JACLYN A.

BOOTEL
12958 Centre Park Circle
Apt. #319 Home/Cell phone (703) 861-7731
Herndon, VA 20171 jbf18fa8@westpost.net
________________________________________

Career Summary:
Results-focused, collaborative communicator who optimizes the employment of onli
ne technologies to broaden consumer awareness of and access to available product
s and services. Highly motivated, dedicated, well-organized, creative, enthusia
stic, and able to solve problems using critical thinking methods and empowerment
. Multi-task oriented, knows when to delegate and use co-workers talents to solv
e problems and complete projects. Accurately conveys essential company informati
on through multiple venues, including internal and external websites, social mar
keting platforms, e-mail campaigns, and online newsletters. Highly organized, co
mmitted, and meticulous. Project Manager focused on balancing workloads and key
personnel with the ultimate goal of completing a project on time and within bud
get.

Websites and Technology:

The National Center on Response to Intervention. http://www.rti4success.org
The National Center on Student Progress Monitoring. http://www.studentprogress.o
rg
The Access Center. http://www.k8accesscenter.org
Facebook, Twitter
Microsoft Office Suite (Word, PowerPoint, Excel)
Google Analytics, WebTrends, SEO experience
Software/Content Management Systems: Adobe Dreamweaver, Adobe Contribute, Adobe
Fireworks, Joomla, SharePoint, WordPress, DotNetNuke

Professional Experience:
Communications Specialist
2004-2010
American Institutes for Research, Washington, DC
* Co-Director of RTI Knowledge Communication
* Executed the delivery of an innovative website by joining forces with vendors
and content experts
* Implemented a technology based website, providing online technical assistance
and dissemination of subject-matter information to the field
* Member of a skilled team accountable for development and continuous maintenanc
e of an online newsletter, utilizing public and private discussion boards, resul
ting in a 466% increase in traffic
* Evaluated and analyzed a statistical users' search habits and interests, adjus
ting the website's content and information in response to users' demands
* Introduced AIR project's social media presence to Facebook and Twitter resulti
ng in increased public awareness of products and services

Policy Specialist for Field Operations

1993-2004
The Council for Exceptional Children, Arlington, VA
* Researched, wrote, and disseminated public policy information designed to incr
ease congressional awareness of children with exceptionalities
* Advocate to the awareness of these children on a local, state, and national le
vel, resulting in increased targeted federal and state funding
* Developed curriculum and provided training to CEC members at national confere
nces and association meetings
* Designed electronic networks that provided the distribution of political infor
mation to its members
* Designed a web-based portal that provided an education vehicle of political ac
tion and advocacy to its members through the transmission of online messages to
their state and federal representatives
News Editor 1990-1993
AXON Group/LRP Publications, Horsham, PA
* Researched, wrote, and edited information for two national biweekly newsletter
s focusing on Special Education and Disability Laws, resulting in a growth of 14
00 subscribers
* Created relationships with United States White House disability staff and repr
esentatives of national special education and disability advocacy organizations,
providing insightful information for article development
* Successfully created electronic online newsletters
Direct Marketing Copywriter 1986-1990
The Prudential/AARP Operations, Fort Washington, PA
* Created and directed a mail campaign increasing public awareness of Prudential
's AARP Group Health Insurance.
* Liaison to top AARP clients and vendors, utilizing their innovative resources
to create successful direct mail campaigns
Advertising Copywriter
Andrew Bertucci and Associates, Bristol, PA
1985
* Researched and wrote a range of company newsletters, brochures, press releases
and articles for trade magazines
* Perfected my interviewing and reporting skills
Freelance Copyeditor 1985-1986
Springhouse Corporation, Springhouse, PA
* Provided editing and proofreading for publications related to the nursing prof
ession
Education:
B.A., Journalism 1985
Pennsylvania State University

Professional Development:
Introduction to HTML online course, International Webmasters Association, Novemb
er 2009
HTML Online Tutorial, W3Schools.com (http://www.w3schools.com/html/default.asp)
Presentation Exposure on a National Basis:
* Jacki Bootel and Dr. Rebecca Holland Coviello. Student Progress Monitoring in
a Response-to-Intervention (RTI) World, April 2008; 2008 CEC Convention and Expo
, Boston, MA
* Dr. Rebecca Holland Coviello, Dr. Silvia Wen-Yu Lee, and Jacki Bootel. Progres
s Monitoring in a Response to Intervention World: Helping Classrooms to Implemen
t Best Practices, April 2007; 2007 CEC Convention and Expo, Louisville, KY
* Jacki Bootel. Progress Monitoring in a Response to Intervention World: Helping
 Classrooms to Implement Best Practices, March 2007; National Association of Sch
ool Psychologists Annual Convention, New York, NY
* Jacki Bootel. Successfully Implementing RTI and Early Intervening Services thr
ough Progress Monitoring, November 2006; Urban Special Education Leadership Coll
aborative, Memphis, TN
* Dr. Nancy Safer, Dr. Rebecca Holland Coviello, and Jacki Bootel. Improving Stu
dent Outcomes through Progress Monitoring, September 2006; Virginia Department o
f Education, Richmond, VA
* Dr. Nancy Safer, Jacki Bootel, and Stephanie Pavlis. A Primer on Evidence Base
d Practices: Why Are They Important? How Do I Learn About Them? Which Ones Shoul
d I Select?, April 2006; 2006 CEC Convention and Expo, Salt Lake City, UT
* Dr. Heidi Silver-Pacuilla and Jacki Bootel. Promising Practices and Ed Tech: U
sing the NCTI and LD Online Matrices, April 2006; 2006 CEC Convention and Expo,
Salt Lake City, UT
* Dr. Amy Klekotka, Jacki Bootel, and Dr. Melissa Storm. The Access Center: Impr
oving Access for Students with Disabilities to the General Education Curriculum,
April 2005; 2005 CEC Convention and Expo, Baltimore, MD