Professional Documents
Culture Documents
By Terri Godwin
In association with
EDWARDIAN
Now that procurement has taken hold of meetings spend in many
companies, what area of expenditure will be next to be wrestled from
the grasp of the independent budget holder?
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Some larger international events will even require
multiple agency appointments, with perhaps a
logistics agency handling delegate transport and
management; a production specialist looking after the
visual elements of the event and a communications
agency to convey the message of the event to its
audience.
For further information please call HBI - telephone 020 7924 3663 or visit www.hbi.uk.com
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You need to visit and select venues for the social
events, arrange ground transportation, select caterers,
audition potential entertainers and meet local audio
visual companies. And this is only the beginning of
the event management process.
For further information please call HBI - telephone 020 7924 3663 or visit www.hbi.uk.com
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But having identified the various responsibilities and
of event manager, the skills required and some of the
challenges to be overcome, what actually makes a
good event manager? We asked another HBI client
- Jo Walker of global management consultancy
Oliver Wyman.
6. Fragmentation of purchasing
Purchasing power is often not leveraged in this category due to the fragmented spend
possibly across fragmented business units.
8. Resistance to change
Who controls the meeting budgets can be an emotional issue.
For further information please call HBI - telephone 020 7924 3663 or visit www.hbi.uk.com
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Room layouts
U-SHAPE
• Seating around three sides of the room - good for presentations from front
• Square layout conducive to discussion
• Presentation space in middle of the room
THEATRE STYLE
• Used for product launches, presentations, displays
• Used to present to large numbers of delegates
• Allows for optimal room occupancy
CLASSROOM STYLE
• Used to present to small to medium groups
• Delegates (in ones or twos) have own workspace
• Ideal for testing and individual training
DINNER/DANCE LAYOUT
• Tables around the outside of the room
• Dancefloor in central area
• Used mostly for weddings and evening entertainment