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Philosophy & Rhetoric
Michelle Ballif
a b s t r ac t
Arguing that the foundational relation that constitutes the (rhetorical) address
is that between the living and the dead, this article calls on rhetorical studies to
reconceive rhetoric as a (non)visual relation between the “invisible” (specter) and
the “visible” (living). I then complicate this relation—and the easy distinction
between the two—and argue that regarding the dead, guarding them, mourning
them, is the ethical relation that makes any rhetorical address possible.
the living and the dead, between the (living) human and the (dead) specter,
would engender—Derrida notes—“snickers from all [those] . . . who never
believe anything, of course, because they are so sure that they see what is
seen, everything that is seen, only what is seen” (187). And how can one
believe in ghosts if they are unseen, invisible?2
This is also the case with the “traditional” rhetorical scholar, who
believes in the sharp distinction between the living and the dead, insofar
as the discipline theorizes rhetoric as a practice unique to living humans
(a tautology, as I’ll explain), as an art or a faculty of living humans address-
ing other living humans. To suggest otherwise, for example, to approach a
publishing company with a proposal for a textbook on rhetorical strate-
gies for addressing the dead would engender snickers from the editors and
external reviewers and could very well amount to professional suicide for
the author of the proposal.
The scholar to come, in contrast, welcomes the specter and the aporetic
space that it opens and hence would “[think] the possibility of the specter,
the specter as possibility,” “beyond the opposition between presence and
non-presence, actuality and inactuality, life and non-life” (13). Further, this
new scholar to come “would know how to address himself to spirits” (13);
therefore, a new rhetorician (not to be confused with the so-called New
Rhetorics) would undertake the risk of commun(icat)ing with the spectral
other with earnestness because she would “know that such an address is
not only already possible, but”—and this is the vital point regarding the dead
other—“that it will have at all times conditioned, as such, address in general”
(13; emphasis mine).3
This, then, will have been this article’s argument: that the address to,
with, from the dead other is always already the very condition of possi-
bility for the address and that mourning, the impossible work of mourn-
ing, haunts the possibility of the address, constituting the ethical relation
between the self and the other, the otherness of the self, and the otherness
of the other. That is, we are always already subject to a state of “originary
mourning,” a “mourning that is always already there, before anything else
has begun, either living or dying” (Miller 2009, 316)—a mourning “pre-
originary” even, born of an “irreducible gap between me and the other . . .
and between me and myself ” (Miller 2009, 316). Hence, mourning is symp-
tomatic of the condition that, in Derrida’s formulation, “tout autre est tout
autre”—that every other is wholly other, wholly other from every other
other, including from one’s self (2008, 82–88).4
456
The address to the spectral other says, “Yes, yes” to the wholly other,
to the radical alterity that precedes and exceeds any representative order,
that never appears as such. Such an affirmative gesture—learning from,
speaking to, listening to the dead other—is as Nicholas Royle notes like
a “ouija board,” whose etymological origin, he points out, is the combina-
tion of the French word for “yes” (“oui”) and the German word for “yes”
(“ja”) (2008, 236). A double affirmation. Derrida suggests such characterizes
“pure hospitality,” acknowledging the aporia between one and the other,
acknowledging that one never resolves or absolves the absolute responsibil-
ity one has for the “wholly other.”
And regarding this responsibility, “regard” denotes looking or viewing,
but it additionally carries the significance of “guarding” as in to “watch
over.” But how does one regard the “wholly other” specter, who might be
seen as invisible and who, further, regards one from an invisible point of
vision? One regards the other by accepting the responsibility for every other
“wholly other” (including every other beyond the “living human”), and this
responsibility is hailed precisely by this look, which cannot be seen, of the
spectral other (Derrida 2008, 3). To this regard, which comes invisibly, we
respond to the responsibility, blindly.
But we are ahead of ourselves.
signification as (mourning) death
As I have suggested, the discipline of rhetorical studies begins with an
unstated but presumptive enunciation that categorically constructs “the
human” as living—or, more specifically, as not dead. This assumption is not
unique to rhetorical studies, as Vico’s etymological account reveals: the very
word “humanity” can be traced to the Latin “humare,” which means to
bury. By implication “the human” is categorically constructed in terms of
the conceptual border between the living and the dead, specifically in terms
of the disposition of the remainder, which is impossible to remainder, as I’ve
argued previously (Ballif 2013, 143–45). The assumption, of course, is that only
the human buries the dead; a further assumption is that only the human
mourns. But, according to Derrida, “Mourning as im-possible mourning
[is] moreover, ahuman, more than human, prehuman, different from the
human ‘in’ the human of humanualism” (2005, 192). J. Hillis Miller explains
Derrida’s neologism “humanualism” as referring to the Western philosophi-
cal tradition’s presumption that “having and using hands is distinctively
human” (2013, 15).5 Presumably, then, one needs hands to bury the dead.6
457
But the point I want to stress here is that the dead is a condition of possibility
for “the human.” The dead haunts “the human” in a constitutive way.
For the sake of this argument, let’s figure death as an absence—but as a
nonpresent absence and as a nonpresent but also nonabsent remainder—as
spectral. In this figuration, we acknowledge how death haunts signification.
To rehearse what is no doubt familiar: in his essay “Différance,” Derrida
demonstrates that the impossibility of a sign to be self-present to itself is
the very condition of its possibility to signify at all (1982). As Ferdinand de
Saussure explains in the Course in General Linguistics, signs have no positive
value; they have meaning only insofar as they differ from every other sign
in a system. Hence, a sign’s meaning is a function of its nonpresent absence
(“spacing”) (Derrida 1982, 10); additionally, as Derrida further demonstrates,
this nonpresent absence never materializes as a nonabsent presence because
of an always already deferred signification (“temporization”) (1982, 10),
which he puts into conversation with Freud’s notion of the death instinct
(1982, 19). Hence there is a nonabsent remainder—as “deferred presence”—
but one that can never be made present. The remainder, like the dead other,
is what Derrida would call the “trace,” an “always already absent present”
(Spivak 1976, xvii), like the dead—or more to the point, the (un)dead, like
the specter, who haunts. Absence of presence (death)—the always-deferred
present—is, again, what makes signification possible. Derrida names “death”
the “master-name of the supplementary series,” of “all the metonymic
substitutions” (1976, 183; Wortham 2008, 41). Signification, as a series of
“nonsynonymous substitutions” (Derrida 1982, 12) is haunted by death.
In addition, in “Signature Event Context,” Derrida insists that signifi-
cation is only possible insofar as it can sur-vive—live on—after the death
of the addressor as well as the addressee.7 Thus death is “inscribed in the
structure of the mark” (1988, 8):
458
from functioning and from yielding, and yielding itself to, reading
and rewriting. When I say “my future disappearance,” [which he
elsewhere equates with “my death” (1973, 54)] I do so to make this
proposition more immediately acceptable. I must be able simply
to say my disappearance, my nonpresence in general, for example
the nonpresence of my meaning, of my intention-to-signify, of my
wanting-to-communicate-this, from the emission or production of
the mark. For the written to be the written, it must continue to
“act” and to be legible even if what is called the author of the writ-
ing no longer answers for what he has written, for what he seems
to have signed, whether he is provisionally absent, or if he is dead.
(1988, 8)
To belabor the point, even after Derrida has explained it so well: significa-
tion is possible (as iterable) only because of death. Death is the condition of
the address.
Of course, there are numerous examples of so-called conversations
with the dead, including the “curse tablets,” popular in classical Sicily and
Athens, which were letters pleading with the dead to inflict harm to effect
vengeance, for example.8 The spiritualist movement of the n ineteenth
century provides examples of communications with the dead, messages
channeled through a medium (perhaps via dictation) or through the
“talking board.”9 Although such scenarios challenge the rhetorical com-
monplace of living humans speaking to living humans, they also merely
reinscribe the traditional positions of addressor/addressee, living and dead.
Derrida’s claim, alternately, necessitates seeing the address to/with/from the
dead as preoriginary to any addressor or addressee; indeed, the address—the
possibility of the address to/with/from the dead—is what constitutes any
addressor or addressee. And this “ongoing conversation with the dead” is
“the very structure of mourning” (Kirkby 2006, 467).
As oft noted, for Sigmund Freud, mourning is a normal process of griev-
ing, in contrast to melancholia, which is a pathological condition in which
one refuses to let the dead be recognized as dead, that insists that the dead
remain undead, alive, living, present (1957). Whereas the normal mourner
eventually substitutes the lost object with a newly cathected object, the
pathological mourner—the melancholic—is never able to make this sub-
stitution and keeps the dead alive, forever, within him or her. Derrida takes
issue with the notion that keeping the dead other alive is fundamentally
a pathological move (although to be fair to Freud, he himself ultimately
459
questioned this easy distinction, even spending a good deal of time f ocusing
on the similarities between the two in “Mourning and Melancholia”). That
implies, I suppose, that I have no other option except to submit to my
own death, insofar as it is precisely the dead other—and my relation to the
other’s death—that constitutes me as such.
As Derrida argues, a friendship acknowledges (most likely uncon-
sciously) that one of the pair will die before the other; this unspoken, unne-
gotiable, preoriginary “fact” precedes and structures the relation between
the two: “The other appears as other, and as other for us, upon his death or
at least in the anticipated possibility of death, since death constitutes and
makes manifest the limits of a me or an us who are obliged to harbor some-
thing that is greater and other than them” (1989, 34). One is always already,
then, mourning the loss of the other—acknowledging its inevitability but
not knowing for sure when it will arrive or if, indeed, if it will arrive before
“my death,” which I am always already also mourning. Hence, a preorigi-
nary mourning structures our relations, both to ourselves and to all others.
One thus carries within oneself, in a constitutive way, the “mortal other”
(Derrida 1995b, 321). According to Derrida,
460
Mourning always entails taking the lost object into the self in one
way or another. For them, however, in successful mourning, the
process they call “introjection,” the departed object is successfully
consumed: it is fully “ingested,” “digested” and “metabolized” until
it ultimately becomes assimilated into the self. The lost object is
successfully mourned when it becomes an integral part of the
“me” who mourns. To this healthy form of psychic cannibalism,
they oppose the notion of “incorporation,” in which the mourner
refuses, as they put it, to swallow the reality of the loss and so
swallows the person instead. The departed other, neither living nor
dead, disappears, as if by magic, into the hidden crypt which the
self secretly builds for it within itself. (2008, 185)
Derrida, in his “Fors,” the introduction to Abraham and Torok’s The Wolf
Man’s Magic Word, characterizes the process of introjection as a pro-
cess that “expands the self. It [the self ] does not retreat; it advances,
propagates itself, assimilates, takes over” (1986, xvi). The mourner who
refuses to mourn (1986, xvi), who is unable to assimilate the other, on
the other hand, “incorporates” the dead other: “I pretend to keep the
dead alive, intact, safe (save) inside me, but it is only in order to refuse,
in a necessarily equivocal way, to love the dead as a living part of me,
dead save in me” (Derrida 1986, xvi; emphases his). Just as Derrida ques-
tions Freud’s distinction between mourning and melancholia, Derrida
here questions whether introjection and incorporation can be so eas-
ily disentangled, arguing that “everything is played out on the bor-
derline that divides and opposes the two terms. From one safe, the
461
other; from one inside, the other; one within the other, and the same
outside the other” (1986, xvi).
We are ahead of ourselves, but what is at stake is how to mourn the
other—as other. The process of introjection appears to violate the otherness
of the other by its press to assimilate the other into the self; the process of
incorporation appears to show more fidelity to that otherness by allowing
it to remain, as ever, other, within the self, encrypted. But Derrida argues,
not surprisingly, that the distinction is not so simple:
462
In Specters of Marx, Derrida discusses the “visor effect” that the specter
has on us. The specter, as “supernatural and paradoxical phenomenality,”
463
464
465
466
Department of English
University of Georgia
notes
1. This is not to suggest that there is a “body,” a “real” body, as opposed to the
incorporeal phantom. The corporeal is likewise haunted. See Derrida 1994, 157–58, and
2005, 179.
2. Of course, what is haunting this discussion is the perennial insistence of the phi-
losopher on distinguishing knowledge from “mere” belief.
3. Those rhetorical scholars in our midst doing work on memory, memorials, eulo-
gies, and so forth, know that this kind of address is possible, although the address is
addressed to the living.
4. See also Brault and Naas 2001.
5. Derrida introduces this neologism in his argument against Merleau-Ponty’s
claim that shaking hands is an example of, as Miller explains, “direct intersubjectivity”
(Derrida 2005, 179; Miller 2013, 15).
467
6. Ethnologists argue, on the contrary, that hands are not necessary for burial.
Elephants, for example, are observed burying their dead by using their trunks to cover the
corpse with branches and twigs; see Meredith 2004. The author thanks Diane Davis for
pointing this out.
7. “Death reveals that the proper name could always lend itself to repetition in the
absence of its bearer” (Derrida 1989, 50).
8. As Sarah Johnston notes, the dead were conceived as “messengers between this
world and the next, carrying the words of the tablets to deities in the underworld” or “as
actively carrying out the curses” (1999, 72) to avenge the living and the dead. “The tech-
nai of [communicating with the dead, in an attempt to control them]” moved from an
“activity in which anyone might participate to some degree into a profession with special
techniques and aims” (102–3). This resulted in new mourning practices, of course, but curi-
ously this new group of professional mourners, the goêteia, are singled out by Plato –in the
Sophist, for example, as having the power to “bring to light ‘verbal ghosts’ . . . with their
words” (103). That is, Plato characterized the sophists as ghost whisperers. We shouldn’t
be surprised, I suppose, to have returned to the sophists—or, that is, we should be sur-
prised eternally by the return of the (un)dead sophists, whose “death” is greatly hyperbolic.
See Sutton 1994; see also Peters 1999.
9. See Weisberg 2004 for a history of spiritualism in the United States. See also
Lundberg and Gunn 2005 on the ouija board and rhetorical agency.
10. See Attridge 2013.
11. See Hawhee 2011 for her enlightening theory of “rhetorical vision.”
12. For a brilliant unpacking of this fundamental assumption of self-reflexivity,
see Davis’s article in this issue. See also Jay 1993, who offers the neologism “phallogocu-
larcentrism” to note the collusion between the visual, the phallic, and logos to neutralize
difference in order to assure and assert the primacy of man as knowing subject (493–42).
13. “Specular or reflective discourses of identity, in which words allegedly mirror
thoughts without remainder, have metaphorically forgotten the silver backing, the tain
behind every mirror image. When the tain becomes, as it were, visible, the mirror loses
its capacity to reflect; when the materiality of language is foregrounded, signifiers cannot
be taken as simple doubles of what they signify,” thereby foregrounding the remainder,
the excess, the “surplus, an invisible otherness, that necessarily disrupts their specular unity”
( Jay 1993, 504, 505; emphasis mine).
14. Cf. Derrida’s further discussion of the visible and the invisible in The Gift of Death
(2008, 88–90).
15. This all evokes a comparison with Lacan’s notion of the gaze (1978), which empha-
sizes the split nature of the subject in distinguishing between the eye (of the subject) and
the gaze (of the object that looks back). Derrida’s notion of the visor effect is likewise
constitutive but not wrapped up in a castration complex narrative.
468
16. For further discussion of Memoirs of the Blind, see Baross 2011, 54–120, Caputo 1997,
308–29 and 55–120, and Krell 2000, 68–81.
17. See Derrida 1989, 22.
18. See Kamuf 2005.
19. See also Appelbaum 2009, Castricano 2001, and Fernando n.d.
20. See Ronell 1986 and Johnson 2013.
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