RAYA FOUAD MATAR

Awkar, Metn, Lebanon

rheamatar@hotmail.com
+961 3 17 60 17
Lebanese – Brazilian

EDUCATION Master of Science, Marketing 2015 – 2016

Queen Mary, University of London, United Kingdom
Degree Classification 2:1 with Merit
Dissertation Topic: Digital Destination Branding

Bachelor of Science, Business Marketing 2011 – 2014

Lebanese American University, Byblos, Lebanon
Cumulative GPA: 3.47/4.0 with Honors

Lebanese Baccalaureate Certificate in Sociology & Economics 1996 – 2011

Saint Joseph School Cornet Chehwan, Lebanon

WORK Addbloom December 2017– February 2018

EXPERIENCE Social Media Manager Intern
 Creating editorials (content on social media)
 Analyzing reports and KPIs
 Creating a strategy and activation plan for a brand

Cre8mania August–November 2017

Digital Marketing Trainee
 Creating and posting content on social media
 Creating ads on social media
 Writing reports analyzing campaigns’ results
 Creating a strategy for a brand
 Analyzing competitors
 Blog writing
 Creating and managing website content (CMS – Content
Management System)

Bank Audi October 2014–June 2015

Teller
 Assisted customers on all retail banking operations: withdrawals;
deposits; cashing of checks; account transfers; etc.
 Upsold and cross-sold products and services whenever possible
 Engaged customers and sought their feedback in order to optimize
client satisfaction and retention
 Supported colleagues on all daily banking procedures and
administrative tasks

Lebanese American University September 2011–June 2014

Assistant to Mr. Charles Abou Rjeily, VP Finance
 Supported in the preparation of audit reports and oversaw
internal and external auditing procedures
 Assisted on various financial management operations

Bank of Beirut July–August 2013

Intern
 Assisted the Head Teller in managing multiple retail operations
  Aided in the provision of various services to customers, including
the opening of accounts and the management and follow-up
on their inquiries

COMPUTER Microsoft Office (Word, Excel, and PowerPoint)

SKILLS

LANGUAGES Fluent in spoken and written: English, Arabic, and French

Beginner in spoken and written: Spanish

EXTRACURRICULAR Volunteered at St. Vincent de Paul 2009

ACTIVITIES
Volunteered at Crosstalk 2010-2011

HOBBIES AND Swimming – Dancing – Tennis – Traveling – Acting

INTERESTS