RESEARCH METHODOLOGY

Considerable importance is attached to research and development at MANOHAR FILAMENT

PVT. LTD.. Every process and product is supported by our well equipped, modern research and
development centre where a dedicated team of experts apply themselves to developing the latest,
innovative product designs and process technology. Their endeavors have consistently improved
product performance and functionally, keeping in mind that customer's needs are constantly
changing.
This apart, MANOHAR FILAMENT PVT. LTD.'s joint venture partners, who are
themselves world leaders in their respective fields, provide technology bridges that enable
transfer of technology that is further adapted by MANOHAR FILAMENT PVT. LTD, to suit
indigenous or developing country's environmental conditions and needs.
SOURCE OF DATA
There are two types of data :
Primary Data
IR)esenh problem of general nature can be solved to a greater extent with the use of
2s)econdIycoIala. But when research is undertaken on significant and complex problems,
primary data are needed. There are some objectives and types involved in the collection
of primary data.
Primary Data Objectives
l.
Types of Primary Data
The
2.
The objectives of primary data are formulated on the basis of research objectives.
Formulating the objectives
gcuidelines and directions of research planning.
The findings of the research should be capable of
offers the best feasible means of solution.

Training & Development

d)
e)
f)
g)
attitude of people, they should be appraised properly. some authors have
differentiated opinions from attitudes. Attitudes refer to respondents views or
feelings towards some phenomenon, while opinions are verbal expressions of
attitudes. But for research purposes, they are treated alike.
Intentions are acts that are in the minds of people. These are
expectations of behaviour, or intentions to indulge in particular marketing
behaviour. These are individuals anticipated or planned future behaviour, which
are of great value to the marketing researchers. Intentions include a definite
intention to buy, a probable intention to buy, a definite intention not to buy and
undecided intentions. The marketing researchers try to find out the correlation
between anticipated and actual behaviours.
Motivation : Motivation is how to steer & direct peoples actions. It is known as
the inner state of mind that energizes activities & moves or directs the behaviour
of people.
If the researcher can understand the motives behind a person's
behaviour, he can find out ways to influence his future behaviour. It is a need, a
want, an urge, an impulse that influences or channels the behaviour of a person.
Their relevation by marketing research will help executives to take appropriate
decisions.
Casual Data : Casual Data reveal the cause and effect relationship. One
hypothesis is measure in terms of effects. Data required to measure the
hypothesis are termed as casual data. Such types of casual data are required in the
marketing mix. They are used for experimental purpose in all the fields of
marketing variables. They reveal certain phenomenal observations. The
coefficient of correlation regression and other sophisticated statistical tools are
based on casual data. The researchers treat them as very useful data for their
research purposes because several relevant conclusions can be drawn on the basis
of the data. In experimental design, the casual variables ofdata are measured.
the payoff are resultant data. They are the outcome of certain
Payoff l)ata :
casual data i.e. results of certain phenomenon. The casual variables are measured
in terms of payoff data are required to measure the casual variables.

Development
SECONDARY DATA
It includes those data which are collected for some earlier research work and appManohar
Filament Pvt. Ltd.able in the study the researcher has presently undertaken.
Types of Secondary Data
There can be a number of ways by which secondary data be classified.
Internal Data: Data that originate within the firm for which the researcher is being
conducted are internal data.
b)
External I)ata: It refers to those which are collected by the researchers outside the
company for which the research is being conducted.
In this research the researcher has used primary data from a selected population of 390
workmen those who had undergone Skill Enhancement Training. From 390 workmen the
researcher selected 50 samples for research work. The researcher conducted direct one of
structured interview with the selected samples.
TOOLS OF DATA COLLECTION
Interview Schedule
Interview Schedule is a list of question and through this the researcher collected the
relevant information from the respondents. The questions were asked personally. The interview
schedule was developed on the basis of:-
Education and Employment background of the workmen.
Number of training programme attended by the workmen.
2
Perceived effectiveness of the training programme by the workmen.
3
Perceived learning from the training programme.
1 researcher has used questionnaire method
The term questionnaire usually refers of self-administered process whereby the
respondent himself reads the question and records his answers without the assistance of an
interviewer.
45

Training Development,
(Inctions of a ()ucstionnaire
The main function of a v;
Information with accuracy and
the answers. It facilitates to
-I he collected data is subjecte to
used in processing of data collected
1
2
( odc Book: The first step to
to make a code H)0k v,hich is
interview schedules were thorczs»ly
labu lation: Tables have been z