Professional Documents
Culture Documents
In the main view of “Programs” tab there is a programs list. You may search for programs by a part of
name, programs of particular advertiser, status (waiting, current, working and finished) and dates.
Red icon means that program is not published after changes.
Program parameters
To define new program go to main tab “Programs” >“Programs list”. Click button “Add Program” and
you will get a form of program data to complete.
Figure 2: Program basic data
Program Description
In the next view there is additional information about program’s settings. It is just a comment which
has not any influence on the rest of settings. Those fields are obligatory and visible for Publishers.
Figure 3: Program Description
When you go to “Creatives and Pools” tab, it is possible to add a new creative if you click on
button .
Figure 4: Adding new creative
Give creative data: creative name, template (it will not be possible to change it), kind: single creative
or pool element (it will not be possible to change it), form and creative’s size. Next click “Save” and
go to defining a template parameters. You have to fill the forms which depends on selected
template.
In the next step you can create new pool which means group of creatives displayed on the same
placement (for example different version of the same banners). Pool can be built from a pool
elements and single creatives.
Important: Publisher can display only pools and single creatives, but not pool element. So creatives
defined as pool element which are not competent of any pool will be not visible for Publishers.
To add a new pool click on button (in the down part of screen).
Figure 5: Adding new pool
Give pool name and select pool data: form, type, size and emission method (random or SOV). In the
next step you can see list of creatives which are suitable with the conditions from the previous step.
Select one from two options: selected creatives, all creatives (also creatives defined in the future
which will be suitable with the conditions will be automatically added into pool).
When you go to “Actions and Transactions” tab, it is possible to add a new action if you click on
There is also possibility to select script from Gemius Traffic account – you need to give login and
password.
Actions are not sufficient to define full program in AFI. In the next step you have to define
transaction which will be based on existed action. Transaction means making action script with
suitable conditions. To add new transaction click on button (in the down part of screen).
Figure 7: Adding new transaction
Settlements
In the last tab during definition new program you can define 2 kind of settlements: for Advertiser
and for Publisher. Every Publisher package have to belong to Advertiser settlement (only the one of
those). To add new Advertiser settlement click on button (in the upper part of screen).
Figure 8: Adding new Advertiser settlement
It is obligatory to fill one or more fields in above form. Percentage value defined for transaction
means part of cost expression defined for this transaction.
Important: In case of empty cost expression and percentage value for this transaction, transaction
value is equal zero.
Your new program is defined. To make this program active you have to publish it by button
“Publish”.
Important: All changes in current program have to be confirmed by new publishing this program.
Otherwise changes will be not visible on Publishers sites.
You can also finish edition your program without publishing, just click on button „Finish program
edition”.