Zorilla, Online Men's Retailer is Breaking Men's Make Up Boundaries and

Stigmas in New Zealand and Australia

Auckland, New Zealand, December 22, 2018 --(PR.com)-- In a world where millions of men are trying
every trick and treatment in the book to put their best face forward, there's one beauty trend that looks
certain to stick around - makeup for men. The men's grooming market has come a long way in the past
twenty years, rising from a virtual non-entity to a multi-billion dollar industry. There has also been a
sharp rise in acceptance towards the modern man engaging in a heavily involved daily grooming routine.

According to a recent study carried out by GQ Magazine and Clinique For Men, an eye-watering 53% of
men's grooming connoisseurs, between the ages of 16 and 24 have added a new product to their regime in
the past six months.

In order to cater for the growing grooming needs of Australasia's modern man, Europe's leading men's
makeup brand MMUK MAN announced their exclusive launch at New Zealand based online male
grooming retailer Zorillabrand.

Orders to MMUK Man from men in New Zealand and Australia have risen by 38% and 29% respectively
in 2018, compared to the previous year. With men now spending $106 on average for their opening
orders, compared to just $83 for the previous 12 months, it shows a growing trend of confidence and
intrigue, not just towards the brand, but towards this buzzing segment of the male grooming market.

With regular direct clients of MMUK MAN in New Zealand shelling out over $40 (up by 18% compared
to 2017) each month on products like concealer, tinted moisturiser, foundation and beard filler, this
growing popular trend shows no signs of losing momentum.

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Contact Information:
Zorilla Limited
Helen Thomas
+64212945755
Contact via Email
zorillabrand.com
info@zorillabrand.com

Online Version of Press Release:

You can read the online version of this press release at: https://www.pr.com/press-release/771275

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