Professional Documents
Culture Documents
2004-2005
Goal 1 2 3
Objective 1.1, 1.2, 1.3 2.1, 2.2, 2.3, 3.1, 3.2, 3.3
b. Example
GOAL 1: Develop the scope, quality, accessibility and accountability of instructional and
student service offerings, programs, and services.
Objective Activity
1.2 Expand infusion of 1.2.1 Continue to upgrade technology for Reading Program to enable more flexible
technology into the and varied modes of instruction: procure a scanner
curriculum
Goals
Objectives
Budget Authority
Targets or Benchmarks
Evaluation Criteria
Completion Date
Resources Needed
Goals:
• Are relatively permanent statements of the major accomplishments that the college will
achieve. They are reviewed in the Strategic Planning cycle with 3 and 6 year reviews
• Reflect the entire scope of college activities
• Are reviewed annually for annual planning, reviewed more closely every third year but
not changed frequently. Revised, renewed, or replaced every 6 years as part of Strategic
Planning process
• Can be listed in the catalog with a brief mission statement and together are labeled
“Mission and Goals”
• Are very useful in organizing the objectives in all levels of plans (Institutional, Subject
and Unit Plans) to increase the integration of college planning. Examples of overarching
goals include:
o “increase student access”
o “increase student success”
o “increase institutional effectiveness”
Budget Authority
• There are three types of authority where appropriate:
o Objective Manager: Division or Unit manager
o Activity Manager: Person(s) responsible for managing activity
o Resource People: People the activity manager coordinates and works with
• These should clearly articulate chain of command in accomplishing Activity.
• Example
Example 1 Example 2
OM: LA Dean Martinez
AM: Learning Center Director Susan Andrien
RP: VPI, Counseling Dean, Stroud, Hughes, Blackman
Director- Planning & Research
1
Note that this objective incorporates a numerical benchmark outcome.
Targets or Benchmarks
• Are an anticipated level of achievement associated with objectives, usually in
numerically measurable terms
• Are specific outcomes that one is “aiming” for such as:
o “Increase the success rate in arithmetic classes by 10% by the end of the next
academic year”
o “Increase the number of transfers by 100 by the end of the next academic year”
o “Increase the number of students enrolled in Web Site Construction 101 by 20%
by the end of the next academic year”
• Can be included within an objective statement
2
Note that these activities include an evaluation component