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Scienceäf Society,
Vol. 69, No. 3,July2005, 487-518
/'
V
A DangerousLiaison?
Feminismand CorporateGlobalization
HESTER EISENSTEIN*
ABSTRACT: In the1970sand early1980s,a heateddebatetook
place over the relationship betweenMarxism and feminism. In
thecurrent moment theperhapsmoredisturbing question arises:
has feminism enteredintoa dangerousliaisonwithcapitalism?
The profound"restructuring" of theU. S. and worldeconomy
sincethe1970sparallelstheriseofthewomen'smovement dur-
ing the same period, and revealssome and
ideological practical
usesofthismovement interests
forcapitalist athomeandabroad.
thedeclineofthefamily
In particular, wageand theabolitionof
welfare "asweknowit"intheUnitedStates, andtheuseofmicro-
creditand femalelaborin exportprocessing zonesin the"de-
veloping" world,bothcan drawuponfeminist ideas,as can the
U. S. government as itpursuesits"waron terrorism." Thereis a
kerneloftruthin U. S. propaganda:feminism actsas a cultural
solvent,as globalization erodesthetraditions ofpatriarchy. The
leftmusttakeon boardthecrucialcontribution offeminist ideas
and activism, as we contemplate a worldwherealternatives to
capitalism havebecomedevaluedand de-legitimized.
* Thisarticleis partofa largerwork-in-progress
on feminism and globalization.Myheart-
feltthanksto myhusband,MichaelTänzer,forassistance withstatisticaldataand edito-
rialcontent,andforhisunfailing supportforthisproject.Thanksalso toChillaBulbeck
andRonHaydukfortheirfeedback, andtoHosuKimforherresearch assistance. Gabriel
Kolkobrought byBarnett
thearticle andGaffneytomyattention. Thearticle wasenriched
bymyparticipation in theRockefellerFoundationHumanities Fellowship Program semi-
nar,"FacingGlobalCapital,FindingHumanSecurity: A GenderedCritique," 2002-2004,
at theGraduateCenteroftheCityUniversity ofNewYork,organized byPatricia Ticineto
Clough,DirectoroftheCenterfortheStudyofWomenand Societyand theWomen's
StudiesCertificate Program, The GraduateCenter,CUNY;LindaBasch,Director, The
NationalCouncilforResearchon Women;and KristenTimothy, ResearchScholarat
NCRW.Unlessotherwise stated, onemployment
figures arefrom theU. S. BureauofLabor
Statistics
and figures on GDP are fromtheBureauofEconomicAnalysis, U. S. Depart-
mentofCommerce.
487
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488 SCIENCE àf SOCIETY
1. Fromthe"UnhappyMarriageofMarxismand Feminism"
toa Dangerous
Flirtation
ofFeminism
withCapitalism
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FEMINISM AND CORPORATE GLOBALIZATION 489
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490 SCIENCE à? SOCIETY
ofcheapfemalelaborpro-
The servicesectorgrowsbecausetheavailability
videsthesupplyand becausetheuse ofwomenin thelabormarket rather
thanat homealsoprovides thedemandforreplacement services
(fast-food
replacinghomecooking,forexample).. . . Andtheshifttowardthecom-
mercialization is requiredbywomen'sincreasedlabor
ofpersonalservices
forceparticipation.
(Hartmann, 1987,55.)
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ANDCORPORATE
FEMINISM GLOBALIZATION 491
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492 SCIENCE à? SOCIETY
from
Starting a tiny
embryo ofChicago
attheUniversity withthephiloso-
pher-economistFriedrich
von HayekandfollowerslikeeconomistMilton
Friedmanatitsnucleus, andtheir
theneoliberals funders a
havecreated
huge network
international of research
institutes,
foundations, centers,
scholars,
publications, andpublicrelations
writers expertstodevelop,
pack-
and
age, push their
doctrine. 2002,4.)
(George,
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FEMINISM AND CORPORATE GLOBALIZATION 493
Theprivatization
ofessential likewater
services, andelectricity,
andthedete-
rioration ofpublic
orprivatization suchashealth
services, andeducation,have
neverbeenintheinterests
ofthepoor.Forinstance,
theimpositionofuser
feeson health
careoreducationhasledtoa sharpdropinhospital atten-
danceandschoolenrolment from pooror low-income it
families;hasalso
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494 SCIENCE&>SOCIETY
ofthose
increasedthegendergap,sincegirlsand womenare themainvictims
policies. (Dembele, 2003.)
The periodofradicaleconomicrestructuringsincethemid-1960s
also saw the remarkablegrowth of what is now an international
women'smovement.It is impossibleto understandtheresilienceand
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FEMINISM AND CORPORATE GLOBALIZATION 495
Byfar,thesinglegreatest
impactofthewomen's
movement wasin the
Americanworkforce.
Beyond housing, issuesof
daycare,beyond
beyond
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496 SCIENCEàf SOCIETY
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FEMINISM AND CORPORATE GLOBALIZATION 497
viewsunderpressurefromwomenactivists,andagreedthatlawsand
the
restricting
regulations amount ofweightwomen ortheir
couldlift,
accesstonightshifts, AliceKessler-Harris
werediscriminatory. noted
theswifterosionofprotective
legislation:
In fiveshortyears[1964-1969]thecapacityofthelawto treatwomenpri-
marily as family
members, valuablefortheirreproductiveroles,had been
transformed. atleast,womenofall raceshad becomeindividuals
Formally,
underemployment law.(Kessler-Harris,
2001,267.)
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498 SCIENCE à? SOCIETY
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FEMINISM AND CORPORATE GLOBALIZATION 499
femaleemployment [lacked]thepopularlegitimacy
itenjoyedinthe
earlierperiod"(Milkman, 1987,112).
4. UsefultoCapitalismiTheDeclineoftheFamilyWage
and theDismantling oftheFederalWelfare
Entitlement
As we haveseen,thewidespreaduse ofwomen'slaborwasac-
companiedbya majorrestructuring inwhichtheproportion oftradi-
tional"smokestack" jobs formen was reduced. The oldersmokestack
industries (auto,steel,tires,householdappliances,petrochemicals)
werecharacterized from1930to 1980bya smallhigh-wage segment
atone end,a smalllow-wage segment at theother,anda large"semi-
skilledand skilledblue-collar and white-collar 'middle'"(Kuhnand
Bluestone,1987,11). Butthenewlyexpandingindustries - high-
tech,businessand personalservices, and retail- havea "dual"mar-
ketstructure, witha well-paid bureaucracy atthetopanda largepool
ofpoorlypaidworkers at thebottom.Thusthereis no equivalent to
theold "middle-wage" blue-collarjobs.
Dramatic evidenceofthischangecomesfromthetransformation
ofthedepartment storeindustry.
Traditional department storesbene-
fittedfroma consumerboom,peakingin the1960sand 1970s,but
discount storesbegantoundersell themwithreducedlevelsofservice
and automated checkoutcounters. The discountstoresdoubledthe
sizeoftheir(mainly male)managerial hierarchy, butalsomultiplied
thenumberof"low-wage, highturnover, part-timejobs"- goingpri-
marily towomen(Kuhnand Bluestone, 1987,17).
Thisanalysis in 1987presagedtheriseofWal-Mart, nowthelarg-
in
estU. S. company terms of revenue and employment, withannual
salesin 2002of$244billionand 1.4millionemployees, 72% ofthem
women.Wal-Mart is nowthetarget ofthelargesteverclassactionsex
discrimination lawsuit("Wal-Mart's Waron Women,"2004). The
"Wal-Martization ofAmerica"is illustrated in a BusinessWeekarticle
on thedeclineofsocialmobility in theUnitedStates:
Foryears, the1990sboom,muchofCorporate
evenduring Americahad
embraced
already Wal-Mart-like to
stratagemscontrollabor such
costs, as
hiring and
temps part-timers, unions,
fighting dismantlinginternal
career
andoutsourcing
ladders, tolower-paying
contractors
athomeandabroad.
Whilethesetactics
havetheadmirable
outcomeofholdingdownconsumer
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500 SCIENCEôfSOCIETY
prices,they're
costlyin otherways.Morethana quarterofthelaborforce,
about34 millionworkers, is trappedin low-wage,oftendead-endjobs. . . .
Many middle-income and high-skilled face
employees fewer opportunities,
too,as companiesshiftwork tosubcontractorsandtempagenciesandmove
white-collar
jobs to China and India. 2003,54.)
(Bernstein,
Immediately WorldWarII,blackwomen's
after earningswereabouthalfthose
ofwhitewomen.By1981,blackwomen'swageshad risen of
to92-95percent
due to thefactthatblack
thoseofwhitewomen. . . largely women workers
aretodayno longerconfined todomestic
chiefly jobs,buthavemoved
service
intoa widerrangeofoccupations (Kuhn& Bluestone, 1987,23.)2
2 Since that time,the inequalitybetween Black and whitewomen's wages has increased
again, withthe ratio decliningto 85% in 1998. (For Hispanic women in 1998 the ratio
was only 72% of whitewomen's earnings.)
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FEMINISM AND CORPORATE GLOBALIZATION 501
Despitetheseundeniablegains,theinclusionofmarriedwomenin
theworkforce, including themothers ofyoungchildren, wasofassis-
tanceto capitalin keepingwagesstagnant, and in abandoningthe
ofa
concept wage that would cover the expensesofwifeandchildren,
a goal thatwasstruggled forduringthe19thcentury bypatriarchal
unions.Feminists in the1970swerevociferous in theirdemandfor
women'seconomicindependence, and indeedmanyfeminist schol-
arsandactivists attacked thefamily wage of the 19th century a trap
as
forwomen.ButJohannaBrennerarguedthatthiswasa misreading
ofthehistorical evidence.The family wage,forthoseworkers who
achievedit,represented a victory fortheworking class(Brenner, 2000,
11-58).
WhileI certainly am notarguingfora returntodependenceon
menandmarriage as theonlyoptionsforwomen,itseemsnecessary
to acknowledge thattheindependence wonin the1970sand 1980s
came at a highprice:theabolitionof thefamily wage,and an ex-
tendedperiodofwagestagnation forallworkers. (On thispoint,see
MacLean,2002a,whoarguesthattheabolitionofthefamily wage,
ratherthantheriseoffeminism, shouldbe thecentralframework
forthewomen'shistory ofthepost-World WarII era.)
the
Meanwhile, widespread acceptance wagedworkforwomen
of
didnotgo unnoticed bypolicy-makers. The idea thatwomenshould
be in thepaid laborforcewasso hegemonicin the 1990sthatthe
welfare "reform" legislation of1996,thePersonalResponsibility and
WorkOpportunity Act, made thisits centerpiece. out
Carrying key a
elementin theneoliberalagendaofundoingthesocialpoliciesof
theNewDeal, welfarereform devolvedresponsibility to thestates;
removedtheidea ofwelfareas an entitlement to anypoor single
mother needingassistance withtaking careofherchildren; andmost
importantly, instituted workfare as a requirement. No longerwould
singlemothers have the safety net of a government subsidy, no mat-
terhowinadequate,forraisingtheirchildren.
In theperiodwhenAidtoFamilieswithDependentChildren(as
welfare wasfirsttermed)wasintroduced, as partoftheSocialSecurity
legislationof 1935, itwas unthinkable
still to expectsinglemothers
toentertheworkforce whilealsocaringfortheirchildren(Gordon,
1994).Butafterthemajorexpansionofthewelfarerollsfollowing
theactivism ofthewelfare rights movement inthe1970s,welfare had
becomeidentified primarily with Black women, and was a majortarget
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502 SCIENCE& SOCIETY
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FEMINISM AND CORPORATE GLOBALIZATION 503
5. ExportProductionand Microcredit:
IntegratingThirdWorld
WomenintotheMarketEconomy
Overthepastthreedecades,increasingnumbers ofwomenhavebecomesex
workers,maids,workersinexportproduction, ormicrofinancerecipientsto
earnincomes intherestructured
globaleconomy. Many mustmigrate domes-
orinternationally
tically nowspan
toobtainthiswork.. . . These"industries"
theglobe,occurringinmostareasofthedeveloping worldaswellas through-
countries.
outindustrialized (PyleandWard,2003,470.)
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504 SCIENCE àf SOCIETY
isa double-edged
Globalization asfaraswomen
process On
areconcerned.
theonehand,employment from
derived
opportunities in
transformations
theglobaleconomy producenewkinds controls
andcapitalist
ofpatriarchal
overwomen.
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FEMINISMAND CORPORATEGLOBALIZATION 505
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506 SCIENCE & SOCIETY
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FEMINISM AND CORPORATE GLOBALIZATION 507
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508 SCIENCE äf SOCIETY
resultsclaimedforthembyneoliberaltheorists.Reformerswithinthe
WorldBank,encouragedbythe appointmentofJamesWolfensohn
about theoverallimpact
as Presidentin 1995,expressedreservations
of neoliberalpolicies.
unemployment
Large-scale amongpublicsectorworkers and stateemploy-
ees- as wellas increasing
levelsofpovertyamongthepoordue totheend
ofstatesubsidies- weresupposedto havebeen a matterof"temporary
untiltheprivate
suffering" sectorkickedin to takeup theslack.Butwhen
thetemporary sufferingstartedtolookpermanent, newdevelopment pro-
gramsweredevisedtorelievethesuffering ofgroupsnegatively affected
by
structural
adjustment. In a numberofcountries whereSAPSwerebeing
enforced,theWorldBankestablished net"
SocialFundsas the"socialsafety
ofchoice.(Elyachar,2002,501.)
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FEMINISM AND CORPORATE GLOBALIZATION 509
borrowers.
sible,interest-paying Thiscircuit
ofcapitalassiststhegov-
ernment and theelitein continuingthepoliciesthathavecreated
thepoverty place.Andthecostsarebornealmostentirely
in thefirst
bywomen.
6. UnitedStatesChampionsFeminismas Part ofNeo-Imperialism
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5 10 SCIENCE àf SOCIETY
amongotherthings, encouraging
' thefullparticipation ofwomenin
life
public (Bumiller, 2003).
Similarly, inAfghanistan, in December2003,a disputeoverthe
representation ofwomenin theleadership oftheconstitutional con-
ventionwasinterpreted as a struggle betweentheancientand the
modern.Accordingto thisaccount,the chairman,Sebaghatullah
Mojadeddi,toldthewomennottoputthemselves on a levelwithmen.
"EvenGod has notgivenyouequal rights . . . becauseunderhisde-
cisiontwowomenare countedas equal to one man."In sayingthis,
thereporter commented, thechairman "managedtoexposetheten-
sionsthatunderlaynotjust thisassembly butalso thisnation,over
theroleofwomenand theroleofIslam,thefealty to traditionand
thepushformodernity" (Waldman, 2003).
It is easytodismissthefeminist sentiments oftheBushadminis-
tration as a cynicalexercise.Butthereisan important kerneloftruth
in thispropaganda.Ifa centralgoalofglobalization is todissolvethe
bondsthathold a traditional societytogether, then feministideas
constitute a powerful solvent. One could,perhaps,makean analogy
to thefunctions ofChristianity in thecenturies ofEuropeanexplo-
ration.Christian missionaries accompanied Western traders,andtheir
evangelism helped to transform the traditional cultures theyencoun-
tered, whether in Africa, Asia, or theAmericas. Consciously or un-
consciously, theeffect ofmissionary preaching wastoweakenand to
de-legitimize theassumptions underlyingtheancientwaysofdoing
and beingthathad heldthesecultures together (Wolf,1997,145ff).
In thelate20thandearly21stcenturies, forbetterorworse, femi-
nismfunctions in a similar way.As MarthaGiménezhas noted,
feminism
Ideologically, encourages rather
womento be individuals,
thanmembersof familiesor communities. At thesame time,the
ofpeasantwomenmodernizes
proletarianization theirconsciousness
and theirsenseofidentity.
AsWilliamGreiderobserved,themanag-
ersforMotorolain Kuala-Lumpur haveto "changetheculture"of
the Islamicwomenit hiresto makesiliconchips.The company
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FEMINISM AND CORPORATE GLOBALIZATION 51 1
Conclusion
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5 12 SCIENCE & SOCIETY
organizationsaroundtheworldthatare engagedinjustthisactivity.
(For an excellentdiscussion oftherangeoffeminist organizing inthe
globalcontext, see Barton,2004.)My focus herehas been on the as-
pectsoffeminism thathavebeen co-optedintotheenterprise ofex-
the
panding global reach of corporate capitalism,ratherthan on those
thatpointto an alternative visionofeconomicsand politics. Butitis
justsuchan alternative visionthatis nowdesperately needed.
In thecurrent theleftin theUnitedStatesandaroundthe
crisis,
worldisdividedas tostrategy andgoals,anduncertain abouta pathto
thefuture.Whileacknowledging thebraveachievements oftheCuban
revolution,mostleftwriters seetheblueprint ofSoviet-model economic
development as discredited, and arguethattheonlypossiblesocial-
ismforthefuture is one thatis deeplydemocratic in character.
But howto buildthisnewsocialism? James Petras and Henry
Weltmeyer makea case fora returnto state-led development, with
nationsredirecting resourcestowardfoodsufficiency and a vibrant
localeconomy(PetrasandWeltmeyer, 2001). ButRosalindPetchesky
placesherfaithina newinternational civilsociety,
mediating between
nation-statesandinternational institutions(Petchesky,2003). Arturo
Escobarseesthepossibility ofcreating somekindofa hybrid culture
and economythatwouldrestoretheautonomy and healthofindig-
enouspeoples(Escobar,1995).MariaMiesgoesfurther, callingfor
a rollbackofindustrialization and a return toa subsistence economy
(Bennholdt-Thomsen and Mies,1999).ButDoug Henwoodis scath-
ingaboutcallsfora returnto a presumedprecapitalist GoldenAge,
the
whichdisregard complexity ofmodern production distribu-
and
tion,and overlooktheachievements ofindustrialization:
oflives,
thelengthening thereduction andmaternal
ininfant the
mortality,
liberation
far-from-complete inpartbytheavail-
ofwomen(accomplished
jobs,which
offactory
ability offer the
thema wayoutofruralpatriarchy),
- intheFirst
spreadofliteracy andThirdWorldsoverthelongsweepof
things.(Henwood,2003,165-66.)
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FEMINISM AND CORPORATE GLOBALIZATION 513
MarisaBelausteguigoitiafindsthatevenamongtheZapatistas, women's"is-
sues"tendtocomebehindnationalissues,and demandsforgreater equal-
ityin thecommunity behinddemandsplacedon thestate;patriarchy, in
otherwords, willonceagainbe dealtwithonlyaftercapitalism and racism.
And the"solutions" thereforedo notgo farenough:childcare centers,
to
facilities
hospitals, make food - all essential
demands- do notadd up
towhatindigenous womenhaveeloquently called"therightto rest,"and
beyondthat,tothinkand todo,tofeeland tolove.(Foran,2003,5; on this
pointsee also Disney,2004.)
Foran's injunctionto the leftis to take the ideas and the critiqueby
feministactivistson board.
Thefeministrevolution,alongwiththeanti-racist maythuswell
revolution,
buta newMarxism
provetobe thelongestrevolutions, attunedtofeminism
andanti-racism withwomen'sandothermovements
atitscore,linking with
globalandclassedge,mayhelpusgetthereintheend.(ibid.)
an irreducible
Up tonow,theenergies,thebrilliance,and thehardpoliticalwork
of manydedicatedfeminists have been steadilyco-optedand cleverly
used to strengthen and to legitimizetheexpansionof corporatecapi-
talism.It is timefortheleftto acknowledgeand enlisttheinsightsand
the loyaltiesof women,withoutwhichno seriousalternativeto the
presentworldsystem can everbe successfully
constructed.I close,then,
witha challengeto the male left:read feminist work;absorbthe idea
that"womenhold up halfthesky";and above all,understandthatany
attempted socialtransformationthatdoes nottakeaccountofwomen's
needs,experience,and wisdomwillbe doomed to failure.
Ph.D. Programin Sociology
TheGraduateSchool
ofNewYork
CityUniversity
365 FifthAvenue
NewYork,NY 10016
hesterl net
@prodigy.
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5 14 SCIENCE äf SOCIETY
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FEMINISM AND CORPORATE GLOBALIZATION 515
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