prefer for us to work together.”
Proceed with presenting agency in a clear and concise manner and get
their “acknowledgement” either on the buyer agency form or by initialing
the sub-agent “box” on the tear off card on the “Working with Real Estate
Agents” brochure.
When this is presented properly, involving them in the picture, you will
automatically command respect in such a way that they WANT to work
with you. Practicing this presentation is what makes it easy to do. The
higher your comfort level with this information, the more they will respect
your knowledge and the more they will trust you.
Upon completion of this step, proceed to “Setting the Stage for Your Real
Estate Purchase”.
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