Ects Handbook BWL Ba en

University of Applied Sciences
ECTS - Handbook of the Bachelor Degree Course

in Business Administration
Contents
A. Description of the Bachelor Degree Course in Business Administration ..............................3
A.1. Brief description of the Bachelor Degree Course ......................................................3
A.2. Study objectives of the Bachelor Degree Course ......................................................3
A.3. Study contents of the Bachelor Degree Course ........................................................3
A.4. Employment opportunities for graduates ...................................................................4
A.5. Structure of the Bachelor Degree Course..................................................................4
A.6. Module structure of the Bachelor Degree Course .....................................................4
A.7. Internationalization of the Bachelor Degree Course ..................................................5
A.8. Curriculum of the study programme ..........................................................................5
A.9. Lecturers in the Bachelor Degree Course .................................................................8
A.10. Admission requirements for the Bachelor Degree Course ........................................8
B. Detailed module descriptions of the Bachelor Degree Course in Business
Administration .......................................................................................................................9
B.1. Modules in the first semester.....................................................................................9
B.2. Modules in the second semester .............................................................................13
B.3. Modules in the third semester..................................................................................19
B.4. Modules in the fourth semester ...............................................................................26
B.5. Modules in the fifth semester...................................................................................28
B.6. Modules in the sixth semester .................................................................................35
C. General information about Hochschule Bremerhaven ........................................................38
C.1. Why to study at Hochschule Bremerhaven?............................................................38
C.2. Site Plan of Hochschule Bremerhaven ....................................................................39
C.3. How to travel to Bremerhaven? ...............................................................................40
C.4. Application and selection procedure........................................................................41
C.5. Important Facilities at Hochschule Bremerhaven ....................................................42
D. Imprint and Copyrights........................................................................................................44
2
A. Description of the Bachelor Degree Course in Business
Administration
A.1. Brief description of the Bachelor Degree Course

The Bachelor Degree Course in Business Administration is a 3-year full-time Bachelor course with
a high level of practical content. The course has been systematically tailored to the employment
market, whereby the practice-oriented curriculum plan is targeted not only at the national and
international employment market but also takes into consideration the requirements of regional
employers.
In the first three semesters students acquire basic knowledge of Business Administration. The
particular emphasis is placed on economics, management, law, finance and business IT. In
addition to general themes, students can deepen their knowledge and develop soft skills by
attending courses from “Studium Generale”.
In the forth semester lectures take place just in the first half of the semester. In the second part an
application project will be carried out.
The industrial placement can be completed in the fifth and third semester respectively.
The sixth semester has the similar structure as the fourth one. That means that in the first half of
the semester students attend lectures, so that in the second half they can concentrate on their
Bachelor thesis.
Personal supervision during the application project and preparation of the Bachelor thesis will be
conducted by all teaching lecturers of the study courses.
After successful termination of the Bachelor Degree Course the students receive the academic
degree of:
“Bachelor of Arts” (B.A.)
A.2. Study objectives of the Bachelor Degree Course

Business Administration is primarily concerned with the question of how an enterprise’s resources
(personnel, equipment and finance) can be deployed as effectively and efficiently as possible. The
Business Administration course gives students an overview of business administration topics and
explains interrelationships which are independent of functions or sectors. The objective is to
encourage interdisciplinary thinking and decision-making.
A.3. Study contents of the Bachelor Degree Course

The Bachelor Degree Course in Business Administration leads to a broad basic qualification
which covers the entire spectrum of business administration topics. Not only do students acquire
specialist know-how, great value is also placed on the training of key competencies. The students’
own methodical, social and personal skills are nurtured. The course features a strong practical
focus. Particular attention is paid to issues of interest to the regional economy. Thus, for example,
case studies from regional enterprises are integrated into the course and management personnel
from businesses in the region are involved in the teaching curriculum.
3
A.4. Employment opportunities for graduates
The course has a strong practical orientation and comprises a broad basic qualification in
business administration. Thanks to the concentration on core topics, graduates are given the
greatest possible chance in the employment market. The broad approach prepares graduates for
positions in all areas concerned with business administration, such as the traditional fields of
accounting, financial planning, marketing, management and business IT. Graduates will be able to
support an enterprise’s management in business administration issues, assume responsibility for
management tasks, set up their own business or become self-employed.
A.5. Structure of the Bachelor Degree Course

In the first half of the six-term course, students acquire basic knowledge in Business
Administration. This knowledge is consolidated in the second half of the course and enriched with
application projects taken from practice and the Bachelor thesis.
The course is structured in modules. Each module comprises several subjects or course
work/examinations to be undertaken. Overall, students gain a total of 180 credit points which
correspond to the criteria of the European Credit Transfer System (ECTS) and are thus also
recognised by other European universities.
Bremerhaven University of Applied Sciences offers graduates of the Business Administration
Bachelor course the opportunity to participate, following completion of the Bachelor degree
course, in the “Change Management in Small and Medium-sized Enterprises” Master programme.
Further information can be found on the University’s homepage www.hs-bremerhaven.de.
A.6. Module structure of the Bachelor Degree Course
1st term 2nd term 3rd term 4th term 5th term 6th term
Introduction to
Investment and Financial External International
Business Labour Law
Financing Management Accounting Management
Administration
Elements of Leadership and Application Quality and Special

Cost Accounting
Economics Teamwork Project Environment Marketing
Elements of Basic
Business approaches in Elements of Management Special Business
Mathematics scientific Marketing Practices Economics English 2
and Statistics working
Production Electives
General Business Business Electives Soft
Management deepening in
Management Informatics 1 Informatics 2 Skills 3
and Controlling BA 2
Electives
Electives Soft Business Bachelor
deepening in Business Law
Skills 2 English 1 thesis
BA 1
Electives Electives
Elective Soft
deepening in deepening in
Skills 1
BA 2 BA 3
Electives Soft Electives Soft
Skills 2 Skills 3
4
A.7. Internationalization of the Bachelor Degree Course
The internationalisation of the economy is playing an increasingly important role. This is clearly
reflected in the course, above all in the international focus of the teaching curriculum. Value is
also placed on students’ language qualifications. Business English (as a compulsory course unit)
and Business Spanish (as an additional option) in the curriculum are very important.
Internationalisation also means that students are encouraged to undertake an international
exchange. This is possible, for example, in the framework of a term spent abroad. Bremerhaven
University of Applied Sciences co-operates, for example, with the International School of
Economics in Rotterdam (Netherlands), with the Institute of Business Studies in Mikkeli (Finland),
with the Universidad de Vigo (Spain), with the Napier University Business School in Edinburgh
(Great Britain) and the Université du Havre (France).
A.8. Curriculum of the study programme
Type of Valence
S Modules and Subjects HW CP
exam factor
1 Introduction to Business Administration (BA) 8 9 1

1 Elements of BA 4 4 K 0,445
1 Accounting and year-end financial statements 4 5 K 0,555
1 Elements of Economics 4 6 K 1
1 Microeconomics 2 3
1 Macroeconomics 2 3
1 Elements of Business Mathematics and Statistics 6 9 1
1 Empirical Methods 2 3 K 0,33
1 Business Mathematics 2 3 K 0,33
1 Business Statistics 2 3 K 0,33
1 General Management 4 6 K 1
1 Strategy and Organisation 2 3
1 Human Resources Management 2 3
2 Investment and Financing 4 4 1
2 Elements of Financing 2 2 K/M/R/H 0,5
2 Elements of Investment 2 2 K/M/R/H 0,5
2 Cost Accounting 4 7 1
2 Elements of Cost Accounting 2 4 K
2 Application training Cost Accounting 2 3 K
2 Basic methods in scientific working 4 6 1
2 Academic work and presentations 2 2 P/R/H/K 0,33
2 Project Management 2 4 P/R/H/K 0,67
2 Business Informatics 1 6 6 K 1
2 Introduction in Business Informatics 2 2
2 Spreadsheet Systems 2 2
2 Database Systems 2 2
2 Electives deepening in BA 1 4 4 1
2 Case studies BA 2 2 K/H/P/R 0,5
2 Case studies Accounting 2 2 K/H/M/P/R 0,5
2 Deepening in BA 2 2 K/H/M/P/R 0,5
2 Elective Soft Skills 1 3 3 1
2 Choice of key qualification subjects from general studies 3 3 K/H/M/P/R 1
5
Type of Valence
exam factor
3 Financial Management 4 4 1
3 Elements of Financial Management 2 2 K/P/H/M 0,5
3 Taxation 2 2 K/P/H/M 0,5
3 Leadership and Teamwork 4 6 1
3 Teamwork and Moderation 2 3 P 0,5
3 Basics of sociology and psychology (E) 2 3 K/R/H 0,5
3 Elements of Marketing 6 5 K/R 1
3 Basics of Marketing 4 3
3 Market Research 2 2
3 Production Management and Controlling 4 4 1
3 Controlling 2 2 K 0,5
3 Production Management 2 2 K 0,5
3+4 Business Law 6 8 1
3 Elements in Business Law 2 3
K 0,625
3 National Trade Law 2 2
4 Labour Law 2 3 K 0,375
3+4 Electives deepening in BA 2 6 6 1
3 Project Business Informatics 2 2 P 0,33
3 Remuneration Policy and Concepts 2 2 K/R/P 0,33
4 Operative Controlling, SAP/R 3 Module CO 4 4 K 0,67
4 E-Business 2 2 K/H/M/P/R 0,33
4 Business Role Game 2 2 2 K/H/M/P/R 0,33
3+4 Electives Soft Skills 2 6 5 1
3 Choice of key qualification subjects from general studies 5 4 K/H/M/P/R 0,8
4 Application Project 1 14 P/R 1
4 Practical Application Project 1 14 1
4 Management Practices 4 8 1
4 Business Planning/ Role Game 1 2 3 K/H/M/P/R 0,375
4 Management of small and medium sized Enterprises 2 5 K/M/P 0,625
5 External Accounting 6 8 1
5 External Accounting 4 5 K 0,63
5 Advanced application training SAP/R 3, Module FI 2 3 H/K 0,37
5 Quality and Environment 4 4 1
5 Quality Management 2 2 K/H/M/P/R 0,5
5 Environmental Management 2 2 K/H/M/P/R 0,5
5 Special Economics 4 7 1
5 Economic Policy 2 3 K 0,43
5 External Economic Relations 2 4 K 0,57
5 Business Informatics 2 4 4 1
5 Corporate Information Systems 2 2 H 0,5
5 Corporate Communication Systems 2 2 R 0,5
5 Electives deepening in BA 3 2 2 1
5 Human Resources Development (E) 2 2 K/R/P 0,5
5+6 Business English 4 8 1
5 Business English 1 (E) 2 4 K/M 0,5
6
Type of Valence
exam factor
6 Business English 2 (E) 2 4 K/M 0,5

5+6 Electives Soft Skills 3 2 2 1
6 International Management 8 9 1
6 International Marketing 2 2 K/H/M/P/R 0,22
6 International Management 4 4 K/M/R 0,45
6 Intercultural Training 2 3 M/R 0,33
6 Special Marketing 4 4 R/H/P 1
6 Strategic Marketing 2 2 0,5
6 Dialogue Marketing 2 2 0,5
6 Bachelor thesis 2 12 H 1
6 Bachelor thesis incl. defence 2 12 1
Total ECTS credits 180
Frequency of the module: All modules are offered annually.

A list of references will be announced at the beginning of each course.
Abbreviations:
CP – Credit Point (1 CP equals 30 working hours)

G – Group (1 – all students of the year; 2 – two groups will be built etc.)
H – Essay
HW – Teaching hours per week
K – Written examination
M – Oral examination
P – Study project
R – Presentation
S – Term
WLP – Workload hours of the compulsory lectures
WLS – Student self-study workload hours
E = teaching language English
Fields:
There are no specific pre-conditions, limitations or applicability of the module intended, unless the
fields are filled out.
7
A.9. Professors in the Bachelor Degree Course
Names of Lecturers Teaching Areas
Microeconomics, Macroeconomics, Management of small

and medium sized Enterprises, Economic Policy, External
Prof. Dr. Gerhard M. Feldmeier
Economic Relations, International Management, Intercultural
Training
Introduction to Business Informatics, Spreadsheet Systems,
Prof. Dr. Ulrike Lichtblau Database Systems, Project Business Informatics, Corporate
Information Systems, Corporate Communication Systems
Strategy and Organisation, Human Resources Management,
Human Resources Development, Remuneration Policy and
Prof. Dr. Wolfgang Lukas
Concepts, Change Management, Project Management,
Teamwork and Moderation, Sociology and Psychology
Elements of Financing, Elements of Investment, Elements of
Financial Management, Production Management, Business
Prof. Dr. Uwe Schikorra
Role Game, Quality Management, Environmental
Management
Elements of Business Administration, Case Studies BA,
Prof. Dr. Heike Simmet Basics of Marketing, Market Research, International
Marketing, Strategic Marketing, Dialogue Marketing
Dr. Edmund Voges Business English
Accounting and year-end financial statements, Elements of
Cost Accounting, Application training Cost Accounting, Case
Prof. Dr. Klaus Wilden studies Accounting, Controlling, Operative Controlling,
Advanced application training SAP/R3 Module FI and CO,
External Accounting
Prof. Dr. Thomas Wieske Business Law, National Trade Law, Labour Law
Prof. Dr. Tamara Fallscheer International Management
A.10. Admission requirements for the Bachelor Degree Course

Prerequisites:
9 Students wishing to be admitted to the course must generally hold either a general or a
subject-specific school-leaving certificate which permits admission to a university degree
course
9 Basic knowledge of English corresponding to Level B1.2 of the Common European
Framework of Reference for Languages
Admission to the Bachelor Degree Course is in the winter term of a given year and is restricted
to 50 study places. The selection of students generally takes place on the basis of the final school
grade.
8
B. Detailed module descriptions of the Bachelor Degree
Course in Business Administration
B.1. Modules in the first semester
Introduction to Business Administration (BA)

Module Introduction to Business Administration (BA) CP Module: 9
Course S Lecturer: G WLP WLS CP
Elements of BA 1 Prof. Dr. Heike Simmet 1 60 60 4
Accounting and year-end financial
1 Prof. Dr. Klaus Wilden. 1 90 60 5
statements
Objectives
• The recognition of the objectives and the tasks of Business Administration
• An insight into the scientific basis of business management
• Knowledge of managerial decisions, which are of fundamental importance for the companies
• Teaching basic principles of management
• Corporate strategies and company organisation
• Basic features of business areas of activities
• Practical solutions for fundamental business problems – working on case studies
Course contents
• An object of business decisions, classification of Business Administration
• Future prospects of Business Administration
• Important figures of business management
• An object of business activities
• Location
• Definition of legal form
• Merger of companies
• Management structures
• Strategic corporate planning
• Organisational and operational structure
• Case studies of managerial decisions
Learning methods
Seminar-style courses, exercises and seminars
Assessment / Grades
Written examination
Prerequisites for course participation
Application and usage of the module/ single courses in other courses of studies
9
Elements of Economics
Module Elements of Economics CP Module: 6
Microeconomics 1 Dr. Maria Kober 1 30 60 3
Macroeconomics 1 Dr. Maria Kober 1 30 60 3
Objectives
The students will gain an insight into fundamental questions, purposes, targets and problems of
the economy. They will also become acquainted with basics of the economical consumer theory,
offer and price theory as well as determining factors, the development, the distribution and the
use of general business operating results.
Course contents
• Purposes and methods of economics
• System independent fundamental problems in economics
• Economical factors of production
• Overall economical production function
• Agents of economics
• Ideal and realistic economic systems
• Overall economical co-ordination mechanism in market economies
• Primary and secondary income distribution
• Macro economic accounting
• Basics of the formation of market prices
• Determining factors of the demand of private households
• Price and income elasticity of demand
• Cost analysis and Gossen’s Laws
• Determining factors of an offer
• Static and dynamic market equilibrium
• Price formation at perfect and imperfect markets
• Government intervention in the formation of market prices
• Indicators of entire business development
• Entire business consumption and investment function
• Balance of commodity market in closed and open economies
• Labour market equilibrium
• Money market equilibrium
Learning methods
Lectures, discussion
Assessment / Grades
Written examination
10
Elements of Business Mathematics and Statistics

Module Elements of Business Mathematics and Statistics CP Module: 9
Empirical Methods 1 Dr. Markus Schmidt-Gröttrup 1 30 60 3
Business Mathematics 1 Dr. Esko Unger 1 30 60 3
Business Statistics 1 Dr. Markus Schmidt-Gröttrup 1 30 60 3
Objectives
The module enables students to gather essential methodological competencies in the field of
empirical research, mathematics and statistics. Practical applications and practice-relevant
subjects are given priority over the theory. The module provides students with necessary
exercises.
Course contents
• Basics of empirical research
• Computer-aided evaluation procedures in the field of empirical research
• Presenting results of empirical studies
• Functions; differential calculus and curve sketching; partial differentiation; statistical
optimization with side conditions; integral calculus; linear programming
• Descriptive statistics; mean values; dispersion; probability; expected value; distribution;
interval estimation, hypothesis testing; correlation analysis , regression analysis
Learning methods
Lectures with exercises
Assessment / Grades
Written examination
The courses “Investment and Financing” (1st Sem.), “Economics” (1st Sem.) and “Financial
Management” (3rd Sem.) require the basics of mathematics The course “Market research” (3rd
Sem.) requires knowledge of statistics.
11
General Management
Module General Management CP Module: 6
Strategy and Organisation 1 Prof. Dr. Wolfgang Lukas 1 30 30 3
Human Resources Management 1 Prof. Dr. Wolfgang Lukas 2 30 30 3
Objectives
The students will gain:
• knowledge necessary for the integration of business functions in an organisational context
• basic understanding and basic competencies in managing an enterprise, in its processes and
functions
• basic understanding of corporate development and change management
• basic knowledge of leadership and cooperation in organisations
• basic understanding of the human resources systems
Course contents
• Basics of business management
• Basics of strategy development and implementation
• Strategic management
• Basics of organisation and leadership
• Organizational instruments, micropolitics
• Organisation development
• Organisational culture
• New aspects of management development
• Project and process management
• Change Management
• Leadership
• Management styles
• Management instruments
• Working in teams
• Self-management
• Personnel selection
• Personnel assessment
• Personnel development
• Remuneration
Learning methods
Seminar-style courses, exercises and seminars
Assessment / Grades
Written examination
None
The students of other courses of studies may attend the courses, though the number of
participates is restricted, as a seminar style of a course shall be maintained.
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B.2. Modules in the second semester
Investment and Financing

Module Investment and Financing CP Module: 4
Elements of Financing 2 Prof. Dr. Uwe Schikorra 1 30 30 2
Elements of Investment 2 Prof. Dr. Uwe Schikorra 1 30 30 2
Objectives
The course gives an insight into purposes and content of investment and financing.
Course contents
• Basics of financing
• Internal financing
• External financing
• Basics of investment
• Static capital budgeting methods
• Dynamic capital budgeting methods
• Evaluation of profitability of investment decisions
Learning methods
Lecture, exercises, seminar
Assessment / Grades
Written examination, oral examination, presentations, essay
13
Cost Accounting
Module Cost Accounting CP Module: 7
Elements of Cost Accounting 2 Prof. Dr. Klaus Wilden 1 30 90 4
Application training Cost Accounting 2 Prof. Dr. Klaus Wilden 1 30 60 3
Objectives
• Recognition of the limits of financial accountancy and cost and results accounting while
providing a company with managerial information
• Knowledge of the purposes of cost and result accounting
• Knowledge of significant cost terminology and cost categories
• Knowledge of the structure, levels and accounting logic of cost and result accounting
• Application of cost and result accounting in a manufacturing company
Course contents
• Position of cost accounting and results accounting in business accounting
• Purpose of cost and results accounting
• Basics of financial reporting and management accounting
• Differences and similarities between financial accountancy and cost and results accounting
• Outlay costs, additional costs and statement of expense allocation
• Cost type accounting
• Cost centre accounting
• Cost unit accounting
• Cost unit period accounting
• Principles of cost accounting
• Cost and results accounting systems
Learning methods
Lectures with integrated exercises
Assessment / Grades
Written examination, grading scale 1,0 – 5,0
Module: Principles of business accountancy
The module is applicable to the study course “Food technology/Food industry”.
14
Basic methods in scientific working

Module Basic approaches in scientific working CP Module: 6
Academic work and presentations 2 Prof. Dr. Wolfgang Lukas 2 30 30 2
Project Management 2 Prof. Dr. Wolfgang Lukas 2 30 90 4
Objectives
The students will acquire requisite methodical know-how for their future professional activities.
Course contents
• Individual working techniques: objectives, work scheduling, estimation of resources and
application of corresponding aids
• Identification of a topic; iterative structuring; searching for information and information
processing; organization of data sourcing; writing scientific texts; application of quantitative
and qualitative instruments
• Presentation: media, presentation formats
• Project management: conceptual foundations of project management, project management
techniques, cooperation within a project, project coordination
Learning methods
Seminar, practical project work
Assessment / Grades
Study project, presentation, essay, written examination
Project Management requires basic knowledge of organisational theory and behaviour. The co-
operation with external pricipal in practical project work
In principle the module is applicable within other courses of studies; statistics, natural scientific
and experimental techniques are not the focus of the module.
15
Business Informatics 1
Module Business Informatics 1 CP Module: 6
Introduction in Business Informatics 2 Prof. Dr. Ulrike Lichtblau 1 30 30 2
Spreadsheet Systems 2 Prof. Dr. Ulrike Lichtblau 3 30 30 2
Database Systems 2 Prof. Dr. Ulrike Lichtblau 3 30 30 2
Objectives
The students will acquire fundamental knowledge of the purposes, methods and tools of business
informatics.
They will deepen their knowledge of spreadsheet programmes – the most important work
supporting systems and of databases – core elements of business information systems.
Both courses provide hands-on experience.
Course contents
Introduction in Business Informatics
• Definition of information processing
• Structure and functioning of computers
• Categories of computers
• Structure of business information systems
• Management of business systems
• Office information systems
• Business communication, cooperation and coordination
• Supporting operational performance processes
• External information systems
• Data integrity and data protection
• Information technology, economy and community
Spreadsheet Systems
• Basics of spreadsheets
• Functions
• Graphs
• Data analysis
Database Systems
• Basics of relational databases
• Data definition
• Data manipulation
• Data view
Learning methods
Lecture, laboratory exercises
Assessment / Grades
Written examination
None
The course “ Introduction In Business Informatics” is planned to be used in Bachelor Course
“Medical Technology”
16
Electives deepening in BA 1
Electives deepening in BA 1 CP Module: 4
to be fixed individually per study
N.N 1 30 30 2
year 2
N.N 1 30 30 2
year 2
N.N 1 30 30 2
year 2
N.N. 1 30 30 2
year 2
Objectives
Changing offers per study year
Course contents
Learning methods
Assessment / Grades

See subject-specific examination regulations
17
Elective Soft Skills 1

Elective Soft Skills 1 CP Module: 3
Choice of key qualification subjects
2 N.N. 3 45 45 3
from general studies
Objectives
The students will develop behavioural and personal competencies, as well as acquire relevant
interdisciplinary competencies.
Course contents
Courses of general studies with the total amount of 3 credit points.
The study commission selects courses that will be taught within the scope of the general studies
during the particular semester and that are the most appropriate for the Bachelor Course
“Business Administration”.
Learning methods
Seminar, study project
Assessment / Grades
Written examination, essay, oral examination, study project, presentation
The students attending language courses may be given a language test that proves their previous
knowledge of a particular language.
The courses from the sphere of Soft skills, where active participation is required, are compulsory
for students.
The courses are suited for students of all courses of studies and will be offered within the scope
of the general studies.
18
B.3. Modules in the third semester
Financial Management
Module Financial Management CP Module: 4
Elements of Financial Management 3 Prof. Dr. Uwe Schikorra 1 30 30 2
Taxation 3 Ralf Grastorff 1 30 30 2
Objectives
The analyses of business bankruptcy show that business crises are causally related to failures in
financial management. The goal of the module is to present important issues of the field of
financial management i.e. financing, business start-up and reorganisation.
Moreover the students will get a general idea of the German taxation system - the operating
relevance of different types of tax will be pointed out. The acquired knowledge will enable the
students to deal with tax problems in business operations and serve as a basis for the
understanding of taxation effects on different fields of economics.
Course contents
• Special forms of financing decisions (Asset Backed Securities, Leasing, Factoring etc.)
• Derivate financing instruments
• Start-up business financing
• Redevelopment financing
• Statutory basis of fiscal law – constitutional principles, system of public finance, interpretation
methods
• General overview of the types of taxes
• Main features of income tax, corporation income tax, trade tax, turnover tax
• Effects of taxation on rendering of accounts, legal structures and locations
• Application of taxes
Learning methods
Lecture, exercise, study project, seminar
Assessment / Grades
Written examination, essay, oral examination, study project
Investment and Financing
19
Leadership and Teamwork

Module Leadership and Teamwork CP Module: 6
Teamwork and Moderation 3 Prof. Dr. Wolfgang Lukas 2 30 60 3
Basics of Sociology and
3 Prof. Dr. Wolfgang Lukas 1 30 60 3
Psychology
Objectives
The students will acquire basic skills in such fields as moderation of discussions, teamwork and
team leading. They will reflect upon their own communication behaviour and learn about the
communication in professional working environments. The students will become acquainted with
scientific foundations of the respective concepts.
They will gain an insight into sociological and psychological ways of thinking and develop a basic
understanding of theory models, methodology and scopes of activity.
On that basis, the students will develop the ability to use the knowledge of sociological and
psychological fields in business situations and to work professional together with sociologists
and psychologists.
Course contents
• Organisational behaviour
• Working in teams, team leading
• Principles of group dynamics
• Elements of moderation
• Moderation of discussions
• Workshop moderation
• Methods of visualisation and structuring
• Crisis management / moderation of conflicts
• Moderation among participants of different hierarchical levels
• Moderation of complex processes / moderation and visualisation in big teams
• Basics of sociology and psychology
• Group moderation
• An insight into general and applied psychology and sociology
• Selected business topics in psychological and sociological context
Learning methods
Seminar, exercises in small groups
Assessment / Grades
Teamwork und Moderation: study project
Basics of sociology and psychology: written examination, presentation, essay
Human Resources Management
In principle the module is applicable to other courses of studies.
20
Elements of Marketing
Module Elements of Marketing CP Module: 5
Basics of Marketing 3 Prof. Dr. Heike Simmet 1 60 30 3
Market Research 3 Prof. Dr. Heike Simmet 1 30 30 2
Objectives
• Basic knowledge of customer-oriented process structuring
• The course equips student with methodological principles of data collection and processing
Course contents
Basics of Marketing:
• Structure of marketing concepts
• Marketing goals
• Marketing strategies
• Marketing instruments
• Implementation of marketing concepts
Market Research:
• Sources, selection process, methods of collecting data, data analysis and data interpretation
• Secondary research, primary research
• Observation methods, survey, experiment
• Census design
• Data analysis
• Drawing up a report
Learning methods
Seminar-style lecture, exercises, case studies
Assessment / Grades
Written examination, presentation
21
Production Management and Controlling

Module Production Management and Controlling CP Module: 4
Course S Lecturer: L WLP WLS CP
Controlling 3 Prof. Dr. Klaus Wilden 1 30 30 2
Production Management 3 Prof. Dr. Uwe Schikorra 1 30 30 2
Objectives
• Controlling concepts in business practice
• Knowledge of the meaning and functions of controlling in operating procedure
• Concept development and structure of the controlling concept
• Job description of a controller
• Knowledge of the application area and the purpose of operational controlling
• Application of the process of short-term operational accounting
• Knowledge of the possibilities and the process of cost reduction
Course contents
• Controlling as an evolution of the management practice
• Controlling as an element of the management system of an enterprise
• Dimensions of controlling concept
• Separation of Controlling from other Management disciplines
• Organisation of controlling and areas of responsibility of controllers
• Set-up of cost types, cost centres, types of performance, profit centre, statistical reference
numbers, master data groups
• Cost type planning, manual planning of performance, pricing iteration,
• Distribution, charge and book transfer of costs
• Manual charges resulting from services and internal orders
• Instruments of operational controlling
• Total cost accounting, cost-of-sales accounting on the basis of full cost and the portion of
overall costs
• Chosen facts of decision, Break-Even-Analyses
• Cost management
Learning methods
Seminar with laboratory experiments and project studies
Assessment / Grades
Two written examinations
The module is applicable to the study course “Food technology/Food industry”.
22
Business Law
Module Business Law CP Module: 8
Elements in Business Law 3 Prof. Dr. Thomas Wieske 2 30 60 3
National Commercial Law 3 Prof. Dr. Thomas Wieske 2 30 30 2
Labour Law 4 Prof. Dr. Thomas Wieske 2 30 60 3
Objectives
Students shall be able to understand the basics of law and to apply it in real business life. Practical
applications are therefore of particular importance. Moreover the students shall gain basic
knowledge of labour law and know how to apply it in practice. They will become acquainted with
various perspectives of labour law – as an employee, as a founder of a company or as an
employer.
Course contents
• Basic knowledge of law, structure and purpose of law in general and in particular for merchants
(legal uncertainty as an investment obstacle) German Civil Code (BGB), general law of
obligations, property law, special types of contract (contract of sale, contract of employment/
contract of service, contract for work and services), legal liability and product liability etc.
• Introduction to German commercial code (HGB), commercial law and law of partnerships and
corporations;
• Introduction to bankruptcy law, EU and international law (incoterms, WTO and UCP 500);
• Basic knowledge of labour law, structure and system of labour law
• Individual labour law
• Collective labour law (industrial constitution law, personnel representation law, collective
bargaining law, codetermination at business enterprise level)
• Social coverage of employer – employee relationship
• Interdependence of labour law and economic demands
Learning methods
Lectures and student self-study work.
To guarantee a practical focus in the course, for example in order to discuss different types of
contracts or to carry out role plays to demonstrate different positions in contract negotiations, the
course must be conducted in seminar-style, so that each student can participate in the lecture.
Assessment / Grades
Written examination (The courses “Elements in Business Law” and “Commercial Law” are based
on each other. The final examination at the end of the course “Commercial Law” includes topics of
the course “Elements in Business Law”.)
Labour Law: Written examination
23
Optional Module: Advanced Business Administration 2 CP Module: 6
to be fixed individually per study year 3 N.N 1 30 30 2
Objectives
Course contents
•
Learning methods
Assessment / Grades

24
Electives Soft Skills 2

Electives Soft Skills 2 CP Module: 5
from general studies 3 N.N. 3 75 45 4
Objectives
Course contents
Soft skills, optional courses from general studies with the total amount of 5 credit points.
Learning methods
Seminar, project
Assessment / Grades
The students can choose from a variety of optional study courses offered at the university.
The students attending language courses may be given a language test that proves their previous
knowledge of a particular language.
The courses from the sphere of Soft skills, where active participation is required, are compulsory
for students.
The courses are suited for students of all courses of studies and will be offered within the scope of
the general studies.
25
B.4. Modules in the fourth semester
Application Project
Module: Application Project CP Module: 14
Practical Application Project 4 all lecturers in the Course 6 15 405 14
Objectives
The students learn business practice by solving operational problems and working either
individual or in group. They gain competencies of solving complex problems and achieving results
that are of practical use for a particular ordering company.
Course contents
Specific topics depend on particular task formulation and correspond to future area of
responsibility of the graduates.
Regulations concerning practical placement are also in force for the application project
Learning methods
During the project students receive individual supervision. The application project takes place as
a seminar or in form of project days.
They cover e.g.:
• Individual goal setting for an application project and kick-off meetings with a company
• Technical preparation for an application project
• Integration into business structures and operational processes
• Operating framework
Assessment / Grades
Report on the application project and presentation of results
26
B.4. Modules in the fourth semester
Management Practices
Module: Management Practices CP Module: 8
Business planning/Role Game 1 4 Prof. Dr. Uwe Schikorra 2 30 60 3
Management of small and medium
4 Prof. Dr. Gerhard M. Feldmeier 1 30 120 5
sized Enterprises
Objectives
The students shall understand macroeconomic meaning of small and mid-size businesses as well
as resulting problems and possible solutions (competitive strategies, promotions etc.).
During the game students will learn within specified period of time to take various decisions on
such business areas as purchasing, production, sales, finance and staff and will learn to estimate
interactions between them. The highest priority will be given to course contents that correspond to
business reality and current economic and political events.
Course contents
• Macroeconomic meaning of small and mid-size businesses
• Market analysis, analysis of location and strategic concepts of competition
• Problems and financial, personnel, judicial and tax aspects of a business start-up
• Take-over resp. succession of the enterprise in SME
• Governmental and private promotions of SME
• Defining business objectives and business strategies
• Consequences of wrong Management decisions and correction of failures
• Implementing sales, turnover, production, purchasing, staff, stock, finance, cost and success
planning
• Effects on sales, input markets and competition
Learning methods
Study project, game, exercise, seminar
Assessment / Grades
27
B.5. Modules in the fifth semester
External Accounting
Module: External Accounting CP Module: 8
External Accounting 5 Prof. Dr. Klaus Wilden 1 60 90 5
Advanced application training SAP/R
5 Prof. Dr. Klaus Wilden 2 30 60 3
3, Module FI
Objectives
• Knowledge of legal foundations and characteristics of annual accounts
• Knowledge of accounting principles and standards of valuation
• Balancing and valuation of fixed and current assets
• Balancing and valuation of equity capital and outside capital
• Determination and interpretation of the results of profit and loss accounts
• Knowledge of the nature and functions of appendix and status report
• Knowledge of the main features of international accounting
• Knowledge of the modular structure of SAP R/3 systems
• Training seminar SAP R/3 – FI module
• Concept development and structure of management information systems
• Case studies
Course contents
• Components, instruments and structure of an annual accounts
• Rules and prohibitions to include items in the balance sheet
• Options to report certain items in the balance sheet and balance sheet aids
• Standards of valuation and categories of value
• Balancing and valuation of assets
• Balancing and valuation of capital, accruals and deferrals
• Total cost accounting and cost-of-sale accounting
• Appendix and status report
• Fundamental principles of international accounting
• Comparison of fundamental principles of an annual accounts according to HGB, IFRS and US-
GAAP,
• Client programs and set of books concept of the SAP R/3 system, concepts of eligibility and
customising, illustrated by FI
• Chart of accounts, accounting methods, impersonal accounts, accounts receivable, accounts
payable
• Documents preparation, account information, compensation of open items
• Daily and monthly balance, preparation of balance sheet, documentation of accounting entries,
preparation a balance sheet and a profit and loss statement
Learning methods
Lectures with exercises (Partial module: Commercial and Tax Balance Sheet). Practical exercises
on SAP/R3 System IDES (Partial module: Business Application Software I).
Assessment / Grades
Written examination that counts for 70 % of the module grade (Partial module: External
Accounting). An essay or written examination on a computer system that counts for 30 % of the
module grade (Advanced application training SAP/R 3).
.
28
Quality and Environment

Module: Quality and Environment CP Module: 4
Quality Management 5 Prof. Dr. Uwe Schikorra 1 30 30 2
Environmental Management 5 Prof. Dr. Uwe Schikorra 1 30 30 2
Objectives
The students will gain an insight into the purpose and content of quality and environmental
management and obtain knowledge of the importance of quality and environmental management
within a framework of holistic business management.
Course contents
• Historical development of quality management
• DIN ISO 9000ff standards
• The normative framework of quality management
• Strategic quality management
• Internal and external audit
• The normative framework of an ecology oriented business management
• Strategic and operative environmental resources management
• The legal framework
Learning methods
Lecture, exercises, study project
Assessment / Grades
Written examination / essay / oral examination / study project / presentation
29
Special Economics
Module: Special Economics CP Module: 7
Economic Policy 5 Prof. Dr. Gerhard M. Feldmeier 1 30 60 3
External Economic Relations 5 Prof. Dr. Gerhard M. Feldmeier 1 30 90 4
Objectives
The students will become acquainted with determining factors of political interventions in the
economic process, fundamental economic policy targets and their specialities, alternative
government measures of influencing the macroeconomic development as well as with basics of
real and monetary international economics.
Course contents
• Forms of the economic situation and entire economic business cycle indicators
• Alternative economic policy conception of stabilisation and support of entire economical
development
• Regulations, possibilities and limits of entire economical growth
• Measurement, types and entire economical consequences of unemployment
• Economic policy possibilities of reduction of unemployment
• Causes, forms and entire economical effects of inflation
• Economic policy possibilities of monetary stabilisation
• Economic policy target conflicts
• Forms of external relations in economies
• Balance of payments and its components
• Definition of external balance and causes of external imbalances
• Economic policy measures to fight against external imbalances
• Exchange rate development at the foreign exchange market
• Entire economical effects of upward revaluation and currency depreciation
• Forms, organisation and functions of alternative monetary systems
• International monetary and currency policy
• Main features of business protection
• Forms and effects of protection
Learning methods
Lectures and discussions
Assessment / Grades
Two written examinations
30
Business Informatics 2
Module: Business Informatics 2 CP Module: 4
Corporate Information Systems 5 Prof. Dr. Ulrike Lichtblau 3 30 30 2
Corporate Communication Systems 5 Prof. Dr. Ulrike Lichtblau 1 30 30 2
Objectives
The students will become acquainted with the structure, organisation, evaluation and selection of
business information systems as well as with typical application examples of business software
and industry-specific solutions.
Moreover they will deepen their knowledge of business communications systems and their
different forms.
Course contents
Corporate Information Systems :
• Extensive business information systems
• Business software
• Industry-specific solutions
• Elements of business information systems
• Supporting business processes
• System integration
• Software quality
Corporate Communication Systems:

• Internal communications systems
• Intercompany communications systems
• Customer-oriented communications systems
Learning methods
Block exercise on the computer, seminar
Assessment / Grades
Corporate Information Systems: essay
Corporate Communication Systems: presentation
Module Business Informatics 1
31
Electives deepening in BA 3 CP Module: 2
to be fixed individually per study year 5 N.N. 1 30 30 2
to be fixed individually per study year 5 N:N 1 30 30 2
Objectives
Course contents
Learning methods
Assessment / Grades

32
Business English
Module: Business English CP Module: 8
Business English 1 5 Dr. phil. Edmund Voges 3 30 90 4
Business English 2 6 Dr. phil. Edmund Voges 3 30 90 4
Objectives
The students are supposed to achieve B 2 level of the Common European Framework of
Reference for Languages.
The students will:
• obtain reading skills - with a business focus
• obtain intercultural and general-language competencies
• be prepared for an internship or foreign studies
• be able to follow a lecture
• develop presentation techniques in English
• develop negotiation strategies in English
Course contents
The course focuses on business topics.
The language module is based on a mixture of seminar and tutor assisted self-study learning and
consists of the following elements:
• Language skills: listening/speaking, reading, writing – learning strategies/ language awareness
• System based language knowledge
The tutor assisted self-study learning part covers:

• Definition of individual learning goals and learning plans
• Tutorial into self-study working groups
• Working on self-study exercises /preparation for examinations
Learning methods
Language course:
• Working in pairs, group work, presentations, project work
Tutor assisted self-study learning:

• Preparation for classes and further language studies
• Self-managed learning while working individually, in pairs or as a group
Assessment / Grades
Written and oral examination (examined will be such language skills as listening, speaking,
reading, writing)
Language level B1.2
Before the start of studies an entry-level examination will be carried out.
Students with language skills below B1.2 level can improve their language competences:
• in self-learning centres (Language programs provide all language levels; learning assistance
will be offered)
• by attending English courses offered against payment in centres of foreign languages
• or elsewhere
33
Electives Soft Skills 3

Electives Soft Skills 3 CP Module: 2
Objectives
Course contents
Soft skills - optional courses from general studies
Learning methods
Seminar, study project
Assessment / Grades
Written examination/essay/oral examination/study project/presentation
The students can choose from a variety of optional study courses offered at the university.
The courses, where active participation is required, are compulsory for students.
The courses are suited for students of all courses of studies and will be offered within the scope
of the general studies.
34
B.6. Modules in the sixth semester
International Management
Module: International Management CP Module: 9
International Marketing 6 Prof. Dr. Heike Simmet 1 30 30 2
International Management 6 Prof. Dr. Tamara Fallscheer 1 60 60 4
Intercultural Training 6 Prof. Dr. Gerhard M. Feldmeier 2 30 60 3
Objectives
The students will gain knowledge about effects of globalisation on business entrepreneurial and
international competitiveness, reasons for and types of international business activities,
internationalisation strategies and processes of business enterprises (hard facts). Moreover they
will learn to recognize and understand culture based practices in international business relations
(soft facts).
Course contents
• Specific features of international marketing
• Elementals of international marketing
• Strategic concepts in international marketing
• Instruments of international marketing
• Basic structures of international competition
• Dimensions of globalisation and their relevance in the internationalisation of business
enterprises
• Conditions for international business activities
• Alternative strategies of market treatment of international business enterprises
• Strategic management processes in international business enterprises
• A alternative strategies for admission and handling for business enterprises on the foreign
market
• Organisation structures of international operating business enterprises
• Alternative management concepts in international and multinational business enterprises
• Analysis of selected international markets and global business enterprises
• Rules of etiquette while dealing with people form different cultural societies
• Meeting rituals and particularities of protocol in international business enterprises
• Dress code in international business
• Gifts, table manners and etiquette in international business
• Negotiation styles, conduct of negotiations and negotiation strategy in international business
Learning methods
• Lecture and discussion
• Assignments and presentations, discussion of the topics in seminar
• Case studies
• Role plays
Assessment / Grades
International Marketing: written examination/essay/oral examination/study project/presentation
International Management: written examination/oral examination/presentation
Intercultural Training: oral examination/presentation
35
Special Marketing
Module: Special Marketing CP Module: 4
Strategic Marketing 6 Prof. Dr. Heike Simmet 1 30 30 2
Dialogue Marketing 6 Prof. Dr. Heike Simmet 2 30 30 2
Objectives
• Strategic marketing approach
• Dialogue-oriented organisation of customer processes
Course contents
• Methods of strategic analysis
• Market segmentation strategies, strategies for positioning, competitive strategies, timing
strategies
• Philosophy and practical elements of dialogue marketing
• Forms of dialogue marketing
• Organisation of dialogue marketing: classical direct marketing, E-Mail marketing, mobile
marketing
• Practical implementation of dialogue marketing
• Dialogue marketing – case studies
Learning methods
Seminar-style lecture, seminar and exercises, practical project work
Assessment / Grades
Presentation, essay, study project
36
Bachelor Thesis
Module Bachelor Thesis CP Module: 12
Course S Lecturer: L WLP WLS CP
Bachelor thesis 6 all teaching Lecturers 6 30 330 12
Objectives
The students are to prove that they are able to solve complex scientific or business problems by
applying knowledge and scientific methods acquired during their studies.
Course contents
Contents of the bachelor thesis depend on a scientific project or a company based assignment of
a particular problem formulation and correspond to future area of responsibility of the graduates
The bachelor thesis may be the continuation of the previous application project.
Learning methods
During the preparation for the bachelor thesis, individual supervision, as well as colloquiums and
special forms of E-learning will take place. The colloquiums are organised in small groups
according to thematic and methodological aspects.
Assessment / Grades
Written composition, colloquium
37
C. General information about Hochschule Bremerhaven
C.1. Why to study at Hochschule Bremerhaven?

Characteristic of Bremerhaven University of Applied Sciences is its campus with an ensemble of
architecturally charming historical and new buildings right on the waterfront. No sign of
overcrowded lecture theatres and masses of anonymous faces here, a good learning climate and
the compact size of the university makes it possible to find your way on the campus very quickly.
This almost familiar atmosphere is underlined by the close collaboration with the professors.
Excellently equipped laboratories and institutes guarantee a practical focus in the Bachelor
course. The practice-based training and the close contact to companies are additional stimuli for
studying in Bremerhaven. The “Institute for Management and Economics” assists the transfer of
knowledge into small and medium-sized businesses in the economic region of Bremerhaven
(www.i-m-e.com). Due to the “Alumni BWL” society a living network of former and present
students, professors as well as enterprises and sponsors in the Business Administration
department (www.alumni-bwl.hs-bremerhaven.de) has been created.
The central location of the university is very advantageous to students, who can spend their
leisure time at the dyke or strolling around in the city. In a direct vicinity of the university, the city
theatre, the pedestrian zone, museums, the harbour and various restaurants are located.
Ships, ports, locks and dykes give Bremerhaven its special character. The close distance to the
City of Bremen with its historic old city, Hamburg or Hanover, the academic sailing club, the 12 km
of beaches in Cuxhaven, the famous mud flats of the Wattenmeer National Park are all attractive
features of the region.
Beyond this, the city of Bremerhaven has a lot of things to offer. For example the “Schaufenster
Fischereihafen” (shop-window of the fishery harbour) is worth mentioning here. Its aquarium
“Atlanticum”, “TiF” (theatre in the fishery harbour) and numerous little stores as well as cosy
taverns, bistros and restaurants are certainly worth more than just one visit.
Apart from exciting student life, university parties which in any case you shouldn’t miss and lively
pubs, the favourable rents and low cost of living are convincing arguments for Bremerhaven since
after all, you do not only want to work in your free time, but also experience other things.
Further reasons that are in favour of Bremerhaven are itemized hereafter:
9 Semester ticket for public transportation;

9 Optimal technical facilities;
9 Modern laboratories for business administration (IT/ multimedia/ SAP);
9 Guest lectures by managers from practise on topical subjects;
9 Site visits to established companies;
9 International alignment of the study contents;
9 Cooperation with universities abroad (Denmark, Finland, France, Great Britain
Netherlands, Spain, Poland, Romania);
9 Up-to-date, practice-oriented syllabus;
9 Project-oriented teamwork in small groups;
9 Extensive library with up-to-date literature;
9 Internet, wireless LAN;
9 Copy and print service in all buildings of the university;
9 Students union (AStA) with its sport program and other events;
9 Self-learning centre with a wide spectrum of foreign languages.
38
C.2. Site Plan of Hochschule Bremerhaven
Bremerhaven University of Applied Sciences is located directly in the city centre.
The address is:

Hochschule Bremerhaven
Zentrale Studienberatung
An der Karlstadt 8
27568 Bremerhaven
Phone: + 49 – 471 – 4823 556

Fax: + 49 – 471 – 4823 555
E-mail: info@hs-bremerhaven.de
Building C: Columbusstr. 21
Building K: An der Karlstadt 8
Building L: Laboratories
Building M: An der Karlstadt 10 (Lecture hall, Canteen)
Building S: Karlsburg 7
Building V: An der Karlstadt 8 (Administration)
Building Z: An der Karlstadt 6
39
C.3. How to travel to Bremerhaven?
By airplane
The best way to travel to Bremerhaven from overseas is by airplane via Frankfurt to Bremen.
But you can also get to Bremen and finally Bremerhaven by train from any town or city within
Germany, or the neighbouring countries namely the Netherlands (Amsterdam), France or
Belgium within the Schengen agreement.
By car
Bremerhaven is connected to the motorway A27 and can be reached via A27 from the north
as well as from the south.
By train
Bremerhaven can easily be reached by train via Bremen or Hamburg.

9 Travelling time from Bremen to Bremerhaven: approx. 3/4 hr.
9 Travelling time from Hamburg to Bremerhaven: approx. 1 1/2 to 2 1/2 hrs.
40
C.4. Application and selection procedure
National and international applicants must fill out the relevant application form and either submit it
in person or send it by mail together with all the necessary documents before the closing date to
the Admission and Examination Office of the University on the following address:
Immatrikulationsamt
An der Karlstadt 8
D - 27568 Bremerhaven
The application form can be obtained either from the Student Counselling Centre or the
homepage of Bremerhaven University of Applied Sciences (www.hs-bremerhaven.de).
Enrolment Information:
The Admissions and Examination Office is responsible for questions about admission
requirements.
Ms. Martina Eichhorst-Botz

Phone: + 49 – 471 – 4823 189
Fax: + 49 – 471 – 4823 127
E-mail: meichhorst@hs-bremerhaven.de
Closing dates for study applications:
Closing dates for applications and other deadlines are published on the University’s homepage
(www.hs-bremerhaven.de/Bewerbung.html) or can be obtained from the Student Counselling
Centre.
End of application period is July 15 of a given year.
In order to be able to eventually clarify open questions within the application deadlines it is
recommended to send in the application six weeks before deadline.
Lecture period:
Winter term: begin of October until end of January

Summer term: mid-March until begin of July
41
C.5. Important Facilities at Hochschule Bremerhaven
Library
The library of Bremerhaven is a part of the library of the state Bremen. Local students can also
borrow books from the library of the University of Bremen on an inter-library exchange system.
In September 2005 the library was moved to the new “S” building. Since the enlargement of the
library it has not only offered up-to-date technical literature and magazines for particular study
courses but also provided students with PC-working places and self-learning areas.
Opening hours during lecture period:
Mon. – Fri.: 9:00 a.m. – 6:00 p.m.

Sat.: 9:00 a.m. – 1:00 p.m.
Opening hours during non-lecture period:
Mon. – Fri.: 9:00 a.m. – 3:00 p.m.
Additionally, it is possible to make a book reservation and to extend the lending period on the
internet web page (www.suub.uni-bremen.de).
Address:
Karlsburg 7 (Building S)
D - 27568 Bremerhaven
Phone: +49 – 471 4823 – 250

Fax: +49 – 471 4823 – 252
Central Computer Unit

The Central Computer Unit (ZBRV), placed in building “Z”, is the centre of expertise at
Bremerhaven University of Applied Sciences for electronic information processing and
communication technology. It provides PC-rooms (Z 2210; S 1.07) that can be used by students
and members of Bremerhaven University of Applied Sciences, students from Bremerhaven with a
correspondence course at the Open University Hagen and students of the Universities of the
Federal State of Bremen, who already have a special VPN-account.
The PC-rooms are equipped with computers connected to a network system and having an
internet access.
Opening hours:
Mon. – Fri.: 8 a.m. – 6 p.m.
At the moment, only the PC-room number Z 2210 can be used outside opening hours, though, a
special key card for entering the building Z is required.
After prior consultation with the Central Computer Unit also a PC-room number Z 2200 is at
students’ disposal, however, the regular classes which take place there are given priority.
Additionally, a Multimedia-Service room (Z 4110) with its cameras and video editing systems
based on Apple-Power-Macs and Intel PC is available to students, if some extra individual or
team work is required.
42
To apply for the key card, e-mail, VPN and e-learning account please contact the Central
Computer Unit (Z 2250) on the following days:
Mon. – Thurs.: 11 a.m. – 1 p.m. and

2 p.m. – 3 p.m.
The key card costs 10 € deposit and is valid to September 30th.
Laboratories
The “Business Administration Laboratory” with its two departments “Marketing and Multimedia”
and “Business Information and Communication Systems” and the “Standard software/SAP” are
the essential laboratories for studying business management. They are used by students for
practical training in the topics of marketing, business IT, controlling and in compulsory courses in
the respective field.
“Marketing und Multimedia” Laboratory

Director Prof. Dr. Heike Simmet (Ms)
Building S, Room 4.12
www.marketing-multimedia.de
“Business Information and Communication Systems” Laboratory

Director Prof. Dr. Lichtblau (Ms)
“Standard software / SAP” Laboratory

Director Prof. Dr. Klaus Wilden (Mr)
Further information about lectures in the laboratories can be found at the study schedules in the
Hochschule website.
43
D. Imprint and Copyrights
ECTS-Handbook of the Bachelor Course
Edition from June 2008
Published by:
- Studienbereich Betriebswirtschaftslehre -
An der Karlstadt 8
27568 Bremerhaven
Editing:
Prof. Dr. Gerhard M. Feldmeier, ECTS-Coordinator
Design and translations:

Dipl.-Kauffrau (FH) Aleksandra Miszewska
© All rights reserved by Hochschule Bremerhaven
44

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University of Applied Sciences

ECTS - Handbook of the Bachelor Degree Course

A.1. Brief description of the Bachelor Degree Course

A.2. Study objectives of the Bachelor Degree Course

A.3. Study contents of the Bachelor Degree Course

A.5. Structure of the Bachelor Degree Course

A.6. Module structure of the Bachelor Degree Course

Elements of Leadership and Application Quality and Special

A.8. Curriculum of the study programme

1 Introduction to Business Administration (BA) 8 9 1

6 Business English 2 (E) 2 4 K/M 0,5

Frequency of the module: All modules are offered annually.

CP – Credit Point (1 CP equals 30 working hours)

Names of Lecturers Teaching Areas

Microeconomics, Macroeconomics, Management of small

A.10. Admission requirements for the Bachelor Degree Course

B.1. Modules in the first semester

Introduction to Business Administration (BA)

Elements of Business Mathematics and Statistics

Investment and Financing

Basic methods in scientific working

Prerequisites for course participation

Elective Soft Skills 1

Leadership and Teamwork

Production Management and Controlling

Prerequisites for course participation

Electives Soft Skills 2

Quality and Environment

Corporate Communication Systems:

Prerequisites for course participation

The tutor assisted self-study learning part covers:

Tutor assisted self-study learning:

Electives Soft Skills 3

C.1. Why to study at Hochschule Bremerhaven?

Further reasons that are in favour of Bremerhaven are itemized hereafter:

9 Semester ticket for public transportation;

The address is:

Phone: + 49 – 471 – 4823 556

Bremerhaven can easily be reached by train via Bremen or Hamburg.

Ms. Martina Eichhorst-Botz

Closing dates for study applications:

End of application period is July 15 of a given year.

Winter term: begin of October until end of January

Opening hours during lecture period:

Mon. – Fri.: 9:00 a.m. – 6:00 p.m.

Opening hours during non-lecture period:

Mon. – Fri.: 9:00 a.m. – 3:00 p.m.

Phone: +49 – 471 4823 – 250

Central Computer Unit

Mon. – Fri.: 8 a.m. – 6 p.m.

Mon. – Thurs.: 11 a.m. – 1 p.m. and

The key card costs 10 € deposit and is valid to September 30th.

“Marketing und Multimedia” Laboratory

“Business Information and Communication Systems” Laboratory

“Standard software / SAP” Laboratory

Edition from June 2008

Design and translations:

© All rights reserved by Hochschule Bremerhaven

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