cccccccccccccccccccccccccccccccccccccc Case study on Dell

1.The company

DELL


Public



computer

 
Split


 Dell Mobility
Dell Solutions

  



 One Dell Way
Round Rock, Texas 78682-0001
U.S.A.



 Worldwide


 

Michael Dell (founder)
Kevin Rollins (ceo)


 Tablet PCs
Mobile phones
Smartphones
Computers
Dedicated servers
Printers
Vc ©ollowing year, Dell came out with their very first
computer called the Turbo, which hadan eight-megahertz
processor.

Vc The first Dell laptop made its debut in 1991 and by 1993,
itbecame one of the top five computer companies in the
world. By 1995, those$8.50 shares were worth $100.

Vc {n 2003, Dell introduced their firstprinters for the public,

including those intended for the average consumer
andbusinesses.

Vc The company grossed 73 million dollars in the first

year.The company went public in 1988 offering shares
for $8.50 a piece.

Vc {n 1996, Dell began selling their products through

theirwebsite and three years later they took over Compaq

Vc The progress of the business was rapid and in1997, Dell

had shipped its ten millionth system
Vc The major goal was to produce personal
computersystems that were {BM compatible and
wereproduced or entirely stock parts.

üc 



   Dell Americas; Dell
Asia Pacific - Japan; Dell Europe, Middle East
and Africa.
üc 

!"
  
 Hewlett-Packard Company;
{nternational Business Machines Corporation; Apple
Computer, {nc.; Gateway, {nc.; Sun Microsystems,
{nc.
.The problem/situation

Vc Dell later had trouble reproducing important aspects of the

PS/2's architecture, and the computers were delayed
significantly, embarrassing the young company.

Vc Dell faced competition from several Japanese manufacturers,

which were offering {BM clones at low prices.

Vc When it overestimated demand during the fourth quarter of

1988, the firm suddenly had no cash and warehouses full of
unsold computers.

Vc 1989 Dell had finished initial attempts at graphics hardware,

giving it inroads into the higher end of the PC market

Vc Dell haven¶t more physical head quarters.

Vc Henry built Dell's research and development staff from almost

nothing to 150 engineers, who began working on ways to
combine the function of several chips onto one chip
 r.The solution and implementation

Vc ›

c c
cc
c c
c
Vc Dell also hired computer scientist Glenn Henry away from {BM
to work on product development.

Vc Dell's share of the PC market was only 1.8 percent, but it was
still growing rapidly. U.S. sales for 1989 reached $257.8
million, while sales in Britain increased to $40 million and a
branch in Western Germany realized the break-even point.

Vc 
c  
cc cc  c
c c    c

üc c

c c   c c.

Vc ©c c  c c c c
 cc  cc

c  c c c c c  cc c
  c c
c
Vc  c  c cc
 c c
c c
cc
  
 cc c
c
Vc uc
c
 cc
cccc  c 
cc c c
c
c
Vc xc 
c c 
 c c   cc
 c
  
c
 ccc  c c
   c
cc  cc c  c

c
 c

.The benefits
Vc 40 percent of Dell's $546 million in 1990 sales came from the
corporate world, up from 15 percent in 1987.c
c
Vc Dell became the sixth largest PC maker in the United States--up
from number 22 in 1989--and retained a staff of 2,100.c
c
Vc Dell system is now capable of adding more contract
manufacturers as it was designed with high re-usability in mindac
c
Vc After implementing erp Dell, {nc, which was ranked the 25th
largest company on the ©ortune 500 list by ©orbes magazine.

Vc Maximize measurable business M
  the

 ³go-live´

Vc successful   

of the chosen

 software is then
achieved with aaa Ten Things Every C{O Should Know About

   on 04/28/2011 aaa GCS Software A2000, Global
Shop Solutions, X {nternational

c
c
c
c
c
cccccccccccccccccccccccccccc c