Conference Summary

The National Conference on Law and management

Policy perspectives

By- B.Divya

MHRM
The national conference on law and management policy perspectives was held on January 23 and 24 2011 in GITAM
UNIVERSITY in the presence of august gathering and a panel of eminent guests. The conference was organized by GITAM
Institute of Management Visakhapatnam, Andhra Pradesh university of Law Visakhapatnam, Chanakya National Law
University Patna. The overall objective of the conference was to understand and appreciate the interdependence of law
and management in today’s corporate society .The conference had participants from various universities, colleges and
the corporate front.

The conference consisted of several sessions which included chairman’s address, paper presentations and summary of
session. The two day conference was divided into different sections and segments so as to cover various aspects
pertaining to the theme of the conference.

The inaugural function of the national conference on law and management held on 23 rd JAN 2011 included the
gratuitous presence of renowned personalities like President of Gitam university DR M.V.V.S Murthi and chief guest
esteemed lordship justice V.S Sirpukar judge supreme court of India and Esteemed lordship justice keynote speaker Dr
Arijit Pasayat Chairmain competition appellate tribunal. The Guest of honour of the function was Prof Lakshminath
Chancellor AP University of law and vice chancellor of Chanakya national law University Patna. Prof G.Subrahmanyam
vice chancellor of Gitam University. Guest of honor Prof Y.Satyanarayana vice chancellor AP University of law. Prof
A.Subrahmanyam registrar AP University of law. Dean and Principal Prof Sivaramakrishna Gitam institute of
management, justice Eshwarya judge high court Andhra Pradesh.

The inaugural session started with Prof. G. Subrahmanyam, Vice-Chancellor, GITAM University welcoming the dignitaries
and delegates to the conference, followed by an address by Prof. K. Sivaramakrishna, Dean & Principal, GIM, in which he
highlighted the importance of the knowledge of local & international law for business managers in our globalised world.

PROF.Lakshminath’s address was very informative and stimulating as he expressed that law had transformed its outlook
from mere logic to a highly important element of this ever changing society .He further mentioned the development of
law and its relevance in various other disciplines.

Dr M.V.V.S Murthi drew attention to unlawful circumstances in the society and stressed that the complex law should be
simplified for better interpretation and for avoidance of litigations .He said that the role of the judiciary has increased
and it must focus to rectify the unfortunate instances that are witnessed by the society, government and the judiciary
itself. Dr M.V.V.S suggested that law and management should work together in the interest of the society.

Guest esteemed lordship justice V.S Sirpukar judge quoted some of the best example from the ancient epics and from
our day to day life and linked them with the concept of management. He restated the concepts of law, management and
their interrelation. He believes that morals, ethics and values should be incorporated in law simultaneously management
must be closely associated with law in order to prevent any deviations. He redefined the scope of a good manager and
management in terms of ethical management or corporate management. His key message to the gathering was to
change the color of the corporate society
In an insightful address DR Arijit Pasayat addressed law as scheme as social control distinct from self control .emergence
of good management is essential and plays a pivotal role in today’s corporate world. He cited some examples from his
professional experience, from his learning’s and chalked out the prerequisites of a good manager. He stated the
relevance of the management and law in today’s world. He said that the business organization should follow legal
regulations fixed by the government to meet the vision, mission and objectives. He said that business management has
no choice but to anticipate the future ,to attempt to mould it , to balance the short and long range goals and must make
sure that the difficult responsibilities are not overlooked or neglected but taken care of. The management must
inculcate the values of law in their organization. Sir also advised the students to accept the responsibility and challenges
that await their career.

Day one of the conference was divided into three sessions. The First session of the conference was based on the topic
“Consumer protection law”. The session was handled by Mr. A.Rajendra Prasad, Principal AU Law College. He drew
attention to who is a consumer and difference between consumer and buyer. According to him Consumer Legal justice
brought revolution in India. He pointed out that any time justice plays a vital role in today’s world and speedy justice
must be achieved.

Mr. P.V.V.S Murthi was the first delegate to deliver his paper presentation .He focused on ““rights of consumer,
Consumer protection act, 1986”. He dealt with section 2, section 13, section 14, and section 25 of the act. He also spoke
about the right of consumer and bodies that enroll these rights.

The second paper was presented by Mr. Bharani kumar and Ms Sita lakshmi on “Consumer protection in recent
scenario”. There paper touched the aspects of consumer awareness, exploitation of consumers, factors causing
exploitation and duties of the consumer. In addition they spoke mentioned the measures to stop or prevent
exploitation.

The third paper covered another dimension of “Consumer Protection Act”. Ms G.Vani and Mr. Sanjeeva Rao presented
the above topic. They covered the issues relating to the ignorance of consumer and emphasized on creating awareness
among consumers. They also pointed out that law is designed to prevent business to engage in fraud or
misrepresentation. The first session ended with the proceedings of summary of session by Ms Ch.Praseeda .

The second session of day one focused on the theme of “Corporate law”. The chairman of session was Mr.
T.RangaNayakula, Divisional Leader. He discussed the topic “SEBI law and capital market”. He spoke about introduction
of SEBI, objectives of SEBI and SEBI contract act 1992. He highlighted the importance of functions of SEBI.

The second paper of the second session was delivered by Dr.Hema.B.Menon on “Advertising and comparative
advertising-legal issues in India”. Her paper included definition of advertising, types of comparative advertising and laws
that govern them.

The next paper was presented by Ms Hima Bindu. Her topic of presentation was “Ethical issues in Indian television
advertising targeted at children”. She quoted examples of certain adverts that targeted children and stressed on the
impact of the same. She emphasized that there must be strict government regulations in India for advertisements
targeted at children.

The following paper was on “ Advertising – ethical and legal issues” by Ms Niveditha. She drew attention to some of the
ethical issues of advertisements and discussed on the effects and impact of the same. She also suggested some
measures to handle those issues.
Mr. Ranganath Patnaik was the next to deliver his presentation on “ecommerce in India’s Economic progress”. He spoke
about the changes in the market from a traditional to technological mode. He stated that the competition serves as an
antidote to several corporate ills. He discussed the article 3-foreign stock exchange and section 66.

The final paper of the session was by Dr Laxmi Priya on ‘Innovative Trends and Quality in strategical legal management’.
She explained the various quality trends some of which are drafting, implementation and evaluation of cross functional
decisions. She highlighted the aspects of legal quality management.

The theme of the next session was corporate law. The session was handled by Prof Akthar of osmania university and
Prof I.Madhavi of Gitam university. Prof Akthar stated that the life of corporate is huge enough for society to evolve.

The first paper of the session was by D.Arjuna Acharya from Andhra University on “Basic Law in banking sectors”. He
further elaborated on BASIL which is a committee formed in 18 th century to strengthen the central banking system and
decrease inequality in banking system.

The second paper of the session was by Dr.Suresh Babu ,vice president of Nagarjuna on “Corporate Social Responsibility
emerging corporate philosophy”. He highlighted the role of CSR and its legal implications.

Ms Sree Sudha delivered the paper on “legal aspects of aspects of E-commerce”. She discussed various facts of e-
commerce like revolution of IT ,issues and rights. She pointed out the essence and basics to avoid in terms of
ecommerce.

The third session of day one was based on the theme “Competition law” .The first paper was on ‘monopoly restriction
trade pack” by Mr Vishnu. He discussed about the prohibition of certain acts, duties, power, penality, finance, accounts
and audits.

Mr. S.Praveen Kumar presented the next paper on “Ecommerce in India Economic Program” The objectives of the paper
were to discuss the opportunities of the nation and its economic development and to understand the importance of
regulations in the cyberspace market.

The third paper was presented by Mr. Chandra Escher on the aspects of corporate social responsibility. He highlighted
the importance of CSR in providing the value addition to the company.

The fourth paper of the session was on the topic “corporate governance” by Mr. N.Srinivasan. He spoke about laws,
rules and ethics that govern the organization. He specifically mentioned corporate social responsibility as a tool of
corporate governance and suggested that openness and accountability will help to increase CSR and Organizations
integrity.

The theme of the next session was Cyber law’s Anita Rao was the chairman of the session.she stressed on the fact that
management cannot be regulated without law a d management must be aware of the regulatory acts.she pointed out
that cyber law has explored the possibilities of the era.

The first paper of the session was on “privacy in electronic age” by Mr. BipinChandra.he focused on the issues of privacy
in today’s modern world. He also correlated the issues to the technological advancement and the measures to handle
the issues.
Mr. Venkata Rama Rao presented the second paper on “cyber crime and challenges”. He emphasized on the various acts
pertaining to the cyber crime and also mentioned the measures to reduce the same.

The third paper was delivered by Mr. Abhimanyu Behra on “cyber crime to India”. The paper included the modes or
types of cyber crime and their impact. He further suggested some measures to reduce the same.

The fourth paper was by N.Roja Rani who added to the above that cyber world is without any boundaries.

The 2nd session focused on the aspects of Cyber laws. The chairperson and co-chairperson of the session were Prof
Raghunath Patnaik and D. Suresh babu

Prof Raghunath Patnaik spoke about the technological changes and its invasion into the traditional system. He
mentioned that at initial stage no one predicted that the technological advancement could be corrupted by any
individual. He said that as technology developed the level of crime have also gone up and found the new ways of minting
money. Now it is difficult to track the source of computer crime and no proper investigation is observed. He suggested
that there must be MOU on an international level to investigate the problem. In today’s world we have many cases that
are based on these cyber crimes and there are paradoxes are unanswered and victim has to wait and wait. The absence
of fast track system in terms of investigation, appeal or judgment is definitely felt and this issue must be handled
carefully.

D. Suresh babu highlighted the impact of cyber crime and how difficult it is to trace. He stressed that there should be a
strong judicial body which should focus on these problems and on its fast redressal. He believes that the investigation of
cyber law crimes is delayed and explained the associated issues. He questioned the awareness levels of corporate sector
on cyber crime and suggested that organization should put in extra effort to understand its implications. He advised the
student community to be aware on the concepts of cyber crime be it its origin, source, effects, impact and its end and to
pass on these vital information to the people.

The presenters of this session focused on the origin of cyber crime and its implications and types and levels of these
crimes. Presenters also pointed out the modes of committing these crimes and the cyber threats.M.C Vijay ,Sri Staya and
Ms Nilla were the presenters of the session.

The theme of the last session was labour management relations and patents. The chairman of the session was Prof
C.Appa rao who gave his insight on challenges faced by employers due to labour law. He briefed about certain important
acts like Employment act after 1950, Indian slavery act, workmen compensation act. He emphasized on the fact that law
and employment should be created and measured and but not be destroyed. Employer should be protected by labour
law

The presentations of the third session were based on Software protection, wage period for unorganized employment
and contract labour under constant liberalization. The key presenters were Mr. Gants Swami, Sri gory who covered the
above aspects respectively.
The valedictory function of the two day national seminar was held on 24th rd January. The valedictory Function was
graced by a host of esteemed dignitaries and Industry Luminaries including Dr. M.V.V.S. Murthy, President, GITAM
University, and Chief Guest Sri. D.V. Subba Rao, former mayor, GVMC & former president Bar Council of India, Guest of
Honour Sri. A. Chakrapani, Chairman, Legislative council of A.P., Sri. G.V.L Satyakumar, IRTS, Deputy Chairman,
Visakhapatnam Port trust, Prof. A. Lakshminath, Vice – Chancellor Chanakya National Law University, Prof. G.
Subrahmanyam, Vice-Chancellor, GITAM University , Prof. A. Satyanarayana, Vice-Chancellor, AP University of Law and
Prof. G. Ragavaiah, Seminar Convernor, GITAM Institute of Management.

The function started with a welcome note from Prof M.Potha Raju Registrar GITAM University followed by address by
Prof. G. Subrahmanyam, Vice-Chancellor, GITAM University.

Prof Lakshminath restated that the seminar was the manifestation of the aspirations of people particularly people
belonging to law and management to come together and form a synthesis so as to give a better field for interaction of
law with other disciplines. He highlighted on the development of law and reforms and its correlation to other fields .

Prof Y.Satyanarayana emphasized that the seminar should end with strong bond among legal fraternity and
management fraternity. He also mentioned about perquisites of a good manager .he also explained the importance of
taxation and its link with the law and management.

Sri. G.V.L Satyakumar provided his valuable insights on the importance of values in management and law. He pointed
out that no business functions in isolation and it is important that it must regulate ethically . He stressed on the
challenges of the corporate sectors and that this is the era of tremendous prosperity .he further advised that
degeneration of values and ethics is a possible hindrance to prosperity and thus asked to follow them. DR K.Murali
Krishna ,Law college Usmanabad and Dr Hema Menon presented their valuable feedback on the two days conference.

DR A.Chakrapani ignited the minds of the audience through his inspirational talk. He reiterated the importance of our
great history, culture and morals that India possesses. He emphasized the importance of good leadership and
management. He further asked the students to improve the society with hardwork and moral.

Sri. D.V. Subba Rao reemphasized on preservation of value system in corporate culture. He mentioned the changes in
market and sectors in economic terms referring to paradigm shift. According to him the paradigm shift has brought lot of
challenges and created lot of opportunities. He stressed that regulations became pivotal after the tectonic shift in the
market .He also said that unless the policy perspectives protect the value system a knowledge society cannot be
created. He quoted certain examples from today’s corporate world that have become global players and also mentioned
the distortions that are evident in the same sector. He value system is the hallmark our culture and said that
organization must have best practices and culture .He drew attention to the fact that human being have become a
merchandise and a commodity and this proves that market has transformed tremendously .He also spoke about
corporate social responsibility and clarified that CSR is not just doling out charity but is adhering to land.

The national seminar came to an end with vote of thanks from Prof. G. Ragavaiah. The seminar was a successful event
as it attempted to bring out the relevance of law and management and initiated the thought process of various young
minds who gained value addition from the talk of respected dignitaries.