2 | [NEWS]

NEWS contents
3rd Greek-Israeli Joint Committee for
Tourism Cooperation protocol signed 4 Forecasting 2011
stimulates optimists'
Regional Convention Bureaus necessary for
conference tourism 4

sphere of fantasy
Market stakeholders meet to develop Greek Yachting 4

"Winter tourism can work in combination with of

Although traditional methods
other alternative forms of tourism" 5 It can't be noted more, that last year -
forecasting have proven to be unre
New Board of Directors at S.I.T.E.S.A.P. 5 the Greek tourism industry had fall-
liable, because of changes in con-
Giannis Retsos takes helm as new HHF president 5 en victim of the ferocious negative the
sumers behavior, it seems that
Hellenic Tourism Development Co. and press coverage due to the financial
2011 Summer season will be much
Hellenic Olympic Properties complete merger 5 problems of the country.
OASA Group records first signs of recovery in earnings 5 better than last year.
the
The result of this was to plunge
The how much stimulates optimists'
Second round of Greek communication campaign country further into crisis, since
- sphere of fantasy, with numbers
takes off 6 tourism constitutes 18% of the coun .
International Pow Wow from May 21 – 25, 2011 reaching so high that make us blush
tries GNP.
San Francisco, California 6 -
So we at Hellenic Travelling inter
Preservation and protection of the Vravrona Wetland 6 Looking back and assessing the sit- gove rnme nt officials, associ-
the viewe d
uation one can only say that
Best Western introduces Best Western Plus 7 ation officers and executives of large
Greek tourism product has a high a
Starwood Hotels & Resorts Worldwide, Inc. and ence since the direc t af- tourism companies with goal to get
level of resili comp lete picture of what we
Touristika Theretra S.A. announce the renovation of of 10%. Is it the more
fect was in the tune er
, should expect for the 2011 Summ
Sheraton Rhodes Resort in Greece 7 islands and all that goes with them The replie s we got were pos-
with seaso n.
Navarino Natura Hall by Hellenic Postbank 7 is it the natural beauty coupled we
itive but not concrete. For sure
activities like trekking, mountain an incre ase in head coun t,
Rally Acropolis 2011 & Special Olympics Hellas 8 the will have
climbing, rafting, etc., is it ins to be seen is what that
Remote route not so remote in 2011 8 religi ous tours , is it what rema
monasteries and of
Louis Cruises now member of CLIA 8 will translate in money as a result
the ancient ruins, cruises, etc., etc., untin g and offers.
ce has the disco
Mariner of the Seas docks in Piraeus for first time 9 etc. It goes to prove that Gree
for
numerous, if not endless reasons of
Amphitrion Group of Companies and Nevertheless, within the month
tourists to chose to spend their vast majority of tourism en-
Cruisexperts Hellas have been recently appointed the Gree ce. No wond er May the
spare time in to
representation of Princess Cruises and Cunard in Greece 9 e terprises will open their doors
Greece was named Florida of Europ and the people who will
M/V Louis Majesty departs Piraeus for first time this year 9 see this busin ess,
but to our surprise we don't
pass through those doors must leave
happened yet.
The Celebrity Difference 10 fully satisfied, so they will come back
Increases in ferry tickets 10
of Cultu re and Tour ism, again and send their friends.
George Kessanis the new Hellenic Imperial Airways The Ministry
trave l and touri sm
the GNTO and the
Regional Manager USA 10
professionals did whatever they
2.5% Passenger growth for Europe’s regionals
could with the little means available
Positive growth follows a second difficult year for
to reverse this negative trend by go-
intra-European airlines 10 ,
ing to travel and tourism exhibitions
Air France will operate a daily service between Paris making offers and deals and pro-
and San Francisco by Airbus A380. 10 moting heavily on the Internet.
Air Moldova opens new flights to Crete 11 Hellenic Travelling
Gulf Air Adds Copenhagen in Denmark and Nairobi in
Kenya to its Network 11
Miles & More myChoice: choose your favourite route in
Europe and earn even more miles 11
 [NEWS] | 3

Athens Training and Development Center

ACS Athens and

Athens Training and Development Center

will provide students and professionals with the

opportunity to learn online Marketing strategies.

These skills will translate into real life applications.

Additionally, participants are eligible to sit

for the CeMA Certification Examination
once they have successfully completed the four required courses.

For inquiries call Tel.: 210 800 1029 to arrange a meeting

with a representative of the Athens Training & Development Center,
E-mail: info@athenstrainingcenter.gr, Web site: www.athenstrainingcenter.gr

www.travelling.gr
Δηλώσεις συμμετοχής και πληροφορίες σχετικά με το 9ο Συνέδριο του ΣΕΤΕ μπορείτε να βρείτε στο www.seteconferences.gr
4 | [NEWS]
3RD GREEK-ISRAELI JOINT
COMMITTEE FOR TOURISM
COOPERATION PROTOCOL
SIGNED
The Minister of Culture and Tourism, Mr Pavlos Geroulanos, and Is-
raeli Minister of Tourism, Mr Staz Miseznikof, signed a protocol for
cooperation in tourism at the Acropolis Museum in the presence of
delegations from both countries.
Ministers Geroulanos and Miseznikof pledged to cultivate the en-
hancement of and increase in tourism between Greece and Israel,
including support by all possible means of an air route between Tel
Aviv and Thessaloniki.
With regards to the cruise industry, the fastest developing sector in
the eastern Mediterranean, the two countries agreed to encourage
authorities and individuals active in the field to pursue mutual ben-
efits from the undeniable advantages that the cruise industry offers
to tourism and its quality.
In the field of religious tourism, the two countries agreed to create
religious interest routes making it easier for tour operators wishing
to engage in various forms of tourism that have mutual demand and
interest.
Cultural tourism was also on the agenda as Greece and Israel form
a 'bridge' for high cultural values in the eastern Mediterranean. The
setting up of joint tour packages between professionals of both
countries aimed at emerging markets (China, India, Japan, Russia
and the US) was also decided on.
Great importance is given to investment in the tourism sector, and
to this end it was agreed there would be close cooperation so that
there is continuous information on investment opportunities in both
countries. The Israeli delegation expressed its satisfaction with both
the signing of the Protocol and the warm hospitality of the Greek
government.
Present at meeting on the Greek side were Deputy Minister of Cul-
ture and Tourism, Mr Giorgos Nikitiadis, the Secretary General of the
Greek National Tourism Organization (GNTO), Mr Giorgos Koletsos,
SETE Vice President, Mr Andreas Andreadis, and HATTA President,
Mr Giorgos Telonis. On the Israeli side, amongst others present, was
Mr Yaron Miller, President of the Flying Carpet Company, which has
expressed a strong interest in the Greek tourist market.
After the signing of the Protocol, Minister Geroulanos said: "We had
a very important meeting with the Israeli Minister of Tourism. What
was worked out is the way in which we can work together to devel-
op tourism not only between our two countries but also how we can
bring visitors from other parts of the world such as China and India
to Greece and Israel. What we conclude is that the common products
we promote are very strong and everything we do together will help
us open up markets that were previously not open to us. Such a re-
lationship can give a lot to both countries and the process by which
we hope to do this has already begun."
REGIONAL CONVENTION
BUREAUS NECESSARY FOR
CONFERENCE TOURISM
The process for establishing an operating organizational web of
Conventions Bureaus in the framework for the development of Con-
ference Tourism in Greece is entering its final phase. The develop-
ment of Conference Tourism and the creation of regional Conven-
tions Bureaus in particular was discussed at a recent meeting held
at the General Secretariat for Tourism, chaired by Deputy Minister of
Culture and Tourism Mr Giorgos Nikitiadis.
The meeting was attended by members of the Committee, formed
on the initiative of Mr Nikitiadis, for the development of Conference
Tourism,. The Committee's immediate objectives include:
- Shaping a strategy for the development of Conference Tourism;
- Drawing up an inventory of all the conference facilities in Greece
and setting up a registration list for enterprises dealing with Con-
ference and Congress Tourism;
- Recording developments and trends in the international market of
Conference Tourism;
- Setting up systematic and statistical monitoring of Greek and in-
ternational markets for Conference Tourism;
- Mobilising assistance to all regions throughout Greece helping
them to achieve the proper organisation and infrastructure for pro-
moting Conference Tourism;
- Promoting appropriate actions for legal protection of the activities
of Conference Tourism.
The Central Committee for Conference Tourism will consist of one
representative of the Association of Greek Tourist Enterprises (SETE),
one representative of the Hellenic Association of Travel and Tourist
Agencies (HATTA), two representatives of the Hellenic Association of
Professional Congress Organizers (HAPCO), one representative of
the Athens Convention Bureau, one representative of the Thessa-
loniki Convention and Visitors Bureau and one representative each
from Rhodes, Kos, Crete and Halkidiki, with parallel representation
of Eastern Macedonia and Western Greece and one representative
from the Secretary of State for Tourism, which chairs the Commit-
tee.
The issue dominating the meeting was the need for Regional Con-
vention Bureaus and the need to inform delegates on operational is-
sues based on acquiring expertise mainly from the Athens Conven-
tion Bureau.
Deputy Minister Nikitiadis emphasised that cooperation will yield the
best results and the state will assist in efforts to develop Conference
Tourism by exploiting the country's competitive advantages, existing
and new infrastructure that might be created, and efforts to attract
tourists throughout the year.
MARKET STAKEHOLDERS
MEET TO DEVELOP
GREEK YACHTING
The strengthening of Marine Tourism, through the support and de-
velopment of yachting in Greece, was the subject of the extensive
meeting mid-April at the General Secretariat for Tourism chaired by
Deputy Minister of Culture and Tourism, Mr Giorgos Nikitiadis. At the
meeting, 15 representatives from 9 professional operators in the
sector and from tourism, noted their positions on the issues facing
the industry today, the opportunities and prospects for further de-
velopment of yachting and called for intervention on the part of the
Ministry for serious problems.
The Deputy Minister noted that yachting is an important sector in
tourism with strong elements that contribute to improving the do-
mestic tourism product, highlighting areas of the country, and
strengthening local economies and the national economy in gener-
al.
"Yachting is an important pillar and development goal, in the growth
of marine tourism," Mr Nikitiadis stated. "Its development forms part
of the strategic planning for the upgrading and modernisation of
Greek tourism and solving its problems is one of the immediate pri-
orities.”
He asked representatives of the organisations to submit immediate
proposals for this purpose and promised under his authority to pro-
mote issues relevant to yachting to jointly responsible ministries.
Pparticular reference was made to issues relating to the touristic
promotion of yachting and targeted advertising that must be aimed
at traditional markets like Germany, Scandinavia and the US, as well
as new markets such as China, India and Latin America.

"WINTER TOURISM CAN
WORK IN COMBINATION
WITH OTHER ALTERNATIVE
FORMS OF TOURISM"
The development of a legal framework for the operation of ski re-
sorts was the subject of an extensive meeting held last month at the
General Secretariat for Tourism, chaired by Deputy Minister of Cul-
ture and Tourism Mr Giorgos Nikitiadis.
Attended by the Secretary General of the Greek National Tourism Or-
ganization (GNTO) Mr Giorgos Koletsos, as well as representatives of
local government and 12 operators and ski resort businesses, the
meeting heard proposals for operation, licensing, infrastructure, se-
curity and staff training as well as for upgrading ski centers and im-
proving the quality of services offered.
Deputy Minister Mr Nikitiadis stressed that the development of win-
ter tourism, especially ski resorts, is included in the new strategy for
Greek tourism and is an immediate priority.
"Winter tourism can work together with other alternative forms of
tourism such as religious tourism, trekking tourism, gastronomy
and other forms, thus enhancing the domestic tourism product and
highlighting the special features of each region," Mr Nikitiadis point-
ed out.
The Deputy Minister emphasized the need to create a long-term le-
gal framework that clearly defines all matters relating to the oper-
ation of ski resorts.
The proposals put forward will be specified by a working group at the
next meeting and the decisions taken will soon be finalised.
NEW BOARD OF
DIRECTORS AT S.I.T.E.S.A.P.
The elections of the Greek Professional Yacht Owners Bareboat As-
sociation (S.I.T.E.S.A.P.)
were held early last month, resulting in a new Board of Directors
with the following make-up:
President: Paris Loutriotis
First Vice President, Ioannis Makridakis
Second Vice President, Konstantinos Hiotis,
Secretary, Ioannis Kourounis, Treasurer, Stavros Sarlas
Deputy Secretary, Antonis Mangos
Member- Public Relations, Ekaterini Lambrou
GIANNIS RETSOS
TAKES HELM AS
NEW HHF PRESIDENT
The Annual General Meeting (AGM) of the Hellenic Hotels Federation
(HHF) was held with overwhelming success in a central Athens ho-
tel last month. Participants included Hotel Associations and political
leaders in the field of tourism. The Governing Council of the Federa-
tion unanimously elected Mr Giannis Retsos as President. Consid-
ering his candidacy for President of the Association of Greek Tourist
Enterprises (SETE), the current HHF President, Mr Andreas An-
dreadis, announced his intention to resign and stay on as a member
of the Board.
The AGM was attended by the Minister of Culture and Tourism, Mr
Pavlos Geroulanos, Deputy Minister of Culture and Tourism, Mr Gior-
gos Nikitiadis, Member of Parliament and Head of Tourism of the op-
position ND party, Mrs Olga Kefaloyianni, President of the Greek Na-
tional Tourism Organization (GNTO), Mr Nicholas Kanellopoulos,
Secretary General of the GNTO, Mr George Koletsos, and ND party
Deputy Head of Tourism, Mr Petros Alivizatos. Also present were the
SETE President, Mr Nikos Angelopoulos, and Athens-Attica Hotels
Association (AAHA) President, Mr Giorgos Tsakiris.
In his speech, the newly elected HHF President, referring to the gen-
eral situation of the national economy, said: "We must take those de-
cisions that will overturn the given and which will distance us from
self-pity, and that will lead to a positive outlook and this is called 'up-
ward escape' in the markets.”
In his welcoming address, the Minister of Culture and Tourism, Mr
Geroulanos, noted that the cooperation of traders and market par-
ticipants with his ministry as well as constant efforts to improve
tourist services and Greece's image abroad are fundamental condi-
tions for success and positive results for Greek tourism. He stated
that structured and well thought out proposals on the part of the pri-
vate sector that conform with the directives of tourism policy will be
actively supported by his ministry.
For her part, the Head of Tourism for the ND party, Mrs Olga Ke-
faloyiannis, stood by the basic conditions she views as essential for
tourism development and improving tourism competitiveness. She
highlighted the need for promoting and advertising tourism, intro-
ducing a joint body for the exposure and handling of tourism with
[NEWS] | 5
technocratic terms, and an urgent need to upgrade the field of
tourism education.
HELLENIC TOURISM
DEVELOPMENT CO. AND
HELLENIC OLYMPIC
PROPERTIES COMPLETE
MERGER
In the context of government policy on the mergers of public sector
bodies with the intent to curb public spending and by implementa-
tion of Law 3943/2011, the formal part of the merger of the Hellenic
Tourist Development Co. S.A. with Hellenic Olympic Properties SA
has been successfully completed with the absorption of the second
by the first. The newly created single enterprise has already been
renamed Hellenic Tourist Properties S.A. The two companies have
also already co-located, thus resulting in a substantial reduction of
operating expenses.
OASA GROUP RECORDS
FIRST SIGNS OF RECOVERY
IN EARNINGS
According to the Ministry of Infrastructure, Transport and Networks
(YME) and OASA (Athens Urban Transport Organisation), strategies
are bearing fruit and OASA has seen the first signs of recovery in
revenues. This puts it in a favorable position for successfully imple-
menting a reorganisation plan for its urban transport companies.
March, the first month of the new pricing policy in urban transport,
signaled the turning point for positive financial results. Despite the
many strikes and occupations of roads in the center of Athens that
month, worker strikes OASA's companies were limited, which con-
tributed significantly to the efficient functioning of the capital's trans-
port system.
The numbers reveal that for the first time in three years there was a
significant increase in revenue from ticket sales and season tickets
for the month of March compared year-on-year. The overall in-
crease in revenue from fares stands at 7.6%.
Based on historical data of demand of movement and the application
of control measures for non-paying passengers, the financial re-
sults the OASA Group of companies are expected to be significantly
improved for the quarter March/April/May in relation to the previ-
ous year.
OASA aims to promote the season ticket – the most economical and
efficient solution for frequent travelers – to the traveling public. To
this end, OASA is expected to proceed and make the annual season
ticket available in June and September 2011. This will provide in-
centives for frequent passengers, unions, employee groups and
corporate formations.
news.travelling.gr
6 | [NEWS]
SECOND ROUND OF
GREEK COMMUNICATION
CAMPAIGN TAKES OFF
An initiative taken by communications agencies aims to stimulate
the Greek market by helping to develop domestic tourism. For the
first time, institutional bodies of the wider communications sector –
SDE (Hellenic Advertisers Association), EDEE (Greek Association of
Advertising & Communications Companies), EITHSEE (Association
of Private TV Stations with National Coverage), EIIPA (Association of
Owners of Private Athens Radio Stations), PAKT (Association of Film
& Television Producers), and SEPT (Association of Magazine Press)
– have collaborated to create the social campaign "Greece, piece of
our soul", with a view to strengthening Greek tourism within the
country and the climate in general. Mr Pavlos Geroulanos, Minister
of Culture and Tourism, has from the very beginning embraced and
supported this cooperation and effort and was present at the pres-
entation of the communications campaign.
The first round of the communications campaign was designed by
the advertising agency Spot JWT and included three television spots
(and corresponding columns) inspired by writings of three great
Greek poets: Odysseus Elytis, Yannis Ritsos and Lorentzos Mavillis.
After the presentation, the Union of Greek Banks (EET), the Union of
Mobile Telephony Companies (EEKT), the Federation of Greek Food
Industries (SEBT), the Association of Oil Marketing Companies of
Greece (SEEPE), the Pan-Hellenic Association of Industrialists and
Cosmetics & Fragrance Representatives (PSBAK), the Pan-Hellenic
Exporters Association (PSE), the Greek Federation of Branded Prod-
ucts Industry (ESBEP), the Association of Greek Recordings Produc-
ers (IFPI), Thessaloniki Chamber of Commerce and Industry (TCCI)
and other companies that have included the program in their com-
munication products and services, became 'allies' in the effort.
This second round of the communication campaign designed by ad-
vertising agency McCann Erickson is inspired by the people who
make up the Greek tourism product. In their work environment
these people show us the passion and love they have for their pro-
fession, for Greek hospitality and for their foreign visitors.
The campaign includes four television and radio spots that show tra-
PRESERVATION AND
ditional houses with an example from Tzoumerka of winter tourism
through the Parnassos Ski Center, culture through the Acropolis Mu-
PROTECTION OF THE
seum, and Athenian hospitality and entertainment through tradi- VRAVRONA WETLAND
tional taverns. Creation of special track for visitors with
The companies McCann Erickson, Universal Media and Garamond reduced eyesight
Design, the production companies Lynx Productions, Parasol, Filmili As part of the programme for the preservation and protection of the
and LeSpot and their coefficients as well as the stars in the television Vravrona Wetland, the Hellenic Ornithological Society and the Athens
commercials Mr Pyrrhus Poulis, Ms Maria Psarrou, Mr Constantinos International Airport created a special path, offering visitors with re-
Economou and Ms Stavroula Kanellopoulou all cooperated to create duced eyesight the experience of the wetland environment, an area
the second campaign.
The second round of the communications campaign will end in No-
vember 2011. Parties interested in participating in this movement
can communicate with Mr Kaloudis of the SDE. Tel.: 210-6746568 /
210-6449853, e-mail: sde@sde.gr / gkal-symmaxia@gnto.gr.
INTERNATIONAL POW
WOW FROM
MAY 21 – 25, 2011
SAN FRANCISCO, CALIFORNIA combining great environmental and archaeological value.
The path - the first of its kind created in Greece – starts at the
The largest generator of Visit USA travel, U.S. Travel Association’s
Vravrona Museum, continues east of the archaeological site, and
International Pow Wow, this year will take place at San Francisco, ends a short way from the Erasinos river. Of a total length of 500 me-
tres, the track is equipped with a special guiding system, offering a
unique experience to people with reduced eyesight. Special relief
signs guide visitors through the wetland environment, organized in
categories, such as “the wetland”, “wet meadows”, “shrubs”. Orien-
tation and acoustic systems enabling visitors to listen to the sounds
California, on May 21-25.
of the birds of the wetland, are also provided.
In just three days of intensive pre-scheduled business appoint-
The creation of the visit-path was made possible thanks to the efforts
ments, more than 1,000 U.S. travel organizations from every region
of the Hellenic Ornithological Society and the Athens International
of the USA (representing all industry category components), and
Airport, in cooperation with the Panhellenic Association of the Blind
close to 1,500 International and Domestic Buyers from more than 70
and the Lighthouse for the Blind of Greece, within the framework of
countries, conduct business negotiations that result in the genera-
the programme for the Vravrona Wetland protection. The Vravrona
tion of over $3.5 billion in future Visit USA travel.
Wetland path invites everyone for a visit, nature-lovers and espe-
At the International Pow Wow, buyers and sellers are able to conduct
cially parents; children will find this an excellent experience!
business that would otherwise be generated only through an ex-
haustive number of around-the-world trips.

BEST WESTERN
INTRODUCES
BEST WESTERN PLUS
With a view to helping clients choose the ideal hotel based on their
needs, Best Western International has created the category of Best
Western Plus. Best Western Plus hotels are 4* and the first Best
Western Plus hotels have already been certified in the US, while in
Europe the first Best Western Plus to be certified is the Embassy Ho-
tel.
The Best Western Plus Embassy Hotel is a boutique 4* hotel at the
foot of Lycabettus Hill, near the American Embassy, the Concert Hall
and between two Metro stations. It has 31 suites and rooms
equipped with a mini bar, cafeteria, safe, electronic locks, telephone
with voice messaging, adjustable air conditioning, flat screen TV and
of course free wireless Internet access that applies to all Best West-
ern Hotels independent of category.
The hotel also has a Café Bar and two fully equipped meeting rooms
that can accommodate events for up to 100 people. Having suc-
cessfully passed the initial quality control conducted by Best West-
ern, the hotel is now available for bookings on the international net-
work of Best Western International and the chain's website:
www.bestwestern.com/gr/PLUSEmbassyHotel.
STARWOOD HOTELS &
RESORTS WORLDWIDE, INC.
AND TOURISTIKA THERETRA
S.A. ANNOUNCE THE
RENOVATION OF
SHERATON RHODES
RESORT IN GREECE
The hotel, located on the unique island of Rhodes, has started to wel-
come guests as of 1st April after an extensive €15 million renovation
project that sees the hotel well placed to maintain its leading edge in
the Rhodian hospitality landscape.
The renovation, which started in 2009 and was completed in 2011, in-
corporated new design schemes in all guest rooms and suites, com-
plete renovation of the hotel’s public areas, a brand new outdoor pool
which adds to the existing two outdoor pools and one indoor pool,
Sheraton Fitness Center and a unique Link@Sheraton lobby with
state-of-the-art technology features. Hotels guests can enjoy lunch
or dinner at one of the three restaurants, one of which is located
pool-side, sports and fitness facilities, such as basketball, volleyball,
tennis and water sports, as well as a Blue Flag awarded beach.
The Sheraton Rhodes Resort can also hold events for up to 1,000
people with more than 2,600 square metres of meeting and event
space, including a showcase ballroom, numerous break-out and
meeting areas, the latest audio-visual technology as well as full
catering and banquet services and wireless internet in meeting
rooms.
The renovation project of the Sheraton Rhodes Resort included a
comprehensive re-design of each guest room, blending modern
style with custom furnishings in colours that evoke the colour palette
of the sea and the sand. Guests will rest and rejuvenate in the most
comfortable bed of the hospitality industry – the “Sheraton Sweet
Sleeper” – that boasts a luxurious mattress, a redesigned ensem-
ble of all-white, 300 thread count pillow cases and sheets, and a new
duvet. Armoires and workstation furniture complement comfortable
[NEWS] | 7
chairs. Each of the 401 rooms and suites combine understated ele-
gance and casual sophistication, with a decidedly modern twist. The
hotel also has many options for connecting rooms, allowing families
and other larger parties to stay together at Sheraton Rhodes Resort.
The extensive enhancement demonstrates the Sheraton Rhodes Re-
sort’s desire to remain a leader among Rhodes’ hospitality players,
offering a superior property that reflects the company’s commit-
ment to delivering guests highest standards of quality and comfort.
With an enviable location overlooking a private beach and just a few
kilometres from the Old Town, Sheraton Rhodes Resort is an ideal
choice for families with children, couples on honeymoon and large
conferences on the idyllic island of Rhodes.
NAVARINO NATURA HALL
BY HELLENIC POSTBANK
The official presentation of Navarino Natura Hall by Hellenic Post-
bank, an interactive exhibition space unique to Greece, which will
operate from June at Costa Navarino in the Peloponnese, was re-
cently held. Finance Minister Mr Dimitris Kouselas and Deputy Min-
ister of Environment, Energy and Climate Change Mr Giannis Mani-
atis attended and addressed the event.
The Navarino Natura Hall by Hellenic Postbank was created by the
partnership of the University of Stockholm, the Academy of Athens,
the Greek Ornithological Society, the Greek Marine Environment
Protection Association (HELMEPA) and the Navarino Foundation, in
collaboration with Hellenic Postbank. By using new interactive tech-
nology tools, such as videos, three-dimensional views, touch
screens etc., the Navarino Natura Hall by Hellenic Postbank intends
news.travelling.gr
8 | [NEWS]
to inform visitors, students, local school children and local residents
about the Messinian nature and the local ecosystems, the extent and
consequences of global climate change both globally and in the
Mediterranean region, and the ways in which anyone can contribute
to tackling it.
Navarino Natura Hall, 3D display
Training programs for children that will be conducted in the area will
provide knowledge in a simple yet fun way. Parents and children can
explore the unique landscape of the region, equipped with the
knowledge they have gained from Navarino Natura Hall by Hellenic
Postbank.
Mr Kleon Papadopoulos, President of Hellenic Postbank, noted: "The
vision of a man who has loved and given to his hometown is devel-
oped and perpetuated through all of us. We thank Mr Achileas Kon-
stantakopoulos who has given us the opportunity to be a practical
part of this vision. Today we discover the true dimension of a unique,
environmental and educational project, Navarino Natura Hall by Hel-
lenic Postbank. An innovative concept that highlights the ecological
model of Messinia across the whole Mediterranean."
Mr Achileas Konstantakopoulos, CEO of TEMES, and representative
of the Navarino Foundation, said: "The policies implemented at Cos-
ta Navarino are a must. Investing in the environment protects the
natural and cultural heritage. We were honored and supported in
this effort by the participation of the Academy of Athens, University
of Stockholm, HELMEPA and the Greek Ornithological Society. I
would like to thank the Postal Savings Bank and its President Mr
Kleon Papadopoulos, who shared our vision. Postal Savings once
again leads the way by taking actions to provide awareness in order
to protect the environment, at the same time with its intense social
project."
Photograph, from left to right: Academic Mr Christos Zerefos - Rep-
resentative Navarino Environmental Observatory, Mr Kleon Pa-
padopoulos - President Postal Savings Bank, Mr. Achileas B. Kon-
stantakopoulos - CEO of TEMES, Mr Xenophon Kappas - Director of
the Greek Ornithological Society, Mr Dimitris Mitsatsos - General
Manager HELMEPA.
RALLY ACROPOLIS 2011 &
SPECIAL OLYMPICS HELLAS
In mid-April, Special Olympics Greece and the Acropolis Rally 2011
co-organised an event far from the track and set routes. The two or-
ganizations organized a friendly soccer match at the Sports Center
Galaxy Soccer Club in Metamorfosi with teams formed by football
players from the Greek delegation of the world games Athens 2011
surrounded by sports personalities and artists.
The two organizations, in cooperation, gave a friendly soccer match
at the Sports Center Galaxy Soccer Club in Metamorfosi, with teams
formed by football players from the Greek delegation of the world
games ATHENS 2011 surrounded by sports personalities and artists.
The audience was greeted by the President of the Athens 2011 Or-
ganizing Committee, Ms Gianna Despotopoulou, who welcomed the
one organisation to the ranks of the other, stating her conviction that
the two major Greek athletic events this summer will be properly
conducted.
At her side were Mr Brady Lam, Mr Lee Todd and Mr Peter Wheeler,
members of the International Special Olympics Committee. Present
were a number of celebrities, either as competitors, or as specta-
tors. Amongst the spectators was a big star of the Panathinaikos
football team, Mr Djibril Cisse, who was photographed with the
Greek delegation of the Special Olympics as well as various well-
known celebrities and artists.
The event, although friendly in character, did not lack excitement with
missed and successful attempts from both sides, with the team of
Special Olympics Hellas emerging as the winner of the day with a
score of 8-7, having preceded the Rally Acropolis Team 2011 with a
score of 3-2 in the first half.
REMOTE ROUTE NOT
SO REMOTE IN 2011
For the fifth consecutive year Attica Group (Blue Star Ferries & Su-
perfast Ferries) is sponsoring the non-profit company "Diadrasi"
through the programme "Agoni Grammi Gonimi".
This year, the program visits Folegandros, Antiparos, Halki, Thirasia,
Kastelorizo, Kalymnos, Amorgos and Tinos. The visits to the islands
entail three aspects: Reading Clubs, Children's Book Reading Con-
test and the main activities of the "Diadrasi" Festival where young
and old have the opportunity to participate in a wide range of educa-
tional workshops and cultural activities.
Students are given the opportunity to participate in interactive work-
shops, mosaic, Kung Fu, to create a web newspaper and comics,
theater games, yoga, traditional Greek dancing lessons, music
workshops, games and environmental awareness. Also, at cultur-
al events with free admission for the public, islanders will have the
opportunity to attend film screenings, an open debate on ways to
provide autonomous energy to the Greek islands, concerts with the
Kamerata and the Athens State Orchestra, as well as theatrical per-
formances.
This particular aspect aims at providing equal access to education
and culture for all, regardless of place of residence, and is part of the
program Corporate Social Responsibility of the Attica Group entitled
'Destination You' and is addressed to the islands served by the Group
with the ships Blue Star Ferries & Superfast Ferries.
LOUIS CRUISES NOW
MEMBER OF CLIA
Louis Cruises is now a member of CLIA (Cruise Lines International
Association). The World Association, based in the US, represents the
world's major cruise lines and is the largest carrier of the global
cruise market, representing the 26 major companies and actively
participating in the policy making and shaping of the regulatory
framework governing the sector internationally.
At the same time, CLIA supports measures that go beyond those
provided by international conventions relating to safety and hygiene
on cruise ships. CLIA is involved with the thorough training of trav-
el agents in research, marketing and communication to promote the
cruise as a vacation option. It is no surprise then that CLIA members
include over 16,000 travel agents.
The acceptance of Louis Cruises as a CLIA member increases its
prestige in the international cruise market, bringing it significant
benefits for the enhancement of the cruises the company operates
in the Greek islands, and in the eastern and western Mediterranean.
The participation of Louis Cruises in this global link with significant
international influence is an important recognition not only for the
company but for the Greek cruise in general.
In welcoming Louis Cruises to CLIA, the President, Ms Christine
Duffy said: "The participation of Louis Cruises further reinforces the
many options offered today by the entire cruise industry, providing
the opportunity to tour operators who are members of CLIA to ex-
pand their cruise sales and to attract new customers."
Executive Chairman of the Louis Group, Mr Kostakis Loizou, noted:
"Our participation as a full member in such a prominent association
like the CLIA is a further reward and recognition of the 25-year his-
tory of Louis Cruises and reflects the tireless efforts of the 8,500 em-
ployees of the Group and of the hundreds of Greek officers and sea-
men employed in our cruise ships. It is the commitment of our hu-
man resources to provide high quality services that has established
Louis Cruises as a global power and leader of the industry in the
Mediterranean."
 [NEWS] | 9

MARINER OF THE SEAS AMPHITRION GROUP

DOCKS IN PIRAEUS FOR
FIRST TIME
A representative for the company Navigator Travel & Tourist Services Ltd., which
exclusively represents Royal Caribbean International for Greece and Cyprus, ex-
changed commemorative plaques with the captain, Mr Flemming Nielsen.
The cruise ship Mariner of the Seas recently made its maiden ap-
pearance in Piraeus during its 14-day cruise of the eastern Mediter-
ranean. The ship is owned by Royal Caribbean International and be-
longs to the category Voyager Class. The Mariner of the Seas set off
on 5 April 2011 from Rome, visiting Sicily before arriving at the ma-
jor Greek port with about 3,200 passengers who had the opportuni-
ty to visit Athens. The ship received a very warm welcome by au-
thorities of the Port of Piraeus on its first visit. Representatives of the
Port of Piraeus and a spokesman for the company Navigator Travel
& Tourist Services Ltd., which exclusively represents Royal
Caribbean International for Greece and Cyprus, exchanged com-
memorative plaques with the captain, Mr Flemming Nielsen, and
wished all the ship's staff to always have pleasant voyages.
The ship continued on to Haifa in Israel from where it was due to vis-
it Jerusalem and then return to Greek waters, specifically in Rhodes,
on to Kusadasi, Hania in Crete and then continue on its way to Capri
and stop in Rome.
This summer, the Mariner of the Seas will carry out 7-day cruises in
the western Mediterranean and 12-day cruises in the eastern
Mediterranean. Some 40 cruises will be realized during the sum-
mer reaching a minimum of 3 Greek ports and giving the opportu-
nity to more than 120,000 passengers to learn about Greece.
"The contribution of cruises to Greek tourism is well known and tak-
en for granted. It gives thousands of tourists the opportunity to ex-
perience our islands and Athens and to enjoy a luxury cruise with
all the travel amenities," noted Mr Andreas Stylianopoulos, Presi-
dent and CEO of the travel agency Navigator Travel & Tourist Servic-
es, the exclusive representative of Royal Caribbean Cruises, Greece
and Cyprus, adding that "Cruises are a developing market in the
eastern Mediterranean with new cruise ship routes being added.
Royal Caribbean International is investing in the area by launching
new ships, which is particularly promising for the further develop-
ment of Greek tourism and the economy of local communities."
OF COMPANIES AND
CRUISEXPERTS HELLAS
HAVE BEEN RECENTLY
APPOINTED THE
REPRESENTATION OF
PRINCESS CRUISES AND
CUNARD IN GREECE
From left Mr. Kon/nos Mitsiou, CEO Amphitrion Group of Companies,
Ms Natalie Papoutsoglou, Sales & Marketing Manager and Mr. George
Paliouras, Managing Director Cruisexperts Hellas.
Amphitrion Group of Companies and Cruisexperts Hellas have been
recently appointed the representation of Princess Cruises and Cu-
nard in Greece.
In a joint effort to expand the brand awareness and increase sales of
the two cruise lines in Greece, Natalie Papoutsoglou – International
Sales & Marketing Manager Europe, presented their advantages,
their service, their unique routings, fleet of ships and their facilities
to Greek travel agents.
Moreover, the new 141.000-ton, 3.600-passenger vessel, named
Royal Princess, was presented which will be debuting in spring of
2013.
The prototype design is an evolution of the line’s classic style of
ships, while including some new features and expanded signature
spaces.
A sister ship to Royal Princess will be launched in spring 2014.
M/V LOUIS MAJESTY
DEPARTS PIRAEUS FOR
FIRST TIME THIS YEAR
The entire tourism market was present at the Reception/Presenta-
tion of the cruise ship Louis Majesty which was hosted by the Exec-
utive Chairman of the Louis Group Mr Kostakis Loizou.
The luxurious M/V Louis Majesty commenced its scheduled three-
and four-day cruises from Piraeus to the Greek islands and Turkey
for the first time this year from 1 April.
The 41,000 ton and 207 m long M/V Louis Majesty was built in 1992
in Finland, and in 1999 underwent an extension and upgrading of
about 53.3 million USD. The new generation cruise ship can host
1,937 passengers in 732 spacious staterooms and suites, 482 of
which are external. The M/V Louis Majesty has nine decks, five din-
ing rooms, seven bars and lounges, six lifts, three swimming pools,
a health and beauty spa, an amphitheater show lounge, a large casi-
no, library and many other public areas.
Executive Chairman Loizou noted: "We are confident that a cruise
ship with the modern features, size and high quality services that
characterise the Louis Majesty, will be warmly welcomed and sup-
ported by the market and passengers at a crucial juncture for both
Greek tourism and the country itself."

news.travelling.gr
10 | [NEWS]
THE CELEBRITY
DIFFERENCE
A new “Qsine” restaurant, whose modern cruise menus and wine
lists are presented on iPads, is part of the just-completed rehab of
Celebrity’s 1950-passenger Infinity. The same restaurant was added
to the 2034-passenger Constellation last year.
Additional new Infinity features: aqua-class accommodations in con-
junction with spa programs, a Mediterranean-themed “Blu” restau-
rant, an iLounge and iLearn classes, additional cabins, an ice-topped
martini bar, a creperie, new furnishings, new carpeting, flat-screen
TV, and an expanded collection of original, contemporary art. A sim-
ilar remodel job will be conducted on the 2034-passenger Celebrity
Summit in January, 2012… Celebrity is preparing for the rollout of
its newest ship, the 2886-passenger Celebrity Silhouette. It takes to
the waves in July from Hamburg, Germany, with a series of naming
festivities. During the summer it will be based in Rome, conducting
12- and 13-night Holy Land cruises. In the fall, it will move to New
York City.
INCREASES IN FERRY
TICKETS
As of 1 April some shipping companies have already increased their
ticket fares by 8-12% while others are expected to follow. Meanwhile,
at end-March a retroactive increase of 1.5% in 2010 and 1% for 2011
was signed between the Greek Shipowners' Association for Pas-
senger Ships (SEEN) and the Panhellenic Seamen's Federation
(PNO). The agreement has created problems between members of
the Greek Shipowners' Association for Passenger Ships.
GEORGE KESSANIS THE
NEW HELLENIC IMPERIAL
AIRWAYS REGIONAL
MANAGER USA
Hellenic Imperial Airways announced the appointment of Mr. George
Kessanis as its new Regional Manager for the USA. George Kessa-
nis has assumed his duties beginning April 2011.
George Kessanis has a proven track record and substantial experi-
ence in aviation management, and will be in charge of the forth-
coming operations in the USA.
2.5% PASSENGER GROWTH
FOR EUROPE’S REGIONALS
POSITIVE GROWTH
FOLLOWS A SECOND
DIFFICULT YEAR FOR
INTRA-EUROPEAN AIRLINES
The European Regions Airline Association (ERA) which represents
some 70 intra-European airlines, has recorded an average 2.5%
scheduled passenger growth for its reporting members in 2010, and
the highest passenger load factor on record of 66.2%, indicating cau-
tious recovery and a managed response to a second tough year.
A record number of delegates have gathered in Malta for the Asso-
ciation’s annual spring regional airline conference. Memories of
last year’s event in Edinburgh are still fresh in people’s minds. It co-
incided with the Icelandic volcano eruption and major operational
disruption. The unlimited liability imposed on airlines by the wholly
inept Regulation 261/2004 lead, in turn, to a massive financial burden
for many carriers.
“These figures, and particularly our highest ever passenger load fac-
tor of 66.2%, are encouraging. They demonstrate the resilience and
flexibility of intra-European airlines to respond swiftly and strategi-
cally to changing markets,” said ERA director general, Mike Am-
brose. “However, while demand may be gradually recovering, yield
remains low and European air transport recovery lags behind the
rest of the world. The current situation strongly underlines the need
for the policies advocated by Commissioner Kallas in the Bruges
Declaration (that additional burdens, eg taxes on aviation) should be
rigorously applied if European carriers are to remain international-
ly competitive.”
FROM 6 JUNE TO
4 SEPTEMBER 2011,
AIR FRANCE WILL OPERATE
A DAILY SERVICE BETWEEN
PARIS AND SAN FRANCISCO
BY AIRBUS A380.
Air France’s Airbus A380 Over the summer period, Air France is of-
fering its customers the opportunity to discover the West coast of
the United States on board this super jumbo equipped with 538
seats, divided between three cabin classes (9 seats in La Première,
80 in Business and 449 in Voyageur).
With the A380, Air France can continue to offer its customers im-
proved service while at the same time improving economic effi-
ciency. On board, three bars divided between the two decks, addi-
tional space and comfort ensure that travelling on board this super
jumbo is a moment of well-being, in a particularly quiet cabin.
Flight times between Paris and San Francisco by A380:
Paris-CDG – San Francisco:
Departure 10:30 – Arrival at 12:40
San Francisco – Paris-CDG:
Departure 16:10 – Arrival at 11:35 the next day
During summer 2011, Air France is operating 10 weekly flights be-
tween Paris-Charles de Gaulle and San Francisco, including one dai-
ly flight by A380 from 6 June to 4 September. This service is operat-
ed in partnership with Delta as part of the largest North-Atlantic joint
venture with close to 250 daily flights.
For more details or to make a reservation, go to www.airfrance.com
or contact your travel agent.

AIR MOLDOVA OPENS
NEW FLIGHTS TO CRETE
On May 26, 2011 “Air Moldova” airline in partnership with “Tur-Mag-
azin” operator, launches first charter flight on the new route Chisin-
au – Heraklion(Crete) – Chisinau.
The flight to Crete will be operated by the comfortable Embraer 190
aircraft, with a frequency of one flight per week on Thursdays. The
launching of charter flights Chisinau – Heraklion is due to coopera-
tion between Air Moldova and top tour operators from our country.
The journey offer to Crete starts from 345 Euro. The travel package
includes direct flight Chisinau- Heraklion -Chisinau, 7 nights ac-
commodation in 3* hotel, breakfast, free transfer airport – hotel and
medical insurance.
Crete is the largest and most populous of the Greek islands. It forms
a significant part of the economy and cultural heritage of Greece.
Heraklion or Iraklion is the largest city and capital of Crete. It is also
the fourth largest city in Greece. Fifteen percent of all arrivals in
Greece come through the city of Heraklion (port and airport), while
charter journeys to Heraklion last year made up 20% of all charter
flights in Greece. Overall, more than two million tourists visited Crete
last year
Airport Heraklion International Airport, or Nikos Kazantzakis Airport
is located about 5 km east of the city. The airport is named after
Herkalion native Nikos Kazantzakis, a Greek writer and philosopher.
It is the second busiest airport of Greece, mostly due to the fact that
Crete is a major destination for tourists during summer.
Holiday packages, which include airfare, can be purchased at trav-
el agencies in Chisinau and other towns of Moldova.
Air Moldova airline operates direct flights to 19 destinations – Frank-
furt, Vienna, Bucharest, Istanbul, Lisbon, Madrid, London, Athens,
Larnaca, Rome, Milan, Verona, Paris, Moscow, St. Petersburg, Mu-
nich, Kiev, Sochi and Varna, offering to its passengers two Class of
service – Business and Economy.
Air Moldova is the biggest Moldavian airline and it has more than 50
% of air transportations registered on the national market.
[NEWS] | 11
GULF AIR ADDS Copenhagen as Denmark’s largest city is a major regional center of
culture, business, media and science. With the largest airport in
COPENHAGEN IN Scandinavia, Copenhagen is popular for hosting regional head-
quarters of large international companies.
DENMARK AND NAIROBI Nairobi, the capital of Kenya, is the financial and tourism capital of the
East Africa region and a city that has something for everyone. Just
IN KENYA TO ITS NETWORK outside the city is Nairobi National Park, comprising 113 sq kms of
vast plains, cliffs and forests that is home to many of the world’s
rarest animals.
Gulf Air will be operating a Boeing 737 aircraft in a two-class con-
figuration of sixteen Falcon Gold seats and seventy-eight seats in
Economy to Copenhagen and an Airbus A320 in a two-class config-
uration of 16 seats in Falcon Gold and 120 in Economy, and has the
capacity to carry 4 tons of freight to Nairobi. Flights to Nairobi are
subject to the required clearances being obtained.
Bookings for the flights are now open with an attractive launch fare
at www.gulfair.com. Customers can also book their tickets through
Gulf Air, the national carrier of the Kingdom of Bahrain announced the Gulf Air worldwide Contact Centre at 17335777 or through any
the launch of services to two more new destinations in its network. Gulf Air sales offices or Gulf Air travel agents.
The airline will start flying to Copenhagen, the capital of Denmark
from 1st July 2011 and Nairobi, the capital of Kenya from 5th July
with four flights per week. Copenhagen is set to become the airline’s MILES & MORE MYCHOICE:
first Scandinavian destination and Nairobi, its third African destina-
tion.
CHOOSE YOUR FAVOURITE
The route announcements follow the airline’s recent commence- ROUTE IN EUROPE AND
ment of services to a number of destinations including Geneva in
Switzerland, Milan in Italy, Addis Ababa in Ethiopia and Kabul in EARN EVEN MORE MILES
Afghanistan from 15 June bringing the number of new destinations
in 2011 to eight.
Gulf Air Chief Executive Officer Samer Majali said: “The addition of
Copenhagen and Nairobi along with Kabul, which we announced a
few weeks ago, demonstrates the airline’s strategy of expanding its
operations to diverse and underserved cities, connecting the King-
dom of Bahrain with key cities beyond the Middle East.”
“We have scheduled both services for good connections through
Bahrain, not just to allow passengers to take advantage of the air-
line’s regional network – the largest in the region – but also to trav-
el to Asia and the Indian Sub-continent through our base in Bahrain
– the fastest hub in the region.”
“Scandinavians are keen travellers to the Asian and the Indian sub-
continent regions and Copenhagen is an aviation hub for the Scan-
dinavian and Baltic regions. The city also enjoys good surface con-
From 1 May to December 2011 frequently flown routes will be worth
nections with southern Sweden. In addition, Copenhagen is home
two or three times as much to Miles & More members. With the new
to many international corporations and organisations, and we see a
mileage promotion, myChoice, you can select your preferred route
strong potential for business traffic to and from the region. By con-
within Europe and earn double or triple extra award miles on it.
necting Copenhagen with Bahrain we are opening up new doors of
So your mileage account will fill up even faster - and your dream
opportunity for trade and tourism for both countries.”
award will be within reach even sooner.
“By re-connecting Nairobi with Bahrain we are re-opening the huge
On your preferred route you will earn double miles per flight in Econ-
commercial and tourism opportunity for entrepreneurs and busi-
omy Class
nessmen from both markets. We are confident this new route will be
On your preferred route you will earn triple miles per flight in Busi-
a success for both our passenger and cargo operations, and we look
ness Class
forward to facilitating business and leisure traffic between the two
countries and beyond.”
www.travelling.gr