Professional Documents
Culture Documents
Stine Grodal1
Abstract
To investigate how participants shape a field’s social and symbolic boundaries
over time, I conducted an in-depth longitudinal study of five core and peripheral
communities in the emerging nanotechnology field from the early 1980s to 2005.
I show that core communities—futurists and government officials—initially
expanded both social and symbolic boundaries to increase the field’s monetary
and cultural resources, yet later they reversed course and contracted the field’s
boundaries. I explain this shift by showing how an increase in resources enticed
peripheral communities (service providers, entrepreneurs, and scientists) to claim
membership in the field. Such claims created a self-reinforcing cycle—some per-
ipheral communities enlarged the symbolic boundary of the field to grow the field,
but this social and symbolic expansion threatened the identity of core commu-
nities and their ability to access resources. Core communities thus attempted to
restrict the symbolic boundary and use this narrow definition to police member-
ship claims by peripheral communities aiming to access the field’s resources. I
develop a theoretical model of how debate over a field’s identity and resources
shapes its social and symbolic boundaries. I show how different communities
strategically manipulate field boundaries depending on their identification with the
field. Core communities seek to keep the social and the symbolic boundaries
aligned, while peripheral communities that identify only weakly with the field pur-
sue their self-interested actions irrespective of whether these actions misalign
the social and symbolic boundaries.
1
Questrom School of Business, Boston University
784 Administrative Science Quarterly 63 (2018)
Navis and Glynn, 2010), have found that it is created through efforts to demar-
cate the field as field participants come to agree on its meaning. At stake in
contestations over the contours of the symbolic boundary is the field’s collec-
tive identity: the perceived central and distinctive characteristics of the field
(Lamont, 1992; Glynn, 2008; Wry, Lounsbury, and Glynn, 2011). Other scholars
have examined contestations over the social boundary—who has access to the
resources associated with the field (Lamont and Molnar, 2002; Zietsma and
Lawrence, 2010; Wry, Lounsbury, and Glynn, 2011).
Though research on social or symbolic boundaries has provided important
insights, few theories explain how field participants’ actions to influence a
field’s social and symbolic boundaries are related (Hoffman, 1999). Most
research assumes that a change in a field’s symbolic boundary automatically
translates into a change in its social boundary and thus access to the field’s
resources, and vice versa (Lamont and Molnar, 2002; Lamont, 2012). Often,
however, this process is not straightforward. In many fields, there is flexibil-
ity and contestation about how a change in the symbolic boundary affects
membership and resource acquisition. Translating between the symbolic and
the social boundary necessitates moving from an abstract definition to a con-
crete determination about whether the traits of a specific participant fit the
definition or not (Murphy, 2004). If these traits are abundant or difficult to
observe, there is leeway for participants with proximity to the symbolic
boundary to strategically claim or reject membership in the field (Granqvist,
Grodal, and Woolley, 2013). For example, restricting the symbolic boundary
of ‘‘corporate social responsibility’’ does not automatically change the social
boundary of the field. Instead, such a change ignites dispute about how the
new definition applies to individual members, providing strategic opportuni-
ties to contest which companies are socially responsible and which are not
(Windsor, 2006). Generating the symbolic boundary is therefore only one
step in determining access to the field’s resources and thus the social bound-
ary (Lamont and Molnar, 2002).
Likewise, a change in a field’s social boundary does not automatically trans-
late into a change in its symbolic boundary (Lamont, 1992). Potential partici-
pants might claim membership in a field to access its resources even if they
are at odds with the field’s prevailing definition (Lee, 2001; Glynn and Abzug,
2002; Zhao, Ishihara, and Lounsbury, 2013). Anteby (2010) showed how inde-
pendent ventures gained access to the lucrative market for cadavers although
these ventures did not conform to the symbolic boundaries of the field set by
anatomists. If these discrepancies are not policed or if the symbolic boundary
is not actively changed, however, misalignment between the social and sym-
bolic boundaries can occur and persist. Missing from all these studies is an
examination of how both types of field boundaries evolve in concert—how par-
ticipants shape a field’s social and symbolic boundaries over time. This is
important because belonging to a field can confer large advantages and gener-
ate pervasive inequalities (Lamont and Molnar, 2002).
Without studying fields’ social and symbolic boundaries in concert we can-
not resolve a contradiction in organizational theory. Institutional scholars have
detailed how social boundaries expand over time to provide resources to a
growing constituency (Powell, Koput, and Smith-Doerr, 1996; Wry, Lounsbury,
and Glynn, 2011). For example, during the emergence of the biotechnology
field an increasing number of firms and nonprofits became field members
Grodal 785
boundaries of a field are set (Pontikes and Kim, 2017). To investigate how parti-
cipants shape a field’s social and symbolic boundaries over time, I conducted
an in-depth longitudinal study of five core and peripheral communities in the
emerging nanotechnology field from the early 1980s to 2005.
boutique firms. Over time, however, large diversified firms began to claim
membership in the field to access its resources. Missing from this analysis is
how large diversified firms shaped the symbolic boundary to claim membership
in the field. Studying the emergence of social boundaries in satellite radio and
computer workstations, respectively, Navis and Glynn (2010) and Kennedy
(2008) both showed that the social boundaries of a field emerge when firms
associate new organizations with the field. Yet these accounts did not take into
consideration that not all organizations might want to be members of a field or
how changes in the social boundary shape the symbolic boundary.
To study how field participants shape a field’s social and symbolic bound-
aries, we need to investigate their dynamic interrelationship. Disentangling
social and symbolic boundaries, however, is not easy (Gieryn, 1983; Lamont
and Molnar, 2002) because it necessitates studying multiple claims to member-
ship, resource generation and attainment, and varying definitions of the field as
used by diverse communities over time. Yet failing to do so prevents us from
identifying the foundations of unequal access to a field’s resources as bound-
aries change.
METHODS
Though much existing research has been done in settings in which field bound-
aries were defined by a regulatory body (see, e.g., Hoffman, 1999; Zietsma and
Lawrence, 2010), research in less institutionalized settings is lacking.
Considering fields with less regulatory oversight may provide more insight into
the dynamics of how both core and peripheral communities shape a field’s
social and symbolic boundaries, because in these instances communities may
have more influence. For example, peripheral communities may be able to
claim membership more easily in less institutionalized fields, as no regulatory
body polices such claims for their veracity.
Based on these considerations, I chose to study the nascent nanotechnol-
ogy field. Nanotechnology is invisible to the naked eye and involves complex
science. Such complexity and remoteness from lived experience make the field
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Data Collection
I employed a grounded-theory approach to data collection and analysis (Strauss
and Corbin, 1994) and collected four types of data: (1) ethnographic observa-
tions at conferences and networking events; (2) interviews with members of
core and peripheral communities; (3) archival data from each of the five com-
munities involved in the nanotechnology field; and (4) nanotechnology defini-
tions found in the top 50 U.S. newspapers. Table 1 provides an overview of
these data.
Peripheral Communities
Core Communities
Service University
Futurists Government providers Entrepreneurs scientists
Interviews (N = 85)
2003–2005 13 11 18 24 11
(N = 77)
2016 (N = 8) 2 1 1 4
Archival data Foresight Update Congressional Business press* Press releases The journal
source hearings Science
Archival data 1987–2004 1991–2005 1984–2005 1988–2005 1956–2005
years
Articles analyzed 926 925 494 4,157 509
quantitatively:
7,011
Articles analyzed 204 142 189 170 233
qualitatively: 938
Members Participants at Members of Lawyers, Employees at Researchers at
activities government consultants, companies universities and
organized by the agencies and VCs, conference government labs
Foresight work groups organizers, and
Institute journalists
Example ‘‘We were ‘‘[T]he NNI ‘‘We founded ‘‘I see us as an ‘‘I only refer to
focused on became one of NanoTrade to instrument- my work as
developing our core serve the tation company. nanotech in
nanotech . . . initiatives . . . for growing interest . . . We go to grant
nanotechnology some this in nanotech.’’ nanotech things applications.’’
was the reason became the Vs: ‘‘We jumped sometimes.’’ ‘‘[N]anotech is
the Foresight defining project in because that ‘‘We do biotech, not really what
Institute was of their tenure.’’ was what nanotech, lab- we do.’’
founded.’’ people wanted on-a-chip.’’
to hear.’’
Data Analysis
I coded the ethnographic observations, interviews, and archival data using a
grounded theory-building methodology (see Spradley, 1979). Consistent with this
tradition, my analysis cycled among deeply analyzing the data, developing theore-
tical categories, and relating these insights to the existing literature on social and
symbolic boundaries in emerging fields. The first step in data analysis was open
coding (see Strauss and Corbin, 1990, 1994), which began during my initial analy-
sis of the ethnographic observations and continued during collection of the inter-
views and archival data in an iterative fashion. During open coding I developed
some broad and some very specific codes. Through several rounds of iteration
and moving back and forth between broad and specific codes, I reached a level
of theoretical saturation. My data analysis then proceeded in five stages.
any NNI funds’’ as indications of who had or did not have access to the mone-
tary resources associated with the field. I also coded statements about access
to cultural resources or penalties as evidence of the social boundary. I coded
statements such as ‘‘we get a lot of visibility by claiming to be nano’’ and ‘‘I
say ‘no!’ We are not nano. We would be sending the wrong signals by being
associated with such weird stuff’’ as examples of the social boundary. I coded
such statements about who did and did not access the resources and suffer
the penalties associated with the field to determine the social boundary.
Stage 4: Identifying six boundary practices and their effects. During the
fourth stage of analysis, I followed the advice of Hedström and Swedberg
794 Administrative Science Quarterly 63 (2018)
(1996: 281) to ‘‘clearly explicate the social mechanisms that produce observed
relationships’’ between an explanation and the thing being explained. I identi-
fied six boundary practices: two related to expanding and contracting the sym-
bolic boundary (‘‘enlarging the definition’’ and ‘‘restricting the definition’’) and
four related to expanding and contracting the social boundary (‘‘associating
new members,’’ ‘‘self-claiming membership,’’ ‘‘self-disassociating,’’ and ‘‘poli-
cing membership’’). For example, I coded ‘‘We tried to define nanotechnology
in a more general way’’ as ‘‘enlarging the definition,’’ an expanding symbolic
boundary practice, and ‘‘[the new guidelines included] a new more specific defi-
nition’’ as ‘‘restricting the definition,’’ a contracting symbolic boundary practice.
I coded the statement ‘‘I have been working in this field for a long time . . .
recently I have begun to label my research as ‘nanotech’ in order to get govern-
ment grants’’ as ‘‘self-claiming membership,’’ an expanding social boundary
practice. I coded ‘‘I call people out if they are not really nano’’ as ‘‘policing
membership,’’ a contracting social boundary practice.
After identifying these six practices, I analyzed how core and peripheral com-
munities used them differently. I found that it was primarily peripheral commu-
nities that engaged in self-claiming membership and self-disassociating. Both
peripheral and core communities engaged in the expansive boundary practices,
enlarging the definition of the field and associating new members. In contrast,
it was mostly the core communities that engaged in the contracting boundary
practices of policing membership and restricting the definition of the field. To
make sense of these findings, I examined the temporal development of when
and how core and peripheral communities used these practices.
90
80
70
Percentage of articles
60
50 Entrepreneurs
Service Providers
40 Futurists
30 Government officials
University scientists
20
10
0
1985 1986 1987 1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005
* The y-axis represents the percentage of articles about nanoscience that also mention nanotechnology.
Table 2. Cultural Resources Associated with the Nanotechnology Field over Time
The core futurist community creates Core and peripheral communities Peripheral communities create stories
stories and symbols about create stories and symbols about and symbols about nanotechnology as
nanotechnology as nanorobots and nanotechnology as the next big a funding opportunity and the next big
nanomachines. scientific revolution. commercial market.
Examples
‘‘Because [nanorobots] will let us place ‘‘[M]aterials with 10 times the strength ‘‘Nanotechnology is the Next-Big-
atoms in almost any reasonable of steel and only a fraction of the Thing. It is going to be a 1 trillion
arrangement, they will let us build weight; shrinking all the information at dollar market by 2015.’’ (Interview,
almost anything that the laws of the Library of Congress into a device peripheral member)
nature allow to exist.’’ (Drexler, 1986: the size of a sugar cube; detecting ‘‘Nanotechnology is going transform all
14, core member) cancerous tumors that are only a few industries. Applications include semi-
‘‘Drexler’s ideas about nanorobots cells in size.’’ (Clinton, 2000: 3, core conductors, biotechnology, thin films
were exciting. . . . We could recreate member) . . . even clothing.’’ (Interview,
the world at the nano-scale.’’ ‘‘There were many exciting ideas about peripheral member)
(Interview, core member) how nanotech would create new ‘‘The National Nanotechnology Initiative
‘‘Nanotechnology . . . was that kind of technologies, new jobs . . . which got changed everything . . . now it is
first-order obvious. When you hear senators interested.’’ (Interview, core mainstream.’’ (Interview, peripheral
about it you knew that it was going to member) member)
happen.’’ (Interview, core member) ‘‘It began to change . . . it was the late ‘‘Many see nano very differently now
‘90s. Many were now talking about that the government is involved.’’
nano in standard science terms.’’ (Interview, peripheral member)
(Interview, peripheral member)
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Figure 2. Monetary resources associated with the nanotechnology field over time.*
Annual spending
Billion $
Monetary resources
1.5 VC funding
Government
1.0 funding
VC funding
0.5 Government
estimate*
funding estimate*
* Data available only starting in 1997, because money flowing to nanotechnology was not tracked prior to
this time.
Table 3. The Use of Field Boundary Practices by Core and Peripheral Communities*
* A black circle signifies that the community engaged frequently in the boundary practice. The semicircle signifies
that the community engaged infrequently in the boundary practice.
Symbolic Enlarging the definition Core communities Core communities Peripheral communities
Social Associating new members
Self-claiming membership
Core communities Core communities
Peripheral
Peripheral communities
Peripheral communities
}
Expanding
communities
Symbolic Restricting the definition n.a. n.a. Core communities
Social Policing membership
Self-disassociating
n.a.
Peripheral
n.a.
n.a.
Core communities
Peripheral communities
}
Contracting
communities
Enlarging the symbolic boundary and infusing the field with cultural
resources. In the early 1980s, Eric Drexler began musing about the possibility
of constructing nanoscale mechanical systems that mirrored the functioning of
798 Administrative Science Quarterly 63 (2018)
The readership was not attracting people coming from the non-technical side of the
house, so that would be folks from business, intelligent people with a humanities
background, people in law, politics. . . . And if what you were interested in doing was
seeing the field develop, not just technically but also with a business perspective,
you’re going to need to fund this thing. . . . So you just need to be able to open this
dialogue. . . . So I mean [expanding the definition] was deliberately based on audi-
ence targeting.
Over the course of the early 1990s, this core community’s efforts at expanding
the definition of nanotechnology were increasingly successful. By including a
broader range of technologies and commercial products, the core community
expanded the symbolic boundary of what could be considered nanotechnology.
At the same time as these books and other writings expanded the symbolic
boundary, the futurists also tried to infuse the field with cultural and monetary
resources. They added cultural resources by generating stories and symbols
Grodal 799
about the impact the nanotechnology revolution would have on our society by
making ‘‘supercomputers, air conditioner and solar cells’’ as ‘‘cheap as wood,’’
thereby ‘‘shattering a whole set of technological and economic barriers more or
less at one stroke’’ (Drexler, Peterson, and Pergamit, 1991: 29–33). Their
attempts at securing monetary resources for the field were less successful.
For example, they founded a second nonprofit organization, the Institute for
Molecular Manufacturing, as a vehicle to attract research funding, but few
donors expressed interest. One futurist remembered this early period:
Well, I think that the idea [behind the Institute for Molecular Manufacturing] was pri-
marily . . . to get funded to do nanotech research. . . . The idea was that Foresight
would be more educational and conferences . . . and that this would be more R&D.
But it didn’t actually work out that way partly because the funding situation for . . .
nanotech was years off, way too early.
Contestation over the field’s social boundary. The core community’s failure
to attract monetary resources to the field in the early period led members to sti-
mulate membership in the field in other ways. They used the enlarged symbolic
boundary to expand the field’s social boundary by associating new members—
that is, they asserted that other communities were members of the field. In
doing so, they allowed these communities access to the field’s cultural
resources. In an early newsletter (Foresight Update 2, 1987: 1), Drexler stated
that there were ‘‘dozens or hundreds of research groups, in industry and acade-
mia’’ that were ‘‘contributing to the emergence of nanotechnology.’’ Attempts
at expanding membership aimed to create alignment between the field’s sym-
bolic and social boundary, so that all people doing work that fit within the sym-
bolic boundary were also viewed as field members. The core community’s
attempts to associate scientists and entrepreneurs with the field were largely
unsuccessful, however, because these communities viewed the cultural
resources associated with nanotechnology negatively. As a scientist explained:
The kiss of death was that we had Eric all over the Web site [for the Institute for
Molecular Manufacturing] . . . so people would look at it and say, ‘‘Oh, you mean
you’re involved with Eric Drexler?’’ Like in that tone of voice. And I would say,
‘‘Yes.’’ And they would say. . . . ‘‘Well, it’s obvious that we’ve already written him off
as a crackpot.’’
800 Administrative Science Quarterly 63 (2018)
The core community of futurists also tried, with more success, to entice the
U.S. government to participate in the field. An early core member explained
how ‘‘we called out . . . people within NASA who were really doing nano-
related work. . . . Some were intrigued.’’ By the mid-1990s, after about 10
years of recruiting members into the field, the core community found a recep-
tive audience among some government officials who viewed the cultural
resources associated with the nanotechnology field positively. These officials
were not hindered by the perceptions of scientific purity dominant in the scien-
tific community. Instead, they viewed the nanotechnology field as rife with cul-
tural resources that could excite congressional members about funding science
and engineering. As a government official explained, ‘‘The problem is, whether
we like it or not, if you walk into Congress and you say, ‘chemistry,’ or you say,
‘physics,’ or you say, ‘mathematics’ to them, it says, ‘more of the same.’ And
so they are looking for new and exciting things that should benefit the country,
and I think the term [nanotechnology] kind of got that.’’ Several government
officials became very involved in nanotechnology, joining the field’s core com-
munity, and it became the brainchild of their tenure. As another government
official explained, ‘‘This is the biggest thing that I have done. . . . I think that
people associate me with nano.’’
The core community also associated service providers who were interested
in participating (e.g., journalists, conference organizers, consultants, and law-
yers) with the nanotechnology field. One conference organizer explained, ‘‘We
are always looking for ‘The Next Big Thing’—people want to hear about the
new things that are going on. That is what drives business.’’ In contrast to the
scientists, who viewed membership in the field as a penalty, service providers
perceived the cultural resources associated with nanotechnology positively. A
publisher noted, ‘‘There was excitement around nanotechnology.’’ For many
service providers, however, nanotechnology was but one field in which they
were engaged, and their identification with the field was therefore weak. A pat-
ent lawyer explained this transient relationship: ‘‘We participate in all sorts of
technologies—nano for us is just an emerging opportunity.’’ Most service provi-
ders viewed nanotechnology as a fleeting opportunity—a field in which they
might be involved temporarily until other opportunities presented themselves.
The service providers therefore became the first peripheral community in the
nanotechnology field.
This idea [that nanotechnology] is things that are smaller than a hundred nanometers,
that by virtue of those dimensions produce novel physical properties—that’s not
what we’re doing at all. But there we are, lumped into nanotechnology. Neither we
nor XynTinic [another company presenting at the conference] are really nanotechnol-
ogy by that definition.
802 Administrative Science Quarterly 63 (2018)
I know a lot of people from chemistry doing nanoscience and technology, and when
they talk within the scientific community, they don’t use the [labels] nanoscience and
nanotechnology. . . . When they talk to others in industry, and venture capitalists they
certainly use these terms a lot, because this is what . . . brings attention. . . . So, two
things: . . . [First] you don’t need to use nanoscience and technology terms to encour-
age your colleagues. . . . [Second] you do understand the significance of these terms
to the public eye. [When you talk to funders] you might want to use layman terms to
describe your work.
Associating peripheral new members who identified only weakly with the field
granted these new participants access to the field’s resources, thus expanding
the social boundary. An entrepreneur admitted, ‘‘Why nano? . . . It makes us
visible.’’ These new members then began to exert their own influence on both
the symbolic and the social boundary, increasing both misalignment between
the field boundaries and contestation among the communities.
Increase in monetary resources and social boundary expansion. The expan-
sion of the symbolic boundary also altered the field’s cultural resources. The
expansion of the symbolic boundary to include technologies aligned with exist-
ing scientific work weakened previous associations with science fiction, which
had prevented peripheral communities from claiming membership in the field.
One scientist explained, ‘‘Nanotech was no longer viewed as sci-fi. . . . I could
see the connections to my work.’’ During this phase the social boundary of
nanotechnology also expanded through self-claiming membership—i.e., poten-
tial participants claiming to belong to the field in order to access the field’s
resources. An entrepreneur explained, ‘‘You began to see a lot of firms putting
‘nano’ in their name . . . it helps with funding.’’ During the late 1990s the
expanded symbolic boundaries enticed more peripheral members to self-claim
membership in the field, albeit at first only slowly.
The incentive for peripheral communities to self-claim field membership
increased in the beginning of the new millennium. Government officials, after
years of building support among representatives from the various government
agencies and building coalitions with influential politicians, had been successful
at convincing Congress to fund the National Nanotechnology Initiative (NNI).
On January 21, 2000, President Bill Clinton announced ‘‘a major new national
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nanotechnology initiative worth $500 million.’’ In 2001 the budget of the NNI
was $363 million, and that steadily increased to $1.43 billion in 2005
(www.nano.gov/node/1573). This sharp rise in monetary resources changed
the field dynamics. A peripheral member explained that ‘‘after the government
[became involved] many began to look to nanotech as the Next Big Thing. It
changed things.’’ Many participants in peripheral communities began to self-
claim that their existing work was nanotechnology. Another peripheral member
I interviewed had referenced his work as ‘‘materials science’’ or ‘‘photovol-
taics’’ throughout his entire academic career, but after the government associ-
ated resources with the nanotechnology field, he ‘‘began to refer to his work
as nanotechnology’’ in grant proposals because he believed that it increased
his ‘‘probability of getting funded.’’
Many field participants noted the explosion in claims to membership in nano-
technology work. A core member explained that he had ‘‘even seen people
lately who are working with complex molecules that say they are nanotechnol-
ogy’’— that is, people doing basic chemistry self-claiming membership in nano-
technology. And a peripheral member complained to me that companies used
the word ‘‘nanotechnology’’ to describe their products even though they did
not fit within the symbolic boundary: ‘‘Unfortunately, I think ‘nano’ has become
misused. Anything that seems to be smaller than the normal product line they
call nano, like nano-switches as big as your watch. It’s ridiculous.’’
These claims were motivated by access to not only monetary resources but
also cultural resources in the form of visibility and increased reputation. One
peripheral member explained this dynamic:
Let’s take HP . . . it’s squandering away its corporate R&D and they need a story.
What do they find? They find nanotechnology. Their researchers have been studying
‘‘nanotechnology’’ for the last 30 years, [but now] they started producing graphs and
charts and their researchers started applying for and getting [nano] awards. So the
company can create a story that, ‘‘Oh, nanotechnology is next.’’
Playing up such claims, as well as recognizing the current buzz, the American
Chemical Association’s ironic slogan to advertise its 2005 annual conference
was ‘‘What is a nine letter word for nanotechnology? ‘Chemistry’.’’ Such ram-
pant claims to membership by peripheral communities accelerated the expan-
sion of the social boundary so that an increasing number of participants in each
community accessed the field’s cultural and monetary resources. This expan-
sion increased competition for the field’s monetary resources as more core
members found themselves unable to obtain the resources they had once
helped attract.
misalignment was not a problem because they did not identify with the field.
For others, it was a strategic opportunity to enlarge the symbolic boundary
even further. For example, in 2005 an article appeared in the Chicago Sun-
Times stating, ‘‘Nanotechnology [is] the science of creating things on a molecu-
lar level,’’ a definition that considered any technology at the molecular scale—
from materials science, applied physics, chemistry, biotechnology, and electri-
cal engineering—to be within the symbolic boundary of nanotechnology. A per-
ipheral member I spoke with explained this dynamic, which started with
magazines writing interesting stories about nanotechnology, in turn fueling the
interests of investors, scientists, and entrepreneurs and creating a self-
reinforcing cycle:
There are magazines that have just basically started [the interest in nanotechnology].
. . . Some [investors] said . . . if this thing is supposed to happen ten years from now
and I could . . . make it happen in five years I’m going to hit the home run. . . . [After]
the first few investment stages professors start looking at it and saying, ‘‘well, this is
getting funded, this is my chance,’’ and they get in. . . . It’s an indirect network effect
because if you get funded you can apply for awards, you get more publicity and a
whole bunch of things start happening. More magazine articles are written.
I think there was a kind of self-fulfilling definition, which came about through ‘‘Here’s
the funding for it.’’ So when you have the funding for nanotech you’ve got all these
people sitting around saying, ‘‘Can I get that funding? If I can, that means I’m nano.’’
So there was a scrambling of name changes in academia—materials science depart-
ments or electrical engineering departments five years ago saying, ‘‘I’m nano.’’ And
when they say they’re nano they now define ‘‘That’s nano.’’ And then you have all of
the industrial sectors and industrial societies that said, ‘‘Within our communities now
we’re going to do a nano-conference or we’re going to do a nano-publication. Here’s
what’s in it.’’ So the American Physical Society or the Market Research Society, or
us—we all said, ‘‘Here’s how we define [nanotechnology].’’ And in the process, all of
their constituents said, ‘‘Oh, okay, look, I’m nano now.’’
The expansion of the symbolic boundary was also problematic for government
officials, as they began to worry about losing control of both the flow of
resources and the direction of the field that they had helped to create. One gov-
ernment official explained their efforts to restrict the definition this way:
[Nanotechnology] does have a definition, and we spent quite a bit of time on it. . . .
So I think there’s a general agreement that nanotechnology is not just small but
rather is small with the incorporation of some performance or property because of its
size. The third thing is the idea of control—that there’s sort of an engineered or
designed quality. It’s not just collecting pollen samples that happen to be nanometer
size. That’s just not a nanotechnology project!
806 Administrative Science Quarterly 63 (2018)
She further explained that within the government there was intense debate
about specifying the symbolic boundaries of nanotechnology. Government offi-
cials wanted to create a more specific definition that could be used to exclude
scientists who claimed that part of their activity was at the nanoscale even
though it was not innovative or transformative. Ultimately, however, the core
communities’ attempts to restrict the symbolic boundary were not successful.
Their definition of the field became just one among several that were proposed,
and peripheral members tended to adhere to the definition that best suited
their needs. As a core member explained, ‘‘It is difficult to control. The genie is
out of the bottle. . . . The whole world is claiming they are doing nano.’’
Contracting the social boundary. At stake with regard to nanotechnology’s
social boundary was access to the field’s monetary and cultural resources. The
expansion of the social boundary meant that core communities had to compete
for resources with larger peripheral communities. For example, when the gov-
ernment began working toward the creation of the National Nanotechnology
Initiative (NNI), futurists had eagerly been anticipating the flow of resources to
their causes. Yet because peripheral communities were also claiming member-
ship in nanotechnology, resources were being diverted elsewhere. Drexler
(2004: 22) explained:
One would expect that the NNI, funded through appeals to the [futurists’] vision,
would focus on research supporting this strategic goal. The goal of atom-by-atom
control would motivate studies of nanomachines able to guide molecular assembly
. . . . In the course of a broad marshaling of resources, at least one NNI-sponsored
meeting would have invited at least one talk on prospects for implementing the
[futurists’] vision. The actual situation has been quite different. No NNI-sponsored
meeting has yet included a talk on implementing the [futurists’] vision.
central venue for membership claims to be made, core communities lacked the
regulatory authority to police them all.
Contracting the social boundary. Although many potential peripheral mem-
bers were still self-claiming membership during the third phase of the field’s
evolution, some peripheral members, who were prominent within their respec-
tive fields, began to worry that the expansion of nanotechnology’s symbolic
boundaries undermined its cultural resources. Because the identity of the per-
ipheral members was not closely tied to the nanotechnology field, many chose
to self-disassociate and focus on their other fields of interest. For example, the
founder and CEO of a nanotechnology start-up described an instance when his
firm was included in the nanotechnology field by a conference organizer,
despite his reservations:
I remember the first time. We got invited to this conference called the Nanotech
Capital Conference. And I said to our VP of marketing at that time, ‘‘I really don’t
know that we want to be associated with this stuff, honestly.’’ I don’t think we want
to be affiliated with nanotech. This stuff is just too diffuse, too weird. I don’t think
we want to categorize ourselves that way. And he said, ‘‘you know, that’s fine, let’s
go present anyway, you know, I’m curious.’’ So our VP of marketing went out there,
presented at the Nanotech Capital Conference, which was organized by a couple of
big banks. And they gave awards to the five nanotechnology companies most likely
to succeed, and [my company] was one of them. And then my VP of marketing said,
‘‘Wait, actually I didn’t mean to win.’’
Figure 3. Theoretical model of how communities shape a field’s social and symbolic
boundaries.
Peripheral communities
Core community
Social boundary
Attempted social boundary
resource claims. The theoretical explanation for these reversals draws on the
different resource and identity drivers of both core and peripheral communities
to show how communities’ interactions shape the social and symbolic bound-
aries of an emerging field.
Grodal 809
Initially, the first core community defines a field and thereby creates its sym-
bolic boundary. To make the field appealing to new participants, core commu-
nities then enlarge the definition of the field and infuse it with cultural
resources. The core community uses this expanded symbolic boundary to
associate new communities with the field, thereby increasing the number of
participants who can access the field’s resources. The attempts at associating
new members with the field are not always successful, however, because
some communities might hold negative views of the field’s cultural resources
and self-disassociate with the field. Yet over time the initial core community
might identify communities that perceive the cultural resources associated with
the field to be valuable and that accept being associated with the field, thus
expanding the social boundary. These new communities might bring with them
new cultural and monetary resources, thereby making the field more attractive
for other communities to join.
But this expansion of the symbolic and social boundaries and the increase in
cultural and monetary resources is a double-edged sword. The new commu-
nities might differ with regard to their degree of identification with the field.
While some of the new communities identify strongly with the field (and
become core communities), others join the field due to resource availability
(and become peripheral communities). Because the peripheral communities do
not identify strongly with the field, they enlarge the symbolic boundary even
further if doing so is in their interest. Enlarging the symbolic boundary alters
the field’s collective identity, which is problematic for members of the core
communities, who see their identity threatened. The expanded symbolic
boundary also allows more peripheral communities seeking the field’s cultural
and monetary resources to self-claim membership in the field, further expand-
ing the social boundary. These self-claims to membership ignite a self-
reinforcing cycle. Cultural and monetary resources entice the peripheral com-
munities to further enlarge the symbolic boundary, making it easier for even
more peripheral communities to self-claim field membership. This expansion
further alters the collective identity, threatening the identity of the core commu-
nities and increasing competition for monetary resources. The competition for
resources might become so fierce that core communities find themselves par-
tially excluded from the social boundary.
Identity threats and resource constraints trigger a counter-reaction by core
communities. To regain control over the field they try to contract the symbolic
boundary by defining the field more restrictively. With a new definition in hand,
core communities try to use it to police the peripheral communities’ member-
ship claims. The contradictions that arise within the field also have conse-
quences for peripheral members, some of whom might self-disassociate from
the field to seek cultural and monetary resources elsewhere.
DISCUSSION
Understanding a field’s evolution requires attention to its shifting social and
symbolic boundaries. Though research has examined how core communities
shape the symbolic and social boundaries separately (Weber, Heinze, and
DeSoucey, 2008; Ferraro and O’Mahony, 2012), less is known about how other
actors shape such boundaries over time. In this paper I develop a more
810 Administrative Science Quarterly 63 (2018)
perceive the social and symbolic boundaries differently and whose activities
might be a weak fit with the symbolic boundary. This study therefore opens up
new research questions about how legitimacy is created in emerging fields—
not only how it is achieved but also how it is maintained and how perceptions
of legitimacy differ among community members. Furthermore, this study
shows that if we want to understand the evolution of fields’ social and sym-
bolic boundaries we need to look beyond legitimacy to other types of cultural
resources that might be equally influential in driving field dynamics. During a
field’s earliest period, when it is unlikely that the field is going to be legitimate,
let alone be associated with monetary resources, the worth that potential new
members place on the symbols and stories associated with it might be most
important.
but are contributing to changing the field’s social boundary. This study shows
that such actions by peripheral communities, coupled with the responses by
core communities, change both the social and symbolic boundaries of fields.
Without capturing the actions of both core and peripheral communities, we
cannot understand the temporal evolution of boundaries.
This study also moves beyond viewing peripheral communities only as eva-
luators of the action of entrepreneurial organizations (Hsu and Hannan, 2005;
Hannan, Pólos, and Carroll, 2007; Navis and Glynn, 2010). I show not only that
peripheral communities have differing views about who is a member of the
field but also that they are self-interested and proactive in creating distinctions
and acting on those beliefs. These communities thus act not only as evaluators
of membership claims but also as the generators of social and symbolic distinc-
tions. In extreme cases peripheral communities might even replace a field’s
core communities. Future research might therefore consider who is transcend-
ing boundaries and the effects of such crossing, as well as the strategic inter-
ests audience members have in stimulating and creating such actions in the
first place. For example, to what extent are food critics not only evaluators of
restaurants’ efforts to hybridize classic and nouvelle cuisine (see Rao, Monin,
and Durand, 2005) but also the engines of such blending processes?
This study furthers existing views on the temporal involvement of commu-
nities in fields. Though most studies on the formation of technological fields
suggest that university scientists and entrepreneurs are the communities most
instrumental in shaping the boundaries of those fields (Aldrich and Fiol, 1994;
Santos and Eisenhardt, 2009), in nanotechnology most university scientists and
entrepreneurs became involved at a later stage. University scientists tended to
identify with other fields, such as chemistry or materials science, and were
therefore not vested enough in the nanotechnology field to engage in defining
and policing its boundaries. Even during later periods, university scientists’
involvement was limited to either claiming or disassociating themselves from
the field. In contrast, in the biotechnology field, university scientists were first
to define the field and identified strongly with it (Berg et al., 1975). Scientists
thus constituted a core community in the biotechnology field, and their defini-
tional work attempted to police the social boundary, in particular, to keep out
any claims to membership from participants who engaged in activities associ-
ated with human cloning. Likewise in green chemistry it was core scientists
who identified strongly with the field and worked to police its boundaries
(Howard-Grenville et al., 2017). This paper contributes to sorting out why a
community might engage in different boundary practices across fields by point-
ing to a community’s degree of identification with a focal field as an important
explanatory mechanism.
To understand how communities construct the boundaries of organizational
fields we need to acknowledge that identification with the field varies depend-
ing on the communities’ affiliations with other fields, and each community is
pluralistic (Glynn, 2008). This plurality creates tensions with regard to what is at
stake for the involved communities, motivating them to change the boundaries
over time. Future research might consider how various aspects of community
involvement affect field formation. For example, how do core and peripheral
communities coordinate across community boundaries? What happens if sev-
eral core communities have conflicting interests? Furthermore, heterogeneity
also exists within communities, as some participants identify more strongly
Grodal 813
with the field than others. Future research should consider how this heteroge-
neity affects the dynamics within the communities and the impact it might
have on field boundaries.
Acknowledgments
I thank Michel Anteby, Stephen R. Barley, Emily Barman, Julie Battilana, Beth Bechky,
Maria Binz-Scharf, Kim Elsbach, Filiz Garip, Emily Heaphy, Chip Heath, Greta Hsu, Candy
Jones, Sarah Kaplan, Kate Kellogg, Mukti Khaire, Ming Leung, Johanna Mair, Siobhan
O’Mahony, Elizabeth Pontikes, Walter W. Powell, Lakshmi Ramarajan, Sameer
Srivastava, Juliana Schroeder, Laurel Smith-Doerr, Mary Tripsas, Mathijs de Vaan,
Tammar Zilber, and participants at the 2009 UC Davis Conference on Qualitative
Research, the 2010 EGOS Conference, and the Harvard and MIT Economic Sociology
Seminar for their valuable comments on this paper. I thank Steven Shafer and Karen
Propp for their editorial assistance. This research was supported by National Science
Foundation Grant No. SES-0531146.
814 Administrative Science Quarterly 63 (2018)
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Author’s Biography
Stine Grodal is an associate professor at Boston University Questrom School of
Business, Boston, MA 02215 (e-mail: grodal@bu.edu). Her research centers on the evo-
lution of markets and organizational fields with a specific focus on the actions market
participants take to create, shape, and exploit categorical structures. She received her
Ph.D. from Stanford University in management science and engineering.