Cloud Computing & Application Hosting: 

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Considerations for Investment Firms
Eze Castle Integration Overview
Eze Castle Integration Overview
Founded 1995

Mission To be the leading provider of IT services and technology solutions to the 
gp gy
investment community worldwide 
Headquarters Boston

Additional  New York City, Chicago, Dallas, Geneva, Minneapolis, Los Angeles, San 
Francisco, Singapore, Stamford and London.
Offices
Phone 1.800.752.1382

Website & Blog www.eci.com
www eci com
www.eci.com/blog
Core Services • Strategic IT Consulting • Business Continuity Planning
• Outsourced IT & Help Desk • Disaster Recovery
• Professional Services • Compliance Solutions
• Managed Services  • Storage Solutions
• Cloud Computing • Colocation Services
• Startup & Relocation
Startup & Relocation • Internet Service
Internet Service
• Communications Solutions • E‐Mail & IM Archiving
• Network Design & Management
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Agenda
Cloud computing defined
– Services delivered
d l d
– Public versus private clouds

Cloud computing challenges

Cloud computing challenges
Application hosting 
– Considerations or trade‐offs
Considerations or trade‐offs
– Questions to ask vendors

Hedge funds and the Cloud
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Q&A

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What
What is Cloud Computing ?
is Cloud Computing ?

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Cloud Computing Key Benefits
Cloud Computing Key Benefits
Reduced Cost 
– Pay per usage Cost 
effective
– Lower Capital Expenses
– Less Maintenance
Scalable Flexible
Increased Storage
– Cloud can scale to handle sudden 
increased workloads
Fl ibilit
Flexibility
– Rapid delivery of applications

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 Cloud
Cloud Computing Models
Computing Models

Software as a 
Software as a • Highly scalable internet based applications are hosted on the 
Service  cloud & offered as services
(SaaS) • Google Docs, Acrobat.com, Salesforce.com

Platform as a  • Here the platforms used to design, develop, build & test 
Service  applications are provided by the cloud infrastructure.
(PaaS) • Azure Service Platform, Force.com, Google App Engine

Infrastructure  • In this pay per use model, services like storage, database 
Infrastructure
as a Service management & compute capabilities are offered on demand.
(IaaS) • Amazon Web Services, GoGrid, 3 Tera

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Understanding Public and Private Clouds
Understanding Public and Private Clouds
Public Cloud – 3rd Party on demand computing resources
Private Cloud – aim to address concerns on data security and offer 
aim to address concerns on data security and offer
greater control
– On‐Premise
– Externally Hosted
y
Hybrid Cloud – has the ability to augment a private infrastructure 
with cloud resources

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Cloud
Cloud Computing Challenges
Computing Challenges

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Cloud Computing
Agenda

 What are some considerations or trade-offs for

hosting applications in the Cloud?

 What questions should customers ask vendors to

ensure application performance is at the highest
standards?

 Why do hedge fund clients want their applications

hosted in the Cloud?

10 | Where Technology and Trading Converge

Considerations or Trade-offs

What are some considerations or trade-offs for hosting

applications in the Cloud?

Considerations for your SWOT Analysis:

 Control –firm knowledge, maintenance plans
 Speed – what is the tolerance for latency?
 Security – less control of security of data
 High
Hi h A
Availability
il bilit – back
b k ups, BCP,
BCP DR
 Cost of ownership – is the cloud really cheaper?
 Scalability – how quickly can you increase computing units?
E.g. memory, storage, network?
 Systems Integration – will there be any limitations or
performance issues?

11 | Where Technology and Trading Converge

Questions for Vendors

What questions should customers ask vendors to ensure

application performance is at the highest standards?

 Does your software work in a hosted environment?

Issues with virtualization?

 How is it deployed? Native over internet, Citrix?

 Are there any limitations with this type of

deployment? e.g.
e g are there certain pieces of
functionality that won’t work if remotely deployed
/ or display limitations?

12 | Where Technology and Trading Converge

Questions for Vendors

What questions should customers ask vendors to ensure

application performance is at the highest standards?

 How many clients have a hosted implementation?

 Does the vendor have a hosting partnership

program? Who are the providers, get references

 Will the vendor help with a “proof of concept”?

 Will there be any changes to the level of service?

13 | Where Technology and Trading Converge

Hedge Funds & the Cloud

Why do hedge fund clients want their applications hosted in

the Cloud?

 Expertise – core services e.g. mail, storage, high

availability, compliance, etc & specialized services
e g Unix administration
e.g.
 Cost effectiveness – some services are cheaper to
put in the cloud
cloud, lower cap x for new equipment
 Convenience – office moves, simplify high
availability no maintenance of hardware
availability,
 Hybrid approach – certain apps remain in-house

14 | Where Technology and Trading Converge

 Thank You
Thank You

Resources p
Speaker Contact Info
Cloud Computing eBook Jason Nolan
Eze Castle Integration
www.eci.com/pdf/cloud_ebook.pdf 617.217.3402
617.217.3402 
jnolan@eci.com
Hedge IT Blog
www.eci.com/blog
i /bl Michael Maguire
Michael Maguire
Eze Castle Software
646.346.1124
Knowledge Centers
g mmaguire@ezecastlesoftware.com
g @
www.eci.com/knowledge‐center

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