Wings & Things

Daniel A Alejandra G
 Business Description
Business Goals Mission Statement

● generate profit To Provide the community

● increase sales yearly with the most healthy and
● gain customer loyalty tasty food in town while
providing the best
customer service

2
 Target Market Market Segment strategy

❖ Whole community
❖ Have a good time & eat.
❖ Female & male
❖ we offer freshly made
❖ Teenagers & middle age
wings and if people are
people
hungry then they can
❖ 13-40
come and eat.
❖ Hispanics and Caucasian

3
 SWOT Analysis
Strengths: Weaknesses:

➔ Fresh Food ➔ Not everyone

➔ Low Cost may like wings

Opportunity: Threats:

➔ Not much local ➔ Vandalism

competition ➔ Government
➔ We are able to Policies
move around ➔ Traffic
➔ A grab and go
service

4
Political Economical Social Technological
❏ Consumer ❏ Very few ❏ Experience is
❏ Food truck made easy
spending customers
permits like payment
❏ Food interest ❏ Healthier
❏ Public methods.
rates options
health
❏ Unemployment ❏ What
policies
rate consumers
❏ Taxation
want.
❏ Inflation

5
 MENU
WINGS
4 Piece $3
8 Piece $7
12 Piece $11
24 Piece $22
SIDES
Nacho Supreme $7.99
Side Salad $2.99
French Fries $1.99
Corn In a Cup $2.99
Churros $1.99
DESSERT
Ice Cream $2.50
Pie $1.99 6
 Industry Analysis Pricing Strategy
★ Competition: Wingstop &
pizza hut.
★ Fresh and healthy
wings
★ on the move
★ displayed in many
different areas.

7
Distribution CHannels

8
 ADVERTISING

Social Media Word Of Mouth Sale Promotion

We hope that our We will be having

customers will let other different promotions each
people know about our food day/week to hopefully get
truck to attract more more awareness.
people.

9
 Different From Why Invest?
Competition

● Moveable ● A lot of people like wings

● We have more variety ● Can eventually get bigger
● We go to the people

10
 Thank You
Any Questions?

Wings & Things