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The Keys to a Winning Collaboration

How to Work with


Executive Recruiters
Both parties have their pet peeves with the other,
but a smooth job seeker-recruiter partnership can
lead you to a new job and the recruiter to a happy
client – quite the win-win. By Elizabeth Bennett

Harold Laslo is a staffing specialist with the Aldan Troy Group. He advises job seekers to ask how long their recruiter has worked with the hiring
company. This speaks to how well they know what the client is looking for in a candidate.

Y OU MET WITH A RECRUITER, but now she’s not


responding to your e-mails. Maybe your background is
perfect but you don’t make it past the phone screen. How
TheLadders spoke with several current and former third-
party recruiters, as well as job seekers, to learn more about
the nuts and bolts of working with a recruiter.
could it be that you’re “not a good fit” when you’re so Job hunters tend to view recruiters as an unfortunate ne-
clearly made for the position? cessity in the search process, regarding them as the people
See RECRUITERS Next Page

How to Win Jobs and Influence Recruiters


By Matthew Rothenberg, Editor-in-Chief, TheLadders

T HELADDERS
editorial team
reads all e-mails
spike temperatures like communica-
tions with executive recruiters.
goes into a black hole, never to be
heard from again.”

crossing our “Nobody has the professional cour- “I sent an e-mail to a recruiter two
customer-service tesy to get back to me or any person weeks ago asking for status of that
desk to find the submitting job applications,” one job and still have not received a reply,”
hottest topics for job seekers. Judging frustrated job seeker complained to another candidate said. “I find that
from those comments, few subjects TheLadders. “The online application very frustrating and unprofessional.”
See INFLUENCE Next Page
IN THIS PACKAGE:
• Why Employers Use Executive Recruiters Page 2 • Step-by-Step: Your Role — And The Recruiter’s Page 6
• Three Lessons I Learned from Executive Recruiters • Five Ways to Make Your Recruiter’s Job Easier Page 8
Page 4

What did you think of this package?


Got a story of your own to tell? Have ideas for future coverage? Please write Editor-in-Chief Matthew Rothenberg at matthewr@theladders.com.

© Copyright 2009, TheLadders. All rights reserved. Page 1


4RECRUITERS

who don’t respond and don’t really know what the hiring You’re not qualified for the job.
company is looking for.
• Like it or not, your work experience may not fit the bill.
It turns out that many job seekers have misconceptions It could be that the hiring company is looking for 10
about the most basic role of a recruiter. “They don’t under- years of sales experience and that your 15 years in sales
stand that we don’t work for them,” is not attractive. It’s also possible
said Greg Bennett, a headhunter at the that you didn’t read the posting
Mergis Group in Cary, N.C. “We work closely, or at all. “When a job
for the client” — the hiring company. seeker ignores certain stipulations
such as a listing that requests lo-
Below are some typical scenarios in
cal candidates only or has degree
which job seekers may find themselves.
requirements that don’t match,
We asked the recruiters what’s happen-
it becomes evident that they are
ing at their end.
answering postings without read-
ing them,” said Sherry Brickman,
a partner at Martin Partners, a
Scenario One: You think you’re a
retained search firm in Chicago.
perfect fit for the position, yet the
Bennett “This is a waste of time for ev- Brickman
recruiter isn’t responding to your
eryone involved as well as frustrat-
application or your follow-up calls and e-mails. Potential
ing for a recruiter.”
red flags may include:
You’re a good fit but not an ideal fit.

Arthur Mandell

Why Employers Use Executive Recruiters

“R ECRUITERS ARE THE FIRST


line of attack — almost a
gatekeeper,” said Arthur Mandell, who
benefit the business, or about things in
their background I don’t understand,”
explained Mandell, whose most recent
work history. “I would say, ‘Do you
know this guy? Were they successful or
not at their last position?’ You try to get
has worked with executive recruiters post was as executive vice president as much information as you can.”
to fill hundreds of positions during his and managing director of Equilease, a
25-plus years in the commercial lending privately held equipment leasing and
and equipment-leasing industry. financing company. Having also spent time as a job seeker,
Mandell is sympathetic to candidates
Mandell said he tends to play a very Like many employers, Mandell’s main
who resent recruiters who seem unwill-
active role in the recruiting process. He concern when hiring is that the candi-
ing to espouse their application when
also leans on recruiters when evaluat- date be able to execute ideas and bring
their background isn’t an obvious fit.
ing job candidates. “I would ask them results. To that end, he has frequently
“Most recruiters are advocates for em-
to find out more about certain points called on his recruiting partners to
[in their job history], how they would plumb the depths of a candidate’s See EMPLOYERS Page 5

4INFLUENCE

In fact, I’ve heard more than one job seekers and recruiters can provoke dancing your way past recruiters is not
frustrated job seeker opine that if frustration from both sides – or lead going to get results!
these recruiters were working for to productive new opportunities as
Even if you do all your homework,
them, they’d be fired. both parties join forces to make a per-
and even if you catch the eye of the
fect match for the hiring company.
What are those recruiters doing with recruiter, the final decision rests with
their time? And how can you help Getting from initial inquiry to final the hiring company. Knowing where
them help you? offer is a delicate dance with more each party’s role begins and ends is the
steps than a minuet – and slam- key to waltzing away with the job.
As this report by Elizabeth Bennett
describes, the relationship between

Page 2 How to Work with Recruiters


• “[Third-party recruiting] agencies get paid a lot of Scenario Two: You didn’t make it past the recruiter’s
money to find people that a corporation in need of phone screener.
staff can’t,” according to Michael Rosenberg, manager
of sales, productivity and performance at TheLadders. Your general attitude could be a mismatch with the
“And with a 15 to 25 percent fee going to the recruiter, hiring company.
corporations want to make sure they hire the exact right • For instance, your professional-yet-serious demeanor
person.” In plenty of cases, almost isn’t good enough, may not work in a setting where a sense of lightness
especially now that recruiters are pulling from a larger and humor is considered a priority for managers, said
applicant pool. Harold Laslo, a staffing specialist at the Aldan Troy
Your recruiter — or the hiring company — isn’t effectively Group in New York. Don’t take it personally. The lon-
communicating the job specifications. ger a recruiter has worked with the hiring company, the
better he’s able to evaluate your candidacy.
• Sometimes recruiters aren’t able effectively to express
what their client is looking for, a result of their own You didn’t listen to the questions.
limitations or their client’s lack of specificity. The larger • During phone screens and interviews, less is often
the organization, the more red tape there is, according more. Whether the cause is nervousness, self-absorp-
to Rosenberg. tion or other limitations, candidates sometimes provide
Your e-mail subject line could be slowing down the process. far more information than a question warrants, ac-
cording to Marian Rich, a recruiter with Bonell Ryan,
• Effective subject lines in e-mails should reference the a retained search firm in New York. Rich said she
position you’re applying for, rather than “Hello” or “In- often asks candidates to give a quick overview of their
tro,” Rosenberg said. If a recruiter is sorting through careers, probing for details later in the process. “I’m
hundreds of e-mails a day, it makes her life easier if she always dismayed at how many candidates launch into
receives a cue about the contents of the e-mail. an in-depth and very lengthy response,” Rich said. “It
Your resume may not be conveying your story at a glance. can put me off and will certainly raise the question of
whether or not this candidate will interview well with
• With so little time to devote to each resume, make it a client.”
easy for recruiters to find what they’re looking for:
your last employer and position, your tenure there, and What can you do? Follow up with the recruiter to ask
the three most relevant bullet points based on the job her why you’re not a good fit. She should be able to provide
you’re applying for. If a quick scan doesn’t yield a com- a concrete reason. If she can do that — and you trust her
pelling career narrative, Rosenberg said it’s possible that assessment — let her know you’d like to be considered for
your application will never make it beyond the inbox. future positions.

Misspellings of any kind turn off some recruiters.


• Typos may leave the impression that you don’t pay at- Scenario Three: You met the recruiter in person, but
tention to details. Double- and triple-check your cover now he doesn’t think you’re right for the job.
letter and resume. Better still, have someone with an eye Your work style may not be suited to the position.
for detail proof it.
• For example, the recruiter may determine that you
A generic cover letter could be your undoing. thrive in structured work settings, but the hiring com-
• Recruiters may read the lack of specificity as lazy and/ pany is looking for someone who functions best in
or uncaring, Rosenberg said. Tailor each letter to the an unstructured environment. Once again, recruiters
particular company, industry and position to which who have placed candidates with the hiring company
you’re applying. have a good sense of who would succeed there. It is
well within a job seeker’s rights to ask how long the
Superlatives may be getting in your way. recruiter has worked with a certain company, said Laslo
• For instance, calling yourself the “best” or “greatest” of Aldan Troy.
CPA without supporting evidence can be perceived as Your personality may not be a match for certain company
cocky. “It suggests the job seeker is way too sure of or department cultures.
himself and may be tough to work for,” Rosenberg
observed. “A recruiter could build a story in their head • For instance, you may think your ambition and assertive
before they even get you on the phone.” personality could only be an asset, but it could signal
potential challenges at some firms. “If a candidate
What can you do? Not much if you’re not qualified, but has career aspirations and I pick up that they may not
applying for a specific job and making sure that you’ve dotted have patience before they see advancement or will be
all your “I’s” and customized your cover letter will at least
See RECRUITERS Page 8
ensure you’re getting the attention you deserve.

How to Work with Recruiters Page 3


See `WEB Next Page
Three Lessons I Learned from of how to work with executive recruiters. Executive recruiters
are good coaches — not careless and callous like Mr. Potter
Executive Recruiters — but they taught me tough lessons.
In my early days, I would sit in front of executive recruit-
ers, in their really small chairs, and advocate for my clients.
By John O’Connor When they would pull out the stacks of resumes and show

Y OU MAY REMEMBER THIS SCENE from the 1946 film


of “It’s a Wonderful Life.” Cast me as George Bailey,
and cast Mr. Potter as the executive recruiter. This is how I
me that not one person made their business, it made me very
uncomfortable. Most job seekers feel powerless when dealing
with executive recruiters. Perhaps several of my early worklife
felt when I met with executive recruiters early in my career. lessons will help you understand the reality behind how they
work and what they do.
Know your terms.
POTTER’S OFFICE – DAYTIME
If you’re working with a recruiter, you need to know if they
CLOSE SHOT are in house or third-party. Are you familiar with the terms
Potter is lighting a big cigar, which he “recruiter,” “executive recruiter” and the slang term “head-
has just given George. The goon is be- hunter”?
side Potter’s chair, as usual.
Recruiter is a general term that can refer either to an in-
GEORGE house recruiter or a third-party retained or contingency
Thank you, sir. Quite a cigar, Mr. Pot- recruiter (headhunter). Executive recruiters are often on staff
ter. and in house at the company you want to work for. Then
there are cases where an executive recruiter may not be in
POTTER
house, but has a contingency relationship with that company
You like it? I’ll send you a box. to provide qualified candidates for potential hiring. You may
GEORGE also be working with retained recruiters. Retained recruiters
generally get paid their fee regardless of whether or not the
(nervously) company makes the hire. Contingency recruiters, however, are
Well, I... I suppose I’ll find out sooner paid based upon performance.
or later, but just what exactly did you Here is how the Association of Executive Search Consul-
want to see me about?
tants (AESC), a New York-based trade group for retained
POTTER search firms, defines the difference between the two compen-
(laughs) sation arrangements:
George, now that’s just what I like so Contingency recruiting is often used for:
much about you. • Less than $100K+ salaries, though there are exceptions
(pleasantly and smoothly) • Positions which have many qualified candidates
George, I’m an old man, and most people
hate me. But I don’t like them either,
• Filling multiple vacancies with similar candidates
so that makes it all even. You know just • Hiring organizations that want more involvement in
as well as I do that I run practically screening, interviewing and negotiating
everything in this town but the Bai-
ley Building and Loan. You know, also, Retained firms are often used for:
that for a number of years I’ve been
trying to get control of it... or kill
• $100K+ salaries
it. But I haven’t been able to do it. • Highly unique or specialized candidate sourcing
You have been stopping me. In fact, you
have beaten me, George, and as anyone • Hiring organizations that want a third party to screen
in this county can tell you, that takes and interview candidates
some doing. Take during the Depression,
for instance. You and I were the only
Retained recruiters often have been partially compensated
ones that kept our heads. You saved the and have already been paid to do part of the search. These
Building and Loan, and I saved all the retained searches have been given to the retained firm so that
rest. the recruiter can have an exclusive, with no competition from
other recruiting firms. Retained searches allow third-party
The lesson of the story? In a tough economy, keep your recruiters to “retain” exclusive rights to find the right person.
head, and keep your senses about you. Go back to the basics

Page 4 How to Work with Recruiters


Build your relationship before you need it. 10 minutes before he cut in, “John, I don’t recruit for medi-
cal sales positions. I recruit for physicians who want to go
George Bailey ended up in Mr. Potter’s office in his hour of
from private practice or related work to the CROs (Contract
desperation. Hopefully, you don’t send unsolicited resumes
Research Organizations).”
or, worse, show up in an executive recruiter’s office in your
greatest time of need — when you need a job. In my early I only thought that his firm worked with sales people.
experience I would send unsolicited resumes, and I quickly
He went on to explain, “I don’t get paid until I find an exact
learned a key lesson: Recruiters “place people,” they don’t
match for one of these positions, and I don’t work with, talk
“find jobs.”
to or do much of anything else as it relates to recruiting.”
A recruiter may dispense job-search advice, but most of her This lesson taught me that some recruiters must specialize in
time is spent finding the right fit for the client, the employer. very restricted niches. When working with highly focused re-
Approaching an executive recruiter with the right expecta- cruiters, it’s important quickly to identify what they’re looking
tions is a major factor in how successful your relationship will for and convey specific achievements. Key questions to ask
be. It’s wisest to step back and take the long-term view of specialized recruiters are:
your relationship with a recruiter.
• Do you or any of the recruiters at your firm specialize
You should make your first contact with a recruiter long in placing people like me and my specific background?
before you are in desperate need of a
• Who at your firm knows if I would
new job. Think of it as a networking
be a good candidate to be placed?
relationship in which you have a relaxed
give-and-take rapport and information
sharing. A good recruiter will always be
Recruiters ‘place • How can I study your most recent
opportunities so that I know I am a
interested in good leads and informa-
tion. Depending on how comfortable
people,’ they good candidate for your firm to place?
Prepare resumes professionally and
he is with you, he may even be able to
give you advice on ways to improve your
don’t ‘find jobs.’ carefully, and go into any interview,
including interviews with third-party
chances for job placement in the future
recruiters, with intelligent, cogent ques-
— such as what specific accomplish-
tions.
ments in your current job will make you
more attractive to potential employers. Don’t be intimidated by executive recruiters. They don’t run
the town and are not the only hiring authorities. They can,
In turn, you should be helpful to the recruiter by providing
however, be an important part of your search process. Get
good job prospects for him. This doesn’t mean just throwing
help in identifying them, how they work, and how they can
names at him but offering up substantial information that will
help you. Make sure you speak to them and find out their
be helpful. Remember that the executive recruiter is essential-
niche, and how you can help them. While they ultimately
ly working for the client company — and he’s often working
work for the client company, they also have a vested interest
on multiple placements at any given time. If you’re not on
in helping you.
his radar screen when the job you’d be qualified for comes
up, then you’ll have missed your chance. The best way to stay John M. O’Connor, MFA, is the president of Career Pro of NC Inc., a
on his radar screen is to offer assistance without expecting comprehensive career services organization specializing in executive outplace-
anything in return. ment, corporate outplacement, federal/military career transition and consulting.
Don’t be a wandering generality. He was appointed to the board of directors (2006) for Raleigh-Wake Human
Resources Management Association (RWHRMA.org). He is also a certified
I remember telling an executive recruiter how great one career coach (CECC), certified resume writer (CRW) and credentialed career
of my clients was and how this person could help his firm master (CCM).
drive revenue and reduce costs. He let me rattle on for about

4EMPLOYERS
Mandell is currently working with recruiters on his own
ployers, so if an employer has said they want someone with
employment search, and his years of experience on the other
15 years of experience and someone comes along with the
end of the process have provided some useful insights. “Job
right experience over a different number of years, they’re not
seekers can blame recruiters for not being able to commu-
necessarily going to fight that battle.” And these days, he ob-
nicate the position requirements, but the burden is with the
served, with so many people in the applicant pool, companies
employer’s senior hiring manager and the degree to which he
are in the position to be even more choosy than in the past.
has shared his vision with the recruiter,” Mandell told The-
Ladders. “Sometimes the recruiter is just the messenger.”

How to Work with Recruiters Page 5


Your Role — And The Recruiter’s
Recruiters and job seekers each have roles to play every step of the way. Make sure you do your part.

Recruiter works closely with the hiring company


to shape a specific and accurate job description

Job seeker submits resume

Job seeker’s role: Follow directions, tailor your


cover letter and make sure it is typo-free. If you’re Recruiter’s role: She may call or send an
sending your resume by e-mail, use a subject line automated reply, but courtesy calls are rare in
that includes the position for which you’re applying. recruiting. If she thinks you’re potentially a good fit,
Don’t apply for a job for which you know you’re not she’ll be in touch. If not, she won’t have the time
qualified. Call to make sure the recruiter received because she’s sorting through hundreds of other
your resume, but don’t try to sell yourself during that applications.
conversation.

Recruiter evaluates application and possibly


discusses job seeker’s resume with
hiring company

Phone Interview

Job seeker’s role: Learn as much as you can


about the job. Present yourself in the best possible
Recruiter’s role: Clarify work history. Evaluate
light. Be forthcoming. Answer questions directly,
general attitude and screen for cultural fit. Possibly
and avoid longwinded explanations. Make sure the
confirm compensation requirements.
recruiter leaves the conversation with a meaningful
sense of what you would bring to the position.

In-person meeting with recruiter

Job seeker’s role: Prove that you’re a polished


Recruiter’s role: Learn more about what’s not in a resume
professional with the talent and skill set required.
or cover letter, e.g. personality quirks and work style.
Answer questions with care, keeping in mind that the
Determine that everything in resume is legitimate and
recruiter can help you get to the next step. If you’re
factual. Communicate to candidate how he could improve
dismissive or cavalier, the recruiter may not want to risk
interview performance.
introducing you to the hiring company.

Prep for interview with hiring company

Page 6 How to Work with Recruiters


Prep for interview with hiring company

Job seeker’s role: Gather as much information as Recruiter’s role: Help candidate understand what she can
possible about what the hiring manager is looking for, expect from the interview, including who they will be
who you’ll be meeting with and potential questions he meeting with and what they should emphasize with certain
might ask. interviewers. Good recruiters will relay obstacles that past
candidates encountered when interviewing at the
hiring company.

Interview with client

Hiring company discusses job seekers


with recruiter

Recruiter and job seeker talk post-interview

Job seeker’s role: Do not disappear. If you


don’t get in touch quickly, it may give the
impression of disinterest, regardless of the
circumstances. At every touch point, you
should remind the recruiter of how reliable
you are. If you’re absolutely not interested in
the position and wouldn’t consider accepting
an offer, don’t say that you are.

No offer Offer

Job seeker’s role: Accept feedback graciously. Job seeker’s role: Gather as much information as
Don’t be irrational or belligerent. Find out more possible about compensation, bonus structure and
about why you weren’t a match. If the recruiter isn’t benefits. Respond as quickly as possible without
being specific, ask for more information. It could be rushing the decision.
that the company is being reticent.

Recruiter’s role: Communicate terms of offer and


Recruiter’s role: Provide specific reasons why the compensation information. Some hiring companies
company didn’t think job seeker was a good fit. prefer to discuss salary and other components of
the package directly with the job seeker. Gauge job
seeker’s level of interest and acceptable compen-
sation range.

How to Work with Recruiters Page 7


Five Ways to Make Your Recruiter’s Job Easier
Here’s a short list of tactics to make the recruiter’s life easier — and increase your chances of landing that job.
1. Don’t try to be a square peg in a round hole. If the with you on future positions. “Every
hiring company is looking for a candidate with 10 years of now and then I get a nasty e-mail
experience in small companies, don’t act as if your 20 years at that will say, ‘This is the third time
large companies isn’t right there on paper. “Candidates need I’ve sent you my resume and you’re
to know that nothing would make us happier than saying, not even bothering to respond,’ ”
‘Yes, this is a good fit,’ ”said Marian Rich of Bonell Ryan. said Frank Laux, president of Strate-
“But our clients pay us to bring candidates who most closely gic Search Partners in Keller, Texas.
align with their ideal profile.” “But they didn’t understand that
they weren’t qualified for anything I
2. Don’t be cagey about compensation. The first question had.” Laux
that hiring managers tend to ask recruiters is how much the
job seeker is earning, Rich said. So when candidates hesitate 4. After your interview with the hiring company, con-
to disclose their compensation or instead inquire about what tact your recruiter right away. You may be busy or feel like
the prospective job would pay, Rich takes pause, wondering the interview was lousy, but it’s still your responsibility to let
why the candidate is not forthcoming. “It is always better to the recruiter know how it went. It could be that the hiring
give us the information that we need to represent anyone company wants quickly to schedule another interview. “The
to our clients and to be as honest as possible around issues lack of follow-up may show a level of disinterest, which
concerning compensation,” Rich explained. isn’t always the case,” noted Harold Laslo of the Aldan Troy
Group in New York.
3. Establish an understanding about phone calls and
e-mails. If your every phone call is not promptly returned, 5. Refer talented friends and colleagues to your recruiter.
it could be that the recruiter is extremely busy or that your It could only work to your advantage to recommend talented
background won’t help him fill an immediate position. While people to your recruiter(s), even for a role that you wanted
you may disagree, sending frequent or belligerent e-mails but weren’t qualified to perform. Your recruiter will appreci-
won’t change his mind and may make him not want to work ate the help and he may return the favor in the future.

4RECRUITERS

badgering HR in regards to advancement, they may not • Recruiters agree that at each point in the application
be right for certain companies,” Laslo said, adding that process your recruiter should be able to cite specific
small companies tend to be more focused on personal- reasons why she (or the hiring company) doesn’t think
ity than large ones. you’re a suitable candidate for the job. But recruiters
don’t always have that information if the hiring com-
What can you do? Talk to your recruiter and find out
pany is reticent to disclose it for legal or other reasons,
exactly why you’re no longer in the running. Gather as much
said Rosenberg.
information as you can and ask if there’s anything about your
personal performance that you could improve. She may be reluctant to talk about personal quirks.
• If the hiring company is troubled by your lack of per-
sonal hygiene, for example, the recruiter may withhold
Scenario Four: The recruiter is being vague about why the information if she thinks it’s not constructive.
the hiring company doesn’t want to proceed with your
application. What can you do? Strike a friendly tone when probing
for details. Help the recruiter understand that you value his
She may not have all the information. feedback and would appreciate any information he’s able to
supply.

Career Advice from TheLadders


• How to Work with a Recruiter
• Recruiter Relationships: Job Search Essentials
• Working with a Recruiter in a Buyer’s Market
• Credibility with Your Recruiter

Page 8 How to Work with Recruiters

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