Professional Documents
Culture Documents
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Ayanwale, A.B., Alimi, T., Ayanbimipe, M.A. 2005, The Influence of
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Homburg, C., Klarmann, M., Schmitt, J. 2010, Brand Awareness in
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Cornwell, T.B., Roy, D.P., Steinard, E.A. 2001, Exploring Managers‟ Perceptions
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Dhadhal, C.H., 2011, A Study of Brand Loyalty and it's Effect on Buying
Behaviour In Case of Selected Cosmetics Products in the State of Gujarat,
Thesis PhD, Saurashtra University.
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Esch, F.R., Langner, T., Schmitt, B.H., and Geus, P. 2006, Are Brands Forever?
How Brand Knowledge and Realtionships Affect Current and Future
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Mempengaruhi Ekuitas Merek untuk Meningkatkan Minat Beli Ulang
(Studi Kasus pada Kedai Kopi DÔME di Surabaya)‟, Tesis, MM,
Universitas Diponegoro, Semarang.
Ghozali, I., 2012, Aplikasi Analisis Multivariate Dengan Program IBM SPSS 20,
Edisi 6, Cetakan VI, Badan Penerbit Universitas Diponegoro, Semarang.
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Hanzaee, K.H., and Andervazh, L. 2012, The Influence of Brand Loyalty on
Cosmetics purchase Intention of Iranian Female Consumers, J. Basic.
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Hicks, J.M., Page Jr, T.J., Behe, B.K., Dennis, J.H., Fernandez, R. and Thomas,
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Junaid, A., Nasreen, R., Ahmed, F. 2013b, A Study on The Purchase Behavior and
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Journal of Social and Development Sciences, Vol. 4, No.5, 205 – 211.
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Kim, H.Y., and Chung, J. 2011, Consumer Purchase Intention for Organic
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Malik, M.E., Ghafoor, M.M., Iqbal, H.K., Ali, Q., Hunbal, H., Noman, M.,
Ahmad, B. 2013, Impact of Brand Image and Advertisement on Consumer
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Pudja, M. 2011, Investasi KB Berdampak Positif pada Bidang Pembangunan
Lain, diakses pada tanggal 1 Januari 2014,
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Ranjbarian, B., Fathi, S., Kamali, A. 2010, The Factors Affecting on Consumers‟
Repurchase Intention Toward an Automobile Brand: An Application of
Reasoned Action Theory, European Journal of Social Sciences, Volume
16, Number 3.
Roscoe, J.T. 1975, Fundamental Research Statistic for The Behavioural Sciences,
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Research Methods for Business. A Skill Building Approach, 4th ed, John
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Santoso, S. 2000, Buku Latihan SPSS: Statistik Parametrik, PT. Elek Media
Komputindo, Jakarta.
Santoso, S. 2006, Menguasai Statistik di Era Informasi dengan SPSS 14, PT. Elek
Media Komputindo, Jakarta.
Sharma A., Bhola, S., Malyan, S., Patni, N. 2013, Impact of Brand Loyalty on
Buying Behavior of Women Consumers for Beauty Care Products- Delhi
Region, Global Journal of Management and Business Studies, Volume 3,
Number 7 pp. 817-824
Shimpi, S.S., and Sinha, D.K. 2012, A Factor Analysis on Attitude Characteristics
of Consumer Buying Behaviour for Male Cosmetics Products in Pune
City, International Journal of Marketing, Vol.1 Issue 11.
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Simonim, B.L., Ruth, J.A. 1998, Is a Company Known by The Company it
Keeps? Assessing The Spillover Effects of Brand Alliances on Consumer
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Homburg, C., Klarmann, M., Schmitt, J. 2010, Brand Awareness in
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Smith, D.J., Gradojevic, N. and Irwin, W.S., 2007, “An Analysis of Brand Equity
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Sudjana, 2001, Metode Statistika, Edisi Revisi, Cet. 6, PT. Tarsito, Bandung.
Tjiptono, F., 2011, Manajemen dan Strategi Merek, Edisi I, Andi Offset,
Yogyakarta.
Widiastuti, H.H. 2001, „Consumer‟s Perception on Brand equity and The Effect
on Repurchase Intention‟, Tesis, MM, Universitas Gadjah Mada,
Yogyakarta.
85
Yang, D., Huang, K.C., Feng, X. 2011, A Study of The Factors That Affect The
Impulsive Cosmetics Buying of Female Consumers in Kaohsiung,
International Journal of Business and Social Sciences, Vol. 2, No. 24, 275
– 282.
Yaseen, N., Tahira, M., Gulzar, A., Anwar, A. 2011, Impact of Brand Awareness,
Perceived Quality and Customer Loyalty on Brand Profitability and
Purchase Intention: A Resellers‟ View, Interdisciplinary Journal of
Contemporary Research in Business, Vol. 3, No. 8.
Yasin, N.M., Noor, M.N., and Mohamad, O., 2007, “Does Image of Country of
Origin Matter to Brand Equity?”, Journal of Product and Brand
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Yoo, B., Donthu, N. and Lee, S. 2000, “An Examination of Selected Marketing
Mix Elements and Brand Equity”, Journal of Academy of Marketing
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