Professional Documents
Culture Documents
• Target market
• Corporate banking market : this market target the
industries & fulfill their financial needs.
-Service oriented
-Product innovation
CAPITAL STRUCTURE
Strengths
• ‡ One of the leading new age private sector bank
• HDFC Bank has over 1700 branches and over 5000 ATMs,
in 780 cities in India,
• Huge employee base i.e more than 51000 employees
• Large collaborations with corporate for employee salary
accounts
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Weaknesses
• Rural penetration is low.
• Lesser no. of branches when compared with its competitors.
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Opportunities
• Mobile banking, Internet banking
• Venturing into rural areas
• Providing more complex products to the ever increasing
demands of the industry
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Threats
• Competitors
• New banking licenses
• Foreign banks that offer complex products
OPERATION RED SPIDER
• On 14 March 2013 an online magazine
named Cobrapost.com released video footage
from Operation Red Spider showing high
ranking officials and some employees of
HDFC bank willing to turn black money into
white which is violation of Money
Laundering Control Act
• Following this the government of
India and RBI have ordered an inquiry
• The enquiry confirmed violation of KYC
(Know Your Customer) norms by HDFC
Bank. A penalty of Rs 45 million was
imposed on the bank by RBI