Professional Documents
Culture Documents
ON
JOB SATISFACTION
OF
TEAMMATES
AT
PARLE BISCUITS (PVT.) LTD
NEEMRANA
1
RESEARCH ON JOB SATISFACTION
OF TEAMMATES (WORKERS)
IN PARLE BISCUIT PVT. LTD.
NEEMRANA,( RAJASTHAN)
BY
RAHUL KUMAR
A PROJECT REPORT
In the
Faculty of Management
It’s my privilege and pleasure to thank to all those who have extended their
full cooperation individually or collectively to me and encouraged me to
carry out this project as a part of my training.
3
PREFACE
This project report has been prepared as per the requirement of the syllabus
of MBA course structure under which the students are the required to
undertake industrial internship. I undertook my training at Parle Biscuit
Pvt. Ltd. at its manufacture unit at Neemrana, Alwar.
It was a first hand experience for me as it was the first time that I was
exposed to the professional set-up and was learning the H.R, which was
really a great experience.
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TABLE OF CONTENTS
2.1 HISTORY
CHAPTER 3.
5
EXECUTIVE SUMMARY
Parle Biscuits
Parle Candies
Parle Toffees
Confectionaries etc.
6
COMPANY PROFILE
HISTORY
A long time ago, when the British ruled India, a small factory was set up in
the suburbs of Mumbai city, to manufacture sweets and toffees. The year
was 1929 and the market was dominated by famous international brands that
were imported freely. Despite the odds and unequal competition, this
company called Parle Products, survived and succeeded, by adhering to high
quality and improvising from time to time.
Secret of success
Over the years, Parle has grown to become a multi million US $ company.
Parle enjoys the 40% share of the total biscuit market & 15% share of total
confectionery market in India
THE STRENGTH OF THE PARLE BRAND
Over the years, Parle has grown to become a multi-million US Dollar
company. Many of the Parle products - biscuits or confectionaries, are
market leaders in their category and have won acclaim at the Monde
Selection, since 1971.
Today, Parle enjoys a 40% share of the total biscuit market and a 15% share
of the total confectionary market, in India. The Parle Biscuit brands, such as,
Parle-G, Monaco and Krackjack and confectionery brands, such as, Melody,
Poppins, Mangobite and Kismi, enjoy a strong imagery and appeal amongst
consumers.
Parle Products has one factory at Mumbai that manufactures biscuits &
confectioneries while another factory at Bahadurgarh, in Haryana
manufactures biscuits. Apart from this, Parle has manufacturing facilities at
Neemrana, in Rajasthan and at Bangalore in Karnataka. The factories at
Bahadurgarh and Neemrana are the largest such manufacturing facilities in
India. Parle Products also has 14 manufacturing units for biscuits & 5
manufacturing units for confectioneries, on contract.
All Parle products are manufactured under the most hygienic conditions.
Great care is exercised in the selection & quality control of raw materials,
packaging materials & rigid quality standards are ensured at every stage of
the manufacturing process. Every batch of biscuits & confectioneries are
thoroughly checked by expert staff, using the most modern equipment.
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The Marketing Strength
Parle brand have found their way into the hearts and homes of people all
over India & abroad.
Parle has more than 3000 wholesalers, catering to 4, 25,000 retail outlets.
There are 31 depots and C&F agents supplying goods to the nation wide
distribution network
The extensive distribution network, built over the years, is a major strength
for Parle Products. Parle biscuits & sweets are available to consumers, even
in the most remote places and in the smallest of villages with a population of
just 500.
Parle-G has been a strong household name across India. The great taste,
high nutrition, and the international quality, makes Parle-G a winner. No
wonder, it's the undisputed leader in the biscuit category for decades. Parle-
G is consumed by people of all ages, from the rich to the poor, living in
cities & in villages. While some have it for breakfast, for others it is a
complete wholesome meal. For some it's the best accompaniment for chai,
while for some it's a way of getting charged whenever they are low on
energy. Because of this, Parle-G is the world's largest selling brand of
biscuits.
Launched in the year 1939, it was one of the first brands of Parle Products.
It was called Parle Glucose Biscuits mainly to cue that it was a glucose
biscuit. It was manufactured at the Mumbai factory, Vile Parle and sold in
units of half and quarter pound packs.
The incredible demand led Parle to introduce the brand in special branded
packs and in larger festive tin packs. By the year 1949, Parle Gluco biscuits
were available not just in Mumbai but also across the state. It was also sold
in parts of North India. By the early 50s, over 150 tonnes of biscuits were
produced in the Mumbai factory. Looking at the success of Parle-G, a lot 11
of other me-too brands were introduced in the market. And these brands had
names that were similar to Parle Gluco Biscuits so that if not by anything
else, the consumer would err in picking the brand. This forced Parle to
change the name from Parle Gluco Biscuits to Parle-G.
Parle-G was the only biscuit brand that was always in short supply. It was
heading towards becoming an all-time great brand of biscuit. Parle-G
started being advertised in the 80's. It was advertised mainly through press
ads. The communication spoke about the basic benefits of energy and
nutrition. In 1989, Parle-G released its Dadaji commercial, which went on
to become one of the most popular commercials for Parle-G. The
commercial was run for a period of 6 years.
Parle-G grew bigger by the minute. Be it the packs sold, the areas covered
or the number of consumers. It became a part of the daily lives of many
Indians. It wasn't a biscuit any more. It had become an icon. The next level
of communication associated the brand with the positive values of life like
honesty, sharing and caring.
In the year 1997, Parle-G sponsored the tele-serial of the Indian superhero,
Shaktimaan that went on to become a huge success. The personality of the
superhero matched the overall superb benefits of the brand. Parle extended
this association with Shaktimaan and gave away a lot of merchandise of 12
Parle-G continues to climb the stairs of success. Take a look at the global
market where it is being exported. First came the Middle East then USA
followed by Africa and then Australia. An Indian brand, that's exported to
almost all parts of the world. After all that's what you would expect from the
Parle-G World's Largest Selling Biscuit.
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STRENGTH OF NEEMRANA PARLE
15
2S : SEITON - Neatness: Put the things in a proper way. Every
thing should have a place and everything should be
in its place. Decide the place, mark the place, put
label on items. Arrange the items in such a way so
that can be picked easily for use.
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KAIZEN
Kaizen means continuous small improvement in personal life as well as in
official life.
Kaizen is a daily activity whose purpose goes beyond improvement. It is
also a process that, when done correctly, humanizes the workplace,
eliminates overly hard work (both mental and physical), and teaches people
how to perform experiments using the scientific method and how to learn to
spot and eliminate waste in business processes.
Kaizen activity can be implemented as per the below chart
KAIZEN
INDIVIDUAL GROUP
STRUCTURED UNSTRUCTURED
PERSONAL INDIVIDUAL/
OFFICIAL
This is the system with the help which we can develop the awareness and
cultural change in employees with respect to personal hygiene, cleanliness of
factory and its surrounding area. We are managing team to maintain the
jagruti in effective manner like:-
1. Aazad shift jagruti team
2. Bhagat singh shift jaguti team
Working Procedure
Each team member is responsible for the jagruti defaulter in his shift.They
check employees of their shift on the base of jagruti parameters(i.e. Nails,
Hair, Shave, Clothes, Hair, shoes / Chappals, bangles, perfumes,
watch and smoking material). They write the names of defaulters in
jagruti form and submit that form to personnel department. Personnel
dept. also makes the report of defaulters and charges a fine of Rs 5
from workers and Rs 10 to staff members.
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Quality Checking
In Process Check-list
Action Taken on product Safety
Troubleshooting Management
Graphs & Charts Used In Quality Deptt.
Silo Cleaning Frequency
Process Parameters :
4. To minimize breakdowns.
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21
JOB SATISFACTION
INTRODUCTION:-
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CHARACTERISTICS OF JOB SATISFACTIO
• Labour turnover
• Grievance
TYPES OF JOB SATISFACTION
1. High Satisfaction
it indicates the conditions namely-
• Team spirit
• Enthusiasm towards the job
• Employee’s strength,dependability,pride&devotion
2.Low Satisfaction
Following are the factors responsible for lowering the satisfaction:-
• Too much demarcation of rights and
responsibilities.
• The appointment of supervisors in big number
• Selection of wrong employees
• Individual Satisfaction
• Group Satisfaction
• Organization
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IMPORTANCE OF JOB SATISFACTION
Job satisfaction has importance not only for the organization but also for he
society and the nation because the advantages of quality of production,
maximum production at minimum costs and cordial relations between the
labour and the capital which determine the success of the organization, are
also determinants and decisive factors of the progress and prosperity of the
society and the nation. These are the indication of high living standard and
economic solidarity.
R. C. Davis opines that High Job Satisfaction affects the following facts:-
1 Loyalty towards the organization and its leadership.
2 Taking much interest in the organization and the job.
3 Best demonstration of employee’s initiative.
4 Sense of self-respect towards the organization.
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RESERCH METHODOLOGY
The main objective of the study is to analyze the attitude of the employees
towards the job and factors affecting . Main objectivei is as under:
THE QUESTIONNAIRE:
The data has been collected with the help of well structured closed
questionnaire. Apart from personal information the question from different
aspect related to the employee and satisfaction are included in the
questionnaire.
SAMPLING:
Randam sampling has been applied while selecting the department and
convenience sampling in case of respondents.These are six shifts going on in
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the company.
Bhagat singh , patel ,gandhi shifts is from 6am-6pm
Jawaher ,Azad ,bose shifts is from 6pm-6am
General shift is from 9am-6pm
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1. Are you satisfied from your job ?
• Fully satisfied
• Satisfied
• Not satisfied
Responses % Of responcent
Fully satisfied 20
satisfied 50
Not satisfied 30
Total 100
31
50
45
40
35
30
Percentage
50
25
20
30
15
20
10
5
0
Fully satisf ied Not
satisf ied satisfied
Response
32
2. Do management policies favor for teammates?
• yes
• no
Interpretation:-
Responses % Of Respondent
Yes 70
No 30
Total 100
No
30%
Yes
70%
33
34
70
60
50
Percentage
40
65
30
20
25
10
10
0
Good Average Poor
Responses
35
Responses %Of Respondent
Yes 80
No 20
Total 100
20%
Yes
No
80%
45
40
35
30
Percentage
25
45
20
15 30
25
10
0
Fully Satisfied S atisfied Not S atisfied
Responses 6.
5 Fully satisfied
30 Satisfied
65 Not s atisfied
Interpretation:-
Mostly teammates are not satisfied. 38
7. Are you satisfied from other facilities provided?
fully satisfied
satisfied
not satisfied
39
Interpretation:
60
50
Percentage
40
30 55
20 35
10
10
0
Fully Satisfaction Satisfaction Not Satisfaction
Responses
40
Responses % Of Respondent
Yes 80
No 20
Total 100
Interpretation:-]
20%
80%
Yes
No
Responses % Of Respondent
Yes 25
No 75 41
Total 100
Interpretation:-
As shown the graph 25% employees are satisfied & 75% are not
satisfied.
25%
75% Yes
No
• Fully satisfactory
• Satisfactory
• Not satisfactory
Resposes % Of Respondent
Fully satisfactory 25
Satisfactory 75
Not satisfactory 5
Total 100
42
80
70
60
50
Percentage 40 75 Series1
30
20
25
10
5
0 Responses
Fully satisfactory Satisfactory Not satisfactory
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PROBLEMS
CONCLUSION
It is the universal fact that no one in this world is completely satisfied with
his or her job, atmosphere and life etc. But there is a satisfaction level at
every stage. After the analysis of my study I found that 60% employees
Were satisfied up to a certain extent with their job. Rests of the employees
were not much satisfied. The main reason behind that was all workers don”t
Know all the policies of the organization. Suggestion and improvements
have been given in the report. On the whole the survey reveals that
46
organization is quite effective for employees for their satisfaction.
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QUESTIONNAIRE
GENERAL QUESTIONS :-
2. Department………………………………..
3. Nature of job……………………….
SPECIFIC QUESTIONS :-
4. www.yahoo.com
A thorough interaction with the teammates helped us in the collection of the
data which we required to analyze the knowledge of teammates on the
trainings given in the Parle Company. While collecting the data we also
observed the teammates, the way they responded to us, their communication
skills, their alertness, sincerity towards work, their behaviour with the
outsiders and each other, their attitude towards Parle, the Company. These
were the main criteria to evaluate their “personality” On the basis of these
data we were able to make the following conclusion. According to which all
the batches are fine in certain trainings but require training on certain topics
which will help them to enhance their performance.
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