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Seriously Caffeinated Energy Machines!

For detailed information and a complete distributor kit call:

Mad Dog Energy Products


41800 Enterprise Circle South, Suite F
Temecula, CA 92590
800-229-9264

“Buzz Bites” and “Seriously Caffeinated” are registered trademarks of Vroom Foods Inc. Used with permission.

A Mad Dog Energy Products


Opportunity
© 2008 Mad Dog Energy Products All rights reserved
Table of Contents
Introducing Buzz Bites!.............................................................................................. 3

The Program.............................................................................................................. 7

Three Points for Success............................................................................................. 9

The Energy Market................................................................................................... 11

The Machine............................................................................................................ 13

Buzz Bites vs. Its Competitors................................................................................... 18

Buzz Bites and Vending............................................................................................ 19

The Vending Industry................................................................................................ 21

What is a “Buzz Bite”?.............................................................................................. 23

Buzz Bite Testimonials.............................................................................................. 24

Mad Dog Energy Products......................................................................................... 26

Vroom Foods, Inc..................................................................................................... 28

Energy Market Statistics........................................................................................... 29

Frequently Asked Questions...................................................................................... 31

Vending Testimonials................................................................................................ 34

Package Price Sheet................................................................................................. 35

Return Projections.................................................................................................... 36

Traditional Business vs. Vending................................................................................ 38

Beginning Steps....................................................................................................... 44

Contact Now!........................................................................................................... 48


Introducing...

CONVENIENT

PORTABLE

POWERFUL

HIGH MARGINS


GET CHARGED!
Buzz Bites Vending is your ticket to financial freedom!


Energize Your Vending!
For the first time ever, Vroom Foods, Inc. is making Buzz Bites® Chocolate Energy Chews
available for vending through an exclusive distribution arrangement with Mad Dog Energy
Products. Mad Dog Energy Products has designed and patented durable, single serve machines
specifically for trouble free vending of Buzz Bites. As their approved machine vendor, only we
can make these machines available to you.

Buzz Bites® Chocolate Energy Chews are the world’s most popular and potent energy
confections. Each rich chocolate morsel melts in your mouth, providing an instant boost
of energy that lasts for hours.

Over 3 years of research and development went into ensuring that each highly-portable,
convenient and delicious chocolate candy would contain the same amount of energy as a strong
cup of coffee – 25% more than a single can of energy drink!

Students, mothers, athletes, truck drivers and anyone needing a quick energy source will
enjoy the delicious, inexpensive benefits of Buzz Bites Chocolate Energy Chews.


“This is a great product!
Energy is so hot as an
overall category, that to me, the fact
that there’s another way to get it
besides liquids is such a given.
This product is incredible!”
- Donny Deutsch, host of CNBC’s The Big Idea
talking about Buzz Bites® Chocolate Energy Chews”


The Program Overview
Get in on this exciting, new, exclusive opportunity
now and be the first to distribute Buzz Bites Chocolate
Energy Chews and any future Buzz Bites energy products.

Mad Dog Energy Products is proud to make available one of the most unique and exciting
innovations to the vending business in years! At 100 MG of caffeine each, Buzz Bites®
Chocolate Energy Chews, manufactured by Vroom Foods, Inc., are the world’s most popular and
potent energy confections. Vroom Foods, Inc. spent over 3 years developing its proprietary blend
of energy enhancing ingredients (B vitamins, ginseng, taurine and caffeine) so that each highly
portable, convenient and inexpensive chocolate candy would contain the same amount of energy
as a strong cup of coffee! That’s 25% more energy than a single can of energy drink.
All this without sacrificing taste!

Buzz Bites Chocolate Energy Chews are a great low cost alternative to the high priced,
highly sugared energy drinks and other expensive energy products. Better yet, they actually
WORK! Now, for the first time ever, Buzz Bites Chocolate Energy Chews are available for
vending sales through an exclusive arrangement with Mad Dog Energy Products. In the past,
Buzz Bites Chocolate Energy chews were available only at select specialty retail establishments
and websites. Now, they can be sold and distributed through vending machines – delivering
high energy right at the locations where people need it the most: gyms, colleges, libraries,
workplaces... just about anywhere!


Comprehensive
Distributorship Program:
The complete Buzz Bites® Chocolate Energy Chews Distributorship Training Program
includes a comprehensive Distributorship Training Manual and a Toll Free Support Line so the
distributorship owner can call with inquires whenever necessary.

This training program teaches the new distributorship owner, in a step-by-step fashion,
how to get the business going, how to run it effectively, how to build and expand it, how to
keep accurate records and how to get the maximum tax advantages. The program teaches new
distributors how to do virtually every aspect of their vending business.


Three Points for Success
Location Exclusivity:
1. It is more time-efficient – and profitable – to work with one distributorship per area and avoid
duplication of geographic efforts.

2. Successful distributors will order additional machines and expand their businesses without
needing additional marketing or administrative expenses.

3. Distributors benefit from having their own areas in which to grow and expand by creating and
investing in their own marketing programs.

Distributorship “areas” are determined by population density and by the resources available
to the distributorship applicant.

Operating the Distributorship:


The Buzz Bites Chocolate Energy Chews vending distributorship is fundamentally a very sim-
ple business to run, although the distributor must take the business seriously and service routes
in a conscientious manner. This operational responsibility is comprised of visiting the location,
servicing the coin box, restocking the machine with Buzz Bites Chocolate Energy Chews, and
communicating properly with the business owner or manager. What could be easier?

Retail Distribution Opportunities:


Selected successful vending partners will also be given the opportunity to distribute the
retail version of Buzz Bites Chocolate Energy Chews. You will find that as you grow your vending
business your locations and surrounding businesses will be interested in carrying this product
through their retail channels and you will be given the ability to become a retail distributor
of Buzz Bite Chocolate Energy chews in their 6-to-a-package tins. This opportunity is nearly
unheard of in most vending situations!


The Most Unique Opportunity
to come to Vending in YEARS!
For the first time ever Buzz Bites® Chocolate Energy Chews are available for vending!

What are Buzz Bites? – The most popular and most potent energy confections available today:

- 3 years to develop proprietary formula of caffeine, ginseng, taurine and b-vitamins.


Unparalleled in taste!

- 100MG of caffeine in each delicious chocolaty piece! (about as much as a full cup of coffee.)

- Highly portable, convenient, and inexpensive when compared to coffee and energy drinks.

- Makes for the highest profit margin ever in edible vending!

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Energy is HOT!!!
The “Energy Category” is growing. Society is craving more and more energy to meet
today’s schedules and demands. People want energy products at the locations WHERE THEY
NEED the energy – thus VENDING!
The Vending Industry
For the first time, vending will put Buzz Bites in libraries,
is growing by leaps and
gyms, and other locations where the public needs energy.
bounds. Since 1984 the
9 Million cans of Energy drinks are sold in the USA every total dollar volume has
day and over 2.5 BILLION cans of the world’s leading Energy nearly tripled from
drink are sold each year in over 130 countries. 16.6 Billion Dollars to over
50 Billion Dollars today.
Sales of Energy drinks in 2006 totalled $3.5 Billion, up
These figures are for sales
80% from 2005, and is predicted to increase an additional
in North America only.
4.7 Billion over the next 4 years.
YOU will be part of this
This means a HUGE demand for ENERGY products. dynamic growth!
There’s a huge potential for growth in this market. Enormous
wealth will be made supplying the demand over the next 10 - 20 years.

Vending Buzz
North American Vending Sales (in BILLIONS)
Bites provides you the
opportunity to tap into
this enormous market
with a cost effective,
9.2 8.6 0.9 1.0 2.1 4.1 6.1 9.0 4.0
convenient and $2 $3 $4 $4 $4 $4 $4 $4 $5
1994 2000 2001 2002 2003 2004 2005 2006 2007
delicious product.

Source: Small Business Bibliography - Small Business Administration


An Agency of the U.S. Government, Washington, D.C.

Cash in on the Energy Market NOW!

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The New Mad Dog
Buzz Bites Vending Opportunity:
• Exclusive vending opportunity – Only Mad Dog Energy and its affiliates can make this product
program available by virtue of its exclusive agreement with Vroom Foods, Inc., manufacturer
of Buzz Bites Chocolate Energy Chews.

• Buzz Bites: The amazing new functional product that America craves!

• Each chew contains a proprietary blend of caffeine, ginseng, taurine and B vitamins to
enhance performance, increase endurance, stimulate metabolism and sharpen that edge that
lets you take on life!

• One Buzz Bite contains 25% MORE caffeine than an entire Red Bull® with more energy
producing ingredients (five B vitamins instead of four and ginseng too!)

• Ideal for students, drivers, sports enthusiasts or anyone who needs


a sudden burst of energy.

• Buzz Bites fit perfectly into a purse or pocket and


have as much power/energy as 1.25 energy drinks
at 1/6th the price!

• Huge customer savings + high profit margins


= huge income for you.

• Unparalleled company sales and financial support.

• Opportunity to expand your vending route into retail


distribution of this high-demand product! No other
distribution program has this opportunity!

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An Extraordinary Product
Demands an Extraordinary Machine!
The Buzz Bite® Chocolate Energy Chew vending machine requires no electricity for
refrigeration, heating, coin changing, or lighting. This adds to the appeal of the machine for
the business owner AND the locations provider. Buzz Bites Energy Chew machines are not just
vending machines! They are in-store displays for advertising and the further selling of Buzz Bites
Energy Chews through retail. The machines are specifically designed to create an “impulse sale”
to an interested, energy craving customer who will return to buy more product!

The Buzz Bites Chocolate Energy Chew machine and marketing is designed to create an
impulse sale that will have customers returning to buy Buzz Bites time and time
again - yet another benefit to the location owner: Buzz
Bites are actually bringing customers back into the
business! New customers will feel the effect of the
Buzz Bites before they leave the store itself!

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A Seriously Caffeinated Machine!
The machines are designed to be readily placed in busy locations; locations where the owner
already knows how to bring people in every day. Either on the counter or on a stand, Buzz Bites®
Chocolate Energy Chews machines will grab customer’s attention yet require very little store
resources such as electric power or space.

Places Where Small Business Large Business


People Wait Locations Locations
Equipment Rentals Night Clubs Bowling Games
Laundromats Banks Industrial Areas
Radio & TV Stations Restaurants Office Complexes
Oil Lube Shops Real Estate Offices Department Stores
Tire Repair Shops Souvenir Shops Supermarkets
Muffler Shops Office Supply Stores Car Dealerships
Auto Parts Stores Attorney Offices Police Stations
Hardware Stores Accounting Offices Beauty Schools
Lumber Stores Skating Rinks Technical Schools
Beauty Salons Warehouses Employee Break Rooms
Travel Agencies Sports Centers Colleges & Dorms
Bus Depots Assembly Shops Hospitals
Barber Shops Car Washes Medical Offices
Print Shops Machine Shops Retirement Centers
Fishing Lodges Telemarketing Offices Hotels (lobbies)
Video Stores Break Rooms Ferry Terminals
Auto Rentals Miniature Golf Airport Terminals
Auto Repair Shops Service Stations Cruise Ship Facilities
Auto Auctions Fire Stations Civic Centers
License Bureaus Pawn Shops Courthouses
Recreation Facilities Day Care Centers Mental Health Centers
Ski Resorts Tanning Salons Rehab Facilities
Billiard Parlors Fitness Centers Exhibit Halls
Game Rooms Marinas Convention Centers
Club Houses Golf Courses Post Offices
Riding Stables Nail Salons Military Installations
Lunch Rooms Campgrounds Factories
Truck Stops Dance Schools Malls
Zoos Rent-to-Own Amusement Parks

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Seriously Caffeinated
Energy Machines!
The Buzz Bites® Chocolate Energy Chews vending machines are extremely solid and
reliable gravity driven machines that do not plug in to an electrical outlet. They do not
regulate the temperature or the product, nor do they make change. This means they are
not subject to annoyance calls from business owners at the locations where they are
placed. A Seriously Caffeinated® Energy Machines will hold approximately 160 Buzz
Bites. Maintenance and machine filling is especially easy with each machine requiring
an average servicing time of just ten minutes per machine, per month. A route of 40
machines could therefore be serviced in just one day per month. This level of time
efficiency is critical element in the creation of passive income. These machines require
comparatively little time and attention, making it is possible for a single distributorship
owner to build and service a very large route on a very part time basis.

Each patented Buzz Bite Chocolate Energy Chew Vending Machine is quality designed
to get attention, require minimal service, and be easy to fill.

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The Buzz About the Machine

Machine Features
• All Steel lock

• Heavy duty steel top

• Shatter-proof polycarbonate globes

• Holds approximately 160 Buzz Bites


with changeable canisters

• Strong anti-tamper body

• All steel 50 cent coin mechanism

• Easy serviceable metal coin drawer

• Requires no electricity, heating,


coin changing, etc.

• Creates an ‘in store display’ for the further


retail marketing of Buzz Bites!

• Creates repeat traffic for store owners

• Easy to place

• Eye-catching graphics quickly show


customers the benefit of the product

• Warning disclaimers explain that this is


a highly caffeinated product

• Height: 14.5” Base Width: 6.5”


• Globe Width: 6.5” Weight: 7 lbs.

16
.0
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Mg. of Caff

1 Cup Coffe
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A Revolutionary, High Energy


30
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Product that Really Delivers


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are they effective? Just how much caffeine is in these Testing
products? It isn’t Labsalways easy toLaboratories
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and manufacturers are not required by law to include it on the label. What’s more, even when
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Is it Really in There? Mg. of Caffeine per Piece


In short, only Buzz Bites Chocolate Energy Chews deliver the energy of a full cup of coffee
in one single piece! Not even popular energy drinks can do that! And with one 50 cent vend,
customers will get more energy than a can of Red Bull, 3 cans of Coke, or as much as 14 other
caffeinated mints.

Yes. It’s Really in There.


*Caffeine in coffee varies – 100 MG. is considered typical.
** Assumes all caffeine is released from gum base.
***Assumes manufacturers caffeine product claims.
Certificates of Analysis available at www.vroomfoods.com

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The Buzz Breakdown

Buzz Bites Coffee Energy Drinks Energy mints and gum

Convenience

No Prep

Powerful

Portable

Low Calorie

Fast Acting

Effective

Low Cost*
*Per Effective Serving

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Perfect For Vending!
Easy to order. Whether by phone, fax, or email, Mad Dog Energy Products will see that
your order is filled and shipped immediately upon receipt.

Easy to store with a very long shelf life. Buzz Bites require no expensive refrigeration to
store and are not subject to rapid spoilage.

Easy to transport as they are small and compact.

Lightweight and very, very easy to drop into the Buzz Bites Machines. So easy, anyone can
do it!

These facts make a Buzz Bite vending route possible for anyone regardless of
physical limitations. Anyone can easily manage the inventory for a very large route
with no problems at all!

It should be no surprise that Buzz Bites are an extremely unique product. Only Mad Dog
Energy Products has the right to distribute these energy chews in bulk form for the vending
channel. Just as there are now several energy drinks that have followed Red Bull, there will
no doubt be imitators with ingredients similar to those found in Buzz Bites. There is, however,
only one original Buzz Bite Chocolate Energy Chew with an exclusive vending marketing system
utilizing the patented Seriously Caffeinated Energy Machine.

The new combination of this product with this distribution system has created a great
“ground floor dream” for new and existing vending entrepreneurs alike. Unlike other traditional
vending products such as soda, snacks, candy and gum, customers can not buy a single
serving of Buzz Bites anywhere other than the official Buzz Bites vending machine. And
don’t think the fun will stop with this product! Many more flavors of Buzz Bites are being
developed to help vendors grow their businesses!

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Priced To Sell!
The business pricing breakdown of Buzz Bites Energy Chews is as follows:

Retail Price in the Machine 0.50

Wholesale cost: 0.15

PROFIT PER VEND: $.35

$$$ 233% MARKUP


$$$
This is a gross margin of seventy percent (70%); easily among the highest margins
of any product ever sold through a vending machine! By comparison, one can of Red Bull
sells for approximately two dollars retail and would have to sell at a much higher price to
make this margin through vending. Meanwhile, 1 Buzz Bite Chocolate Energy Chew
contains more caffeine than a single can of Red Bull without the need for refrigeration,
large storage, or transportation costs.

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The Vending Industry:
Vending is the largest home based business in America, at more than $50 billion per year.
Over the last fifty years, vending has never experienced a “down” year; in fact, the industry has
enjoyed an average annual increase of ten percent per year. This long history has taught us many
things about what will and what will not be a success in vending.

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3 Keys to Success!
When put together properly, vending businesses can provide a steady, lucrative and highly
passive income source. As you might expect, a vending business is a very straightforward
operation. Indeed, this is the major reason for its appeal! Nevertheless, our experience has
taught us that a successful vending operation will need to fulfill these three basic requirements
for it to succeed:

1. PRODUCT:
It must offer an “in-demand” product; one that people will actually buy and continue to buy
over and over again.

2. MACHINE:
It will need to utilize a reliable,
low-maintenance, high-capacity vending
machine requiring no maintenance and
therefore offering NO downtime.

3. LOCATION:
There must be a solid strategy for
placing the machines into good,
high-traffic locations. Such a strategy
must involve products that appeal to
the business owner who controls the
location and compliments the offerings
of the location.

This distributorship
opportunity and product
will excel in all three
of these areas!

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Revolutionary, high energy,
high demand product!
So what’s the BUZZ? The Buzz is all about no heating, no chilling and all of the power with
none of the spilling. Buzz Bite® Chocolate Energy Chews keep you going! Each chew contains a
powerful blend of caffeine, ginseng, taurine and 5 B vitamins.

• Buzz Bites - Chocolate Energy Chews contain a proprietary blend of caffeine, ginseng,
taurine and B vitamins, which enhance performance, increase endurance, stimulate
metabolism and sharpen that edge that lets you take on life!

• One Buzz Bite contains 25% MORE caffeine than an entire can of Red Bull® with more
energy producing ingredients (five B vitamins instead of four and ginseng too!).

• Ideal for students, drivers, sports enthusiasts or anyone who needs a sudden burst of energy.

• Buzz Bites fit perfectly into a purse or pocket and has as much power/energy as the top
energy drink at 1/6 the price!

23
Product Testimonials:
I have one of the Buzz Bites before I head out on my runs.  I’m
an ironman triathlete, and it helps to have that little extra push just
before I start a long workout.
- Joseph A. North Carolina

Thank you for developing this product!  These are a lifesaver during
long classes or work days when I can’t get to a Starbucks! 
- Dan B. Texas

I love these things – actually, I love them so much,


I think I might be able to sell them for you. Is that possible?
- Andy K. Massachusetts

I don’t drink energy drinks or coffee cause I would always


be in the bathroom (I’m a truck driver). You’ve solved my problem.
- Ron B. California

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Ideal for Vending!
Highest energy candy, mint or gum available with a great taste that people will return for
again and again.

Long shelf life means little Buzz Bites® are


or no spoilage.
specially priced to sell!
Dispensable right out of the box.
No capsules to fill! Easy to fill
Buy for just 15 cents,
machines. sell for 50 CENTS EACH!
Branded foil wrapper ensures HIGHEST MARGINS
customer knows the name of
the powerhouse candy he has
IN VENDING TODAY! 70%
just purchased. People will buy
these to save for future needs!

Low cost to you means easy


profits with each vend.

But remember, Buzz Bites ALSO:


TASTE GREAT! People absolutely flip over the delicious flavor of Buzz Bites Energy Chews.
And you will, too!

Most effective energy candy mint or gum available – with a great taste that people will
return for again and again.

Have no can to dispose of - they are small, convenient and completely self contained.

Contain NO LIQUID - so busy people will not find themselves constantly running
to the restroom.

Single Serve Buzz Bites


Chocolate Energy Chews can
ONLY be purchased from a
Seriously Caffeinated Energy machine!

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Mad Dog Energy Products
Management Team:
Mad Dog Energy Products’s principals, Richard Black (President) and Gary
Luckner (Vice President) have over 35 years experience in the vending business,
ranging from the manufacturing of machines to actually running their own vending
routes! Their experience as vendors taught them that the hardest part of the
business is finding good locations and the best way to find good locations was
having something new to offer. An effective, convenient, and high value energy
product was just what they needed!

They found exactly what they were looking for when they discovered Buzz
Bites® Chocolate Energy Chews manufactured by Vroom Foods, Inc. Mad Dog
Energy’s expertise in vending is a perfect fit with Vroom Foods, Inc.’s experience
with producing the highest quality, most potent energy foods in the world.
Together, only the Mad Dog/Vroom Foods team can offer vendors and their
locations the easiest, most profitable way of providing their customers and
employees the energy they crave to get them through the day.

Mad Dog Energy Products is experiencing unparalleled success with this winning
combination. They are eager to share their knowledge and experience by making this
exciting opportunity available to new and established vendors across the country.
With Mad Dog Energy, you’ll have a complete support team to answer calls, take
orders, assist with promotion, marketing and design, finance, and growth.

You will always be able


to count on Mad Dog Energy Products
to guide you to vending success!

www.maddogenergyproducts.com

26
Advantages of
Mad Dog Energy Products:

• 35 Years Experience

• Exclusive vending rights to Buzz Bites products

• Experienced company support staff

• Patented and tested machines

• Financial Assistance Available

• Retail Opportunities Available!

27
VROOM FOODS, INC.

Manufacturers of Buzz Bite® Chocolate Energy Chews

Vroom Foods, Inc. was founded in 2000 with the mission to create the world’s most
powerful and best tasting energy products. Following many years in the consumer product
manufacturing business and working for some of the most well-known brands in the country,
Vroom Foods, Inc.’s founder, Jason Kensey, recognized the potential in the then little known
“energy market”. Not being a coffee drinker and not caring for the taste of energy drinks,
Jason set out to create a product that delivered all the benefits but none of the downsides of
these drinks. His answer: Buzz Bites Chocolate Energy Chews!

Putting all that “energy” in one small confection while still preserving its good taste was
not to be an easy task. Even the expert food scientists that Mr. Kensey consulted could not
accomplish the task to his high standards! Undaunted, Mr. Kensey taught himself the art of
flavor masking in foods. After 3 years of research and development the proprietary energy
formula enjoyed by Vroom Foods product’s fans was born.

Today, Vroom Foods Inc., and Buzz Bites Chocolate Energy Chews enjoy a world-wide
following of “raving fans” who depend on these energy products to provide them with all the
energy they require to get through their busy days and nights. Mr. Kensey is often sought
out by media outlets and category researchers for his expert knowledge of today’s energy
market and its products. Vroom Foods, Inc. is very excited to be a part of this great vending
opportunity created by the expertise of Mad Dog Energy Products.

www.vroomfoods.com

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Energy Market Statistics
The market growth for energy products has been nothing short of phenomenal:
The market for energy drinks alone is fast approaching the $11 billion mark, growing at the
rate of 40% a year.

Every year, more and more products join the market trying to get on the energy bandwagon
but fall flat and fail. The reason for this is because they fail to measure up! Buzz Bites
Chocolate Energy Chews not only measure up in energy -- they surpass the energy of these
drinks! Its market share has been growing steadily for years!

What is the MARKET POTENTIAL for this


revolutionary breakthrough product?

Consider This:
A recent Harris Poll found that 60% of
people surveyed believe that this lack
of energy has a significant negative impact
on their lives and consider it their single
most common health complaint among Americans!

The Energy market is one of the biggest success stories in history.

Approaching the $11 Billion mark and growing at 40% per year.

“Lack of Energy” is the single most common health complaint among Americans.

Think of the enormous benefit your customers will enjoy when these super nutritious
Buzz Bites Energy Chews provide them with more powerful energy!

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The Buzz Bite Advantage

An Exclusive Machine
An Exclusive Product
Huge Energy Market to tap into
Very Little Competition

There’s no limit for how successful you want to be!

You don’t have to buy energy drinks or coffee to get energy anymore!

30
Frequently Asked Questions
1. Can I do this business part time?
Yes. You should figure your time in the field to be about 10 minutes per machine.

2. Can I operate from my home?


Yes. There is no need for an expensive office or warehouse.

3. Are there tax advantages?


Yes. Many tax advantages are available. We have included information for you and
your accountant.

4. How good is the cash flow?


Excellent. It is an all-cash business. There are no receivables. You do not need any
more than your original investment.

5. Once I am in business, how long before I start making money?


One nice thing about this business is that from the first day, your machines will begin
to make you money. There is no need to work and wait for months or years while you
build a clientele. Your vending machines are like “silent salespersons” working for
you. They are on the job constantly, day and night, summer and winter, Sundays and
holidays. Your machines cater to everyone: rich, poor, male, female, young and old.

6. Do I have to sell?
No. Just put the machines on location, refill and collect the money. The industry has
created a huge demand for their products, and you are taking advantage of that.

7. How much do I pay the business owner where my machine is located?


The business owner allows the machine in his establishment because it is a
convenience to his employees and customers. Many machines can be charity
sponsored for easy placement, however the Buzz Bite Machine is so new and
different and is easy to place without sponsorship.

31
Frequently Asked Questions
(continued)

8. Is the market saturated, and are there enough locations for me to expand?
Although you can see vending machines “everywhere,” there are between
two and three million new small businesses starting each year. This is a
unique product - not just another gumball machine!

9. Do I need special skills to operate these vending machines?


No. All you need is the desire to manage your own business.

10. Where do I buy my products?


You can buy Buzz Bites from Mad Dog Energy Products.

11. How many Buzz Bites does a machine hold?


160

12. How many machines can I service or put out?


As many as 300 or more. It depends on how much money you wish to
make and how much time you are willing to invest. Larger routes may include
managing other people.

13. How much money can I make?


It all depends on the number of machines and the quality of your locations.
The higher traffic locations have more sales.

14. Is the machine easy to assemble?


Yes. It can be assembled in 3 - 5 minutes, and easy-to-understand directions
are included with your machine.

15. Do I need a truck or van?


No. Most people service their routes using their existing vehicle.

32
Frequently Asked Questions
(continued)

16. Where are the vending machines placed?


Because of their attractive designs, the machines can be placed in almost any
business or office location. There is a list of possible locations in this brochure. We
will also put you in contact with several professional location/placement companies.

17. Are special marketing techniques needed?


No. Just place the machines in the locations you have approved, refill the machines
and collect your profits.

18. How long does it take to get started?


We can usually have your machines to you within 7 - 21 days from the day we
receive your first order.

19. How much can I earn with 30 Buzz Bite Energy Machines?
The energy category is hot. Buzz Bites offer significant advantages over coffee
and energy drinks. The machines graphics tell it all. The machine holds 160
Buzz Bites. When it empties, your gross sales are $80. Gross profits are $56
or over a 233% markup over product costs based on vend price of $.50 and
product cost of $.15 for 1 Buzz Bite.

20. Has Mad Dog Energy Products been in the vending business long?
YES. The principals, Richard Black and Gary Luckner, have 35 years experience
in vending.

21. Do we provide locations?


We do not do the actual locating but for people who prefer, there are locators
available to assist you with placement. However, these are easy to locate machines
as they aren’t just another gumball machine!

33
Vending Testimonials
Being a truck driver doesn’t give you a lot of extra time to make extra money. So
vending was the perfect choice for me. Mad Dog Energy Products just proved to be
the perfect product. The positive response and feedback to the product has been
overwhelming.    

M. Hendrix, California

I have been a business owner for the past 15 years and recently came across Buzz
Bites Chocolate Energy Chews vending business. I began giving them to family
and friends and everyone wanted more Buzz Bites. It quickly became obvious
that Buzz Bites are phenomenal products that generate strong customer demand.
The Buzz Bites Energy Machine business opportunity is even more attractive
because the machine and product are exclusive to Mad Dog Energy. I have placed
240 vending machines and business owners are very excited to have Buzz Bites
available to employees and customers. I am expecting Buzz Bites to become my
easiest and most profitable business.

Keith W., Oregon

Since I have no retirement plan, Mad Dog Energy Products has offered me security
for my future. The equipment, customer service and attention to detail offered by
your company has made this endeavor a pleasure and a great success. As I grow
with my vending business, I feel assured that I will always have a strong company
behind me for support. Thank you all for your commitment
to your customers.

Sharla L., Texas

I started with an initial investment and small plans. Now that I see it working my
plans have grown. My goal is to reach 500 machines and get my daughter into
the business with me.

David V., Louisiana

34
Gross Return Projections

The following gross return projections are based on the 35 cents Gross Return
per vend per month and does not take into account “below line” expenses such
as transportation, location fees, and other “business expenses”.


No No. Daily Sales Total Daily Daily Gross Monthly Gross Annual Gross
of Machines per Machine Sales Returns Returns Returns

30 6 180 63.00 $1,890 $22,680


10 300 105.00 $3,150 $37,800
15 450 157.50 $4,725 $56,700
20 600 210.00 $6,300 $75,600
50 1500 525.00 $15,750 $189,000

60 6 360 126.00 $3,780 $45,360


10 600 210.00 $6,300 $75,600
15 900 315.00 $9,450 $113,400
20 1200 420.00 $12,600 $151,200
50 3000 1050.00 $31,500 $378,000

90 6 540 189.00 $5,670 $68,040
10 900 315.00 $9,450 $113,400
15 1350 472.50 $14,175 $170,100
20 1800 630.00 $18,900 $226,800
50 4500 1575.00 $47,250 $567,000

120 6 720 252.00 $7,560 $90,720


10 1200 420.00 $12,600 $151,200
15 1800 630.00 $18,900 $226,800
20 2400 840.00 $25,200 $302,400
50 6000 2100.00 $63,000 $756,000


*These figures are only estimates and variability in location, accessibility, etc can affect returns.

Seriously Caffeinated Energy Machines have the
ability to work for you 24 hours a day, 7 days a week!

36
ROI INVESTMENT ANALYSIS
$10,000

Determine your own realistic


rate of return goals and compare your options.

Year 5% 10% 25% 50%

1 $10,500 $11,000 $12,500 $15,000

2 $11,025 $12,100 $15,625 $22,500

3 $11,576 $13,310 $19,531 $33,750

4 $12,155 $14,641 $24,414 $50,625

5 $12,763 $16,105 $30,518 $75,938

6 $13,401 $17,716 $38,147 $113,906

7 $14,071 $19,487 $47,684 $170,859

8 $14,775 $21,436 $59,605 $256,289

9 $15,513 $23,579 $74,506 $384,434

10 $16,289 $25,937 $93,132 $576,650

11 $17,103 $28,531 $116,415 $864,976

12 $17,959 $31,384 $145,519 $1,297,463

13 $18,856 $34,523 $181,899 $1,946,195

14 $19,799 $37,975 $227,374 $2,919,293

15 $20,789 $41,772 $284,217 $4,378,939

37
Business Comparisons
Retail Store Buzz Bites Vending
Medium to large investment Small investment
($50,000 - $500,000)

Single location Multiple locations

Overhead Low Overhead


($2,000 - $50,000 per month)

A. Lease payments or rent A. No fixed rent payments


B. Wages to employees (only small commissions)
C. Unemployment Taxes B. No wages to employees
D. Workman’s compensation taxes C. No unemployment taxes
E. Utilities D. No workman’s compensation
E. No utilities

Miscellaneous Expenses Miscellaneous Expenses


A. Advertising costs A. No advertising costs
(usually from several hundred to B. No shoplifting losses
several thousand per month) C. Local gas expenses only
B. Shoplifting costs

Large operating capital necessary Small operating capital required for

Slow return on investment Quick potential return on investment


(average 3 - 5 years)

38
After 8 Years, 90% of
Vending Companies are still
in business.
Business Success Rates
New Start Up Businesses
New Vending Businesses
100
90
80
70
% 60
50
40
30
20
10
0 1 2 3 4 5 6 7 8 9 10 11
Years in Business

96% of new businesses


fail within 10 years...
Vending has some of the highest
success rates of any new business.
Join them!
Source: Small Business Administration, Washington, D.C.

39
Why Automatic Dispensers
are Unusually Profitable
1. It’s strictly a cash business.

2. The business can be started with a small investment and can gradually be expanded to any
desired income!

3. There is no overhead. A distributor can operate from home and pay only a small commission
to the location owner!

4. The distributor is his or her own boss and can work as they please.

5. Vending machines are “Silent Salesmen” that demand no wages and require only restocking
of fresh supplies on a regular basis.

6. Vending is potentially a dependable, profitable and pleasant business.

7. Vending machines do not cater to one class.

8. Vending is virtually depression-proof as nationally


advertised products are always in demand.

9. Self-employment tax benefits enhance profits.

10. There is no waiting six months to a year to


build up the business. Vending machines
begin producing income the very first day
they are stocked and on location.

40
Why Own Your Own Business?
The facts regarding the financial outcome of one’s life in this country are pretty disturbing.
As an example, the following is offered:

Fact One:
The Social Security Board reports that at age 65, 75% of Americans are dependent on
family, friends and charity; 23% of this group are still working and only 2% are financially
independent. Your decisions today determine where you will be tomorrow. People do not
plan to fail as much as they fail to plan!

Fact Two:
For 98% of Americans, setting aside money for retirement is not easy or even feasible. This fact
is responsible for 85 out of 100 Americans reaching 65 with only $2501, or 1 in 500 having as
much as $24,0002. Those are sad statistics for a country noted for the highest standard of living
in history. The effect of your decisions today is magnified many times at retirement. However,
the longer you put off taking care of your future, the less impact any future decision will have.
Consequently, you give the odds more time to stack up against you.

Fact Three:
On the flip side of those dire statistics, the Miami Herald writes: “A small business
investment beats Wall Street and real estate: 89% of people in the 50% tax bracket
or above are small business owners. It is quite common for a person to invest $25,000 in a
businesses and two years later be able to draw a $25,000 salary, plus show a profit to $25,000.
The business is valued at two to three times net and salary, or $100,000 to $151,000 depending
on the type of business. In addition, a 400 to 500% return on investment is taxed at low capital
gains rates.” There is nothing quite as exciting or challenging as working for yourself. You make the
decision and reap the benefits in accordance with your efforts, ideas, commitment, learning curve
and performance. After all, according to the U.S. General Accounting Office, 10,000 Americans
achieved millionaire status in the last 12 months, 99% were small business owners!

9,900 Out of the Last


10,000 Millionaires
1 Social Security Board, Washington, D.C. are Small Business Owners
2 U.S. Department of Labor

41
How does Your Income Compare
to the average Vendor?

PROFESSION ENTRY LEVEL MEDIAN LEVEL

Accountants $46,718 Per Year $54,630 Per Year

Civil Engineering $48,509 Per Year $68,600 Per Year

Computer Systems Analysis $53,396 Per Year $69,760 Per Year

Vending Route Operator* $56,700 Per Year* $226,800 Per Year**

Facts You Should Know About


Time Spent in Vending

Average Hourly Income in the following professions

Secretary: $13.20
Retail $9.50
Construction $12.66
Factory $11.63

Vending Owner-Operator $70.58!

* Based on 30 machines and 15 sales daily.


** Based on 120 machines and 15 sales daily.
Compiled from the U.S. Department of Labor Statistics, Washington, D.C. 2006

42
Serious Growth!
“The Automatic Merchandising Industry is experiencing rapid and dynamic growth...
Industry growth rate of about 10 percent per year is an indication of the rapidity by
which automatic merchandising is being accepted... The rising costs of labor in personal
selling activities make automatic vending a more and more interesting alternative...
Vending machines can operate virtually anywhere at any time... The trend toward
more impulse purchasing by consumers also will benefit the growth of this industry...”

Source: Small Business Bibliography - Small Business Administration


An Agency of the U.S. Government, Washington, D.C.

Each day millions of coins are poured through coin operated devices. Automatic Merchandising
is one of today’s fastest growing industries. Every day nearly 7 out of 10 people will do business
with Automatic Merchandising. The fantastic potential for this business has only begun to be
fully realized.

Vending: A Booming Industry


1946 - $600 Million Dollar Industry
1961 - $2.7 Billion Dollar Industry
1971 - $6.5 Billion Dollar Industry
1976 - $9.8 Billion Dollar Industry
1977 - $11.5 Billion Dollar Industry
1988 - $22.6 Billion Dollar Industry
1991 - $26.0 Billion Dollar Industry
1997 - $32.0 Billion Dollar Industry
2006 - $46.1 Billion Dollar Industry
2009 - $54.0 Billion Dollar Industry

Not only is the greatest growth of the vending industry ahead of us, but also the greatest
diversification of vending is yet to come. Here are just a few reasons why Automatic
Merchandising is literally exploding!

Vending Machines can operate


virtually anywhere at anytime.
43
The Beginning Steps:
Due to the unique nature of this product and opportunity, it is strongly recommended that
every prospective Mad Dog Energy Products distributor take the time to review ALL of the
following information before making any definitive purchasing decisions. We recommend that all
applicants follow the steps outlined here to be considered:

1. Request a preliminary telephone presentation by a trained representative from the Mad Dog
Energy Product partner listed on the cover of this document.

2. Carefully review this book and visit the official opportunity website listed on its cover and
carefully review each web page. Making note of any questions you may have.

3. Interview by telephone the references provided to you at your request. These are current,
successful distributorship partners who have real world experience with Mad Dog Energy
Products and Buzz Bites Chocolate Energy Chews.

4. Acquire a free report from the National Business Opportunity Bureau (1-888-691-0962),
an independent consumer reporting agency specializing in distributorship and business
opportunity companies.

5. Request the pertinent distributorship paperwork you will need to take advantage of this
exciting opportunity and carefully review it. Product samples are also available upon request.

Prospective distributorship owners who follow these steps are not required
to pay anything for any of the information provided.

44
Distributorship Selection:
The successful distributorship owner will:

1. Be properly motivated to start and operate their own business and be in control of their own
income goals.

2. Demonstrate their willingness and ability, as well as have the necessary resources to
conscientiously and efficiently operate their intended vending route.

3. Possess the interpersonal communication skills required to work with a variety of business
owners and managers at the many different kinds of locations where this product will have a
unique appeal.

4. Have the necessary funds (or access to financing) to pay for the distributorship area and
machines once selected.

5. Demonstrate a strong intention to build their vending distributorship business area by adding
more machines in the future (although no formal commitment is required).

6. Undertake all the research outlined earlier in this document. Previous experience in business
ownership is helpful, but certainly not necessary.

45
Notes

46
Now is the Time!
We’ve shown you...
How owning your own business can be financially rewarding.

How you can plan for a secure future in vending.

The stability of the vending industry.

The phenomenal growth and potential in vending energy products.

The quality of engineering in each machine.

How the modern design and durable construction will give you years of dependable service.

How you can expand by reinvesting your profits for an ever-increasing income.

How you can have a hedge against recession with a best-sellng product with appeal to a
broad market.

We remind you...
You are in business for yourself, but not by yourself! We’ll assist you in every phase of your
operation, starting from the time you order your machines until they are on locations making
money for you.

It’s your business, your future, your move.


Call NOW!
800.229.9264

47
Contact Us
• Call for samples of Buzz Bite Chocolate Energy Chews and soon you’ll see and feel the
impact of clear, instant energy and the positive responses from people who feel this great
effect.

• There are a limited number of distributors being set up.

• Don’t miss this incredible opportunity in your area. Apply now to secure your preferred
position in your area.

• Start today part time or full time!

Mad Dog Energy Products


800.229.9264
www.maddogenergyproducts.com

48

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