Citizenship Annual Report2017 PDF

Corporate
Citizenship
Annual Report 2017
KPMG.com/in
Foreword
Foreword
At KPMG in India, we believe that legacies are not All our programmes focus on the overall
just defined by success in terms of revenues, but development of students and improve their chances
by the impact we create within our communities to of employability. For instance, our Aspire programme
bring about change for the better. benefited over 180 girls across five schools last
year. Through Enactus, 40 partners and senior staff
It has been 25 years since the Firm began its
mentors had the opportunity to guide students
journey in India. We have articulated our purpose in
from over 50 colleges across the country, of which
recent years, to Inspire Confidence and Empower
Shaheed Sukhdev College of Business Studies
Change. Our work to drive sustainable and inclusive
emerged as World Cup winners.
development within communities is a clear example
of what we cherish in line with our purpose and Driven by the purpose and commitment by our
values. Since its inception 13 years ago, our people who volunteered, we are proud to say that
Corporate Citizenship programme has opened over 65,000 hours were clocked last year to add
several avenues for our people to understand how value to our Corporate Citizenship programme. We
they can make a difference and leave their mark on hope to make more meaningful additions to the
© 2018 KPMG, an Indian Registered Partnership and a member firm of the KPMG network of independent member firms
impressionable lives through our efforts in education. programme and strive to break through prevalent
barriers, prejudices and misconceptions. Every life
Education is not only a powerful tool for sustainable
on this planet deserves a fair chance to unearth their
affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved.
development, but has a direct impact on a nation’s

true potential and it is our responsibility to help them
economic progress. In the task of nation building,
discover it.
we consider this a critical component of our global
commitment to Sustainable Development Goals. We hope that you find this report informative. Do
By empowering the leaders of tomorrow with read about our programmes and their impact. We
skills, resources and knowledge through Lifelong look forward to hearing your views on how and
Learning, we advance education, instil confidence where we can make a bigger and lasting difference.
and build capabilities for the long-term success of
communities in India and around the world.
Arun M. Kumar Rupendra Singh

Chairman and CEO, Chairman,
KPMG in India KPMG Foundation in India
Annual Report 2017 | II

Message from the
Global Head of Corporate Citizenship
The future is Lifelong Learning; we live in a world about our role in helping secure a learning culture for
of tumultuous change and innovation, and the a generation who can lead India into the future.
key to success at an individual, organisational and
Our work on early childhood development impacts
governmental level will be defined by the capacity
the lives of young migrant children on construction
and capability provided through Lifelong Learning.
sites; our programmes in schools help students
As an organisation we are committed to inspire and
build English and IT literacy; and our support for
empower a learning continuum. Our work with Early
programmes like Enactus and Aspire help develop
Childhood Development, our focused support at
responsible, empathetic leaders. This highlights
schools and our partnerships with global and national
how we demonstrate our responsibility by using our
organisations like Junior Achievement, WE, Enactus
knowledge, resources and skills to help accelerate
and One Young World, help in setting the course of
development.
our journey towards making a significant impact to
achieve the Sustainable Development Goals. There is also significant impact for us. It gives our
A great example of the influence we have on our people the opportunity to discover, engage and
communities, and specifically young learners, is the pursue their purpose and passions as part of their
impact we are achieving through the work carried careers and become real mentors and educators
out by the KPMG Foundation in India. This is great within Indian society.
work which we enjoy doing – it also speaks volumes
Dr Michael Hastings
Lord Hastings of Scarisbrick CBE,
Global Head of Corporate Citizenship,
KPMG International
III
1 3
Program
m
2
at Schoo es
ls 5
2a. Focused support at schools
English language programmes 6 IT Education 11
• KPMG’s Family for Literacy Programme Financial Literacy 12
• English language centres
Junior Achievement 13
• Getting Ahead with English
Nutrition 14
Investing in teaching 10
Infrastructure support 16
• Teacher training Aspire programme 17

• Teaching Assistants through the
British Council
• Salaries of teachers
2b. Empowerment
through Education
19
hours
65,000
volunteered
KPMG Day
Our Peo
25
ple
Enactu
21
s
4
Lifelong
KPMG professionals endeavour to inspire KPMG International has chosen to focus on
confidence and empower change that the Sustainable Development Goal
makes a sustainable difference in their (SDG) 4 – Quality Education, as our global
Corporate Citizenship priority.
communities.
Seeing the critical role that education plays,
Sustainable Development Goals KPMG has a clear commitment
On 1 January 2016, the 17 Sustainable to Lifelong Learning and empowering next
Development Goals (SDGs) of the 2030 Agenda generation leaders.
for Sustainable Development - adopted by
Our programmes range from investments in

world leaders in September 2015 at a historic early childhood development, higher education,
UN Summit - officially came into force. Over
entrepreneurship and
the next fifteen years, with these new Goals Quality

business skills.
that universally apply to all, countries will
Education
mobilise efforts to end all forms of poverty, fight
inequalities and tackle climate change, while Ensure inclusive
ensuring that no one is left behind.1 and equitable quality
education and promote
lifelong learning
opportunities for all
1. The Sustainable Development Agenda, United Nations, accessed on 5 March 2018
Annual Report 2017 | 1

Learning
Empowering next
generation leaders
across their lifetime to
education and careers.

advance in their learning,
2
1
Early childhood development is one of the most effective

investments a country can make to build human capital

Importance of nutrition
and promote sustainable development. The care and
for a healthy mind:
attention a child receives in the first eight years of life –
particularly during the first three years – are critical and Malnutrition is a serious issue
in India, affecting over 40
influence the child for life.2
per cent of the population’s
KPMG in India collaborates with organisations that impact children under the age of
the lives of young migrant children living on construction five. This not only negatively
impacts their overall health
sites. These organisations set up day care centres,
and physical growth, but
which focus on education, health, nutrition and overall also hinders their ability to
development of a child’s social, emotional and cognitive interact with and learn from
needs in order to build a foundation for Lifelong Learning. their environment. A decline
in children’s nutritional status
is likely to result in an eventual
decline in their academic
Care on Wheels – The customised bus that we performance.
financed, serves as a day care centre that provides
education, nutrition and healthcare to children of
construction workers. The bus reaches out to small
construction sites, where
formal centres are difficult to
establish.
Vrishali Pispati
Chief Executive,
Mumbai Mobile Creches (MMC)
2. Early Childhood Care and Education Programmes, UNICEF, accessed on 5 March 2018

Volunteers interact with children at the Mobile Creches, Delhi NCR's day care centres
A day care centre provides a safe and nourishing environment for children. In a recent MMC
publication - 'Agar MMC Nahi Hota Toh' - students used art as a medium to demonstrate how
their lives would have been if MMC had not existed.
4
2
2a. Focused support at schools

We reinforce our commitment to Lifelong building capacity at schools and enhancing skills
Learning by supporting programmes that help in of students:
English language
programmes
• KPMG’s Family For Aspire
Literacy programme programme
• English language
centres
• Getting Ahead with
English
Infrastructure
Investing in support
teaching
• Teacher training
• Teaching Assistants
through the British
Council
• Salaries of teachers Nutrition
IT
Education
Financial Junior
Literacy Achievement

Importance of
reading:
It is a real pleasure to read
stories to children at Vidya
Bal Vihar School, Delhi, and
we are always welcomed with
big smiles. We try and bring
stories to life and encourage
their imagination. It gives us an
opportunity to encourage good
morals and values.
kpmg
English language programmes

me
KFFL volunteers (Renu Chaudhary and

pr
ogram
Leena Dewan) at a storytelling session

• KPMG’s Family for Literacy Programme in Vidya Bal Vihar School, Delhi
(KFFL)
The objective of the programme is to develop reading
skills at schools. This helps students express themselves
more confidently and improves their comprehension and
spoken English. We donate books, and our staff and their
families read to young students regularly to improve their
proficiency in reading.
6
We have set up libraries to reinforce the importance of reading:
1 2 3 4
Setting up a bright Cataloguing Assessing reading Monitoring each
and vibrant library books levels of children student’s progress
Our reading programme that are aligned to a child’s

was developed by the reading ability, instead of Impact numbers
Hippocampus Reading his/her age. The programme

Foundation at these libraries. helps improve comprehension Over 850 students
have access to libraries
It is a programme designed to and in turn encourages

cater to the reading needs of children to read more. at three schools
students by providing books
Encouraging children to read:

The library programme has been a fantastic instrument for developing the reading and
comprehension of students at Vidya School. The emphasis on reading levels has fostered a
conducive environment in which students can tackle books at their own capabilities.
This has allowed them to take ownership of their learning,
which further encourages their development.
Ademola Bello
British Council Teaching Assistant,
The Vidya School, Delhi NCR

• English language centres
Impact numbers
These centres provide a learning experience that is supported
by innovative ways of teaching through technology. A software 850 students
provides modules with different scenarios to help improve benefit from the
spoken English and comprehension of students. Each module is a language centres at
combination of instructor led sessions and computer based training. two schools
The programme allows students to practise these skills and helps
build vocabulary.
Pronunciation
Phonetics
Voice modulation
Grammar
Comprehension
Intonation
Vocabulary Kirsty Evans, a volunteer at the English language

centre at Shishu Mandir, Bengaluru
building
8
• Getting Ahead with English
A special programme developed by
consultants who have a vast range
of English teaching experience. The
programme complements and structures
all our other English language initiatives
and focuses on lesson planning, developing
interactive exercises and worksheets.
Improving language skills:

For first generation learners it all begins in the classroom - with their
classmates and most importantly with their teacher. We need to look afresh
at the whole process of English language skills development. Students are
encouraged to speak in English and it is important to build an environment
where it is acceptable to make mistakes.
Kiran Bhatt
Programme Consultant and Trainer,
Impact of the programme:

The workshops conducted under the Getting Ahead with English
programme have given the teachers an opportunity to explore different
methods of teaching. The lessons are taught through interactive sessions
using worksheets, theatre, music and additional reading material, making
it interesting for students to learn and understand.
V Suprabha
Principal,

Investing in teaching Impact of the
• Teacher training British Council
Consultants conduct lessons along with teachers to help them Teaching Assistants
use teaching tools such as audio visual material, theatre and programme:
music more efficiently.
The British Council Teaching
• Teaching Assistants through the British Council Assistants have introduced
We collaborated with the British Council to place Teaching new innovative methods
Assistants at three of the schools we support. They of teaching and helped
helped create an environment that encourages students to formulate lesson plans.
communicate in English and provide assistance to slow learners. Through media such as music,
theatre and art, they have
• Salaries of teachers helped students improve
We sponsor the salaries of experienced teachers at schools we their vocabulary, writing
support. This helps ensure that children continue to learn from and speaking skills. The
skilled instructors and also helps the school with its operational students have also had the
overheads. opportunity to study different
cultures, economies and
A teacher training session political structures which has
in progress at The Vidya helped improve their general
awareness.
School, Delhi NCR
Rani Tandon
Principal,
Shishu Mandir, Bengaluru
Teaching Assistants through

the British Council help with
the reading programme at
10
IT Education
We have set up computer labs at schools that help students
access educational material online and enhance their learning.
Promoting research
The knowledge of basic software and use of technology to
function effectively is a must-have for students. based curriculum at
Gurukulam, Chennai
We set up a computer lab at Gurukulam, a school run by Trust
Children in Chennai, and helped them get a high speed internet As opposed to studying
connection which had been a challenge owing to the remote from a text book, an
location of the school. This helped the school initiate a research online search gives
based curriculum which encourages in-depth learning. students a chance to
explore a topic in various
dimensions. It helps
kindle their curiosity and
understand a topic well,
rather than rote learning.
Capt. Nandkumar
Managing Trustee,
Trust Children
The computer lab in Gurukulam, Chennai
Cybersecurity awareness at
schools:
Our IT Advisory team conducted
sessions on cybersecurity awareness
for school students, addressing the
advantages and disadvantages of
using the internet, online gaming and
social media. The sessions were held
for students of grade 5 and above, not
only at the schools we work with, but
also 45 other schools in India.

Financial Literacy
This programme was introduced to highlight the
importance of financial planning at an early age.
Our Deal Advisory team developed a training
module for students from grades 5 to 12 to help
build an understanding of key financial concepts
systematically.
The programme encompasses a series of
sessions, and the concepts covered include
managing finances well, importance of savings
and planning a budget.
Representatives from the Deal Advisory team during a

session at The Vidya School, Delhi NCR
Impact of the programme
The Financial Literacy programme at The Vidya School provided us a great opportunity to
give something back to society. Stepping out of our daily routines and spending quality time
interacting with students was exciting. The students were smart, knowledge-hungry and
participated well during sessions. We exchanged stories and anecdotes, explained concepts,
answered puzzling questions and mulled over their priorities. Financial literacy is a
continuous process and we had a good beginning; we are happy to be part of this
initiative and committed to making a
difference in the lives of students.
Deal Advisory,
KPMG in India
12
kpmg
me
Junior Achievement (JA)
pr
ogram
JA India works with educators, industry and and mentors, JA students develop practical
volunteers to help young people understand what thinking, competitive skills and gain confidence to
the world of work involves and how their interests pursue their dreams.
and abilities can lead them along different career
The modules have been customised as per the
paths. With an emphasis on hands-on experiential
age group of students, and our people volunteer to
learning and interaction with real life role models
conduct these modules in classrooms.
Volunteers conducting
a session at The Vidya
School, Delhi NCR
Volunteers conduct a
session at Shishu Mandir,
Bengaluru

Nutrition
Recognising the crucial role that nutrition plays in the
development of young children, we support nutritious meals at Importance of the
the schools we support. nutrition programme
at Shishu Mandir
70 per cent of the new
students who were
undernourished at the time
of admission are healthier
now as confirmed by our
doctor; this is because of the
breakfast combined with
milk, eggs and fruit provided
through the nutrition
programme.
Anand C
Shishu Mandir, Bengaluru Director,
14

Infrastructure support
We have supported schools with their infrastructural
requirements. Our support in the past has included furniture
for classrooms, equipment to enhance the safety and security
of students, school buses and solar and rainwater harvesting
projects.
This year, we completed solar projects at three schools, with a
total capacity of 27 kWp.
16
Aspire programme
Girls’ education is a strategic development priority. education for their children, should they choose to
Better educated women tend to be healthier, become mothers. All these factors combined can
participate more in the formal labour market, earn help lift households, communities, and nations
higher incomes, have fewer children, marry at out of poverty.3
a later age, and enable better health care and
187 girls benefit

from the
programme across
five schools
Our
Learning and
Development
team provides
training Over 40 women leaders serve as mentors
Over 14,000 hours of

educational programmes and

extra-curricular activities
IT training
Sports Spoken English

Excursions
and field
visits
3. Girl’s Education, World Bank, accessed on 5 March 2018

Our Aspire programme helps build skills and
abilities of disadvantaged girl students
through quality education, mentoring Impact of the
and other significant contributions, KPMG women
leaders serve as programme
with the objective of enhancing
role models
their employability.
I am pleased to be a part
of the Aspire programme
Spoken English as a mentor and guide
training sessions to these young girls. We
to improve discuss topics relating to
fluency
career paths, social issues,
current affairs, and their
IT training in aspirations and goals.
word processing,
spreadsheets I find these girls extremely
and sharp and focused
presentations towards their goal of
Visits to a becoming successful next
variety of places generation leaders.
to experience
different social
settings
Educational
and field visits
to museums,
heritage sites Urvashi Agarwal
and factories Partner,
Risk Management,
Extra-curricular
activities such as KPMG in India
dance, photography,
theatre,
music and
fitness Training in
grooming, dining
etiquette, time
management,
ethical dilemmas
and facing group
discussions
18
2b. Empowerment
through Education
This year, we provided over
230 scholarships to children
of housekeeping and security
staff at our offices, to help
them meet their tuition fees
and expenses for books.

20
3
Enactus is an international not-for-profit organisation

that is dedicated to inspiring students to take
entrepreneurial action to improve the lives of others. It
provides a forum for over 70,000 young future leaders
across 36 countries to create impactful programmes.
Enactus students use the positive power of business,
innovation and entrepreneurial action to address the
most important issues affecting the world through
diverse and fresh perspectives to empower people and
improve livelihoods.
Globally, we have been supporting Enactus in more
than 30 member firms for over 20 years. KPMG
International has been the Enactus World Cup

presenting sponsor since 2012, and has recently
extended this partnership till 2020. Arun M. Kumar is
the Chairman of the Enactus India National Advisory

Council and a member of the Enactus Worldwide
Board. We actively support the programme in India
with 40 partners and senior staff mentoring more
than 50 colleges across the country. Mentors provide
inputs on project planning, entrepreneurial approach,
sustainability and scalability of their projects.
College/University students showcase their
social enterprise projects at the Enactus National
Competition, which is an annual event and the winner
of this competition proceeds to the Enactus World Cup.
The team from Shaheed Sukhdev College of Business
Studies represented India, competed against teams
from 36 countries and emerged as winners of the 2017
World Cup.

22
I believe Enactus is a platform that gives college students an opportunity
to develop skills that will help them become socially responsible. It is
enriching to see these young students determined to contribute to the
community. As a mentor it is truly inspiring to see the effort they put in
towards their projects.
Mohit Bahl
Partner & Head Forensic Services,
KPMG in India
Enactus is a great platform for students to explore the needs of our society.
Their level of social awareness and energy makes the entire experience
enriching. As a mentor, it is very rewarding to see them become young
entrepreneurs who are determined to make a difference in our community.
Devang Bhandari
Partner, Deal Advisory and Strategy,
KPMG Global Services

Enactus India National Competition 2017
I have greatly enjoyed

participating in the Enactus
mentoring process over
the years. The projects
carried out by Enactus
teams exemplify how the
students are determined
and motivated to make a
difference in our community.
As a mentor, I feel satisfied
that this process nurtures
Arun M. Kumar (Chairman, Enactus India National and inculcates a feeling
Advisory Council) addressing students at the of responsible business
Enactus India National Competition 2017 amongst the next generation
leaders.
Dr K K Raman
Chief Knowledge Officer –
Advisory & Head, Business
Excellence,
KPMG in India
Ruchi Rastogi, Executive Director, Assurance, KPMG in India,

during an Enactus mentoring session
24
4
Our people invest their time in pro bono projects, mentoring,

training, cataloguing books in libraries, organising educational
trips and excursions, helping raise funds through participation
in marathons, storytelling under KFFL, organising carnivals and How do excursions
other sports events. benefit children
This year, our staff along with their families, volunteered Every time the team
65,000 hours. from KPMG visits us,
the ambience is full of
Our people also worked pro bono on risk management energy. The commitment
frameworks for two of the schools we support. The projects towards developing the
included identifying, diagnosing and prioritising risks related to personality of students at
budgeting and monitoring, human resources, fundraising and OM Foundation School
donor reporting, school and academic activities, finance and has been tremendous and
accounts and statutory compliance. The projects also involved
the precisely designed

recommending corrective actions and advising the schools on programmes have been very
mitigation strategies. effective.
Sanjay Drabu
Founder and Trustee,
OM Foundation,
Delhi NCR
Volunteers accompany students from The Vidya School, Delhi NCR

to the Air Force Museum

Glimpses of volunteering activities in 2017
On winning the Corporate
Citizenship Challenge
When you work for society at large, no effort
is small. As we all progress in life, it is our duty
to give back to society. This way we not only
bring cheer to many but also create a better
tomorrow for generations to come. Having
been applauded for such deeds will definitely
lift our spirits even further and propel all of us
to do even better.
I also hope this recognition accentuates our
efforts and those of our peers to contribute
to such causes with a greater zeal. While I am
so proud of my team, this award also puts a
greater onus on us as we will now be seen as
flag bearers towards bringing a positive social
change, and we are all up for it!
Ankit Chugh
Senior Manager, Audit Management,
KPMG Global Services
26
KPMG DAY
We organised KPMG Days at the Vidya School in Delhi
NCR and Shishu Mandir in Bengaluru to celebrate our
support towards Lifelong Learning.
KPMG days bring together KFFL volunteers, Aspire and JA
mentors, and other volunteers who organise educational
activities related to robotics and environmental awareness.

Lord Michael Hastings and Rupendra Singh interacted with
students and teachers to reiterate our commitment to
quality education. Volunteers assist students in creating a working
model of a robot
A student makes a presentation on water

Lord Hastings engages children in a story at the library we support conservation
Volunteers with the Vidya School teachers and the Aspire students Students using the software at an English
language centre we support
at schools
The Aspire students sing a song for their mentors An IT training session in progress
An Aspire mentor talks on women empowerment KFFL volunteers read to students
A game of chess in progress The solar panels that power the English language centre and
computer lab at the school
28

KPMG Day at Shishu Mandir
Messages by children from the
insight
honestly
believe in:
• Work together
Our values
• Lead by example
• Act with integrity

This is what we
• Respect the individual
• Communicate openly and
• Seek the facts and provide
• Improve communities
30
KPMG in India contacts:
Arun M. Kumar Rupendra Singh
Chairman and CEO Chairman
KPMG in India KPMG Foundation in India
E: arunmkumar@kpmg.com E: rsingh@kpmg.com
KPMG.com/in
Follow us on:
kpmg.com/in/socialmedia
The information contained herein is of a general nature and is not intended to address the circumstances of any particular individual or entity.
Although we endeavour to provide accurate and timely information, there can be no guarantee that such information is accurate as of the date it is
received or that it will continue to be accurate in the future. No one should act on such information without appropriate professional advice after a
thorough examination of the particular situation.
The views and opinions expressed herein are those of the interviewees and do not necessarily represent the views and opinions of KPMG in India.
© 2018 KPMG, an Indian Registered Partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG
International Cooperative (“KPMG International”), a Swiss entity. All rights reserved.
The KPMG name and logo are registered trademarks or trademarks of KPMG International.
This document is meant for e-communications only.

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Corporate

development, but has a direct impact on a nation’s

Arun M. Kumar Rupendra Singh

Annual Report 2017 | II

• Teacher training Aspire programme 17

Our programmes range from investments in

the next fifteen years, with these new Goals Quality

1. The Sustainable Development Agenda, United Nations, accessed on 5 March 2018

Annual Report 2017 | 1

education and careers.

Early childhood development is one of the most effective

investments a country can make to build human capital

Annual Report 2017 | 3

2a. Focused support at schools

Annual Report 2017 | 5

English language programmes

KFFL volunteers (Renu Chaudhary and

Leena Dewan) at a storytelling session

Our reading programme that are aligned to a child’s

Hippocampus Reading his/her age. The programme

It is a programme designed to and in turn encourages

Encouraging children to read:

Annual Report 2017 | 7

Vocabulary Kirsty Evans, a volunteer at the English language

Improving language skills:

The Vidya School, Delhi NCR

Impact of the programme:

Annual Report 2017 | 9

Teaching Assistants through

Annual Report 2017 | 11

Representatives from the Deal Advisory team during a

Annual Report 2017 | 13

Annual Report 2017 | 15

187 girls benefit

Over 14,000 hours of

educational programmes and

Sports Spoken English

Annual Report 2017 | 17

Annual Report 2017 | 19

Enactus is an international not-for-profit organisation

International has been the Enactus World Cup

the Chairman of the Enactus India National Advisory

Annual Report 2017 | 21

Annual Report 2017 | 23

I have greatly enjoyed

Ruchi Rastogi, Executive Director, Assurance, KPMG in India,

Our people invest their time in pro bono projects, mentoring,

the precisely designed

Volunteers accompany students from The Vidya School, Delhi NCR

Annual Report 2017 | 25

The Vidya School, Delhi NCR

A student makes a presentation on water

Annual Report 2017 | 29

• Act with integrity

• Respect the individual

• Communicate openly and

• Seek the facts and provide

This document is meant for e-communications only.

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