You are on page 1of 7

Journal of Information & Knowledge Management, Vol. 2, No.

4 (2003) 353–359
c iKMS & World Scientific Publishing Co.

Applying Knowledge Management in Higher Education:


The Creation of a Learning Organisation

Kostas Metaxiotis
Electrical & Computer Engineer, Institute of Communications & Computer Systems,
National Technical University of Athens, Greece
Kmetax@epu.ntua.gr
John Psarras
Mechanical Engineer, Institute of Communications & Computer Systems,
National Technical University of Athens, Greece

Abstract. Knowledge Management (KM) has recently re- 1998b; Leonard, 1999; Metaxiotis et al., 2002). Although
ceived considerable attention in the computer information there is a recognition that knowledge is a key business
systems community and is continuously gaining interest by
asset, organizations are still in the early stages of under-
industry, enterprises and academia. As we are moving into
an era of “knowledge capitalism”, knowledge management standing the implications of KM, while a fair percentage of
in combination with information management will play a senior managers believe that KM may just be embellished
fundamental role towards the success of transforming in- information management and business process reenginee-
dividual knowledge into organizational knowledge. Higher ring (BPR) efforts; many BPR efforts have been failures,
education (HE) institutions are in the knowledge business, so there is a concern that KM may fall victim to the
since they are involved in knowledge creation, dissemination
same perils. Current research (Nonaka et al., 1995; Kim
and learning. The increasing economic importance of know-
ledge, which nowadays redefines the links among education, et al., 1998; Rollo et al., 2001; Bhatt, 2001) has shown
work and learning, makes the role of KM in HE crucial. that a knowledge-based company possesses information
In this framework, this paper presents the key concepts and knowledge that confer a special advantage, allowing it
of human-computer interaction in knowledge management, to maneuver with intelligence, creativity, and occasionally,
discusses their applicability to HE and proposes the creation
cunning. It is well-prepared to sustain its growth and
of learning organisations in HE institutions, as an innovative
way to apply KM to HE. develop in a dynamic environment. By marshalling the
skills and expertise of its members, it is able to engage in
Keywords: Knowledge management; Learning organisations; continuous learning and innovation.
Higher education. On the other hand, universities and other higher
education institutions are recognized to be in the know-
1. Introduction ledge business (Goddard, 1998) and increasingly they are
Society is entering into an era where the future essen- exposed to marketplace pressures in a similar way to other
tially will be determined by people’s ability to wisely use businesses. The role of conventional universities has in
knowledge, a precious global resource that is the em- many respects remained unchanged for centuries. Educa-
bodiment of human intellectual capital and technology. tion has been seen as a foundation phase in a person’s
The knowledge-based economy places great importance life. However, at the year 2000 and beyond, the need for
on the diffusion and use of information and knowledge, a vastly expanded education system, the diverse expecta-
as well as its creation. In this new economy, individuals tions placed on learning achievements and the revolution
and companies are obliged to focus on maintaining and in the methods of learning provide universities with new
enhancing their knowledge capital in order to innovate, roles and new challenges. It may, then, be reasonable to
and their ability to learn, adapt and change becomes a suppose that KM may have something to offer higher
core competency for survival. education institutions. But how?
Knowledge management (KM) is today the subject In this framework, this paper proposes the creation of
of much literature, discussion, planning and some action learning organisations in HE institutions, as an innovative
(Nonaka, 1991; Wiig, 1993; Davenport et al., 1998a; and way to apply KM to HE. This article commences with a

353
Figure 1.
354 K. Metaxiotis and J. Psarras

Data Information Knowledge Wisdom

Fig. 1. Stages of learning evolution.


Figure 1: Stages of learning evolution

discussion on the definition of knowledge, together with a 3. Knowledge Management: Key Issues
consideration of the nature of the KM, based on the review
Knowledge management is based on applying the fullness
of some of the key contributions to the field. Then the
of an
There are two main types of knowledge – explicit and tacit. organisation’s
Everyone has explicitknowledge to its decisions and this
and tacit knowledge.
needs for KM in universities are analysed and the creation
requires working hard to represent it, transfer it, make it
of learning organisations in universities
Explicit knowledge is presented.
is described in formal language, like mathematical expressions and statements in
accessible and encourage its use. According to Davenport
et al. Tacit
textbooks. It consists of technical knowledge or “kno -how”. (1998), KM isisdefined
knowledge automatic,asresembles
follows:
2. What is Knowledge?
intuition and is oral. It is often taken for granted and may be “Knowledge
considered lessmanagement
valuable than is concerned with the
explicit
Knowledge belongs to the family of steadily increasing exploitation and development of the knowledge
invisible corporate assets However,
knowledge. that include management
the effective utilisationsys-
of tacit knowledge i s of
assets essential for competitiveness,
an organization with abutview to further-
tems, patents, brand identity and corporate reputation. ing the organisation’s objectives. The knowledge
the problem is that tacit knowledge is difficult to capture (Frappaolo et al., 2000). It is highl
In the era of knowledge-based economies, it remains to be managed includes both explicit, documented
easier to understand knowledge
personalised, insensitive
context terms of andwhat it istonot
very hard measure and knowledge,
manage. and tacit, subjective knowledge. . .”.
by distinguishing data, information and knowledge.
Learningdifferent
There are many occurs when people share
definitions con-info mationBasically,
their data,
of these a company
and explicit has to manage
and tacit knowledge. The the change and
cepts, available in the literature. In general, data are allow the culture to move towards a structure, which
obvious transfer agent of knowledge – and of tacit knowledge in particular – is the person who has the
considered as raw facts, while information is regarded enables the organisation to transform tacit knowledge
as an organizedknowledge.
set of data.
TheseKnowledge is perceived
knowledge experts convey as into explicit
their tacit knowledge by knowledge; to develop
expressing their the knowledge cycle
beliefs and
meaningful information; or the understanding, awareness, (Fig. 2) and make knowledge available and accessible
perceptions, and by describing and demonstrating their skills and experience.
company-wide (Burk, 1999).
familiarity acquired through study, investigation, observa-
tion or experience over the course of time (Zeleny, 2000). Other authors have sought to take a process, rather
It is an individual’s interpretation of information based than project based perspective to the definition of
3. Knowledge Management : Key Issues KM. Liebowitz (2000) presented a nine-step approach
on personal experiences, skills and competencies. While
wisdom is acquired as an individual gains new knowledge to KM:
Knowledge management is based on applying the fullness of an organisation’s knowledge to its
through the transformation of collective experiences and 1. Transform information into knowledge
expertise (Bierlydecisions
et al., 2000). A model
and this requires of this
working hardprocess is it, 2.
to represent transfer it, make
Identify andit accessible and encourage its
verify knowledge
illustrated in Fig. 1. 3.asCapture
use. According to Davenport et al. (1998), KM is defined follows : and secure knowledge
There are two main types of knowledge — explicit 4. Organize knowledge
and tacit. Everyone has explicit
“Knowledge management andis concerned
tacit knowledge.
with the exploitation and development
5. Retrieve and apply of the knowledge assets
knowledge
Explicit knowledge is described in formal language, like 6. Combine knowledge
of an organization
mathematical expressions with a view in
and statements to textbooks.
furthering the organisation’s objectives. The knowledge to be
7. Create knowledge
It consists of technical knowledge or “know-how”. Tacit
managed includes both explicit, documented knowledge,8.and Learn knowledge
tacit, subjective knowledge…” .
knowledge is automatic, resembles intuition and is oral. 9. Distribute/sell knowledge
It is often takenBasically,
for granted and may
a company has tobemanage
considered lessand allow the culture to move towards a structure,
the change
valuable than explicit knowledge. However, the effective KM is driven by the need to enhance:
which enables the organisation to transform tacit knowledge into explicit knowledge; to develop the
utilisation of tacit knowledge is essential for competi-
• intellectual asset management
tiveness, but theknowledge
problemcycle
is that tacit
(Figure knowledge
2) and is dif-available and accessible compan -wide (Burk, 1999).
make knowledge • operational efficiency
ficult to capture (Frappaolo et al., 2000). It is highly
• customer and competitor intelligence
personalised, context sensitive and very hard to measure
• continuous improvement
and manage.
• organisational learning
Learning occurs when people share their data, in-
• innovation in products and services4
formation and explicit and tacit knowledge. The obvious
• time to market
transfer agent of knowledge — and of tacit knowledge
in particular — is the person who has the knowledge. In general, one of the most important issues in KM
These knowledge experts convey their tacit knowledge by is the organization, distribution and refinement of know-
expressing their beliefs and perceptions, and by describing ledge. Knowledge can be generated by data mining tools,
and demonstrating their skills and experience. can be acquired from third parties, or can be refined and
Applying Knowledge Management in Higher Education 355

•Publication
•Research Results FIND/CREATE •Conference
•Lessons Learnt •Research
•Specification •Industry Expertise
•Product Performance •Raw Data

USE/REUSE ORGANISE

•Filte
•Search for Examples •Catalog
•Ask a Colleague •Create Outside Link
•Find Exhibit •Document
•Distribute
SHARE •Collaborate
•Resolve

Fig. 2. The cycle of knowledge.


Figure 2: The cycle of knowledge
refreshed. The collected knowledge can then be organized traditional role of universities as providers of knowledge
by indexing the knowledge elements, filtering based on is greatly challenged. Universities must recognise and
content and establishing linkages
Other authors and relationships
have sought among
to take a process, respond
rather than to their
project based changing
perspective to therole in aof knowledge-based
definition
the elements. Then this knowledge is integrated into a society. They need to be consciously and explicitly man-
KM. Liebowitz (2000) presented a nine-step approach to KM:
knowledge base and distributed to the decision support aging the processes associated with the creation of their
applications. The insights resulted from the decision
1. Transform information into knowledge sup- knowledge assets, and to recognise the value of their
port applications are used to refine the existing knowledge intellectual capital to their continuing role in society
and feedback into 2. knowledge
Identify and verify knowledge
organization. (Rowley, 2000).
Another important issue is the knowledge presenta- On the other hand, students no longer are satisfied
3. Capture and secure knowledge
tion. This refers to the ways knowledge is displayed to the with first phase education. Their needs are now increa-
organizational members.
4. Organize Inknowledge
general, an organization may singly seen to be continuous throughout a working life and
devise different procedures to format its knowledge base. embrace personal growth at all stages of an individual’s
5. Retrieve
Because of the different and apply knowledge
presentation styles, organizational life. It is now clear that the future will belong to those
members often find it difficult
6. Combine knowledge
to reconfigure, recombine who can acquire and apply knowledge and skills which
and integrate knowledge from distinct and disparate the global markets demand. Modern students will require
sources. A third7.key point
Create is the knowledge distribution
knowledge regular updating of their knowledge, skills and compe-
and sharing. We should always keep in mind that when tences. In this context, universities will be required to
knowledge within 8. the
Learn knowledge is shared, it becomes
organization expand flexibility and innovative learning and teaching.
cumulative. Information technology
9. Distribute/sell and the Internet have
knowledge
enabled and increased this sharing of knowledge and new, 4.2. The needs for knowledge
emerging technologies can further advance it.
KM is driven by the need to enhance: management in universities
A range of innovations has been evolving since the 1980s
4. Knowledge Management
• intellectual in
asset management and made knowledge management necessary for today’s
Higher Education universities, so that they manage to successfully respond
4.1. Introduction
• operational efficiency to their changing role in a knowledge-based society:
Universities have traditionally had two main roles: creat- • the growth of learner centered knowledge and action
ing knowledge and disseminating knowledge. Research has learning
been the main vehicle for creating knowledge and teaching • the movement from “closed” to “open” 5 knowledge
has been the main vehicle for disseminating knowledge. systems
In today’s rapidly-changing economic environment, the • the growing significance of work-related learning
356 K. Metaxiotis and J. Psarras

Table 1. What is taught in university vs. what is needed in the workplace.

Traditional education Workplace

Requirements Facts Problem solving


Individual effort Team skills
Passing a test Learning how to learn
Achieving a grade Continuous improvement
Receive information Interact and process information

• the recognition of work and work experience as a key • It can create a flexible and innovative relationship and
source of learning link between work and education
• the growth of continuous learning available to all • It can help students to more closely match their talents
• the explosion of new computer-based communication with current workplace demands
technologies which are able to revolutionalise teaching • It can contribute to the adaptation and assimilation of
and learning practices new knowledge with the existing one
• It can contribute to the re-connection of learning with
Table 1 compares traditional educational and workplace experience, so that a curriculum reflects the “real time”,
requirements by examining what is taught in universities “real place” and “real problems”; work can no longer be
and comparing it with what is needed in the workplace seen as something that happens at a later stage in life.
(Cook et al., 1998).
The nature of work, as we know it, is undergoing pro- The important question which now arises is how KM
found change today. According to Davies (1998), “Work is can be adopted by universities. In the following section,
increasingly about how “knowledge” comes to be defined as the authors propose the concept and the creation of
“useful” and education itself is viewed as a form of work “learning organisations” in higher education institutions,
which can lead to self-realisation and self-fulfillment at as an innovative way to apply KM to higher education.
an individual and existential level”. Knowledge is seen as
neither absolute nor universal; it is local, changing and has
4.3. Learning organisations in
to be re-constructed time after time on the basis of lived,
universities
individual and social experience. It is obvious that where
there is continuous change, there must also be continuous The need for organisations to survive in a changing envi-
learning. According to Bourner (1998), there are at least ronment has led to the development of the concept of the
three important implications for those concerned with “learning organisation”. Pedler et al. (1988) proposed the
higher education: following definition of a learning organisation:

1. New knowledge is more tentative than facts that have An organisation which facilitates the learning
been tried and proven over many generations. This of all its members and continuously transforms
means that the ability to test putative new knowledge itself.
has become more important.
A learning organisation is one which:
2. As environments change more rapidly, more “know-
ledge” is more ephemeral. Many of today’s truths • has a climate in which individual members are encour-
become tomorrow’s fallacies. aged to learn and to develop their full potential
3. Much of the new knowledge that is required for • extends this learning culture to include customers,
problem-solving and decision making is context- suppliers and other significant stakeholders
specific. For those concerned with the development • makes human resource development strategy central to
of applicable knowledge the trade-off can be between business policy
broad generalisations that are of doubtful relevance to • is a continuous process of organisational transforma-
urgent problems against significant situational know- tion.
ledge which may not be easily generalised to other
contexts. In summary, a learning organisation is one in which
the learning strategy is more than a human resource or
In this framework, KM is absolutely necessary to univer- staff development strategy; it is a core component of all
sities for the following reasons: operations.
Applying Knowledge Management in Higher Education 357

On the other hand, universities have traditionally • New forms of Masters and PhDs by research are de-
been defined by their diversity and their role in relation veloped by a learning organisation. They have a more
to knowledge and learning across a range of different business orientation and include necessarily project
disciplines. We are now moving into an era when such work, in order to narrow the current gap between the
a lack of focus makes it difficult for universities to be needs and expectations of the academic and business
at the leading edge in all areas of knowledge. However, worlds.
knowledge management — through learning organisations
— can represent a golden opportunity for the creation All the above underlies the effective operation of the
of interdisciplinary knowledge. But how can a learning learning organisation in a university as a business, where
organisation be created in a university? work is viewed as part of a “progressive” curriculum
There is general agreement (Rowley, 1998; Dale, 1994) and not just a paid employment. Through reading,
that there is no right model of a learning organisation; working, brainstorming and questions posed by students
a learning organisation cannot be defined in terms of on “real time” and “real place” problems (knowledge
specific structures or in terms of normative models of sharing), professors are pushed in new creative directions
good practice. A learning organisation works to create (knowledge creation).
values, practices and procedures in which learning and
working are synonymous throughout the organisation. 4.4. EPU-NTUA: A successful story in
However, we can present some of the most important greek higher education
features of such an organisation in a university:
EPU-NTUA is a multidisciplinary scientific unit, which
• It is business-oriented, company-structured and closely carries out research and development projects and pro-
linked to the marketplace and the general business vides consulting services on a wide range of complex
environment. Taking into consideration that the last societal and technical problems. The unit operates within
40 years has seen the rapid growth of research outside of the Electrical & Computer Engineering Department of
universities in enterprises and within industry (ERSC, the National Technical University of Athens (NTUA), the
1993), education and marketplace/business should be oldest, most prestigious and most competitive higher
flexibly linked. education institute in Greece. It was established in 1980
• It aims to “sponsor” the continuous development of by a core staff (NTUA Professors) that is still responsible
its students’ core competences (mainly postgraduate for the steering of its activities. Since then, it is growing
students) through their participation in big research constantly, expanding its spectrum of activities and its
and consulting projects. clientele base. Today, more than 20 graduate students,
• Problem-based learning and project-based learning — 25 postgraduate students and 50 highly qualified experts
as parts of lifelong learning and action learning — are are occupied in EPU-NTUA, ready to offer scientific
of high priority for a learning organisation. consulting services to private and public organisations.
• It seeks co-operation and partnerships with large inter- EPU-NTUA, as a learning organization, is charac-
national companies and other learning organisations in terized by all the key features mentioned in the previous
the framework of research programmes or consulting section; it is business-oriented, company-structured, orga-
projects, in order to exchange know-how, experience nized on KM principles. It collaborates regularly in R&D
and innovative ideas and then transfer it to its students and consulting projects with several major European
(“employees”). and American organisations. It is involved in major EU
• It gives increased emphasis on knowledge capture, programmes (TACIS, PHARE, THERMIE, SYNERGY,
storage, sharing, retrieval and use. Examples of all SAVE, RACE, ESPRIT, BRITE EURAM) as well as
these activities which are implemented in a learning in national programmes funded by Greek Ministries
organisation are: research, students’ participation in (National Economy, Industry, Energy and Technology,
international conferences, publications, development Environment and Urban Planning, Education), Energy
of knowledge repositories such as libraries, knowl- Organisations (electricity, oil and gas sectors), regional
edge databases (including presentations, project pro- and national authorities, and other public and private
posals, research reports, manuals, lessons learnt, best organisations.
practices), knowledge networks, expert systems for EPU-NTUA provides new forms of Masters and
specific problem-solving and knowledge dissemination PhDs to its students, who have the opportunity to work
and retrieval (Metaxiotis et al., 2003), multimedia both in research and consulting projects (as junior or
e-mail system, team working, face-to-face discussions, medium experts). Knowledge is captured, stored and
brainstorming and work group meetings. disseminated through a Web-based system; it is updated
358 K. Metaxiotis and J. Psarras

on a regular basis by the postgraduate students in close Bourner, T (1998). More knowledge, new knowledge:
co-operation with the highly qualified experts/external The impact on education and training. Education +
consultants. Face-to-face discussions, brainstorming and Training, 40(1), 11–14.
work group meetings are organized on a weekly or Burk, M (1999). Knowledge management: Everyone
benefits by sharing information.
monthly basis for knowledge exchange purposes.
http://www.fhwa.dot.gov/km/prart.htm [11 October].
Cook, J and L Cook (1998). How technology enables the
5. Conclusions quality of student-centered learning. Quality Progress,
July, 59–63.
Nowadays it seems clear that the rate of generation of new
Dale, M (1994). Learning organisations. In Managing
knowledge in the world is accelerating. The increasing rate Learning, C Mabey and P Ilies (eds.). London, New
of change means that particular knowledge is not avail- York, NY: Routledge with the Open University.
able in any literature. The literature can not keep pace Davenport, T and L Prusak (1998a). Working Knowledge:
with the changes. Simultaneously, work is increasingly the Managing What Your Organisation Knows. Boston,
site where pre-formulated and “textbook knowledge” is MA: Harvard Business School Press.
being transformed into new knowledge and where new Davenport, T, D DeLong and M Beers (1998b). Successful
knowledge management projects. Sloan Management
paradigms for knowledge and learning are emerging. In
Review, 39(2), 43–57.
this context, the role and operation of today’s universities Davies, D (1998), The virtual university: A learn-
need to be re-fashioned in the mainstream through the use ing university. Journal of Workplace Learning, 10(4),
of knowledge management techniques and practices. The 175–213.
creation of an organisation in which knowledge manage- ERSC (1993). Innovation Update Five. Swindon: Eco-
ment activities, such as knowledge creation, transfer and nomic and Social Research Council.
use, are of high priority seems to be the golden solution. Frappaolo, C and W L Todd (2000). After the gold rush:
Harvesting corporate knowledge resources.
A learning organisation, based on KM principles,
http://www.intelligentkm.com/feature/
facilitates the learning of all its members (students and feat1.shtml#Case1 [14 November].
researchers) and continuously transforms it. Due to its Goddard, A (1998). Facing up to market forces. Times
specific features, a learning organisation is in the position Higher Education Supplement, 13 (November), 6–7.
to develop students who are inquisitive, have flexible Kim, W and R Mauborgne (1998). Fair process: Managing
thought processes, are open to new ideas and have self- in the knowledge economy. Harvard Business Review,
motivated creativity. For students, work can no longer be July–August, 65–75.
Leonard, D (1999). Wellsprings of Knowledge — Building
seen as something that happens at a later stage in life. The
and Sustaining the Sources of Innovation. Boston, MA:
meaning of work is shifting under the new circumstances Harvard Business School Press.
which demand learning renewal throughout a working life. Liebowitz, J (2000). Building Organizational Intelligence:
Appropriate ways to monitor the increases and A Knowledge Management Primer. Boca Raton, FL:
decreases in the knowledge assets embedded in the CRC Press.
organisation is part of future research. Another part is Metaxiotis, K, K Ergazakis, E Samouilidis and J Psarras
the identification of how learning can be assessed and (2003). Decision support through knowledge mana-
gement: The role of the artificial intelligence. In-
controlled.
ternational Journal of Computer Applications in
In any case, we should not forget that lifelong lear- Technology, (forthcoming).
ning or action learning develops all elements of human Metaxiotis, K, J Psarras and S Papastefanatos (2002).
competence and is, therefore, authentically part of a Knowledge and information management in e-learning
progressive vision of modern life. environments: The user agent architecture. Infor-
mation Management & Computer Security, 10(4),
165–170.
References Nonaka, I (1991). The knowledge-creating company.
Bhatt, G (2001). Knowledge management in organiza- Harvard Business Review, 69, 96–104.
tions: Examining the interaction between technologies, Nonaka, I and H Takeuchi (1995). The Knowledge Creat-
techniques and people. Journal of Knowledge Manage- ing Company. New York, NY: Oxford University Press.
ment, 5(1), 68–75. Pedler, M, T Boydell and J Burgoyne (1988). Learning
Bierly, PE, EH Kessler and EW Christensen (2000). Company Project Report. Sheffield: Training Agency.
Organisational learning, knowledge and wisdom. Jour- Rollo, C and T Clarke (2001). International Best Prac-
nal of Organisational Change Management, 13(6), tice: Case Studies in Knowledge Management. Sydney:
595–618. Standards Australia.
Applying Knowledge Management in Higher Education 359

Rowley, J (1998). Creating a learning organisation in Thinking about Thinking-How People and Organiza-
higher education. Industrial and Commercial Training, tions Create Represent and Use Knowledge. Arlington,
30(1), 16–19. TX: Schema Press.
Rowley, J (2000). Is higher education ready for know- Zeleny, M (2000). Knowledge vs. information. The IEBM
ledge management? The International Journal of Handbook of Information Technology in Business,
Educational Management, 14(7), 325–333. pp. 162–168. London: Thomson Learning.
Wiig, K (1993). Knowledge Management Foundations:

Kostas S. Metaxiotis is an Electrical & Computer En- John E. Psarras is a Mechanical Engineer and Profes-
gineer and Senior Researcher of the National Technical sor in the Department of Electrical and Computer Engi-
University of Athens (NTUA). He has wide experience in neering of the National Technical University of Athens
database systems & expert systems design and develop- (NTUA). He has wide, international experience in en-
ment, artificial intelligence, evaluation methods for infor- ergy policy analysis, national and regional development
mation systems, object-oriented knowledge modelling, in- planning, project management and decision support sys-
ference mechanisms, knowledge management, e-business, tems, e-business. Since 1991 he is involved in numerous
production planning and scheduling. Since 1996 he partic- activities in PECO and CIS countries concerning energy
ipates in various EC projects within Tacis, Phare, Brite planning, energy efficiency, energy technologies, monitor-
Programmes as IT expert. ing and evaluation of energy projects, development of e-
solutions and decision support systems.

You might also like