Mkt630 Quiz File by Soban 3

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Mkt 630 International Marketing Quiz

6/6/2011
Question # 1 of 20 ( Start time: 04:08:19 PM ) Total Marks: 1
Indicate the concept given below that explains “the human-made part of the human
environment”.
Select correct option:
 Sociology
 Personal relations
 Culture
 Anthropology
A variety of information is needed for successfully operating in international market. Which

of the following information is required under the category of foreign exchange info?
 Dividends
 Availability of human
 Ruling concerning taxes
 None of the given options
Identify the analysis that an international marketer uses to determine potential export in
international market.
 Two stage analysis

 Three stage analysis
 Four stage analysis
 Five stage analysis
Which of the following trade theory explains that nations can increase their economic well-
being by specializing production of goods which they can produce efficiently?
 Theory of absolute advantage

 Theory of comparative advantage
 International product life-cycle theory
A society's accepted basis for responding to external and internal events summarize in which
of the following way?
 Social agenda
 Culture
 Reference groups
 Cultivation possibility
Which of the following theory holds that a nation should produce & export those goods &
services for which it is relatively more productive than other nations?
 Theory of absolute advantage

 Theory of comparative advantage
 International product life-cycle theory
What is the second step in the report preparation and presentation process?
 Data analysis
 Report preparation
 Interpretation and conclusions
 Oral presentation
Which of the following is NOT a deciding factor of international market evaluation?
 Political risks
 Local competition
 Non-trade barriers
 All of the given options
Identify which of the following group of countries centrally planned communist run nations
belong?
 First world
 Second world
 Third world
 Fourth world
Heavy investment is required to do business in a current market, owing to which of the

following factor?
 Shorting product life cycle

 Increasing licensing agreement
 Increasing risks in licensing
 Cross licensing
Which of the following represent major internationalization motives for a firm?
 Overproduction
 Non-tax benefits
 Information source
Which of the following holds that the organization’s task is to determine the needs, wants,
and interests of target markets and to deliver the desired satisfactions more effectively and
efficiently than competitors?
 The Product concept

 The Marketing concept
 The Production concept
 The Societal Marketing concept
Mercantilism philosophy explains about import and export balance. Which one of the
following is the consistent with this philosophy?
 Export more goods

 Import more goods
 Imports equal to exports
 Imports greater than export
The Theory of National Competitive Advantage was forwarded in which of the following
year?
 1960
 1970
 1980
 1990
Most cluster methods are heuristics, which are based on which of the following?
 Algorithms
 Statistical reasoning
 Statistical procedures
 Theories
Choose the nature of product life cycle of luxury product where cost is less important.
 Short product life cycle

 Long product life cycle
 Medium product life cycle
 Undefined product life cycle
Which of the following is the part of the marketing process?
 Marketing strategy
 Favorable trade polices
 Market globalization drivers
 Common marketing regulations
Which of the human wants are backed by buying power?
 Needs
 Wants
 Demands
 Exchange
A variety of information is needed for successfully operating in international market. Which

of the following information is required under the category of market potential?
 Demand estimate
 Consumer behavior
 Review of products
 All of the given options
A contract in which an individual receives financial reimbursement against losses from the
contractual company. Which one of the following is a best term for such contract?
 Insurance
 Risk management
 Financial loss recovery
 Banking contract
To get the More entertain and

Study related e-mail
Kindly visit and Join the group.
VU And COMPANY.
(http://groups.google.com.pk/group/vu-and-company?hl=en)
Muhammad Soban
0333-7637637

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Mkt 630 International Marketing Quiz

Question # 1 of 20 ( Start time: 04:08:19 PM ) Total Marks: 1

Select correct option:

A variety of information is needed for successfully operating in international market. Which

Select correct option:

Question # 3 of 20 ( Start time: 04:11:10 PM ) Total Marks: 1

Select correct option:

 Two stage analysis

Question # 4 of 20 ( Start time: 04:12:18 PM ) Total Marks: 1

Select correct option:

 Theory of absolute advantage

Select correct option:

Question # 6 of 20 ( Start time: 04:15:05 PM ) Total Marks: 1

Select correct option:

 Theory of absolute advantage

Question # 7 of 20 ( Start time: 04:15:52 PM ) Total Marks: 1

Select correct option:

Which of the following is NOT a deciding factor of international market evaluation?

Select correct option:

Question # 9 of 20 ( Start time: 04:18:44 PM ) Total Marks: 1

Select correct option:

Question # 10 of 20 ( Start time: 04:19:35 PM ) Total Marks: 1

Heavy investment is required to do business in a current market, owing to which of the

Select correct option:

 Shorting product life cycle

Which of the following represent major internationalization motives for a firm?

Select correct option:

Question # 12 of 20 ( Start time: 04:22:22 PM ) Total Marks: 1

Select correct option:

 The Product concept

Question # 13 of 20 ( Start time: 04:23:41 PM ) Total Marks: 1

Select correct option:

 Export more goods

Select correct option:

Question # 15 of 20 ( Start time: 04:25:38 PM ) Total Marks: 1

Select correct option:

Question # 16 of 20 ( Start time: 04:27:08 PM ) Total Marks: 1

Select correct option:

 Short product life cycle

Which of the following is the part of the marketing process?

Select correct option:

Question # 18 of 20 ( Start time: 04:29:10 PM ) Total Marks: 1

Which of the human wants are backed by buying power?

Select correct option:

Question # 19 of 20 ( Start time: 04:29:48 PM ) Total Marks: 1

A variety of information is needed for successfully operating in international market. Which

Select correct option:

Select correct option:

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