GRADUATE PROGRAMS

Master of Management
Accreditation: B
No: 008/BAN-PT/Ak-VI/S2/VIII/2008

The Master of Management program at Universitas Pelita Harapan has four areas of concentration, namely: Digital Marketing Management, Financial and Business
Management, Organization Development and Human Capital and Retailing, Logistics and Supply Chain Management. Each concentration is spread over four
semesters including thesis work, corporate report or term paper. Each concentration requires 46 credits and can be completed within four semesters.

Financial and Business Management

Finance concentration focuses on the development and improvement of competencies in financial fields. Students will be introduced to updated theories, cases,
models, and recent issues to improve their decisions making quality in the field of financial management and through understanding of strategic financial policy
information.

Digital Marketing Management

Studies in the marketing concentration are focuses on the strategic decisions necessary to match organizational resources and objectives with market
opportunities. Students will be equipped with managerial tools for creative marketing decision making and value creation to the customer. The scope of study
does not cover merely the marketing management for tangible products but also services.

Organization Development and Human Capital

Human Resources Management is focuses on the understanding and thinking strategically about employment relation and the management of human resources
in organizations. The program combines an analytical approach with strong psychology-based modules. Software and skills training are also integral parts of the
course. These provide an excellent range of vocational skill that can be used in employment across a range of industries.

Retailing, Logistics and Supply Chain Management

The uniqueness of this Retail concentration is providing students with comprehensive knowledge of Retail business, such as Retail management and Store
Operation, Management Business Logistic, Strategic Management in International Retail, and Consumer Behavior & Business Ethics.

Digital Marketing
Credits
Management
First Semester
Managerial Decision Making
For Business
Managerial Economics
International Management
Managing People
Marketing Management
Financial Management
Second Semester
Consumer and Organization
Behavior
Product Development and
Brand Management
Relationship Marketing and
Data Mining
Integrated Marketing
Communication, Planning
and Controlling
Third Semester
Strategic Environment and
Marketing
Current Issues in Marketing
(Digital Marketing Strategy)
Research and Intelligence
Marketing
Digital and Media
Environment
Financial and Business Organization Development Retail, Logistics & Supply
Credits
Management and Human Capital Chain Management
First Semester
Managerial Decision Making Managerial Decision Making For Managerial Decision
2 2
For Business Business Making For Business
2 Managerial Economics Managerial Economics 2 Managerial Economics
2 International Management International Management 2 International Management
2 Managing People Managing People 2 Managing People
2 Marketing Management Marketing Management 2 Marketing Management
2 Financial Management Financial Management 2 Financial Management
Second Semester
Planning Strategy and Domestic and International
3 Portfolio Management 3
Compensation System Retail Operation
Financial Institution and Product Development and
3 Analysis Organization 3
Capital Market Brand Management
Change Management, Conflict Consumer and Organization
3 International Finance 3
Resolution and Negotiation Behavior
Strategic Financial Strategy Learning and Talent Contemporary Visual,
3 3
Management Management Merchandising and Buying
Third Semester
Wealth Management and Current Issues in Human Logistic and Supply Chain
3 3
Behavioral Finance Resources Management Management
Team Work and Organization
3 Current Issues in Finance 3 Current issues in Retail
Effective
Derivatives and Risk Entrepreneurial Leadership and Risk Management in Retail
3 3
Management Decision Making Business
Research in Human Resources
3 Financial Research 3 Research in Retail
Management

Fourth Semester Fourth Semester

HRM Strategic Competency &
Strategic Management 3 Strategic Management 3 Strategic Management
Skills
Seminar Management 1 Seminar Management
Seminar Management 1 Seminar Management
Final Project 6 Final Project Final Project 6 Final Project

Total Credits 46 Total Credits Total Credits 46 Total Credits

*Concentrations are subject to change without prior notice and requires certain number of students