OBI Eseminar 2011 Partner Kickoff v3 PDF

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Oracle Business Intelligence 2011 Partner Kickoff eSeminar

March 9, 2011
Paul Rodwick, VP, Oracle BI Product Management
Tim Hatton, Senior Director, Oracle Platform Technology Solutions
Edward Stewart, Senior Product Manager, Oracle Platform Technology Solutions
Session Agenda
• Oracle Business Intelligence Strategy

– BI Technology
– BI Applications
– BI and Oracle Hyperion EPM
• Oracle Partnership Winning Combination

– Platform Technology Solutions
– Partner Engagement Approach
– BI and EPM Partner Enablement Plans for 2011
• Q&A
• Oracle EPM and BI Resources
Copyright © 2011, Oracle and/or its affiliates. All rights reserved. 2

Business Intelligence Strategy and Roadmap for Oracle Partners

March 9, 2011
Paul Rodwick
VP, BI Product Management, Oracle Corporation
The following is intended to outline our general
product direction. It is intended for information
purposes only, and may not be incorporated into any
contract. It is not a commitment to deliver any
material, code, or functionality, and should not be
relied upon in making purchasing decisions.
The development, release, and timing of any
features or functionality described for Oracle‟s
products remains at the sole discretion of Oracle.
BI Tech Strategy
BI Maturity – A Capabilities View
Planning Optimization
Forecasting
Prediction
Dashboards
Competitive Ad hoc Analysis
Advantage Scorecards
Operational
Reporting
Maturity
BI Maturity – A Capabilities View
Planning Optimization
Forecasting
Prediction
Dashboards
Competitive Ad hoc Analysis
Advantage Scorecards
Operational
Reporting
Oracle
Real-Time
Oracle BI Foundation Suite Decisions
Maturity
Integrated Analytic Processes
More than Query and Reporting
• Data-driven alerts
• Insight to Action
• Mobile devices
• Process invocation & DETECT
closed-loop process metrics • Scorecard / KPIs
• Real-time optimization • Data mining
• Collaboration
SINGLE
COMMON
ENTERPRISE
ENTERPRISE
ACT INFORMATION ANALYZE
INFORMATION
MODEL
MODEL
MODEL
• What-if scenarios • Ad hoc OLAP query
• Write-back • Interactive visualization
• Predictive analytics • Role-based dashboards
Oracle’s BI / EPM Vision:
Integrated Analytic Platform and Solutions
• Financials • Sales
• HR • Marketing
• Procure & Spend • Service
• Projects • Contact Center
• Supply Chain DETECT
• Price
• Order Mgmt • Loyalty
• Logistics
SINGLE
ENTERPRISE
ENTERPRISE
INFORMATION
ACT ANALYZE
MODEL
INFORMATION
MODEL
MODEL
• Scorecard
• Financial Services
• Strategic Planning
• Communications
• Financial Close
• Healthcare
• Planning & Forecasting
• Retail
• Profitability Management
Oracle Business Intelligence 11g
Key Capabilities New
• Query, Analysis, Dashboards, and Multi-

Dimensional OLAP
• Powerful, interactive exploration of all data sources
• Oracle Essbase: Best-in-class OLAP server
• Reporting and Publishing

• Web-based interactive and document-centric production
reporting
• Powerful & highly scalable server
• Scorecard and Strategy Management

• Fully integrated BI component
• Advanced strategy visualizations
• Enterprise Business Intelligence

• Unified security and systems management
• Clustering & high availability with 1-click scale-out
Unified End User Experience
Complete. Consistent. Accurate.
Scorecards
Mobile Reports
Interactive
Office Dashboards
Integration
Geospatial
Applications Visualization
& Portals
Ad-hoc
Search Queries
Collaboration
Introducing Oracle BI Foundation Suite
Single Integrated Solution
Oracle BI Foundation Suite
Oracle Scorecard and

Oracle BI EE Plus Oracle Essbase Plus Strategy Management
+ +
+ Oracle Essbase Analytics Link for Hyperion Financial Management

BI Tech: Strategic Direction
• High speed visualization taking advantage of in-memory

„Speed of processing and optimized hw / sw configurations
Thought‟ • Best of QlikView/Tableau, but leveraging OBI enterprise
scale, performance, and consistent semantics
Visualizations • Predictive analytics, large data exploration, write-back
Strong • Hybrid native / web application architecture

• Use cases optimized for form factors: full interactivity with
Mobile tablets; notifications / dashboards with smartphones
Offering • Priorities: iOS and Android
• BI Server ETL for warehouse automation

Rapid • Fine-grained storage and versioning of semantic model,
Application enabling parallel development and deployment
Development • BI Extender for seamlessly handling OLTP customizations
"This information is not a commitment to deliver any material, code, or functionality. The development,
release, and timing of any features or functionality described remains at the sole discretion of Oracle"
BI Tech: Call to Action
• Lead with BI Foundation Suite

– Unique ROLAP + MOLAP capability
covers complete analytic cycle:
Detect -> Analyze -> Model -> Plan Common Enterprise Information Model
• Drive upgrade and expansion in

current base with OBIEE 11g ORACLE BI FOUNDATION 11g
• Introduce BI Apps customers to 11g

BI Applications
Oracle BI Applications
Prebuilt Solutions for EBS, PeopleSoft, Siebel, JD Edwards, more
Procurement
• Add insight to CRM and ERP Sales and Spend
Financials
applications Service
Marketing
and Projects ERP
• BI Apps work together across Contact
Center CRM ANALYTICS
subject areas ANALYTICS Human

Resources Supply Chain
• Tight integration with OLTP Loyalty

Price and Order
Management
systems
• Easy to adapt and extend Common Enterprise Information Model
Oracle BI Foundation
• Fits with existing IT environment
• Fast time to value; Low TCO
• Over 2,500 customers
AND OTHER OPERATIONAL AND ANALYTIC SOURCES

Oracle BI Apps Product Components
Example: Financial Analytics
1 3
Pre-built warehouse with 16 star-schemas Pre-mapped metadata, including
designed for analysis and reporting on embedded best practice calculations and
financial analytics metrics for financial, executives and other
business users
• Presentation layer
• Logical business
model
• Physical sources
2 4
Pre-built ETL to extract data from over A “best practice” library of over 360
3,000 operational tables and load it into pre-built metrics, 30 intelligent dashboards,
the DW, sourced from PSFT, Oracle EBS 200+ reports plus alerts for CFO, Finance
and other sources Controller, Financial Analyst, AR/AP
Managers and Executives
Best Practice Analytic Workflows
Business Maximize cash flow
Objectives/
Issues
Is DSO on target? Is DPO on target?
Is overdue balances Are payment terms

trending up? in compliance? • Business Function
Receivables
How long is the
What is the aging of • Role
Gain underlying overdue
due balances? Director, Credits &
Insights balance pending?
Collections
Who are the customers Drill to due
and collectors? balances by region
• Objectives
– Maximize cash flow
Drill to – Control risk of receivables
overdue invoice detail portfolio
Target collection
Take efforts to reduce
Action overdue balances
Analytic Workflows
Business Maximize cash flow
Objectives/
Issues
Is DSO on target?
Is overdue balances Drill to

trending up?
Detail
How long is the
Gain underlying overdue
Insights balance pending?
Who are the customers?
Drill to
overdue invoice detail
Take Target collection efforts

Action to reduce overdue
balances
Procure to Pay – Main Flow
Sample Decision Flow:

Supply Chain & Order Mgmt Analytics
Manage AP/Cash Flow
Procurement & Spend Analytics
Financial Analytics
Requisition to Pay
PR1180 CM5513 PR1935 PR1010 PR5889 PR1022
Manage Publish Receive Manage Approve Issue

Requisition Order Non Production Supplier Supplier Supplier
Goods & Services
Visibility Data Invoices Invoice Payment
• Enter Requisition / • Query PO • Receive item • Approve Invoice • Enter Payment
Generate Demand • Confirm PO
• Approve requisition • Create ASN
• Release Requisition
Spend Analytics Inventory Analytics AR Analytics

Commodity Spend Inventory Balances DPO
Off Contract Spend Backlog Analysis Payment Trends
Variances Inventory Movements Due and Overdue
Price Optimization Balances
BI Apps Integration with Oracle Applications
Extends BI Value; Lowers TCO
Action Links – “Insight to Action” Integrated Security
Seamless navigation from analytical One login. Right content for each user.
information to transactional detail
Data User Object
Security Security Security
Integrated Workflow Integrated with Planning and EPMS

Intelligence-driven business processes View actual performance “in context”
with budgets and plans
BPEL, ESB Oracle BI

OBI EE Technology Alone vs. with BI Applications
Oracle Business Intelligence Enterprise Edition
Oracle Business Intelligence Applications – Prebuilt Metadata

Embedded Directly in Applications
Pervasive Deployment
E-Business Suite PeopleSoft
Siebel
Selected Key Entities of Business Analytics
Warehouse
Conformed Dimensions
Sales Call Center
 Opportunities  ACD Events
 Quotes  Rep Activities  Customer
 Pipeline  Contact-Rep Snapshot  Products
 Targets and Benchmark  Suppliers
Order Management  IVR Navigation History
 Internal Organizations
 Sales Order Lines
 Sales Schedule Lines Service  Customer Locations
 Bookings  Service Requests  Customer Contacts
 Pick Lines  Activities  GL Accounts
 Billings  Agreements  Employee
 Backlogs
Workforce  Sales Reps
Marketing  Compensation  Service Reps
 Campaigns  Employee Profile  Partners
 Responses  Employee Events  Campaign
 Marketing Costs
Pharma  Offers
Supply Chain  Prescriptions  Cost Centers
 Purchase Order Lines  Syndicated Market Data  Profit Centers
 Purchase Requisition Lines
 Purchase Order Receipts Financials
 Inventory Balance  Financial Assets Modular DW Data Warehouse Data
 Inventory Transactions  Insurance Claims Model includes:
Finance Public Sector ~350 Fact Tables
 Receivables  Benefits ~550 Dimension Tables
 Payables  Cases ~3,500 prebuilt Metrics
 General Ledger  Incidents (2,000+ are derived metrics)
 COGS  Leads
~15,000 Data Elements
Speeds Time To Value and Lowers TCO
Oracle BI Applications
Build from Scratch Oracle BI
with Traditional BI Tools Applications
Training / Roll-out
Define Metrics  Faster deployment

& Dashboards  Lower TCO
 Assured business value
DW Design
Training / Rollout Easy to use, easy to adapt

Define Metrics Role-based dashboards and thousands
Back-end & Dashboards of pre-defined metrics
ETL and DW Design Prebuilt DW design, adapts to your EDW
Mapping
Back-end Prebuilt Business Adapters for Oracle,
ETL and PeopleSoft, Siebel, SAP, others
Mapping
Quarters or Years Weeks or Months
Source: Patricia Seybold Research, Merrill Lynch, Oracle Analysis
Typical Effort & Customization balance
Additional dashboards and

reports, guided and conditional
Dashboards & Reports Easy navigations, iBots, etc.
Additional derived metrics,

custom drill paths, exposing
OBIEE Metadata Moderate extensions in physical, logical and
presentation layer, etc.
Extension of DW Schema for

extension columns, additional
DW Schema Intermediate tables, external sources,
aggregates, indices, etc.
Extension of ETL for

ETL Involved extension columns,
descriptive flexfields,
additional tables, external
sources, etc.
Degree of Level of
Customization Effort
Oracle BI Applications Implementation Strategy
Insight for Today’s Applications and for Fusion
PeopleSoft
Oracle EBS
Enterprise
Oracle BI Oracle Fusion

JD Edwards Applications Applications
Siebel CRM Other Apps
• Oracle BI Applications are available for Oracle EBS, PeopleSoft

Enterprise, Siebel CRM, and JD Edwards
• Oracle BI Applications work together with a single data model and
unified metrics
• Oracle BI Applications are planned also to support Oracle Fusion
Applications
Fusion Applications: The New Standard for Work
What do What do I
I need need to
to DO? KNOW?
Exception-based Management Embedded Business Intelligence
How do I WHO do I
get it need to
DONE? reach?
Configurable Applications & Processes Embedded Collaboration

Fusion Reporting and Analytics
Consistent, Timely, Complete
Oracle • Real time, self service reporting directly off Fusion Apps data
Transactional BI • Pre-packaged content covering major Fusion Applications
(OTBI) • Built on Oracle BI EE technology
• Unlimited historical analysis, including trending and cross-domain insight

Oracle BI • Pre-packaged data warehouse, ETL, metrics, and interactive dashboards
Applications • Now available for EBS, PeopleSoft, JD Edwards, Siebel
(OBIA) Extending to Fusion Applications
• Built on Oracle BI EE technology
• Financial statements, sales territory planning, project performance, and

Specialized more built on Essbase technology
Analytics • Whitespace analysis built on Real-Time Decisions and Oracle Data
Mining technologies
BI Applications: Strategic Direction
• New modules: eBS (mfg), SAP (beyond Fin), JDE

Breadth • New offerings: Agile, Primavera, verticals, …
• ETL: Automated ETL script generation for INFA, ODI, …
• Predictive analytics and forecasting/simulation

• Text analytics
Depth • Data mining, statistical analysis, trending, comparisons
• Real-time event processing
• Collaborative workspaces
Functional • Operational scorecards and KPIs
Innovation • What-if analysis and scenario modeling
• Simplified functional setup and configuration

TCO • Extensibility to make it easy to absorb customizations
Reductions • Server ETL for eliminating tedious ETL scripting
BI Apps: Call to Action
• Introduce BI Apps into every ERP deal Procurement

Sales
– BI Apps complete the solution and
and Spend
Financials
position better against SAP Service
Marketing
and Projects
Contact ERP
Center CRM ANALYTICS
• Introduce BI Apps with ERP upgrades ANALYTICS Human
(EBS R12, PeopleSoft 9.1) Price
Resources Supply Chain
and Order
– BI Apps provide value to LOB users and Loyalty Management
can help justify the cost of the upgrade

Common Enterprise Information Model
• Introduce BI Apps customers to 11g
– OBI 11.1.1.5 will be full green light for
BI Apps customers to upgrade
– OBIA 7.9.6.3 certifies on OBI 11g, and
appeal to new BI Apps customers
AND OTHER OPERATIONAL AND ANALYTIC SOURCES
BI and Oracle Hyperion

Enterprise Performance
Management
Oracle BI + Hyperion Integration Releases
Hyperion EPM Hyperion EPM EPM System EPM System EPM System
9.3.1 9.3.1.x Fusion Edition Fusion Edition Fusion Edition
11.1.1.1 11.1.1.2 11.1.2.x
IR-Essbase SmartSpace Major release Localization Financial Close Process
integration SmartView Oracle integration EPM System Disclosure Management
Oracle branding Office 2007 Calc Manager Fusion Edition Essbase HA Clustering
Oracle integration Essbase Studio 11.1.1.3
Profitability Mgmt ERP Integrator
Essbase-Crystal Ball Next EPM/BI
Releases
Integration
Innovation
OBI EE OBI EE
OBI EE 10.1.3.4.1 11g
OBI EE 10.1.3.4
OBI EE Major release
10.1.3.3.x Discoverer migration Office enhancements
10.1.3.3 to OBIEE
Essbase integration
Workspace integration
SmartView integration
= Delivered = Future
Oracle’s BI and EPM Today
Complete, Open, Integrated
Query & Interactive Reporting & Scorecards Office Search Detect Collaborate Mobile Embedded
Front End
Analysis Dashboards Publishing & Alert

Tools Applications
Strategy Planning &

BI / EPM
Management Forecasting
ERP CRM Industry
Analytics Analytics Analytics
Financial Close Profitability
and Reporting Management
Common Enterprise Information Model

Platform
BI
Dimension Predictive
BI Server Essbase
Management Analytics
OLTP & ODS Data Warehouses Exadata OLAP Packaged Unstructured Excel Business
Systems Data Marts Applications & Semi-
Sources
Sources XML/Office Processes

(Oracle, SAP, Others) Structured
Data
EPM Applications: Call to Action
• Lead with Planning and Strategy Planning and

Financial Close Suites Management Forecasting
– Suites provide competitive
differentiation and expand
commitment to Oracle Financial Close Profitability
and Reporting Management
• Extend EBS and PSFT

Financials when no HFM
– Close Mgmt, Disclosure Mgmt Common Enterprise Information Model
• Move Hyperion EPM customer
base to strategic BI and
reporting products
– BI Foundation Suite AND OTHER OPERATIONAL AND ANALYTIC SOURCES
– OBIEE and Essbase

– BI Publisher and Financial
Reporting
Oracle BI Adoption
Top 10 customers in…
 Financial Services
 High Tech
82%  Healthcare & Pharmaceutical

 Telecommunications
Fortune Global  Transportation
500 use Oracle  Aerospace & Defense
BI/EPM  Utilities & Energy
…use Oracle BI/EPM

Business Intelligence Customers
Business Analytic Tools and Applications
Communications Public Sector Finance / Banking Consumer Goods High Tech
Retail Aero / Industrial Insurance / Health Life Sciences Travel & Transport
Oracle Partnership Winning Combination

Engage Oracle Development
Platform Technology Solutions (PTS)
• Partner facing for Oracle Development Organization
• 100% Focus on Database, Fusion Middleware, Applications
• PTS product managers drive business
• Pre-Sales and Post-sales Customer Engagement
• Offering and Capability Development
• Solutions, reference architecture, COE
• PTS technologists (SMEs) provide product expertise
• Design and Architecture Sessions
• Proof-of-Concepts and Demo
• Implementation Best Practices and accelerators
• Global Reach with partner facing teams in each region
• North America, Latin America, EMEA, APAC, India
Copyright © 2011, Oracle and / or its affiliates. All rights reserved. 40

Working with Oracle Development
Platform Technology Solutions (PTS)
Pre Sales Post Sales Repeatable Development Led
Solutions Initiatives
 Technical RFP/RFI  Architecture/Design  Identify market for  SPP

Support Review solution offerings with  Beta Programs
 Solution Mapping  Best Practices partner  Co-development initiatives
 Architecture/Design  Implementation  Accelerators  EAP
 POC/Demo Assistance mentoring  Frameworks  Design Review
 Sizing, Performance  Product Strategy
tuning etc. Roadmap
Enablement Centers of Excellence

Programmatic Custom
 3 Types  Targeted topics/solutions  Best Practices

Awareness  Condensed workshops  Reference Architecture
Proficiency  Opportunity related training  Joint POV
Workshops ( 1-5  Self-study Assistance  Harvest Assets
Days)

Working with PTS -- Partner Program Benefits
• Direct Access to Oracle EPM & BI Development
• Product Roadmap and Early Access to Software
• Awareness training around Key Sales Plays
• Demo and POC support for Sales pursuits
• Free Hands-on Training on Latest Software Versions
• Support for Train-the-Trainer Programs and Center of Excellence
• Participation in select Product Beta Programs
• Participation in Marketing and Global Rollout Initiatives

Maximize the Opportunity with your ERP Clients
• Oracle Applications Install Base Represents a Huge Opportunity
to sell Oracle BI Apps and EPM
• Target Oracle ERP Customers

– Attach BI / EPM to ERP Implementation Projects
• BI Apps, Financial Close Suite, and DRM
– Cross-Sell BI / EPM to ERP AMS Customers
– Introduce BI Apps with ERP upgrades (eBS R12, Peoplesoft 9.1)
• Provides value to LOB users to justify the cost of the upgrade
– Sell BI Foundation and BI Apps to Discoverer / Reports / DBI Customers
• Oracle Development is making a significant investment to enable

our strategic partners on Oracle BI and EPM
• Build Oracle BI and EPM Competency

– ERP Upgrade / Accelerator Tools and Service Offerings
– Publish Point-of-View and Customer References
– Train-the-Trainer programs, Centers of Excellence

Oracle EPM and BI Enablement Plans FY11

EPM Partner Enablement: Definitions
Type Audience Content

Level 1 Awareness Predominantly Sales •Key Features
and Presales, •Value Proposition
Practice Leads, •Key Sales Plays
Solution Architects and •Key Sales Trends
Delivery
Level 2 Proficiency Presales, Solution •Key Features
Architects and •Key Integration Points
Delivery •Roadmap
•Product Demos
Level 3 Workshop Solution Architects Lectures + Hands On
and Delivery Teams Labs covering key
features and use
cases

Oracle Business Intelligence
Awareness eSeminars: Overview Series
OBI Overview Series Schedule Time

Oracle Business Intelligence 2011 March 9, 2011 9-10 am PT
Partner Kickoff
Analytics for ERP April 6, 2011 9-10 am PT

Awareness eSeminars: Sales Series
Sales Series Schedule Time

Financial Analytics for Sales April 13, 2011 9-10am PT
HR Analytics for Sales April 20, 2011 9-10am PT
Project Analytics for Sales April 27, 2011 9-10am PT
BI Apps Value Summaries and Profiles May 4, 2011 9-10am PT

Awareness eSeminars: Subject Matter
Subject Matter Series Schedule Time

BI Apps Demo: BI Apps – Financial Analytics May 3, 2011 8-9am PT
Financial Analytics: Business Process and May 5, 2011 8-9am PT
Reporting
BI Apps Demo: BI Apps – HR Analytics May 10, 2011 8-9am PT
HR Analytics: Business Process and May 12, 2011 8-9am PT
Reporting

Oracle Business Intelligence Applications
Proficiency eSeminars: Sales Consulting Series
OBI Apps Series Schedule Time

OBIA Functional Training - Financial Analytics May 10, 2011 7-8 am PT
OBIA Functional Training - HR Analytics May 17, 2011 7-8 am PT
Financial Analytics for Sales April 26, 2011 7-8am PT
HR Analytics for Sales May 3, 2011 7-8am PT
BI Apps for Peoplesoft May 24, 2011 7-8am PT

OBI Hands-on Workshop Schedule (tentative)
Oracle Business Schedule Duration Location

Intelligence Applications
OBIA 7.9.6.3 May – July 3 days NA, UK, FR, IT
OBIEE 11g Schedule Duration Location
OBIEE Foundation 11g - March – July 4 days NA, UK, FR, DE,
Introduction (includes Essbase) CH
OBIEE 11g Introduction March – May 2 days NA, UK, FR, DE,
CH
OBIEE 11g Advanced January – April 3 days NA, UK, FR, IT,
NL, Iberia
Oracle Data Integrator Schedule Duration Location
ODI 11g February – June 3 days UK, FR, IT, NL,
Iberia
Oracle GoldenGate Schedule Duration Location
GoldenGate 11g February – July 3 Days UK, FR, IT

Oracle Business Intelligence Foundation and
Introduction Workshops
Location Date
Oracle Business Intelligence Foundation Workshop
Atlanta, GA March 15-18, 2011
Austin, TX March 22-25, 2011
Santa Clara, CA April 5-8, 2011
Reston, VA April 12-15, 2011
Chicago, IL April 19-22, 2011
Mississauga, Canada May 3-6, 2011
OBIEE Introduction Workshop
Santa Clara April 5-6, 2011
Reston April 12-13, 2011
Chicago April 19-20: 2011

Oracle Business Intelligence Advanced Workshops
Location Date
Austin, TX March 29-31, 2011
Burlington, MA April 26-28, 2011

Send follow-up questions to
PTS-Enablement_ww@oracle.com
Subject line EPM or BI
BACK UP
Oracle Enterprise Performance Management
Awareness eSeminars: Sales Series
EPM Sales Series Schedule Time

Financial Close Suite Overview March 2, 2011 Recording
available
Data Relationship Management - MDM for March 3, 2011 Recording
EPM Applications available
Data Integration for EPM Applications March 8, 2011 7-8 am PT
Enterprise Planning Suite Overview March 9, 2011 7-8 am PT
Profitability and Cost Management April 13, 2011 8-9 am PT

Overview
Proficiency eSeminars: Functional and Demo Series
Tentative Schedule
Enterprise Planning Suite Tuesdays Time
Hyperion Planning March 15, 2011 8-10 am PT
Profitability & Cost Management March 22, 2011 8-10 am PT
Integrated Operational Planning March 29, 2011 8-10 am PT
Strategic Finance April 5, 2011 8-10 am PT
Public Sector Budgeting April 19, 2011 8-10 am PT
Financial Close Suite Wednesdays Time
Financial Management / FDQM March 23, 2011 8-10 am PT
Financial Close Management / Disclosure March 30, 2011 8-10 am PT
Management
EPM Integration Thursdays Time
DRM as an Enterprise Solution March 17, 2011 8-10 am PT
Reporting and Analysis for EPM March 24, 2011 8-9 am PT
Oracle ERP Integration Adapters March 31, 2011 8-10 am PT
BI Foundation Suite: OBIEE+ April 7, 2011 8-10 am PT
BI Foundation Suite: OSSM April 14, 2011 8-10 am PT
BI Foundation Suite: Essbase+ April 21, 2011 8-10 am PT
BI Foundation Suite: EAL for HFM April 28, 2011 8-10 am PT
Proficiency Onsite Sessions: Sales Consulting Series
Schedule Pending
EPM Sales Deep Dive Training Duration
Sales Deep Dive Training - How to sell EPM 1 Day
Business processes around Planning and Financial Close: solution maps,

objection handling, case studies
New content: Sell into ERP accounts
DRM Sales Deep Dive + Implementation Training Duration
Sales Deep Dive Training - DRM as an Enterprise Solution: How to 1-2 Days
Sell and Demo
EPM Sales Consulting Series: Sales opportunities beyond Financial Metadata

Management, solution maps, objection handling, regional considerations /
competition, case studies; functional overview and walk through demo content -
Integration with EPM Applications and EBS
Hands-on Workshop: DRM 11.1.2: Administration 2 Days

Hands-on Workshops: Implementation
Tentative Schedule
Enterprise Planning Suite Schedule Duration Location
Oracle Hyperion Planning 11.1.2 CYQ2 3 days NA, EMEA, APAC,
India, LAD
Oracle Hyperion Profitability and CYQ2 2 days India, LAD
Cost Management 11.1.2
Financial Close Suite Schedule Duration Location
Oracle Hyperion Financial CYQ2 3 days NA, EMEA, APAC,
Management 11.1.2 India, LAD
Oracle Hyperion Financial Close CYQ2 1 day NA, EMEA, APAC,
Oracle Hyperion Disclosure CYQ2 1 day NA, EMEA, APAC,
Integration Schedule Duration Location
Oracle Hyperion Data CYQ2 2 days NA, EMEA, APAC,
Relationship Management 11.1.2 India, LAD
Cities: NA – HQ, Chicago, Reston; EMEA – London, Amsterdam, Frankfurt, Paris, Milan, Dubai; APAC – Sydney, Beijing;
LAD – São Paulo; India – Bangalore, Hyderabad
Oracle EPM and BI Resources
Copyright © 2011, Oracle and/or its affiliates. All rights reserved.5

Additional Resources
Oracle Enterprise Performance Management and Business Intelligence
O.com: http://www.oracle.com/us/solutions/ent-performance-bi/index.html
Performance Management Microsite: http://www.oracle.com/us/solutions/ent-performance-
bi/performance-management/index.html
Business Intelligence Microsite: http://www.oracle.com/us/solutions/ent-performance-
bi/business-intelligence/index.html
Technical Information on Oracle Technology Network (OTN)

Oracle Enterprise Performance Management:
http://www.oracle.com/technetwork/middleware/performance-
management/overview/index.html
Oracle Business Intelligence Foundation:
http://www.oracle.com/technetwork/middleware/bi-foundation/overview/index.html
Oracle Business Intelligence Publisher: http://www.oracle.com/technetwork/middleware/bi-
publisher/overview/index.html
Oracle Essbase:
http://www.oracle.com/technetwork/middleware/essbase/overview/index.html
Knowledge Zones
Direct access to specializations
URL links here >>>

1. Hyperion - Knowledge
Zone
2. Business Intelligence
Foundation - Knowledge
Zone
3. Business Intelligence
Applications - Knowledge
Zone
OPN Competency Center
https://competencycenter.oracle.com/opncc/home.cc
Oracle Platform Technology Solutions eSeminar Replays
Oracle Database, Middleware, and Applications

PTS Page on OPN: http://www.oracle.com/partners/secure/education/featured-
training/oracle-pts-eseminar-170589.html
Oracle Platform Technology Solutions eSeminar Replays
Oracle Business Intelligence / Enterprise Performance Management

PTS Page on OPN: http://www.oracle.com/partners/secure/education/featured-training/bi-
epm-training-290037.html
BI Tech: State of the Market
• BI is a top CIO and LOB priority …

• #1 spend priority 4 of last 5 years
… and a key Oracle strategy
• Exadata, BI tech, BI for Apps Unlimited, BI for Fusion
• While Oracle is #1 in the larger Business Analytics market, it

is only #4 in core BI Tools market
• Plenty of green field in Oracle customer base
• Less than 15% of Oracle Apps customers have current generation Oracle
BI
• We are in a strong product cycle and have the right products

to grow faster than the market
• BI Foundation Suite: OBIEE, Essbase, Scorecard integrated
• Pre-built BI Applications: OBIA 7.9.7 will be certified with 11g
• All these releases will help drive upgrades, expansions, and adoption
rates

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Oracle Business Intelligence 2011 Partner Kickoff eSeminar

• Oracle Business Intelligence Strategy

• Oracle Partnership Winning Combination

• Oracle EPM and BI Resources

Copyright © 2011, Oracle and/or its affiliates. All rights reserved. 2

Business Intelligence Strategy and Roadmap for Oracle Partners

• Query, Analysis, Dashboards, and Multi-

• Reporting and Publishing

• Scorecard and Strategy Management

• Enterprise Business Intelligence

Oracle BI Foundation Suite

Oracle Scorecard and

+ Oracle Essbase Analytics Link for Hyperion Financial Management

• High speed visualization taking advantage of in-memory

Strong • Hybrid native / web application architecture

• BI Server ETL for warehouse automation

• Lead with BI Foundation Suite

• Drive upgrade and expansion in

• Introduce BI Apps customers to 11g

subject areas ANALYTICS Human

• Tight integration with OLTP Loyalty

AND OTHER OPERATIONAL AND ANALYTIC SOURCES

Is overdue balances Are payment terms

Is overdue balances Drill to

Who are the customers?

Take Target collection efforts

Sample Decision Flow:

Manage Publish Receive Manage Approve Issue

Spend Analytics Inventory Analytics AR Analytics

Integrated Workflow Integrated with Planning and EPMS

BPEL, ESB Oracle BI

Oracle Business Intelligence Enterprise Edition

Oracle Business Intelligence Applications – Prebuilt Metadata

E-Business Suite PeopleSoft

Define Metrics  Faster deployment

Training / Rollout Easy to use, easy to adapt

Additional dashboards and

Additional derived metrics,

Extension of DW Schema for

Extension of ETL for

Oracle BI Oracle Fusion

Siebel CRM Other Apps

• Oracle BI Applications are available for Oracle EBS, PeopleSoft

Exception-based Management Embedded Business Intelligence

Configurable Applications & Processes Embedded Collaboration

• Unlimited historical analysis, including trending and cross-domain insight

• Financial statements, sales territory planning, project performance, and

• New modules: eBS (mfg), SAP (beyond Fin), JDE

• Predictive analytics and forecasting/simulation

• Simplified functional setup and configuration

• Introduce BI Apps into every ERP deal Procurement

– BI Apps provide value to LOB users and Loyalty Management

can help justify the cost of the upgrade

BI and Oracle Hyperion

Analysis Dashboards Publishing & Alert

Strategy Planning &

Common Enterprise Information Model

Sources XML/Office Processes

• Lead with Planning and Strategy Planning and

• Extend EBS and PSFT

– OBIEE and Essbase