TABLE OF CONTENT

PAGE OF TITLE …………………………………………………………………..... i

ABSTRACT ………………………………………………………………………….. ii
PAGE OF APPROVAL ……………………………………………………............... iii
CURRICULUM VITAE ……………………………………..…………………….... iv
DECLARATION OF ORIGINALITY ...................................................................... v
ACKNOWLEDGMENT ……………………………………………………..….….. vi
PAGE OF MOTTO ……………………………………………………………….…. ix
TABLE OF CONTENT …………………………………………………………..… xi
CHAPTER 1 INTRODUCTION
1.1 Background of the Research ........................................................ 1
1.2 Problem of the Research ............................................................. 2
1.3 Objective of the Research .......................................................... 3
1.4 Scope of the Research ................................................................ 3
1.1.1 Previous of the Research .................................................... 3
1.1.2 Position of the Research ……………………….………... 5
1.6 Significance of the Research……………………….……………6

CHAPTER II THEORETICAL REVIEW

2.1 Literature .................................................................................... 7
2.2 Intrinsic and Extrinsic Elements ................................................. 7
2.3 Film .......................................................................................... 11
2.3.1 Character .......................................................................... 11
2.3.1.1 Main Character ............................................................. 13
2.4 Change of Individual ............................................................... 14
2.4.1 Theory of Changing by Everett Rogers .......................... 14
2.4.1.1 AIETA ........................................................................... 14

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 CHAPTER III RESEARCH METHOD
3.1 Research Design ........................................................................ 19
3.2 Source of the Data ..................................................................... 19
3.3 Data Collection ......................................................................... 20
3.5 Data Analysis………………………………………...………..21

CHAPTER IV RESULT OF THE RESEARCH

4.1 Stages of Change ...................................................................... 22
4.2 Discussion of the Findings ....................................................... 22
4.2.1 Awareness ....................................................................... 22
4.2.2 Interest ............................................................................. 25
4.2.3 Evaluation ........................................................................ 31
4.2.4 Trial ................................................................................. 35
4.2.5 Adoption .......................................................................... 38

CHAPTER V CONCLUSION AND SUGGESTION

5.1 Conclusion ................................................................................ 40
5.2 Suggestion ................................................................................ 41

BIBLIOGRAPHY ……………………………………………………………... 42
APPENDIXES …………………………………………………………….........44

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