Professional Documents
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ICE PLANT
(15 Tons)
November, 2003
Pre-feasibility Study Ice Plant (15 Tons)
1 INTRODUCTION TO SMEDA
The Small and Medium Enterprise Development Authority (SMEDA) was established with the
objective to provide fresh impetus to the economy through the launch of an aggressive SME
support program.1
Since its inception in October 1998, SMEDA had adopted a sectoral SME development
approach. A few priority sectors were selected on the criterion of SME presence. In depth
research was conducted and comprehensive development plans were formulated after
identification of impediments and retardants. The all-encompassing sectoral development
strategy involved recommending changes in the regulatory environment by taking into
consideration other important aspects including financial aspects, niche marketing, technology
upgradation and human resource development.
SMEDA has so far successfully formulated strategies for sectors including, fruits and vegetables,
marble and granite, gems and jewelry, marine fisheries, leather and footwear, textiles, surgical
instruments, urban transport and dairy. Whereas the task of SME development at a broader scale
still requires more coverage and enhanced reach in terms of SMEDA’s areas of operation.
Along with the sectoral focus a broad spectrum of business development services is also offered
to the SMEs by SMEDA. These services include identification of viable business opportunities
for potential SME investors. In order to facilitate these investors, SMEDA provides business
guidance through its help desk services as well as development of project specific documents.
These documents consist of information required to make well-researched investment decisions.
Pre-feasibility studies and business plan development are some of the services provided to
enhance the capacity of individual SMEs to exploit viable business opportunities in a better way.
This document is in the continuation of this effort to enable potential investors to make well-
informed investment decisions.
1
DISCLAIMER
The purpose and scope of this information memorandum is to introduce the subject matter and provide a general
idea and information on the said area. All the material included in this document is based on data/information
gathered from various sources and is based on certain assumptions. Although, due care and diligence has been
taken to compile this document, the contained information may vary due to any change in any of the concerned
factors, and the actual results may differ substantially from the presented information. SMEDA does not assume any
liability for any financial or other loss resulting from this memorandum in consequence of undertaking this activity.
Therefore, the content of this memorandum should not be relied upon for making any decision, investment or
otherwise. The prospective user of this memorandum is encouraged to carry out his/her own due diligence and
gather any information he/she considers necessary for making an informed decision.
The content of the information memorandum does not bind SMEDA in any legal or other form.
1
For more information on services offered by SMEDA, please contact our website: www.smeda.org.pk
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Pre-feasibility Study Ice Plant (15 Tons)
3 PROJECT PROFILE
3.1 Project Brief
This project is related to setting up an ice plant of 15-tons capacity per day to cater to the needs
of the institutions such as hotels, restaurants, bakeries, dairy, fish seller’s etc. The proposed
project will manufacture ice blocks varying from 130 kg to 150 kg in weight.
3.2 Opportunity Rationale
Most of areas of Pakistan have long duration of summer due to which demand for ice is high for
more than six months of the year. As Pakistan is a developing country and large portion of the
population cannot afford refrigerators for domestic use. Another growing market for ice plants
are industries linked to food products i.e. fish, dairy, bakeries, restaurants etc. With this growing
demand a large number of ice plants are operating in the country.
There are approximately 1,300 ice plants operating in the Punjab, catering to the needs of
different institutional and domestic buyers. The total installed capacity of ice plants in Punjab is
approximately 432,669-tons of ice blocks per day2. The need of ice blocks is increasing due to
economic growth, as major buyers are institutional buyers (dairy, bakery, hotel, etc.), who buy in
bulk.
3.3 Market Entry Timing
The ice plant should be started up when the season begins in mid April and closed when it ends
up in September. The peak season is of four months i.e. from mid April to mid August. The rest
of the period i.e. two months is moderate season. The best time to enter into this business is in
the month of April.
3.4 Proposed Business Legal Status
It is recommended that this project should be started as sole proprietorship or partnership as this
does not involve heavy investment. Moreover, less complications and costs are involved in
forming, administering and running the sole proprietorship or partnership business. The tax rates
applicable for sole proprietorship is lower than private or public limited.
Most of the ice plants in the country are operating as sole proprietorship or partnership basis.
2
Source: Directory of Punjab Industrial Establishment, 2002-03.
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Pre-feasibility Study Ice Plant (15 Tons)
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Pre-feasibility Study Ice Plant (15 Tons)
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Pre-feasibility Study Ice Plant (15 Tons)
5 MARKET INFORMATION
5.1 Target Customers
The target customers for ice plant can be divided into two categories:
• Domestic users, such as people living in rural areas & suburbs of cities, where access to
refrigerators is difficult due to lower purchasing power.
• Second category is institutional buyers, who buy in bulk, such as government organizations,
factories, hotels, restaurants, bakeries, fish sellers, dairy plants etc.
5.2 Market Potential
Institutional buyers sell the bulk of the ice block production, in institutions related to food
industry. Business sectors, which utilize ice in the country, include the following:
5.2.1 Fish Meat & Allied Products
During 2000-2001 about 654,500 Mt tons of over 50 different varieties of fish and 30,000 Mt
tons of shrimps were produced. Of this production, share of marine sector was 473,000 Mt tons
and inland contribution was 181,500 Mt tons. Out of the total 40% fish was locally consumed,
35% small sized non-edible fish was dried into fish meal to supplement the poultry feed, while
10% fish was salted and dried and another 15% was frozen.
5.2.2 Dairy Plants
Pakistan is ranked 5th biggest amongst milk producing countries in the world with annual milk
production of 26.28 million tons in 2000-2001. About 75% of the total milk is produced in
Punjab, 14% in Sindh, 10% in NWFP and only 1% in Baluchistan.
In Pakistan 97.5% milk is distributed through traditional milk seller (Gowala) system. About
58% milk is supplied to urban areas in raw form in most unhygienic conditions but with the
growing awareness of hygiene in the public, there has been a gradual improvement in the system.
At present only 17 milk plants are in operation, which mean that approximately 3 per cent of
total milk production is processed. The processing capacity of these plants in around 0.65 million
liters per day.
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6 PRODUCTION PROCESS
6.1 Production Process Flow
Cleaning of Sheet
Steel Ice Containers
Placing of Containers
in Water Tank
containing Nacl
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Pre-feasibility Study Ice Plant (15 Tons)
7 MACHINERY REQUIREMENT
The main equipment required for running the ice plant is compressor, capacitor, condenser, and
electric motors, WAPDA connection power transformer etc.
Table 7-1 Machinery Requirement Details
Description Qty Cost/Unit Total Amount
Ammonia Compressor 7x7 marked Javed, driven wheels and 1 98,000 98,000
all lines fitted
Ammonia Condenser atmosphere type with 2" pipe, 1200 ft 6 27,500 165,000
seamless from Grade-1 material pipe(Toyota Made Patta)
Electric motor 75 HP, 1450 RFM CHINA 1 65,000 65,000
Brine Tank suitable for 240 Ice Cans, 4 mm Pak made sheets, 1 198,000 198,000
supported by eagle iron without sawdust.
Cooling Coil V-type 4" pipe & 1500 ft. pipe 1" (Toyota Patta) 1 145,000 145,000
Brine Agitator 18" fan Matal with imported shaft and pulley 1 15,000 15,000
Accumulator for parallel supply of ammonia 1 15,000 15,000
Crane & Trolley universal type with railing channel & girder 1 38,000 38,000
Ammonia Valves for complete plant. 1 27,000 27,000
Ammonia Pipes for complete plant. 1 28,000 28,000
Oil Separator buffer type. 1 16,000 16,000
4 gauge suction, discharge, oil pressure 1 4,000 4,000
Wood Work for Ice Cans, Tank Cover 240 229 55,000
Ice Cans of 1.5 mm British gauge welded size 11" x 22" x 48" 240 1,100 264,000
Nut, bolts & washers complete with foundation, bolt etc. 1 30,000 30,000
Receiver fittings with all safety measure ammonia inspection 1 35,000 35,000
glass and oil drain device.
Bends, Union, Nipples, Tee, & flange different size complete 1 25,000 25,000
with Motor Sliding Rail, Motor Pulley & V-Belt etc.
Blower no. 59 complete with pipe line and fittings 1 20,000 20,000
Rubber pipes, brass valves 1 10,000 10,000
Water fitting pipes complete 1 20,000 20,000
Electric motors 7.5 H.P (J.E.C. Pak made). 2 10,000 20,000
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China Switch Gunz starters and switchboard with local cable 1 65,000 65,000
complete switchboard open type etc.
Centrifugal Pump size 2.5" x3" with 7.5 H.P electric motor 1 20,000 20,000
Erection Charges for complete plant and machinery 1 20,000 20,000
Grand Total 1,398,000
Table 7-2 Other Equipment Details
Other Equipment Details Qty Cost/Unit Total Cost
Generator 100 KVA 1 800,000 800,000
Transformer 100 KVA 1 350,000 350,000
Water Bore Diameter 3” – 4” 1 300,000 300,000
Total Equipment Cost 1,450,000
Table 7-3 Furniture & Fixture Details
Description Qty Cost/Unit Total Cost
Tables 4 1,500 6,000
Chairs 8 1,000 8,000
Fans 4 1,500 6,000
Lights 12 250 3,000
Fax Machine 1 8,000 8,000
Telephone 3 5000 15000
Total Furniture & Fixtures 46,000
Table 7-4 Office Vehicle Details
Description Qty Cost/Unit Total Cost
Suzuki Pick-up 1 395,000 395,000
Motorcycle (Pak Hero) 1 41,000 41,000
Bicycle (Chinese) 1 3,200 3,200
Total Vehicle Cost 439,200
7.1 Technology and Processes
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10 PROJECT ECONOMICS
10.1 Project Cost
Description Amount in (Rs.)
Land Cost 500,000
Building/Infrastructure 764,000
Machinery & Equipment 2,848,000
Office Equipment & Furniture 54,000
Vehicle 439,200
Pre-operating Costs 65,000
Total Capital Expenditure 4,670,200
Working Capital
Raw Material Inventory 10,742
Equipment Spare parts Inventory 4,851
Cash 100,000
Total Working Capital 115,593
Total Project Cost 4,785,792
10.2 Project Returns
Description Details
NPV 1,337,614
IRR 25%
Pay Back Period 4.75
10.3 Project Financing
Description Percentage Amount in Rs
Equity Financing 50% 2,392,896
Debt Financing 50% 2,392,896
Total 4,785,792
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11 FINANCIAL ANALYSIS
11.1 Project Cost
WORKING CAPITAL
Raw Material Inventory 10,742
Equipment Spare parts Inventory 4,851
Cash 100,000
Financing Detail
Equity Financing 2,392,896
Debt Financing 2,392,896
Total 4,785,792
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Net Revenue 5,335,875 5,497,018 5,719,659 6,010,829 6,379,991 6,839,543 7,069,485 7,210,874 7,355,092 7,502,194
Total 2,330,442 2,465,367 2,611,980 2,771,619 2,946,011 3,137,426 3,332,163 3,539,348 3,768,046 4,026,295
Gross Profit 3,005,433 3,031,651 3,107,679 3,239,210 3,433,980 3,702,118 3,737,322 3,671,526 3,587,045 3,475,898
Administration Staff 324,000 356,400 392,040 431,244 474,368 521,805 573,986 631,384 694,523 763,975
Machine Maintenance Cost 53,359 54,970 57,197 60,108 63,800 68,395 70,695 72,109 73,551 75,022
Fixed Electricity Expense 81,627 85,708 89,993 94,493 99,218 104,178 109,387 114,857 120,600 126,630
Communication Expense (Telephone, Fax, Internet etc.) 12,960 14,256 15,682 17,250 18,975 20,872 22,959 25,255 27,781 30,559
Depreciation expense 372,320 372,320 372,320 372,320 372,320 372,320 372,320 372,320 372,320 372,320
Amortization of pre-operating costs 6,500 6,500 6,500 6,500 6,500 6,500 6,500 6,500 6,500 6,500
Total Operating Expenses 850,765 890,154 933,731 981,915 1,035,181 1,094,071 1,155,847 1,222,425 1,295,274 1,375,006
Operating Income (Earning Before Interest & Taxes) 2,154,668 2,141,497 2,173,948 2,257,295 2,398,800 2,608,046 2,581,474 2,449,101 2,291,771 2,100,893
Interest expense on long term debt 287,148 241,948 191,324 134,625 71,123 - - - - -
Earning Before Taxes 1,867,520 1,899,549 1,982,624 2,122,670 2,327,677 2,608,046 2,581,474 2,449,101 2,291,771 2,100,893
Taxes 527,632 538,842 567,918 616,935 688,687 786,816 777,516 731,185 676,120 609,312
Net Profit After Taxes 1,339,888 1,360,707 1,414,705 1,505,736 1,638,990 1,821,230 1,803,958 1,717,916 1,615,651 1,491,580
Balance brought forward 2,700,595 4,115,300 5,621,036 7,260,026 9,081,256 10,885,214 12,603,130 14,218,781 15,710,361
Total profit available for appropriation 1,339,888 2,700,595 4,115,300 5,621,036 7,260,026 9,081,256 10,885,214 12,603,130 14,218,781 15,710,361
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FIXED ASSETS
Land Cost 500,000 500,000 500,000 500,000 500,000 500,000 500,000 500,000 500,000 500,000 500,000
Building & Infrastructure 764,000 725,800 687,600 649,400 611,200 573,000 534,800 496,600 458,400 420,200 382,000
Machinery & Equipment 2,848,000 2,563,200 2,278,400 1,993,600 1,708,800 1,424,000 1,139,200 854,400 569,600 284,800 (0)
Office Equipment & Furniture 54,000 48,600 43,200 37,800 32,400 27,000 21,600 16,200 10,800 5,400 -
Vehicle 439,200 395,280 351,360 307,440 263,520 219,600 175,680 131,760 87,840 43,920 -
Total Fixed Assets 4,605,200 4,232,880 3,860,560 3,488,240 3,115,920 2,743,600 2,371,280 1,998,960 1,626,640 1,254,320 882,000
INTANGIBLE ASSETS
Pre-Operational Costs 65,000 58,500 52,000 45,500 39,000 32,500 26,000 19,500 13,000 6,500 -
Total Intangible Assets 65,000 58,500 52,000 45,500 39,000 32,500 26,000 19,500 13,000 6,500 -
TOTAL ASSETS 4,785,792 5,754,028 6,693,170 7,635,773 8,612,811 9,659,727 11,481,734 13,286,326 15,004,910 16,621,440 18,114,260
CURRENT LIABILITIES
Accounts Payable - 5,013 5,313 5,700 6,189 6,805 7,582 8,216 8,884 9,763 11,002
Total Current Liabilities - 5,013 5,313 5,700 6,189 6,805 7,582 8,216 8,884 9,763 11,002
OTHER LIABILITIES
Long Term Debt 2,392,896 2,016,231 1,594,366 1,121,877 592,690 0 0 0 0 0 0
Total Long Term Liabilities 2,392,896 2,016,231 1,594,366 1,121,877 592,690 0 0 0 0 0 0
SHAREHOLDER'S EQUITY
Paid-up Capital 2,392,896 2,392,896 2,392,896 2,392,896 2,392,896 2,392,896 2,392,896 2,392,896 2,392,896 2,392,896 2,392,896
Retained Earnings 1,339,888 2,700,595 4,115,300 5,621,036 7,260,026 9,081,256 10,885,214 12,603,130 14,218,781 15,710,361
Total Equity 2,392,896 3,732,784 5,093,491 6,508,197 8,013,932 9,652,922 11,474,152 13,278,110 14,996,026 16,611,677 18,103,258
TOTAL CAPITAL & LIABILITIES 4,785,792 5,754,028 6,693,170 7,635,773 8,612,811 9,659,727 11,481,734 13,286,326 15,004,910 16,621,440 18,114,260
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Cash provided by operations (15,592) 1,480,390 1,731,473 1,782,479 1,870,154 1,999,562 2,178,371 2,171,400 2,088,964 1,986,003 1,895,351
Financing activities
Long Term Debt Repayment (376,665) (421,865) (472,489) (529,187) (592,690) - - - - -
Additions of New Long Term Debt 2,392,896
Issuance of shares 2,392,896
Cash provided by / (used for) financing activitie 4,785,792 (376,665) (421,865) (472,489) (529,187) (592,690) - - - - -
Investing activities
Capital expenditure (4,670,200)
Cash (used for) / provided by investing activities (4,670,200) - - - - - - - - - -
NET CASH 100,000 1,103,725 1,309,608 1,309,990 1,340,967 1,406,872 2,178,371 2,171,400 2,088,964 1,986,003 1,895,351
Cash balance brought forward - 100,000 1,203,725 2,513,333 3,823,323 5,164,290 6,571,162 8,749,533 10,920,933 13,009,897 14,995,901
Cash available for appropriation 100,000 1,203,725 2,513,333 3,823,323 5,164,290 6,571,162 8,749,533 10,920,933 13,009,897 14,995,901 16,891,251
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Pre-feasibility Study Ice Plant (15 Tons)
12 KEY ASSUMPTIONS
12.1 Production Assumptions
No. of Days Operational 330
No. of Days (Peak Season) 200
No. of Days (Off-season) 130
No. of Hours Per Shift 12
No. of Shift Per Day 2
No. of Shift Per Day (Peak Season) 2
No. of Shift Per Day (Off-season) 1
Weight/Ice Block (In Kgs) 150
Maximum Capacity Per Shift (Ice Blocks) 150
Maximum Capacity Per Shift (Ice Blocks) Peak Season 150
Maximum Capacity Per Shift (Ice Blocks) Off-season 75
Maximum Attainable Capacity in Percentage 100%
Capacity Utilization (1st Year) 85%
Maximum Attainable Capacity in Units 69,750
Growth in Capacity 1%
12.2 Raw Material Usage Assumptions
Ammonia (NH3) Consumption (Pound)/ Ice Block 0.08
NACL usage in Kg/ Ice Block (kgs) 50
NACL replenishment charges 10%
Ice Blocks per Compressor Oil Drum 15,000
Price Growth Rate of Raw Material 5%
Wastage Rate 5%
12.3 Raw Material Price
Price Per NH3 Pound (Rs) 30
Price Per Kg NACL (Salt) (Rs) 1
Compressor Oil Per Drum (Rs) 18,000
12.4 Cash flow Assumptions
Raw Material Inventory Cycle (In Days) 15
Machine Spare parts Inventory Cycle (In Days) 30
Accounts Receivables Cycle (In Days) 15
Accounts Payable Cycle (In Days) 15
Initial Cash in Bank 100,000
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